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Destination Marketing Jobs (NOW HIRING)

Organization Description Visit SLO CAL (VSC) is the non-profit countywide destination marketing and management organization (DMMO) for San Luis Obispo County. Our mission is to inspire travel and ...

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Marketing Manager

Cortland, NY · On-site

$62K - $65K/yr

Interest in weddings, events, hospitality, resort experiences, and destination marketing. * Ability to work some evenings, weekends, and events as needed. * Familiarity with marketing tools, CRM ...

Intern

San Luis Obispo, CA · On-site

$16.90/hr

Organization Description Visit SLO CAL (VSC) is the non-profit countywide destination marketing and management organization (DMMO) for San Luis Obispo County. Our mission is to "inspire travel and ...

Intern

San Luis Obispo, CA · On-site

$16.90/hr

Organization Description Visit SLO CAL (VSC) is the non-profit countywide destination marketing and management organization (DMMO) for San Luis Obispo County. Our mission is to "inspire travel and ...

Marketing Director - $70-$80/hr + Bonus | Century City, CA (Onsite) Please scroll to the bottom of ... Position the portfolio as a premier destination through differentiated experiences and compelling ...

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Destination Marketing information

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$23K

$45.4K

$59.5K

How much do destination marketing jobs pay per year?

As of Jul 4, 2026, the average yearly pay for destination marketing in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What is the highest paid position in marketing?

In marketing, the highest paid positions are typically Chief Marketing Officer (CMO) or Vice President of Marketing, responsible for overall strategy and brand management. These roles often require extensive experience, leadership skills, and a strong understanding of market trends, with salaries reflecting their seniority and impact on company revenue.

What are the key skills and qualifications needed to thrive in the Destination Marketing position, and why are they important?

Success in Destination Marketing requires expertise in market research, digital marketing strategies, and data analysis, often supported by a degree in marketing, tourism, or a related field. Familiarity with content management systems, analytics platforms like Google Analytics, and social media advertising tools is highly beneficial. Strong communication, creativity, and relationship-building skills help professionals engage target audiences and collaborate with stakeholders. These competencies are crucial for effectively promoting destinations, increasing visitor numbers, and maximizing the impact of marketing campaigns.

How much does travel marketing make?

Travel marketing professionals, including destination marketing specialists, typically earn a median annual salary of around $50,000 to $70,000, depending on experience and location. Higher salaries are common for those with advanced skills in digital marketing, data analysis, and campaign management, especially in larger organizations or competitive markets.

What is a Destination Marketing job?

A Destination Marketing job involves promoting a location, such as a city, region, or country, to attract visitors, tourists, and businesses. Professionals in this role develop marketing campaigns, manage digital and traditional advertising, collaborate with local businesses, and enhance the destination’s brand. They often work for tourism boards, convention bureaus, or marketing agencies to increase tourism, drive economic growth, and improve the destination’s appeal.

What is a destination marketer?

A destination marketer is a professional responsible for promoting a specific location to attract visitors, tourists, and events. They develop marketing strategies, manage advertising campaigns, and collaborate with local businesses and organizations to enhance the destination's appeal.

What are typical daily or weekly responsibilities for someone working in Destination Marketing?

Professionals in Destination Marketing commonly spend their days developing promotional campaigns, analyzing market trends, and creating engaging content for digital and print platforms. They collaborate closely with local businesses, tourism boards, and event organizers to coordinate marketing initiatives and partnerships. Regular responsibilities also include monitoring campaign performance metrics, managing social media accounts, and attending industry networking events or trade shows. This dynamic role requires balancing creative activities with data-driven decision-making to effectively attract and engage potential visitors.

What is the highest paying job in travel and tourism?

In destination marketing, executive roles such as Chief Marketing Officer or Director of Tourism often have the highest salaries, especially in large organizations or government agencies. These positions require extensive experience, strategic planning skills, and often involve overseeing large budgets and teams.
More about Destination Marketing jobs
What cities are hiring for Destination Marketing jobs? Cities with the most Destination Marketing job openings:
What are the most commonly searched types of Destination Marketing jobs? The most popular types of Destination Marketing jobs are:
What states have the most Destination Marketing jobs? States with the most job openings for Destination Marketing jobs include:
Infographic showing various Destination Marketing job openings in the United States as of June 2026, with employment types broken down into 80% Full Time, 15% Part Time, and 5% Contract. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.

Destination Product Marketing Manager

San Jose Convention

San Jose, CA • On-site

$90K - $100K/yr

Full-time

Posted yesterday

Be an early applicant


Job description

POSITION SUMMARY


The Destination Product Marketing Manager leads strategic marketing initiatives to support group meetings business, leisure travel and B2B tour operator product to San Jose. This person oversees the execution of marketing events and tourism product development to integrate into overall promotional strategy. They will identify visitor trends and opportunities and package offerings based on campaign lifecycle and support the team in launching them across owned, earned, paid, and if applicable, partner channels. The Destination Product Marketing Manager will be responsible for working with the VP and Director to execute and create reports on high-performing, multi-channel campaigns which positively impact overall visitation to San Jose. This position will report to the Director of Marketing, Communications & Global Media Relations.


POSITIONS RESPONSIBILITIES

  • Own end-to-end production of an official visitor guide and marketing materials
  • Lead a portfolio of marketing initiatives and product development, including co-op campaigns. Partner with Agency of Record to track execution of and results of launches
  • Develop destination marketing products with tourism partners to support leisure and meetings strategies, campaigns, sponsorships and promotions
  • Develop and manage marketing tools, sales collateral and tourism products to drive FIT and group travel business, including web publishing assistance (CMS), digital asset management (DAM) and customer relationship management (CRM)
  • In partnership with Marketing department, identify and curate marketing ideas, partner opportunities and collateral to support overall campaign seasons
  • Analyze, evaluate, and report on overall marketing strategies throughout campaign lifecycle
  • Collaborate with Sales, PR and Marketing teams to regularly to ensure strategies are optimized across all marketing channels
  • Understands business specific KPI’s and makes decisions using results driven data
  • In partnership with Creative Brand Manager, manage the creation and implementation of digital and print assets from concept to production and the integration of assets across multiple platforms
  • Collaborate with Sales department to manage invite copy creation and proofing, collateral and pre-promo messaging, custom amenity design and other tasks as needed to ensure a successful destination representation in events
  • Monitor industry trends and best practices to ensure all marketing strategies meet or exceed comparable market standards
  • Develop and establish KPIs to evaluate success of tourism products and monitor conversion of activities
  • Assist with email and social media marketing campaigns as needed
  • Occasional assistance in the management and curation of User Generated Content platform for tourism product marketing use
  • Maintain and update marketing messaging to serve Team San Jose, Visit San Jose, San Jose Theaters, local businesses and local arts agencies
  • Other duties as requested


POSITION REQUIREMENTS

  • Bachelor’s degree or equivalent experience
  • 5+ years related experience in marketing management role
  • Strong copywriting and editing skills with ability to adapt communication for multiple platforms and specific audiences
  • Experience in managing communication to external stakeholders
  • Data and results driven, highly creative with the ability to take direction yet work independently
  • Enthusiastic, dependable, positive and collaborative team player
  • Top-notch spelling, grammar, proofreading and editing skills
  • Excellent verbal and written communication skills
  • Demonstrated experience with Agency and partner relationships
  • Familiarity with a variety of digital marketing concepts and advertising technology, best practices and procedures
  • Thorough knowledge of MS-Office Suite
  • Deep understanding of target marketing strategy and tactics for B2C and B2B
  • Ability to keep focused on long-term goals
  • Attention to detail and ability to multi-task
  • Must thrive in a fast-paced work environment
  • Destination, Travel or Tourism industry experience a plus
  • Deep passion for and knowledge of San Jose
  • Ability to work extended hours occasionally, nights, weekends as needed
  • This position operates on a hybrid schedule, with a minimum in-office requirement of 3 days per week.

Team San Jose is an equal opportunity employer.