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Dealer Development Jobs in Wisconsin (NOW HIRING)

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Dealer Development information

See Wisconsin salary details

$51K

$96.3K

$149.9K

How much do dealer development jobs pay per year?

As of May 28, 2026, the average yearly pay for dealer development in Wisconsin is $96,340.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,000.00 and $129,200.00 per year, depending on experience, location, and employer.

What key skills and qualifications are needed to thrive in Dealer Development, and why are they important?

To excel in Dealer Development, you need expertise in sales strategy, market analysis, and relationship management, often supported by a degree in business or marketing. Familiarity with CRM systems, dealership management software, and data analytics tools is typically required. Strong negotiation, communication, and problem-solving skills help build and sustain productive dealer networks. These competencies are essential for expanding market presence, driving sales growth, and ensuring lasting partnerships.

What are some common challenges faced in a Dealer Development role, and how can they be effectively managed?

Professionals in Dealer Development often encounter challenges such as onboarding new dealerships, maintaining consistent communication, and ensuring dealers meet brand standards. Managing these challenges requires strong relationship-building skills, a structured onboarding process, and regular training sessions. Effective collaboration with sales, marketing, and customer service teams is also essential to support dealers and align goals. Proactive problem-solving and adaptability are key to helping dealers succeed and drive network growth.

What are Dealer Development professionals?

Dealer Development professionals are responsible for expanding, managing, and supporting a company's network of dealers or distributors. They identify new dealership opportunities, ensure existing dealers meet performance standards, and provide training or resources to improve dealer effectiveness. Their goal is to strengthen the dealer network to increase sales, brand presence, and customer satisfaction. Dealer Development roles are common in industries like automotive, equipment, and consumer goods.

What is the difference between Dealer Development vs Sales Manager?

AspectDealer DevelopmentSales Manager
Primary FocusBuilding dealer networks, dealer onboarding, and supportManaging sales teams, achieving sales targets, and client relationships
Work EnvironmentIndustry-specific, dealer-focused settingsCorporate sales teams, retail or B2B environments
Required CredentialsRelevant industry experience, sales or business development backgroundSales experience, leadership skills, often a bachelor's degree

Dealer Development roles concentrate on expanding and supporting dealer networks within the industry, while Sales Managers oversee direct sales teams and client accounts. Both roles require strong sales skills, but Dealer Development emphasizes dealer relationships and network growth, whereas Sales Managers focus on sales performance and team management.

What are popular job titles related to Dealer Development jobs in Wisconsin? For Dealer Development jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Dealer Development jobs in Wisconsin look for? The top searched job categories for Dealer Development jobs in Wisconsin are:
What cities in Wisconsin are hiring for Dealer Development jobs? Cities in Wisconsin with the most Dealer Development job openings:
Dealer Development jobs near you
Infographic showing various Dealer Development job openings in Wisconsin as of May 2026, with employment types broken down into 73% Full Time, 17% Part Time, 7% Temporary, and 3% Nights. Highlights an 33% Physical, and 67% Hybrid job distribution, with an average salary of $96,340 per year, or $46.3 per hour.
Sheboygan Auto Group Business Development Center Manager

Sheboygan Auto Group Business Development Center Manager

Sheboygan Auto Group

Sheboygan, WI • On-site

Other

Medical, Dental, Vision, Life, Retirement

Posted 28 days ago

Job description

Do you love working with new technologies and innovative products? We are seeking energetic individual to join our unique and fast-paced Internet Sales team. This is a great opportunity to continue your career in retail automotive and familiarize yourself with the entire dealership experience.

In this role, Sales Business Development Center (BDC) Manager oversees a dealership's lead generation team, driving showroom traffic by managing internet leads, phone calls and scheduling appointments. They train, mentor, and coach representative, set performance quotas, and monitor CRM data to maximize conversion rates and profitability. The BDC Manager acts as a bridge between the digital/phone lead and the in-store sales team, focusing on transforming prospects into qualified, scheduled showroom appointments.  

Benefits 

  • Medical and Dental
  • Vision Insurance
  • Life Insurance 
  • 401k 
  • Paid Training 
  • Employee discounts on products and services 

Responsibilities

  • Team Leadership & Training: Recruit, onboard, and coach BDC agents on effective communication, objection handling, and scripting.
  • Lead Management: Ensure timely, professional, and consistent follow-up on all inbound/outbound internet leads, phone calls, and chat inquiries.
  • Performance Metrics: Monitor KPIs like contact rates, appointment show rates, and conversion rates to analyze effectiveness.
  • Strategy & Collaboration: Work with sales managers to align BDC activity with inventory, promotions, and dealership sales goals.
  • CRM Optimization: Maintain accurate, up-to-date documentation within the Customer Relationship Management (CRM) tool. 
  • Answer customer calls and establish follows-up with sales appointments
  • Respond quickly to internet, phone and live chat inquiries using email, phone and live chat scripts and templates
  • Provide customers with initial product information & direct them to the appropriate dealership resources
  • Present initial financing options based on customer needs
  • Follow up with leads that are not ready to make an appointment or no-show
  • Participate in team & process development sessions – keeping positive relationships with teammates, sales teams and dealership management
  • Utilize CRM tracking system daily
  •  

Skills / Requirements

  • Experience: Typically 3-5 years in a BDC or sales management role.
  • Technical Proficiency: Strong knowledge of CRM software and lead management tools.
  • Communication: Excellent verbal and written skills for high-volume customer interaction.
  • Leadership: Proven ability to manage, motivate, and hold a team accountable for results.
  • Skills: Strong analytical, organizational, and time-management skills. 
  • Team player attitude
  • Prompt and courteous
  • Enthusiastic personality
  • Must have strong computer skills
  • Willing to submit to a pre-employment background check & drug screen

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. We are committed to providing a safe, drug-free work environment. Applicants must be willing to submit to a pre-employment background check and drug test. Interested candidates must possess a valid driver's license and have a satisfactory driving record.

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