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Copy Director Jobs in Texas (NOW HIRING)

Under the general supervision of the Copy Director, the Copy Manager is a creator and guardian of the brand voice and works closely with partners in design, brand and life cycle marketing, paid media ...

Under the general supervision of the Copy Director, the Copy Manager is a creator and guardian of the brand voice and works closely with partners in design, brand and life cycle marketing, paid media ...

$15 - $20/hr

You may be a good fit for this role if other positions of interest include: copy-writer, writer ... Communicate status of projects to your Director and other members of the team Candidate Need to ...

Coordinating with vendors and internal departments to support meeting and event needs as directed. * Maintaining a clean, organized, and professional copy center and hospitality environment.

Coordinating with vendors and internal departments to support meeting and event needs as directed. * Maintaining a clean, organized, and professional copy center and hospitality environment.

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Copy Director information

See Texas salary details

$70.3K

$129.6K

$250.1K

How much do copy director jobs pay per year?

As of Aug 2, 2026, the average yearly pay for copy director in Texas is $129,585.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,900.00 and $145,800.00 per year, depending on experience, location, and employer.

What is a Copy Director?

A Copy Director is a senior-level professional responsible for overseeing the copywriting team and the overall messaging strategy within an organization. They ensure that all written content aligns with the brand’s voice, objectives, and marketing goals. Copy Directors collaborate closely with creative directors, marketing managers, and other stakeholders to develop compelling copy for various channels, such as advertisements, websites, and promotional materials. They also mentor and guide copywriters, review work for quality and consistency, and help shape the brand's overall communication strategy.

What is the difference between Copy Director vs Copywriter?

AspectCopy DirectorCopywriter
ResponsibilitiesOversees entire copy teams, develops strategic messaging, manages brand voiceCreates individual marketing content, writes advertising copy, executes campaigns
Required SkillsLeadership, strategic thinking, editing, branding expertiseCreative writing, SEO knowledge, adaptability
Work EnvironmentCollaborative agency or in-house teams, high-level planningFocused on content creation, often solo or small teams
Common UsageUsed in advertising agencies, marketing departments, branding firmsUsed across marketing, advertising, digital media

The main difference between a Copy Director and a Copywriter lies in scope and responsibility. The Copy Director leads the copy team, sets strategic direction, and manages brand messaging, while the Copywriter focuses on creating specific content pieces. Both roles require strong writing skills, but the Copy Director's role is more managerial and strategic, whereas the Copywriter's is more execution-focused.

What are the key skills and qualifications needed to thrive as a Copy Director, and why are they important?

To thrive as a Copy Director, you need advanced writing and editing skills, a deep understanding of brand voice, and extensive experience in advertising or marketing, often supported by a relevant degree. Familiarity with content management systems, project management tools like Asana or Trello, and proficiency in SEO and analytics platforms are typically required. Strong leadership, creative vision, and excellent communication skills help a Copy Director inspire teams and align messaging across campaigns. These abilities ensure brand consistency, effective campaign execution, and high-impact content that drives business goals.

How does a Copy Director typically collaborate with other departments in an organization?

A Copy Director works closely with marketing, design, product, and sales teams to ensure that messaging aligns with broader brand and campaign objectives. This role often involves leading brainstorming sessions, providing strategic guidance, and giving feedback to ensure consistency and quality across all written content. Effective communication and the ability to understand each department's goals are key challenges, as the Copy Director must balance creative vision with business needs. Regular collaboration ensures that campaigns are cohesive and achieve the desired impact across all channels.
What are the most commonly searched types of Copy jobs in Texas? The most popular types of Copy jobs in Texas are:
What cities in Texas are hiring for Copy Director jobs? Cities in Texas with the most Copy Director job openings:
What are popular job titles related to Copy Director jobs in TX? For Copy Director jobs in TX, the most frequently searched job titles are:
Infographic showing various Copy Director job openings in Texas as of July 2026, with employment types broken down into 69% Full Time, 27% Part Time, 1% Temporary, and 3% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $129,585 per year, or $62.3 per hour.

Full-time

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Re-posted 29 days ago


Michaels rating

4.8

Company rating: 4.8 out of 10

Based on 946 frontline employees who took The Breakroom Quiz

648th of 729 rated retailers


Job description

Support Center - IrvingThe Manager - Copy is a conceptual leader and brand steward responsible for leading the copy team in the development of persuasive, strategic, innovative, customer-centric copy for all marketing channels. Under the general supervision of the Copy Director, the Copy Manager is a creator and guardian of the brand voice and works closely with partners in design, brand and life cycle marketing, paid media, merchandising, e-commerce and store environment to achieve the Michaels brand objectives through effective brand voice and message strategies. Using proven talent and consistent conceptual thinking, the Copy Manager is responsible for the integrity and evolution of the distinctive Michaels voice and ensuring copywriters are using the brand voice to fuel joy as they communicate brand strengths in a uniquely fresh, memorable and persuasive way.

Major Activities

Team Leadership

  • Lead, inspire, motivate and manage team of staff and freelance copywriters as a visible, engaged leader that communicates easily and frequently
  • Demonstrate resilience and flexibility in the face of change; model strong core competencies; maintain high morale
  • Identify and address barriers to success, escalate appropriately, adjust workload and assignments to meet productivity standards and accommodate changing business needs
  • Lead team to stay current in researching creative trends in competitive markets and apply that knowledge and learning to development of new marketing and signage projects
  • Research retail copy trends in competitive markets and apply that knowledge and learning to development of new marketing projects
  • Recruit talented, high-performing copywriters that consistently deliver brand-right solutions
  • Develop talent and leadership succession plan
  • Prioritize work effectively to meet team deadlines
  • Give constructive feedback to enhance performance and build skills within department

Creative Concept Development

  • Guide message development through the entire creative process, from ideation to release.
  • Translate business and marketing strategic objectives into clear, compelling, on-brand customer-facing copy
  • Lead concept, toolkit and sourcebook development as requested by creative leadership and brand marketing
  • Work closely with design partners to architect and implement the overall look and language of customer-facing materials.
  • Collaborate with design and marketing partners to create synergy and integration, from concept to execution

Copy Direction

  • Oversee all copy team efforts to support digital and print marketing, including online video, social media and digital display ads, email, website marketing, direct mail, brand collateral and signage
  • Ensure marketing objectives have been met within creative guidelines
  • Effectively interpret and adapt information for marketing initiatives based on briefs, merchant input, internal reports and other supporting documents
  • Edit copy team's work to ensure consistency across channels
  • Master and continue development and evolution of Michaels brand voice
  • Develop hard-hitting, promotional value messaging for the Michaels brand for all business categories
  • Contribute creative input and ideas to creative kick-off and brainstorm meetings
  • Write, manage and own high-priority projects as assigned by Copy Director

Communication/Presentation

  • Effectively present work to leadership, conveys copy strategy and demonstrates alignment to creative brief
  • Align with and act on feedback
  • Model strong communication and presentation skills to direct reports, teaching and coaching through modeling, feedback and practice sessions
  • Communicate clearly and effectively; address challenges and issues in a timely manner
  • Foster strong partnerships with peer managers in Creative Service, Store Environment and Marketing, as well as cross-functional partners
  • Prepare for and actively participate in department meetings
  • Present work to senior leadership, effectively communicating creative strategy

Other duties as assigned

Minimum Education

  • Bachelor's degree or equivalent

Minimum Special Certifications or technical skills

  • Expert working knowledge of Microsoft Office Suite and Adobe Creative Suite

Minimum Type of experience the job requires

  • 5+ year managing / leading copywriters
  • 7+ years copywriting experience
  • Experience at large in-house creative team or agency
  • Retail copywriting experience, preferred - samples require
  • Portfolio demonstrating creative and strategic strength

Other

  • Digital, social media, video and print expertise
  • Strategic, conceptual thinking, strong organizational skills, accuracy and deadline focused with a bias for action when it comes to problem analysis, decision making and issue resolution
  • Detail oriented
  • Able to juggle multiple projects while meeting demanding deadlines, producing high quality work and projecting a positive attitude
  • Strong self-manager with ability to work at high level of independence

Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.

At The Michaels Companies Inc., our purpose is to fuel the joy of creativity and celebration. As the leading destination for creating and celebrating in North America, we operate over 1,300 stores in 49 states and Canada and online at Michaels.comandMichaels.ca.The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise. Founded in 1973 and headquartered in Irving, Texas, Michaels is the best place for all things creative. For more information, please visitwww.michaels.com.


Michaels offers a range of benefits to support team members and their families. Depending on position and eligibility, team members may have access to a 401(k) with employer match, an Employee Assistance Program, medical, dental, and vision coverage, telemedicine services, flexible spending accounts, commuter benefits, tuition assistance, adoption assistance, and various voluntary insurance options. All team members enjoy everyday perks such as employee discounts and access to partner discount programs. For a summary of benefits, visit the Michaels Benefits at a Glance page. For additional information regarding benefits, visit MIKBenefits.com


Michaels is an Equal Opportunity Employer. We are here for all Team Members and all customers to create, innovate and be better together.


Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at 1-800-642-4235 (1800-MICHAEL).

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Employment Type: FULL_TIME

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