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Creative Manager Jobs in Michigan (NOW HIRING)

Creative Strategist

Traverse City, MI ยท On-site

$90K - $100K/yr

This role blends creative ideation with performance marketing strategy, creator ecosystem management, content licensing, and cross-channel asset development. The Creative Strategist serves as the ...

This role blends creative ideation with performance marketing strategy, creator ecosystem management, content licensing, and cross-channel asset development. The Creative Strategist serves as the ...

Have a keen eye for resource management to drive efficiencies across the organization and stakeholders. * Deliver seasonal asset packs (creative centers) to assist internal and external creative ...

Collaborate with Creative Manager of outside creative and media agency to achieve brand objectives. * Report to Senior BM with monthly updates on key business trends and provide analysis. * Have an ...

More than a traditional creative director, this leader shapes Creative Strategy & Story as a discipline. They ensure storytelling is intentional, cumulative and culturally resonant - rather than ...

Collaborate with Creative Manager of outside creative and media agency to achieve brand objectives. * Report to Senior BM with monthly updates on key business trends and provide analysis. * Have an ...

Collaborate with Creative Manager of outside creative and media agency to achieve brand objectives. * Report to Senior BM with monthly updates on key business trends and provide analysis. * Have an ...

Collaborate with Creative Manager of outside creative and media agency to achieve brand objectives. * Report to Senior BM with monthly updates on key business trends and provide analysis. * Have an ...

Led by world-class strategic and creative thinkers and activators, we have won some of the most ... Execute and manage original, persuasive, conceptual and visually compelling design work in line ...

Led by world-class strategic and creative thinkers and activators, we have won some of the most ... Execute and manage original, persuasive, conceptual and visually compelling design work in line ...

As Associate Creative Director, Copy, you will play a key role in bringing that belief to life ... Perform other duties as assigned by manager. Knowledge, Skills and Abilities Required: * Bachelor ...

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Creative Manager information

See Michigan salary details

$20K

$75.3K

$128.1K

How much do creative manager jobs pay per year?

As of Jun 10, 2026, the average yearly pay for creative manager in Michigan is $75,263.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,300.00 and $95,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Creative Manager, and why are they important?

To thrive as a Creative Manager, you need a strong background in design principles, project management, and marketing strategy, often supported by a degree in design, marketing, or a related field. Proficiency in creative software like Adobe Creative Suite, project management tools, and familiarity with digital marketing platforms is typically required. Exceptional leadership, communication, and problem-solving skills help Creative Managers inspire teams and articulate a clear vision. These skills are crucial for delivering innovative campaigns on time and ensuring the creative output aligns with business objectives.

What is the difference between Creative Manager vs Graphic Designer?

AspectCreative ManagerGraphic Designer
Required CredentialsBachelor's degree in marketing, advertising, or related field; experience in project managementBachelor's degree in graphic design, visual arts, or related field; portfolio showcasing design work
Work EnvironmentOversees creative teams, manages projects, collaborates with clientsCreates visual content, works independently or in small teams, often in design studios or agencies
Employer & Industry UsageAdvertising agencies, marketing departments, media companiesDesign firms, advertising agencies, in-house marketing teams

The main difference is that a Creative Manager oversees creative projects and teams, focusing on strategy and coordination, while a Graphic Designer primarily creates visual content. Both roles require relevant education and experience, but their responsibilities and work environments differ significantly.

What are Creative Managers?

Creative Managers are professionals who oversee the creative direction and output of a company or team, often within advertising, marketing, or design environments. They lead creative projects from concept to completion, manage creative teams, and ensure that visual, written, and multimedia content aligns with brand strategy and goals. Creative Managers collaborate with clients, stakeholders, and other departments to deliver effective and innovative campaigns. They are responsible for maintaining high-quality standards and meeting deadlines, often juggling multiple projects at once.

How does a Creative Manager typically collaborate with cross-functional teams on large projects?

Creative Managers often serve as the bridge between creative teams and other departments, such as marketing, product development, and sales. They are responsible for translating project goals into actionable creative strategies, ensuring alignment with brand guidelines, and facilitating clear communication across teams. This involves regular meetings, feedback sessions, and collaborative planning to deliver cohesive campaigns or products. Effective Creative Managers are skilled at balancing creative vision with business objectives, making adaptability and strong interpersonal skills essential for success.
More about Creative Manager jobs
What are the most commonly searched types of Creative jobs in Michigan? The most popular types of Creative jobs in Michigan are:
What are popular job titles related to Creative Manager jobs in Michigan? For Creative Manager jobs in Michigan, the most frequently searched job titles are:
What cities in Michigan are hiring for Creative Manager jobs? Cities in Michigan with the most Creative Manager job openings:
Infographic showing various Creative Manager job openings in Michigan as of June 2026, with employment types broken down into 100% Full Time. Highlights an 92% In-person, and 8% Remote job distribution, with an average salary of $75,263 per year, or $36.2 per hour.

Creative Strategist

Truly Free Home

Traverse City, MI โ€ข On-site

$90K - $100K/yr

Full-time

Posted 23 days ago


Job description

Position Title: Creative Strategist
Location: [Remote]
Department: Marketing / Creative
Reports To: Head of Marketing / Creative Director
Salary: 90,000 - 100,000
Position Overview
We are seeking a performance-driven Creative Strategist to lead the development, execution, and optimization of data-informed marketing campaigns that drive customer acquisition, revenue growth, and brand expansion for our DTC brand. This role blends creative ideation with performance marketing strategy, creator ecosystem management, content licensing, and cross-channel asset development. The Creative Strategist serves as the primary creative point of contact for paid acquisition efforts, ensuring scalable, high-converting assets across Meta and emerging growth channels. The ideal candidate combines deep consumer psychology, storytelling expertise, and testing rigor with strong operational ownership to support aggressive performance goals.
Key Responsibilities
Concept Development
  • Generate high-impact creative concepts and campaign ideas for paid social and digital acquisition channels
  • Develop performance-driven messaging frameworks aligned with funnel stage (awareness, consideration, conversion, retention)
  • Frame creative around customer pain points, emotional triggers, objections, and urgency-based storytelling
  • Translate performance insights into new creative hypotheses and scalable testing roadmaps

Ad Scriptwriting & Messaging
  • Write and refine scroll-stopping hooks, UGC scripts, influencer scripts, and founder-led narratives
  • Develop Problem-Solution-Transformation story arcs
  • Craft compelling CTAs and headlines optimized for click-through and conversion
  • Tailor messaging to specific audience segments (e.g., toxin-conscious parents, eco-focused households, first-time buyers)

Creative Testing & Performance Optimization
  • Build and manage creative testing matrices (hooks, formats, CTAs, lengths, offers)
  • Collaborate closely with media buyers to assess creative performance and iterate based on data
  • Identify creative fatigue and proactively initiate refresh concepts
  • Translate performance metrics into actionable creative pivots

Creator & Influencer Ecosystem Management
  • Own end-to-end creator communication from outreach and onboarding to feedback and final approvals
  • Develop tailored creative briefs aligned with platform-native best practices and testing hypotheses
  • Manage contracts, usage rights, licensing terms, and documentation
  • Coordinate with finance to ensure timely and accurate creator payments
  • Oversee whitelisting partnerships and optimize creator assets for paid performance

TikTok Content Licensing & Asset Acquisition
  • Identify high-performing organic TikTok content aligned with brand messaging and audience resonance
  • Negotiate licensing agreements and paid usage rights
  • Repurpose licensed content into Meta-native paid acquisition assets
  • Test cross-platform creative portability to drive efficient customer acquisition

Partner Channel Creative Development
  • Serve as creative point of contact for external growth partners
  • Develop creative assets tailored to each partner platform's format and audience
  • Translate performance messaging into channel-specific acquisition campaigns
  • Support additional revenue streams through strategic creative execution

Cross-Functional Collaboration
  • Partner with growth marketers, media buyers, designers, video editors, and content creators to bring campaign ideas to life
  • Act as the creative voice in weekly media and growth syncs
  • Provide performance insights and recommend forward-looking creative direction

Content Strategy & Platform Fluency
  • Develop scalable content strategies aligned with brand voice and customer psychology
  • Stay current on best practices across Meta, TikTok, YouTube, and emerging acquisition channels
  • Monitor competitor activity and evolving DTC creative trends

Creative QA & Brand Integrity
  • Review final paid assets for brand alignment, messaging clarity, and performance strength
  • Ensure consistency with Truly Free's mission (non-toxic, refillable, family-safe positioning)
  • Deliver clear, actionable feedback to maintain creative excellence and production velocity

Creative Operations & Workflow Management
  • Own and maintain the paid creative production pipeline
  • Manage workflows and project timelines using Wrike and other project management tools
  • Coordinate creators, editors, and internal stakeholders to ensure timely asset delivery
  • Align creative output with media buying forecasts and scaling requirements
  • Maintain visibility across campaign status, dependencies, and deadlines

Requirements
  • 3-5 years of experience in creative strategy, performance marketing, or brand advertising (preferably in a DTC or eCommerce environment)
  • Proven track record of creating performance-driven marketing campaigns with measurable ROI
  • Strong understanding of consumer psychology, storytelling, and the digital funnel
  • Comfortable interpreting data and translating insights into creative direction
  • Experience working closely with media buyers, content creators, and production teams
  • Exceptional communication and presentation skills
  • Proficiency with tools like Google Analytics, Meta Ads Manager, TikTok Creative Center, and similar platforms is a plus

Preferred Qualifications
  • Experience with A/B testing and rapid iteration in a fast-paced environment
  • Strong portfolio showcasing successful DTC or eCommerce campaigns
  • Familiarity with tools such as Figma, Notion, Airtable, Monday.com, Wrike, or similar project management and collaboration platforms
  • Background in copywriting, branding, or visual storytelling
  • Experience managing creator partnerships, including briefing, performance feedback, and asset optimization
  • Experience negotiating usage rights, licensing agreements, or whitelisting partnerships for paid media
  • Familiarity with cross-platform creative adaptation across Meta, TikTok, YouTube, and emerging acquisition channels