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Conversion Rate Optimization Manager Jobs in Washington

Moore DM Group LLC

Digital Producer

Lanham, MD · On-site +1

$75K - $90K/yr

Manage the creation and execution of digital campaigns-including emails, donation pages, landing pages, website redesigns, lightboxes, digital media creative, and A/B conversion rate optimization ...

Moore

Digital Producer

Lanham, MD · Remote

Manage the creation and execution of digital campaigns-including emails, donation pages, landing pages, website redesigns, lightboxes, digital media creative, and A/B conversion rate optimization ...

Moore

Digital Producer

Lanham, MD · Remote

Manage the creation and execution of digital campaigns-including emails, donation pages, landing pages, website redesigns, lightboxes, digital media creative, and A/B conversion rate optimization ...

HD Exteriors

Be Seen First

Marketing Manager

Dumfries, VA · On-site

$100K - $125K/yr

You'll have support from third-party partners (SEO, etc.), but day-to-day execution is on you. The ... volume, conversion rates, and ROI by channel • Report directly to ownership on marketing ...

Aion Management

Marketing Manager

Rockville, MD · On-site

... conversion rates, occupancy, and marketing spend efficiency). * Analyze campaign and channel ... Manage marketing vendors and agency partners (ILS, PPC/SEO, social, creative, reputation management ...

AION Management LLC

Marketing Manager

Rockville, MD

... conversion rates, occupancy, and marketing spend efficiency). * Analyze campaign and channel ... Manage marketing vendors and agency partners (ILS, PPC/SEO, social, creative, reputation management ...

Stretch Zone - 1161

Studio Manager

Centreville, VA

$23 - $25/hr

Position Summary- We are hiring a results-sales driven Studio Manager to lead daily operations and ... Conversion rate * Show rate * Revenue growth * Retention Compensation- $4 5,000 $55,000+ earning ...

2U

Senior Product Manager, edX Commerce

Arlington, VA · Remote

$145K - $192K/yr

... and optimized for conversion. This is a high-impact, high-visibility role with a direct line to ... Develop and manage to commerce KPIs and revenue targets -- including checkout conversion rate, cart ...

2U

Senior Director, edX Brand & Content

Arlington, VA · On-site +1

$187K - $194K/yr

Conversion rate (site + lifecycle) * Content contribution to revenue * AI/search visibility and ... Deep expertise in SEO and AI-driven discovery, with a track record of materially improving organic ...

Excelitas Technologies

Channel Manager

Gaithersburg, MD

$130K - $140K/yr

... and optimizing Excelitas' indirect sales ecosystem to accelerate revenue growth, expand market ... Establish clear KPIs (revenue, pipeline, conversion rates, market penetration) * Conduct regular ...

KLDiscovery

Senior Content Marketing Manager

Mclean, VA · Remote

$80K - $115K/yr

... Manager to lead the development of high-impact, insight-driven content that strengthens our brand ... Conversion rates from content to MQL and SQL * Growth in Organic traffic and SEO/GEO/AIO ...

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Showing results 1-20

All JobsConversion Rate Optimization Manager JobsConversion Rate Optimization Manager Jobs in Washington

Conversion Rate Optimization Manager information

See Washington salary details

$49.8K

$121K

$195.9K

How much do conversion rate optimization manager jobs pay per year?

As of Jun 9, 2026, the average yearly pay for conversion rate optimization manager in Washington is $120,990.00, according to ZipRecruiter salary data. Most workers in this role earn between $99,700.00 and $163,700.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimization Manager, and why are they important?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What does a Conversion Rate Optimization Manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are some common challenges faced by a Conversion Rate Optimization Manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.
What are the most commonly searched types of Conversion Rate Optimization jobs in Washington? The most popular types of Conversion Rate Optimization jobs in Washington are:
Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in Washington as of June 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $120,990 per year, or $58.2 per hour.
Digital Producer

Digital Producer

Moore DM Group LLC

Lanham, MD • On-site, Remote

$75K - $90K/yr

Full-time

Medical, PTO

Posted 26 days ago

Job description

Description
As a Digital Producer you will manage the creation and execution of digital campaigns for our non-profit clients and play an essential role in establishing and implementing agency processes. The Digital Producer will partner with strategists, account executives, copywriters, designers, and developers to define project schedules, identify milestones and deliverables, and ensure that projects are completed on-time, on budget, and on strategy. The ideal candidate will possess creative problem-solving abilities, exceptional organization, multi-tasking and prioritization skills, and the ability to explain technical concepts in plain language.
Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels, and devices. We are an innovation-led company that is the largest marketing, data, and fundraising company in North America, serving the purpose-driven industry with clients across education, association, political, and commercial sectors.
Moore Media & Digital, a division of Moore, work to build donor surround sound with video, audio, and other digital messages. Part of this is through addressable media, where you know who the person is you are targeting. This includes programmatic video, CTV, programmatic display, email, texting, and some social ads. And part of this is through non-addressable media like DRTV, traditional radio advertising, and other digital services like website design.
Check out www.WeAreMoore.com for more information.
This is a remote position
Your Impact:
  • Manage the creation and execution of digital campaigns-including emails, donation pages, landing pages, website redesigns, lightboxes, digital media creative, and A/B conversion rate optimization testing-from inception to launch.
  • Collaborate with creative, development, client services, strategists, and other resources to generate top-notch, engaging digital campaigns to support client objectives.
  • Lead and motivate cross-functional project teams to complete digital projects on time and on budget while meeting and exceeding client expectations.
  • Facilitate and collaborate on project discovery, feasibility, requirements gathering, scoping, and pricing.
  • Determine project scope, budget, and production timing.
  • Create project schedules and monitor progress, ensuring all milestones and deadlines are met.
  • Communicate project timelines, status, and risks to stakeholders.
  • Create and maintain project documentation, including site maps, wireframes, user flows, technical specifications, functional documentation, and test cases.
  • Provide quality control checks for projects to ensure accuracy, client requirements, and best practices.
  • Manage, train, and mentor Associate Digital Producers.

Your Profile:
  • 4+ years of digital production experience with an advertising agency, successfully managing the production of digital projects such as emails, landing pages, integrated campaigns, and websites.
  • Experience with project management tools, such as Workfront, Microsoft Project, Smartsheet, Asana required.
  • Experience with traffic analysis tools, such as Google Analytics required.
  • Familiarity with CMS platforms, marketing automation platforms, Email Service Provider Platforms, fundraising platforms, CRM platforms and web languages are a plus!
  • Bachelor's Degree or equivalent experience required.
  • Deep understanding of the digital landscape, content, information architecture, social media, technology platforms, and the fundraising industry.
  • Ability to handle multiple complex projects simultaneously; a resourceful self-starter who can take initiative and follow through on projects in a deadline-driven environment.
  • Ability to speak "developer," but also translate complex technical concepts for non-technical team members.
  • Familiarity with project management methodologies (Waterfall, Agile, Kanban).
  • Familiarity with digital direct response fundraising metrics and direct marketing strategy is a plus.
  • Ability to lead technical conversations with programmers or internal resources regarding HTML, CSS, and general web development principles.
  • Ability to identify opportunities for improvement and make constructive suggestions for change.

How We'll Support You:
  • Join the largest marketing and fundraising company in North America serving the nonprofit industry, where we prioritize innovation and professional growth.
  • Collaborate with industry subject matter experts with over 5,000 employees across the enterprise.
  • To help you stay energized, engaged, and inspired, we offer a wide range of benefits, including comprehensive healthcare, paid holidays, and generous paid time off so you can have the time and space to recharge and pursue your other passions and be with the people you care about.
  • Moore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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