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Creative Strategy Jobs in Michigan (NOW HIRING)

Creative Strategist

Traverse City, MI · On-site

$90K - $100K/yr

This role blends creative ideation with performance marketing strategy, creator ecosystem management, content licensing, and cross-channel asset development. The Creative Strategist serves as the ...

This role blends creative ideation with performance marketing strategy, creator ecosystem management, content licensing, and cross-channel asset development. The Creative Strategist serves as the ...

Creative Strategy & Story Mandate This role leads development of Creative Strategy & Story for marketing. The Brand Creative Director: * Defines the narrative architecture for Burton and Anon

Creative Strategy & Story Mandate This role leads development of Creative Strategy & Story for marketing. The Brand Creative Director: * Defines the narrative architecture for Burton and Anon

Client Strategy and Business Growth: * Work closely with senior business leaders to shape growth strategies for creative services and team up with cross-functional teams to tackle client goals ...

This position requires strategic and creative leadership, cross functional partnership and the ability to champion the art and role of storytelling. If you are a visionary and passionate leader who ...

Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Weber Shandwick was named toAd Age'sAgency A-List in 2020 andBest ...

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Showing results 1-20

Creative Strategy information

See Michigan salary details

$47.1K

$87.9K

$130.7K

How much do creative strategy jobs pay per year?

As of May 30, 2026, the average yearly pay for creative strategy in Michigan is $87,940.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,000.00 and $117,700.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Creative Strategist, and why are they important?

To thrive as a Creative Strategist, you need a solid background in marketing, branding, and consumer behavior, often supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, analytics tools, and creative software like Adobe Creative Suite is typically required. Exceptional communication, critical thinking, and collaboration skills set standout professionals apart in this role. These skills are crucial for developing compelling, data-driven campaigns that resonate with target audiences and achieve business objectives.

How does a Creative Strategist typically collaborate with other departments within an organization?

Creative Strategists work closely with various teams such as marketing, design, product, and sales to develop and execute effective campaigns. They often act as a bridge between creative and business objectives, ensuring that messaging aligns with brand goals and resonates with target audiences. Regular collaboration may include brainstorming sessions, presenting concepts, and gathering cross-functional feedback to refine strategies. This collaborative environment helps ensure that creative solutions are both innovative and practical, enhancing overall campaign effectiveness.

What is creative strategy?

Creative strategy is a plan or approach that outlines how to communicate a brand's message, product, or service in a unique and effective way. It combines market research, brand objectives, and creative ideas to develop compelling campaigns that resonate with target audiences. Creative strategists work closely with marketing, design, and content teams to ensure that creative solutions align with business goals and stand out in the marketplace.

What does a creative strategist do?

A creative strategist develops and guides the overall creative direction for marketing campaigns, branding, or advertising efforts. They analyze target audiences, market trends, and brand goals to create innovative concepts, often collaborating with designers, copywriters, and clients to ensure the messaging aligns with strategic objectives.

What is the difference between Creative Strategy vs Creative Planning?

AspectCreative StrategyCreative Planning
Primary FocusDeveloping overarching creative concepts and guiding brand messagingOrganizing and scheduling creative campaigns and projects
Skills RequiredStrategic thinking, branding, market analysisProject management, timeline coordination, resource allocation
Work EnvironmentCollaborative with marketing and creative teamsProject-focused, often within advertising agencies or marketing departments

Creative Strategy and Creative Planning are closely related roles within the marketing and advertising industry. Creative Strategy focuses on defining the big-picture ideas and messaging that guide campaigns, while Creative Planning handles the execution timeline and resource management. Both roles require collaboration and a strong understanding of branding, but they differ in their core responsibilities and daily tasks.

What are the most commonly searched types of Creative Strategy jobs in Michigan? The most popular types of Creative Strategy jobs in Michigan are:
What are popular job titles related to Creative Strategy jobs in Michigan? For Creative Strategy jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Creative Strategy jobs in Michigan look for? The top searched job categories for Creative Strategy jobs in Michigan are:
Infographic showing various Creative Strategy job openings in Michigan as of May 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $87,940 per year, or $42.3 per hour.
Director, Creative Strategy

Director, Creative Strategy

Jack Morton Worldwide

Detroit, MI • On-site

Full-time

Posted 23 days ago


Job description

Experience Without Limits. Come shape the future of brand experience.

At Jack Morton, we create, and build, head-turning, smile-inducing, impact driving brand experiences. We exist to redefine what experiential can achieve, helping clients unlock the full value of experiences.

That takes a team that's bold, curious, and acts as one - building on ideas, pushing boundaries, and showing up for each other. Here, you'll do your best work, grow fast, and collaborate across clients, disciplines, and global teams to bring new ideas to life.

This is a place where curiosity drives what's next, boldness raises the bar, and we win together. Where ownership is expected, egos are left at the door, and the work reflects the people behind it.

Experience without limits — in your work, your growth, and your impact.

**must be willing to work hybrid in one of our local offices**

Director, Creative Strategy - Culture & Lifestyle Marketing

As the Director, Creative Strategy, you are a leader in our idea-generating, strategic-thinking, problem-solving team. You will lead strategic thinking on key automotive accounts, helping deliver work that is best-in-class and drive our business forward with every project and opportunity.

How you're wired

You're one-part business consultant, one-part creative strategist. You're able to quickly provide deep insights and sparks of inspiration that are culture-popping and uniquely actionable. You're a constant and trusted partner to your account, creative and production colleagues who help bring our concepts and campaigns to life.

Equally important, you are a critical and trusted partner to our clients – a leader, a problem-solver and a provocateur who can read the room. You're a confident communicator who knows when and how to push on ideas and perspectives, with the singular goal of developing remarkable solutions that deliver on our clients' business objectives.

Most importantly, you're passionate about and conversant in culture, media, entertainment and a variety of lifestyle interests that inform the many communities our clients want to engage.

What you'll be doing

  • Function as the cultural engine of the account by proactively surfacing ideas, talent/influencers, and moments before clients ask for them
  • Build and sell concepts from the bones up: identify the opportunity, construct the rationale, and bring clients along for the ride
  • Partner with executive-level clients, including CMO-level stakeholders, with the confidence to challenge, inspire, and move them toward bold decisions
  • Stay deeply embedded in culture (social platforms, live events, emerging talent, brand partnerships) and translate that awareness into actionable opportunities
  • Understand how experiential and live moments can be engineered for social and digital amplification, and build ideas with that intersection in mind
  • Mentor and develop strategists on the team, modeling what great culturally-driven thinking looks like
  • Roll up your sleeves as lead strategist on projects, on accounts, and across new business

If you can do all that, you have what it takes. It might also help if…

  • 10+ years in marketing, agency-side experience (PR/social media/digital marketing/influencer marketing) strongly preferred - you know how to develop and sell ideas to clients
  • A portfolio of concepts and campaigns is required: we want to see your ideas, understand your role in bringing them to life, and see the results they drove
  • A cultural thought leader, not a category specialist. We're looking at talent with experience pitching and executing ideas to big name brands; deep auto experience is decidedly not the goal
  • Someone who leads with ideas, not frameworks
  • Fluent in the influencer ecosystem, social platforms, and how live experiences can be built to break through digitally
  • From Intern to Chief Marketing officer, comfortable communicating with clients of all levels at an organization
  • Exceptional communicator, presenter, and collaborator who believes the best idea wins, regardless of where it comes from

Last but not least, we believe in diversity, equity and inclusion.

Jack Morton is an equal opportunity employer; we strongly value diversity at our companies. We do not discriminate on race, religion, color, national origin, disability, sexual orientation, gender identity, gender expression, age, marital status, veteran status, or any other basis prohibited by law.

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***JOB SCAM ALERT***

We have recently become aware that individuals not associated with Jack Morton have fraudulently used our name – and the names of some of our employees – to solicit applications for fake jobs, to conduct fake job interviews and to make fake job offers. Any request to schedule an interview and any bona fide offer of employment will only come from an authorized representative of Jack Morton with an email address "@jackmorton.com" or "@jackmorton.co.uk" or "@impact-xm". We will never require an applicant to provide credit card or banking information to cover any supposed advance costs.

If you have provided personal information in connection with a fake job offer or interview and you are concerned, we suggest that you take appropriate action.

Jack Morton takes these activities very seriously and are taking appropriate steps to shut down this fraudulent activity.

We urge you to be careful when sharing your personal information and to be aware of scams involving fake job postings and job offers.