Content Strategy Jobs in Michigan (NOW HIRING)

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• Weekly pay

• Scheduling flexibility

• Paid parental leave

• Paid education assistance

• Team member discount

• Development programs for advancement and career growth

Please review the job profile below and apply today!

What You'll be Doing:

• Own the digital category and product experience for assigned apparel categories, including product/content strategy, standards, availability, quantity, and quality across all digital channels. This includes regulatory compliance, category experience, and the "digital shelf" - taxonomy, wayfinding, search, product images, messaging, size/fit attributes, material details, and style information.
• Support enhanced apparel product information such as customer reviews, fit guides, size charts, care instructions, and video content.
• Develop and manage online product recommendation strategies tailored to apparel customer behavior and seasonal buying patterns.
• Collaborate with marketing partners to align apparelproductand commercestrategywith broader content strategy, planning, and campaigns (e.g., seasonal fashion stories, trend launches, brand spotlights).
• Partner with the media team tooptimizeapparel content for internal and external SEO/SEM, ensuring discoverability of key brands, trends, and categories.
• Lead relationships with apparel vendors andthird partypartners related to ecommerce content, digital assets, and product data standards.
• Work closely with Apparel Merchandising and Retail Operations to evolve online assortment and availability rules, including size runs, color variations, seasonal transitions, and promotional readiness.
• Collaborate with Merchandise Operations to improve processes for onboarding andmaintainingapparel product assortments, ensuring accuracy in attributes such as size, color, fabric, fit, and style details.
• Use internal tools (CFD/PEF/Tier Management/Search) to approve digital product content, map apparel products to the correct taxonomy,optimizesearch results, and refine category product sorting.
• Communicate with vendors and internal partners toidentifyand resolve discrepancies in apparel item information, images, or attributes.
• Identifyand communicate opportunities for optimization in process, technology, content quality, or workflow specific to apparel categories.
• Partner cross-functionally with Merchandising, Field Merchandising, Global Sourcing, Site Merchandising, Category Management, Content Production, & Marketing Campaign teams to ensure seamless execution from start to finish of the product selection & presentation process - sample selection, alignment with field planograms, marketing feature selection, fashion production coordination, photoshoot planning/execution and live on site.
• Responsible for providing ongoing feedback and escalations that could hinder the digital merchandising of product lines.
• Clearly understand and execute allsoftlinesmerchandise vision in the digital environment, spanning all customer touchpoints
• Partner with Content Production team on merchandising selections, fashion trend direction, style curation, and content/photoshoot planning aligned to seasonal fashion stories.
  

• What You BringWithYou (Qualifications)

• 2-4 years of experience in Merchandising, Retail, or eCommerce, preferably within apparel (apparel, footwear, accessories, or home textiles).
• Strong understanding of the retail industry and eCommerce, with specific knowledge of apparel product lines, trends, and customer purchase behavior - especially in digital environments.
• Highlydetailorientedand organized, with strong accuracy in managingapparelspecificattributes such as size, color, and style details.
• Ability to meet production deadlines and manage seasonal apparel priorities.
• Understanding ofintellectual property rights, compliance, and brand standards, especially as they relate to apparel imagery and content.