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Lead Generation Marketing Manager Jobs in Indiana

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Lead Generation Manager

Evansville, IN · On-site

$76K/yr (+ commission)

Lead Generation Manager Evansville, IN | Full-Time | On-Site (remote work not available) $65-75k ... Coordinate with Sales, Deployment, Customer Service, Operations, and Marketing when lead or ...

Lead Generation Specialist

Madison, IN · On-site

$75K - $80K/yr

SUMMARY: The Lead Generation Specialist, researches, identifies, organizes, tracks and reports ... Marketing or Communications preferred. * 3+ years' experience in a customer focused field. * CRM ...

Lead Generation Specialist

Madison, IN · On-site

$75K - $80K/yr

SUMMARY: The Lead Generation Specialist, researches, identifies, organizes, tracks and reports ... Marketing or Communications preferred. * 3+ years' experience in a customer focused field. * CRM ...

Lead Generation Specialist

Madison, IN · On-site

$75K - $80K/yr

SUMMARY: The Lead Generation Specialist, researches, identifies, organizes, tracks and reports ... Marketing or Communications preferred. * 3+ years' experience in a customer focused field. * CRM ...

Product Marketing Manager

Carmel, IN · On-site

$153K/yr

Through a combination of campaign tactics and sales enablement resources, our Product Marketing Managers are focused on lead generation and supporting efforts that drive towards increased sales ...

Product Marketing Manager

Carmel, IN · Remote

$153K/yr

Through a combination of campaign tactics and sales enablement resources, our Product Marketing Managers are focused on lead generation and supporting efforts that drive towards increased sales ...

Develop and execute digital marketing, content marketing, trade show, and lead generation campaigns ... Develop and manage marketing budgets to maximize ROI * Lead, coach, and develop marketing team ...

Marketing Director

Fort Wayne, IN · On-site

$50K - $200K/yr

Flexible schedule Marketing Director -- Home Energy Pros Fort Wayne, IN | Full-Time, In-Office ... from lead generation and brand positioning to CRM systems and campaign performance. You'll work ...

Marketing Director

Fort Wayne, IN · On-site

$95 - $130/hr

Flexible schedule Marketing Director -- Home Energy Pros Fort Wayne, IN | Full-Time, In-Office ... from lead generation and brand positioning to CRM systems and campaign performance. You'll work ...

... appropriate management and/or product marketing managers). This includes the development ... Strong understanding of lead generation best practices * Ability to take initiative, organize ...

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Lead Generation Marketing Manager information

See Indiana salary details

$31.4K

$80.2K

$136.6K

How much do lead generation marketing manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for lead generation marketing manager in Indiana is $80,232.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,200.00 and $95,200.00 per year, depending on experience, location, and employer.

What does a lead generation marketing manager do?

A Lead Generation Marketing Manager is responsible for developing and executing strategies to attract and convert potential customers into qualified sales leads. This role involves overseeing campaigns across various channels such as email, social media, and digital advertising to generate interest in a company's products or services. The manager analyzes data to optimize lead quality and volume, collaborates with sales teams, and often manages marketing technologies like CRM systems. Their goal is to ensure a steady pipeline of prospects to help drive business growth.

What are some common challenges lead generation marketing managers face when aligning marketing and sales teams?

Lead Generation Marketing Managers often encounter challenges in ensuring that marketing-qualified leads meet the criteria and expectations of the sales team. Differences in lead scoring, communication gaps, and inconsistent follow-up processes can create friction between teams. To overcome these challenges, it's important to establish clear definitions, maintain regular meetings, and utilize shared performance metrics. Fostering open collaboration helps ensure both teams work toward shared revenue goals and a seamless lead handoff.

What are the key skills and qualifications needed to thrive as a lead generation marketing manager, and why are they important?

To thrive as a Lead Generation Marketing Manager, you need expertise in digital marketing strategies, data analysis, and campaign management, often supported by a degree in marketing or business. Familiarity with CRM platforms (like HubSpot or Salesforce), marketing automation tools, and analytics software is typically required. Strong communication, creativity, and project management skills help you effectively coordinate campaigns and collaborate with sales teams. These abilities are crucial for generating high-quality leads, optimizing marketing ROI, and driving business growth.

What is the difference between Lead Generation Marketing Manager vs Digital Marketing Specialist?

AspectLead Generation Marketing ManagerDigital Marketing Specialist
CredentialsMarketing degree, certifications in lead generation toolsMarketing or related degree, certifications in digital marketing
Work EnvironmentStrategic planning, team leadership, campaign managementExecuting digital campaigns, analytics, content creation
Employer & Industry UsageUsed in B2B and B2C companies focusing on lead acquisitionCommon across various industries for digital outreach
Search & Comparison IntentFocuses on lead generation strategies and managementFocuses on digital marketing tactics and execution

The Lead Generation Marketing Manager primarily oversees strategies to attract and convert leads, often managing teams and campaigns. In contrast, a Digital Marketing Specialist executes digital campaigns and handles analytics. Both roles require marketing knowledge and certifications but differ in scope and responsibilities.

What are popular job titles related to Lead Generation Marketing Manager jobs in Indiana?

For Lead Generation Marketing Manager jobs in Indiana, the most frequently searched job titles are:

What cities in Indiana are hiring for Lead Generation Marketing Manager jobs?

Cities in Indiana with the most Lead Generation Marketing Manager job openings:

Lead Generation Manager

Evolv

Evansville, IN • On-site

$76K/yr (+ commission)

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

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Job description

Lead Generation Manager

Evansville, IN | Full-Time | On-Site (remote work not available)
$65-75k Base Salary (DOE) + Bonus & Commission Opportunities

The Opportunity

Evolv is seeking a Lead Generation Manager to lead and develop our Sales Assistant team. This hands-on management role is responsible for team performance, outbound lead-generation activity, appointment quality, training, CRM accuracy, and lead accountability.


Reporting to the Director of Sales, you will coach and develop Sales Assistants, monitor lead-generation performance, maintain strong CRM practices, and help ensure quality opportunities are properly documented and transitioned to our sales representatives for follow-up.


If you enjoy developing people, creating accountability, and improving lead-generation performance, this may be the right opportunity for you.


What You'll Do

  • Manage, train, coach, and develop the Sales Assistant team.
  • Recruit, interview, hire, and onboard new team members as needed.
  • Hold employees accountable to established lead-generation activity and productivity expectations.
  • Coach Sales Assistants on outbound prospecting, appointment setting, product knowledge, professional communication, and lead qualification.
  • Monitor appointment quality and provide coaching to improve consistency and results.
  • Oversee CRM activity to ensure leads, notes, dispositions, tasks, and next steps are accurate and complete.
  • Monitor lead queues and identify opportunities that require additional attention or follow-up.
  • Help ensure bank, credit union, association, and other referral-partner leads receive timely attention.
  • Coordinate CRM users, lead imports, reporting, and data-quality needs with internal resources.
  • Prepare and maintain established lead-generation, commission, bonus, and department reporting.
  • Coordinate with Sales, Deployment, Customer Service, Operations, and Marketing when lead or merchant opportunities require additional support.
  • Work closely with the Director of Sales to identify team performance concerns, training needs, lead-quality trends, and opportunities for improvement.
  • Support day-to-day department operations and maintain continuity when the Director of Sales is unavailable.


What We're Looking For

  • Experience in lead generation, outbound prospecting, appointment setting, business development, or a similar high-volume environment.
  • Previous experience managing, supervising, coaching, or leading employees.
  • Experience working with CRM systems and maintaining accurate lead and activity records.
  • Ability to motivate employees and hold a team accountable to measurable performance expectations.
  • Strong communication, organization, time-management, and problem-solving skills.
  • Strong attention to detail and ability to manage multiple priorities.
  • Proficiency with Microsoft Excel, Word, email, and virtual meeting platforms.
  • Ability to work effectively across departments in a fast-paced environment.


Preferred Experience

Experience with HubSpot, Mailchimp, CRM administration, lead-generation teams, referral-partner programs, merchant services, payment processing, fintech, financial services, or B2B environments is a plus but not required.



Ready to Join Us?

We're looking for a hands-on manager who can develop people, maintain accountability, and help our lead-generation team consistently create quality opportunities.

Company Description

A leader in merchant services for over 28 years.

Since 1998, Evolv has been providing the latest in payment acceptance to merchant and partners, nationwide. What started as a family-owned sales office in Boonville, Indiana has Evolv-ed over the years.

Our mission is to build partnerships through excellence in customer service.