Fort Collins, CO · On-site
$91K - $118K/yr
Customer Segmentation & Insights * Develop and maintain customer segmentation frameworks (behavioral, cohort-based, value-based). * Identify high-value and at-risk customer segments and recommend ...
Fort Collins, CO · On-site
$91K - $118K/yr
Customer Segmentation & Insights * Develop and maintain customer segmentation frameworks (behavioral, cohort-based, value-based). * Identify high-value and at-risk customer segments and recommend ...
Build a segmentation framework that helps Curaleaf move from broad promotional blasts to more targeted, personalized, and effective customer engagement. Drive Retail Lifecycle Marketing * Design and ...
Build a segmentation framework that helps Curaleaf move from broad promotional blasts to more targeted, personalized, and effective customer engagement. Drive Retail Lifecycle Marketing * Design and ...
Fort Collins, CO · On-site
$89K - $127K/yr
Medical
Retirement
Customer Segmentation & Insights * Develop and maintain customer segmentation frameworks (behavioral, cohort-based, value-based). * Identify high-value and at-risk customer segments and recommend ...
Fort Collins, CO · On-site
$89K - $127K/yr
Medical
Retirement
Customer Segmentation & Insights * Develop and maintain customer segmentation frameworks (behavioral, cohort-based, value-based). * Identify high-value and at-risk customer segments and recommend ...
Stamford, CT · On-site
Life
Retirement
PTO
Build a segmentation framework that helps Curaleaf move from broad promotional blasts to more targeted, personalized, and effective customer engagement. Drive Retail Lifecycle Marketing * Design and ...
Stamford, CT · On-site
Life
Retirement
PTO
Build a segmentation framework that helps Curaleaf move from broad promotional blasts to more targeted, personalized, and effective customer engagement. Drive Retail Lifecycle Marketing * Design and ...
Fort Collins, CO · On-site
$102K - $146K/yr
Customer Segmentation & Insights * Develop and maintain customer segmentation frameworks (behavioral, cohort-based, value-based). * Identify high-value and at-risk customer segments and recommend ...
Fort Collins, CO · On-site
$102K - $146K/yr
Customer Segmentation & Insights * Develop and maintain customer segmentation frameworks (behavioral, cohort-based, value-based). * Identify high-value and at-risk customer segments and recommend ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
Quick apply
This role is responsible for defining acquisition strategy and customer segmentation, and for using paid media as the primary lever to bring that strategy to life. The ideal candidate thinks first in ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
Build a segmentation framework that helps Curaleaf move from broad promotional blasts to more targeted, personalized, and effective customer engagement. Drive Retail Lifecycle MarketingDesign and ...
Quick apply
Build a segmentation framework that helps Curaleaf move from broad promotional blasts to more targeted, personalized, and effective customer engagement. Drive Retail Lifecycle MarketingDesign and ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
$120K - $130K/yr
Medical
Dental
Vision
Life
PTO
Define consistent customer segmentation linked to actual vs potential margin dollars * Sizing profitability levers by customer and lever to ensure resourcing is prioritized accordingly * Standardized ...
$24.5K - $31.5K
5% of jobs
$31.5K - $38.4K
14% of jobs
$41.1K is the 25th percentile. Wages below this are outliers.
$38.4K - $45.4K
16% of jobs
The median wage is $51.7K / yr.
$45.4K - $52.3K
17% of jobs
$52.3K - $59.3K
12% of jobs
$59.3K - $66.2K
9% of jobs
$67.8K is the 75th percentile. Wages above this are outliers.
$66.2K - $73.2K
11% of jobs
$73.2K - $80.1K
6% of jobs
$80.1K - $87.1K
5% of jobs
$87.1K - $94K
2% of jobs
$94K - $101K
3% of jobs
$24.5K
$58K
$101K
A Customer Segmentation job involves analyzing customer data to divide a company's customer base into distinct groups based on shared characteristics, behaviors, or preferences. Professionals in this role use data analytics, statistical modeling, and machine learning to identify patterns that help businesses tailor marketing strategies, improve customer experiences, and boost sales. They work closely with marketing, sales, and product teams to create targeted campaigns and optimize business strategies for different customer segments.
Professionals in Customer Segmentation are responsible for analyzing customer data to identify unique groups, building segmentation models, and presenting insights to marketing and product teams. A common challenge in this role is balancing complex data analysis with real-world business goals, ensuring that segmentation strategies are both accurate and actionable. You’ll collaborate closely with marketing, sales, and analytics teams to tailor campaigns and measure their effectiveness. Success in this position requires both analytical rigor and the ability to translate data into strategic recommendations that support business objectives.
To excel in Customer Segmentation, you need a solid background in data analysis, statistical modeling, and market research, typically supported by a degree in marketing, business, statistics, or a related field. Proficiency with analytics tools like SQL, Python, R, and data visualization platforms such as Tableau or Power BI is often required, along with knowledge of CRM systems. Strong problem-solving abilities, attention to detail, and effective communication skills are essential soft skills in this role. These competencies enable professionals to accurately identify customer groups, inform targeted marketing strategies, and drive business growth.
States with the most job openings for Customer Segmentation jobs include:
The top searched job categories for Customer Segmentation jobs are:
$91K - $118K/yr
Full-time
Posted 17 days ago
BillGO is seeking a Senior Business Analyst, Customer Management to drive insights and optimization across the lifecycle of existing BGX customers. This role will focus on activation, engagement, utilization, and retention, helping maximize customer value and long-term growth.
You’ll partner closely with BillGO Exchange leadership, customer experience, product, and growth teams to understand customer behavior, identify opportunities to improve the customer experience, and deliver insights that increase retention and lifetime value. This role plays a key part in ensuring BillGO not only acquires customers—but keeps and grows them effectively.
Why This Role Matters
This role is essential to BillGO’s long-term success because retaining and growing existing customers is as critical as acquiring new ones. By providing clear insights into customer behavior and lifecycle performance, this role enables the organization to improve engagement, reduce churn, and maximize lifetime value.
Without this role, opportunities to deepen customer relationships and optimize the experience may go unnoticed. With it, BillGO can make smarter, more targeted decisions that strengthen retention, improve satisfaction, and drive sustainable growth.
What You’ll Do
Customer Lifecycle Analytics
Analyze the end-to-end customer lifecycle (from onboarding to activation to engagement to retention).
Identify key drivers of activation, adoption, and churn.
Monitor customer behavior and usage patterns across the platform.
Retention & Engagement Optimization
Deliver insights to improve customer retention, utilization, and frequency of use.
Partner with product and customer teams to identify friction points and opportunities in the user experience.
Support strategies to increase customer lifetime value (LTV).
Customer Segmentation & Insights
Develop and maintain customer segmentation frameworks (behavioral, cohort-based, value-based).
Identify high-value and at-risk customer segments and recommend targeted actions.
Conduct cohort and longitudinal analyses to understand customer trends over time.
Dashboards & Reporting
Build and maintain dashboards and reporting frameworks across the customer management value chain.
Ensure stakeholders have clear visibility into key metrics (activation rates, retention, engagement, churn).
Standardize definitions and metrics across teams.
Cross-Functional Collaboration
Partner with product, customer success, and growth teams to align on KPIs and priorities.
Work with data engineering to ensure accurate tracking and data availability.
Communicate insights and recommendations clearly to both technical and business audiences.
What You Bring
Strong analytical and problem-solving skills
5+ years of experience in data analytics, preferably in product, customer, or lifecycle analytics
Strong proficiency with data analysis tools and experience working with large datasets
Strong understanding of customer lifecycle metrics (activation, retention, churn, engagement)
Experience with cohort analysis and segmentation
Ability to leverage AI tools (e.g., Claude, ChatGPT) as a force multiplier to improve speed, quality, and impact of work.
Preferred
Experience in fintech, payments, banking, or lending
Experience with customer experience mapping
Experience with process engineering frameworks (LEAN, Six Sigma, etc.)
Sourced by ZipRecruiter
Finance and insurance
201 - 500 Employees
Fort Collins, CO, US
2015
