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Demand Generation Manager Jobs in Indiana (NOW HIRING)

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage ... Manage marketing KPIs, analytics, attribution, and budget * Build and grow the marketing team What ...

Own the demand generation engine end-to-end, including campaign strategy, channel mix, and ... Experience managing external partners, agencies, and vendors with minimal oversight What You Can ...

Working knowledge of marketing processes (market segmentation, value proposition development, demand generation, brand management) * Experience supporting capability-building initiatives (training ...

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Demand Generation Manager information

See Indiana salary details

$36.6K

$96.5K

$136.1K

How much do demand generation manager jobs pay per year?

As of Jul 22, 2026, the average yearly pay for demand generation manager in Indiana is $96,549.00, according to ZipRecruiter salary data. Most workers in this role earn between $81,800.00 and $114,200.00 per year, depending on experience, location, and employer.

Is demand generation a good career?

Demand generation is a valuable career in marketing focused on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. It often requires skills in data analysis, marketing automation tools, and cross-functional collaboration, making it a dynamic and growing field with opportunities for advancement.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

What is the role of a demand generation manager?

A demand generation manager is responsible for developing and executing marketing strategies to generate interest and demand for a company's products or services. They often utilize digital marketing, content creation, and analytics tools to attract and engage potential customers, aligning campaigns with sales goals. The role requires strong communication skills and knowledge of marketing automation platforms.

How much does a demand gen manager make?

Demand Generation Managers typically earn between $70,000 and $130,000 annually, depending on experience, location, and company size. Senior roles or those with specialized skills in marketing automation tools may have higher salaries, often exceeding $150,000. Compensation can also include bonuses and benefits related to performance and company policies.

What are the key skills and qualifications needed to thrive as a Demand Generation Manager, and why are they important?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a Demand Generation Manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What jobs make $3,000 a day?

Demand Generation Managers typically do not earn $3,000 a day; such high daily earnings are more common in executive roles like CEOs, investment bankers, or specialized consultants. These positions often require extensive experience, advanced skills, and sometimes ownership stakes or performance-based bonuses. Most roles in demand generation focus on marketing strategies and lead generation, with salaries generally below this level on a daily basis.

What are some common challenges faced by Demand Generation Managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.
More about Demand Generation Manager jobs
What are the most commonly searched types of Demand Generation jobs in Indiana? The most popular types of Demand Generation jobs in Indiana are:
What job categories do people searching Demand Generation Manager jobs in Indiana look for? The top searched job categories for Demand Generation Manager jobs in Indiana are:
What cities in Indiana are hiring for Demand Generation Manager jobs? Cities in Indiana with the most Demand Generation Manager job openings:
Infographic showing various Demand Generation Manager job openings in Indiana as of July 2026, with employment types broken down into 59% Full Time, 37% Part Time, and 4% Contract. Highlights an 72% Physical, 1% Hybrid, and 27% Remote job distribution, with an average salary of $96,549 per year, or $46.4 per hour.
Marketing Manager-Demand Generation and Campaign Management

Marketing Manager-Demand Generation and Campaign Management

Kore1

Leesburg, IN

$89K - $109K/yr

Full-time

Posted 19 days ago


Job description

Company Description

Kore1 Technologies, the world leader in recruitment is currently looking to hire a Marketing Manager for our client near Leesburg, IN. We are looking for someone with extensive Demand Generation and Campaign Management experience. Additionally, we are looking for some with extensive hardware experience related to hardware maintenance equipment (Lawn & Yard, Long-handle, pruning, striking & snow tools, wheelbarrows, turf maintenance equipment).  

We are seeking a self-directed, enthusiastic Manager of Demand Generation and Campaign Management who has proven experience managing marketing and corporate communications in the B2B hardware industry. We will rely on you to plan and execute integrated marketing programs that drive awareness and demand for our company and products. As an established provider within the hardware supply channel, we continuously look for ways to drive awareness of our brand and thought leadership with customers and influencers - your role will be vital to helping us to do this with impact, clarity, and consistency.

Job Description

Roles & Responsibilities:

  • Develop annual marketing campaign plan aligned to sales and revenue objectives related to new business development and to growth on existing customers
  • Direct national and targeted campaign development, execution and follow up: define target audiences and campaign objectives, Identify best media and investments to achieve campaign objectives, report on campaign results
  • Optimize use of assets and content within marketing campaigns
  • Direct lead qualification and lead nurturing process using external and internal resources
  • Measure and report on campaign effectiveness, with a specific focus on pipeline impact
  • Annual budgeting and monthly forecasting of marketing spend and resources 

Skills & Competencies

  • Results orientation - ability to define financial and non-financial campaign objectives and support marketing ROI considerations
  • Process driven - ability to design and implement lead to opportunity processes and develop business requirements and service levels to implement and automate these processes
  • Collaborative - Ability to work across Product and Sales organizations
  • Excellent Communications skills - ability to articulate marketing direction and results to senior leaders 
Qualifications

Here is the background and experience we are looking for:

  • 10+ years marketing experience, 5+ years leading demand generation teams for high-growth B2B marketing
  • Advanced experience designing programs that maximize the capabilities of marketing to distributors and retailers
  • Advanced knowledge of using Salesforce.com for campaign tracking, performance reporting, and dashboard creation required.
  • Demonstrated ability to design and execute high-impact demand generation and cross-sell programs
  • Experience leading marketing teams.
  • Experience putting together and managing a marketing budget
  • Bachelors and Masters degrees from top universities preferred
Additional Information

All your information will be kept confidential according to EEO guidelines.