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Copywriting Director Jobs in Raleigh, NC (NOW HIRING)

Aledade

Brand Manager, Remote

Raleigh, NC · On-site +1

$115K - $135K/yr

In partnership with the Director of Brand Strategy, the Brand Manager will lead Aledade's brand ... ChatGPT, Claude, etc.) for brand operations, testing, copywriting or creative direction. * Strong ...

Burt's Media Services

Be Seen First

Social Specialist

Raleigh, NC · On-site

$25 - $35/hr

Strong copywriting skills and attention to detail. * Ability to thrive in a collaborative, fast ... Make a direct impact on the growth of a diverse portfolio of brands. * Own the content strategy and ...

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Copywriting Director information

Is ChatGPT going to replace copywriting?

As a Copywriting Director, understanding AI tools like ChatGPT is important, but AI is currently a supplement rather than a replacement for skilled copywriters. Human creativity, strategic thinking, and brand understanding remain essential for effective copywriting, especially in roles that require nuanced messaging and audience engagement. AI can assist with drafting and idea generation but does not fully replace the need for experienced copywriters in producing high-quality content.

How does a Copywriting Director typically collaborate with other departments to ensure brand consistency?

As a Copywriting Director, you will frequently partner with marketing, design, and product teams to align messaging across all channels. This collaboration ensures the brand voice remains consistent in advertising, digital campaigns, and customer communications. You'll often participate in strategic meetings, provide feedback on creative assets, and oversee the integration of copy with visual elements. Effective communication and leadership skills are essential to balance creative vision with business objectives while mentoring your team.

What are the 4 C's of copywriting?

The 4 C's of copywriting are Clarity, Conciseness, Credibility, and Consistency. These principles help copywriters create effective and persuasive content by ensuring the message is clear, brief, trustworthy, and uniform across all materials. Mastering these elements is essential for a Copywriting Director to produce compelling copy that resonates with target audiences.

What is the difference between Copywriting Director vs Copywriter?

AspectCopywriting DirectorCopywriter
CredentialsBachelor's degree in Marketing, Communications, or related field; extensive writing experienceHigh school diploma or bachelor's; strong writing skills, portfolio
Work EnvironmentLeads teams, collaborates with marketing and creative departments, strategic planningExecutes writing tasks, creates content, follows briefs
Industry UsageUsed in marketing agencies, corporate marketing teams, advertising firmsFound across various industries, including advertising, media, and corporate sectors

The main difference is that a Copywriting Director oversees the entire content strategy and manages teams, while a Copywriter focuses on creating individual pieces of content. The Director sets the vision and ensures brand consistency, whereas the Copywriter executes specific writing tasks within that framework.

What does a Copywriting Director do?

A Copywriting Director leads and manages a team of copywriters in creating compelling written content for marketing and advertising campaigns. They develop content strategies, ensure brand voice consistency, and oversee the quality and effectiveness of all written materials. This role involves collaborating with creative, marketing, and design teams to ensure messaging aligns with business objectives. Additionally, a Copywriting Director mentors writers, provides constructive feedback, and stays updated on industry trends to guide content innovation.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles such as senior copywriting directors, creative directors, and content strategists can earn $150,000 or more annually, especially with extensive experience, leadership responsibilities, and expertise in digital platforms or advertising. These positions often require strong writing skills, industry knowledge, and management experience.

Can you make $10,000 a month with copywriting?

Copywriting directors and experienced freelance copywriters can potentially earn $10,000 or more per month, especially when working with high-paying clients, managing multiple projects, or running their own agencies. Achieving this income typically requires strong writing skills, a solid portfolio, and effective marketing of services. Income levels vary based on experience, niche, and business model.

What are the key skills and qualifications needed to thrive as a Copywriting Director, and why are they important?

To thrive as a Copywriting Director, you need advanced writing and editing skills, a deep understanding of content strategy, and significant experience in marketing or advertising, often backed by a degree in communications, English, or a related field. Mastery of content management systems (CMS), digital analytics tools, and familiarity with SEO best practices are typically required. Strong leadership, creative vision, and excellent communication skills help in managing teams and collaborating with clients or stakeholders. These skills ensure the creation of compelling, effective copy that aligns with brand goals and drives successful marketing outcomes.
What are the most commonly searched types of Copywriting jobs in Raleigh, NC? The most popular types of Copywriting jobs in Raleigh, NC are:
What are popular job titles related to Copywriting Director jobs in Raleigh, NC? For Copywriting Director jobs in Raleigh, NC, the most frequently searched job titles are:
What job categories do people searching Copywriting Director jobs in Raleigh, NC look for? The top searched job categories for Copywriting Director jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Copywriting Director jobs? Cities near Raleigh, NC with the most Copywriting Director job openings:
Copywriting Director jobs near you
Brand Manager, Remote

Brand Manager, Remote

Aledade

Raleigh, NC • On-site, Remote

$115K - $135K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 4 days ago

Aledade rating

8.6

Company rating: 8.6 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

46th of 451 rated business services

Job description

In partnership with the Director of Brand Strategy, the Brand Manager will lead Aledade's brand awareness campaign efforts, solutions positioning, co-branding initiatives, brand standard guidelines and market research. As a skilled project manager on the Communications Team, this role will service the Aledade enterprise, working cross-functionally with internal and external partners, to execute promotional strategies that elevate Aledade's visibility and market presence in the healthcare technology sector. By leveraging AI tools and methodologies, the Brand Manager will scale brand governance, optimize asset workflows and maintain a consistent brand presence. 
 
 
Candidates should be comfortable working remotely from anywhere within the US, across all US time zones.
 
Primary Duties
  • Awareness Efforts: Lead the development and execution of brand awareness campaigns and promotional initiatives. Oversee creative concept development, manage budget, leverage AI tools for persona/audience/message testing and work with business partners on multi-channel distribution. Track performance metrics and ROI, and leverage AI analysis to extract actionable insights to optimize campaign impact.
  • Solution Business Partner: In coordination with cross-functional stakeholders, support new business solutions (e.g. Assist, Turnkey) by developing positioning and supporting promotional activities. Leverage generative AI tools for rapid prototyping, copy variations, and project planning to accelerate launches.
  • Co-branding: Serve as the primary point of contact for all co-branding inquiries. Evaluate requests with a brand-first mindset, flagging risks and identifying potential opportunities for additional activations.
  • tandards: Help define and implement brand guidelines. Oversee incoming brand requests and optimize workflows. Maintain brand consistency across assets and systems through regular audits, compliance monitoring, training and the strategic use of AI-driven governance tools.
  • Research: Assist in brand awareness research and pulse monitoring efforts. Gathering quantitative and qualitative evidence to inform key communication decisions.
Minimum Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or related field
  • 5-7 years of experience in brand management, partnership marketing, or related role
  • Experience managing vendor relationships and external partnerships
  • Demonstrated knowledge of brand management principles and best practices
  • Hands-on experience utilizing generative AI tools (e.g. ChatGPT, Claude, etc.) for brand operations, testing, copywriting or creative direction.
  • Strong project management skills with ability to handle multiple initiatives simultaneously
  • Excellent written and verbal communication skills
Preferred KSA's:
  • Exceptional attention to detail and quality control
  • Strong analytical and problem-solving abilities
  • Ability to work independently and manage competing priorities
  • Cross-functional collaboration and relationship-building skills
  • Creative thinking with business-minded approach to brand challenges
  • Experience in health care, technology, or B2B industries preferred,
  • Experience working with Monday.com
  • Knowledge of digital asset management systems
$115,000 - $135,000 a year
Salary Range: $115,000 to $135,000 a year + bonus + equity
Compensation for the role will depend on a number of factors, including a candidate's qualifications, skills, competencies and experience.
Who We Are:
Aledade, a public benefit corporation, exists to empower the most transformational part of our health care landscape - independent primary care. We were founded in 2014, and since then, we've become the largest network of independent primary care in the country - helping practices, health centers and clinics deliver better care to their patients and thrive in value-based care. Additionally, by creating value-based contracts across a wide variety of health plans, we aim to flip the script on the traditional fee-for-service model. Our work strengthens continuity of care, aligns incentives and ensures primary care physicians are paid for what they do best - keeping patients healthy. If you want to help create a health care system that is good for patients, good for practices and good for society - and if you're eager to join a collaborative, inclusive and remote-first culture - you've come to the right place.

What Does This Mean for You?
At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission.

In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members:

Flexible work schedules and the ability to work remotely are available for many roles
Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners
Robust time-off plan (21 days of PTO in your first year)
Two paid volunteer days and 11 paid holidays
12 weeks paid parental leave for all new parents
Six weeks paid sabbatical after six years of service
Educational Assistant Program and Clinical Employee Reimbursement Program
401(k) with up to 4% match
Stock options
And much more!

At Aledade, we don't just accept differences, we celebrate them! We strive to attract, develop and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.

Privacy Policy: By applying for this job, you agree to Aledade's Applicant Privacy Policy available at  https://www.aledade.com/privacy-policy-applicants
We may use automated tools, including artificial intelligence (AI), to help organize and evaluate application materials. These tools support our recruiters and hiring managers by helping manage large applicant pools. Human judgment plays an essential role in our hiring process, including in the oversight and use of any automated tools. If you would like more information about our screening and hiring process, please contact us.
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About Aledade

Sourced by ZipRecruiter

Aledade is a leader in population health that is using innovative, value based solutions to transform the way physicians interact with their patients. We are on a mission to change healthcare for the better and solve complex problems within the healthcare system. We follow the simple but radical idea that Aledade only succeeds when our partner practices succeed. From our cutting-edge technology platform to practice transformation services, we provide physicians with everything they need to create and run an accountable care organization (ACO), revamping the way they practice and getting them back to where they should be: quarterbacking their patients' health care! Our customized solutions help clinicians in communities across America preserve their autonomy, deliver better care to their patients, reduce overall costs, and keep independent physician practices flourishing.

Industry

Health care and social assistance

Company size

501 - 1,000 Employees

Headquarters location

Bethesda, MD, US

Year founded

2014

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