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Conversion Rate Optimization Manager Jobs in Ohio

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... conversion rate optimization, and will ultimately be responsible for most - if not all - new ... Manage day to day coordination of integrated campaigns, including mapping the objectives, executing ...

EnthuZiastic

Growth Hacker - Remote

Columbus, OH · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

EnthuZiastic

Growth Hacker - Remote

Toledo, OH · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

EnthuZiastic

Growth Hacker - Remote

Bowling Green, OH · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

Premier NX

$75K - $90K/yr

Evaluate and evolve the website and online properties and oversee conversion rate optimization. * Manage Premier NX's social media and brand presence. * Manage relationships with external agencies ...

Stafford Communications Group

$75K - $90K/yr

Evaluate and evolve the website and online properties and oversee conversion rate optimization. * Manage Premier NX's social media and brand presence. * Manage relationships with external agencies ...

EnthuZiastic

Growth Hacker - Remote

Cleveland, OH · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

Foundation Software

Junior PPC Strategist

Strongsville, OH · On-site +1

$75K - $87K/yr

Experience with call tracking platforms (e.g., CallRail) or CRM attribution * Basic familiarity with landing page best practices and conversion rate optimization Department: Marketing Location:

Foundation Software

Junior PPC Strategist

Strongsville, OH · On-site

$75K - $87K/yr

Experience with call tracking platforms (e.g., CallRail) or CRM attribution * Basic familiarity with landing page best practices and conversion rate optimization Department: Marketing Location:

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$41.8K

$101.6K

$164.5K

How much do conversion rate optimization manager jobs pay per year?

As of Aug 19, 2026, the average yearly pay for conversion rate optimization manager in Ohio is $101,558.00, according to ZipRecruiter salary data. Most workers in this role earn between $83,700.00 and $137,400.00 per year, depending on experience, location, and employer.

What does a conversion rate optimization manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are the key skills and qualifications needed to thrive as a conversion rate optimization manager?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What are some common challenges faced by a conversion rate optimization manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.

What are the most commonly searched types of Conversion Rate Optimization jobs in Ohio?

The most popular types of Conversion Rate Optimization jobs in Ohio are:

What are popular job titles related to Conversion Rate Optimization Manager jobs in Ohio?

For Conversion Rate Optimization Manager jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Conversion Rate Optimization Manager jobs in Ohio look for?

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Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in Ohio as of August 2026, with employment types broken down into 98% Full Time, and 2% Contract. Highlights an 75% In-person, and 25% Remote job distribution, with an average salary of $101,558 per year, or $48.8 per hour.

Sr. Marketing Manager - Websites and Lead Generation - Americas

Henkel AG & Co. KGaA

Westlake, OH • On-site

Full-time

Re-posted 9 days ago

Job description

About this Position At Henkel, you'll be part of an organization that's shaping thefuture through innovation, sustainability and collaboration. With our trustedbrands like Persil, 'all, Loctite, Snuggle, and Schwarzkopf and ourcutting-edge technologies, you'll have countless opportunities to explore newpaths and grow.
This position is with our Adhesive Technologies business unit -where we empower our people to transform industries and provide our customerswith a competitive advantage through adhesives, sealants and functionalcoatings.
Dare to learn new skills, advance inyour career and make an impact at Henkel. 
What youll do

The Sr. Marketing Manager, Websites & Lead Generation - Americas is responsible for driving website performance, digital lead generation, and platform optimization across multiple countries throughout the Americas region. This role serves as the primary liaison between regional marketing teams and global digital organizations, ensuring local business requirements are represented while supporting the successful implementation of global digital strategies, platforms, and capabilities.

  • They will partner closely with brand, regional, and technical teams to optimize customer experiences, improve lead generation performance, and ensure website governance, compliance, and digital best practices are consistently executed across the region.
  • Act as the primary regional contact for global digital, web, and marketing technology teams as it relates to owned websites.
  • Lead regional adoption and implementation of new digital platforms, tools, and processes.
  • Develop and execute website strategies that support business growth, customer engagement, and lead generation objectives.
  • Partner with brand and content teams to improve website experiences through: Content strategy, User experience (UX) optimization, Customer journey mapping, Conversion rate optimization (CRO)
  • Ensure websites are optimized for search visibility through SEO and emerging Generative Engine Optimization (GEO) best practices.
  • Lead development and optimization of lead generation programs across multiple brands and countries.
  • Coordinate efforts between local marketing teams and technical experts to deliver effective demand generation initiatives.
  • Monitor lead acquisition, conversion performance, and marketing funnel effectiveness.
  • Ensure proper integration between website, paid media, and organic marketing efforts.
  • Conversion tracking and tagging
  • UTM governance and management
  • Campaign attribution frameworks
  • Lead source tracking
  • Partner with media teams to optimize customer acquisition and conversion performance.
  • Maintain data integrity across digital marketing channels and reporting systems.

Web Platform & Marketing Technology Management

  • Serve as regional owner and administrator for web analytics and digital measurement platforms, including: Adobe Analytics, Google Analytics 4 (GA4)
  • Oversee implementation and governance of tracking pixels, tags, and measurement frameworks.
  • Partner with technical teams to resolve website issues, implement enhancements, and maintain platform stability.
  • Support CRM integration and management initiatives, including lead flow and data quality processes.
  • Collaborate with global teams on PIM (Product Information Management) and DAM (Digital Asset Management) initiatives.
  • Serve as the business lead for digital performance measurement across websites and lead generation programs.
  • Monitor KPIs including: Traffic growth, Conversion rates, Lead volume and quality, Engagement metrics, Attribution performance

Site Security, Governance & Compliance

  • Ensure websites meet organizational and regulatory requirements related to: Privacy and data protection, Accessibility standards, Security protocols, Compliance and risk management

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