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Content Strategy Manager Jobs in Michigan (NOW HIRING)

Steelcase Inc

Content Manager

Grand Rapids, MI · On-site

This content strategist and editorial leader will translate business priorities into resonant ... Managing the editorial calendar and prioritizing content needs, determining what to create, adapt ...

Steelcase, Inc.

Content Manager

Grand Rapids, MI · On-site

This content strategist and editorial leader will translate business priorities into resonant ... Managing the editorial calendar and prioritizing content needs, determining what to create, adapt ...

IDEX

Senior Content Manager

Benton Harbor, MI

We are seeking a strategic and hands-on Content Manager to lead content initiatives across all marketing channels for Gast, Airtech, and US Valve within the IDEX Performance Pneumatics Group. This is ...

The Pond Guy

SEO Content Strategist

Armada, MI · On-site

... management. Skill Set To be successful in this role, you need to have a certain amount of knowledge and skills: * Minimum of 3-5 years of professional experience in SEO content strategy or content ...

MRM McCann

Content Manager

Birmingham, MI · On-site

The Content Manager is responsible for the overall content strategy including the development of content and functional solutions in collaboration internally and externally across all digital and ...

MRM McCann

Content Manager

Birmingham, MI · On-site

The Content Manager is responsible for the overall content strategy including the development of content and functional solutions in collaboration internally and externally across all digital and ...

MRM McCann

Content Manager

Birmingham, MI · On-site

The Content Manager is responsible for the overall content strategy including the development of content and functional solutions in collaboration internally and externally across all digital and ...

MRM McCann

Content Manager

Birmingham, MI · On-site

The Content Manager is responsible for the overall content strategy including the development of content and functional solutions in collaboration internally and externally across all digital and ...

MRM McCann

Content Manager

Birmingham, MI · On-site

The Content Manager is responsible for the overall content strategy including the development of content and functional solutions in collaboration internally and externally across all digital and ...

MRM McCann

Content Manager

Birmingham, MI · On-site

The Content Manager is responsible for the overall content strategy including the development of content and functional solutions in collaboration internally and externally across all digital and ...

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All JobsContent Strategy Manager JobsContent Strategy Manager Jobs in Michigan

Content Strategy Manager information

See Michigan salary details

$13

$33

$67

How much do content strategy manager jobs pay per hour?

As of Jul 6, 2026, the average hourly pay for content strategy manager in Michigan is $33.91, according to ZipRecruiter salary data. Most workers in this role earn between $22.84 and $39.38 per hour, depending on experience, location, and employer.

What does a Content Strategy Manager do?

A Content Strategy Manager is responsible for planning, developing, and overseeing content initiatives across various platforms to support business objectives and engage target audiences. They analyze audience needs, set content goals, and coordinate with writers, editors, and designers to ensure content is consistent and effective. Additionally, they use analytics to measure content performance and adjust strategies as needed to maximize impact.

How does a Content Strategy Manager typically collaborate with cross-functional teams to achieve business goals?

A Content Strategy Manager works closely with marketing, product, design, and SEO teams to ensure content aligns with overall business objectives. They often facilitate regular meetings to gather input, set priorities, and communicate the content roadmap. Effective collaboration involves translating business goals into actionable content plans, managing stakeholder expectations, and ensuring consistent messaging across all channels. This teamwork is essential for producing impactful, cohesive content that supports brand growth and user engagement.

What are the key skills and qualifications needed to thrive as a Content Strategy Manager, and why are they important?

To thrive as a Content Strategy Manager, you need expertise in content creation, editorial planning, SEO, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms such as Google Analytics is typically required. Strong leadership, project management, and collaboration skills help drive content initiatives and align teams with business goals. These skills are vital for delivering effective, data-driven content strategies that enhance brand visibility and audience engagement.

What is the difference between Content Strategy Manager vs Content Marketing Manager?

AspectContent Strategy ManagerContent Marketing Manager
Primary FocusDeveloping overall content plans and strategic directionExecuting marketing campaigns and promoting content
Skills & CredentialsContent planning, SEO, analytics, strategic thinkingMarketing tactics, campaign management, SEO, analytics
Work EnvironmentCollaborates with content teams, marketing, and executive leadershipWorks closely with marketing teams, agencies, and sales
Industry UsageUsed across digital, media, and corporate sectors for strategic content rolesCommon in marketing departments focusing on content promotion

The Content Strategy Manager focuses on creating and guiding the overall content plan, ensuring alignment with business goals. In contrast, the Content Marketing Manager emphasizes executing marketing campaigns to promote content and drive engagement. Both roles require SEO knowledge and analytics skills but differ in scope and responsibilities within the content ecosystem.

What are the most commonly searched types of Content Strategy jobs in Michigan? The most popular types of Content Strategy jobs in Michigan are:
What are popular job titles related to Content Strategy Manager jobs in Michigan? For Content Strategy Manager jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Content Strategy Manager jobs in Michigan look for? The top searched job categories for Content Strategy Manager jobs in Michigan are:
What cities in Michigan are hiring for Content Strategy Manager jobs? Cities in Michigan with the most Content Strategy Manager job openings:
Content Strategy Manager jobs near you
Infographic showing various Content Strategy Manager job openings in Michigan as of June 2026, with employment types broken down into 77% Full Time, 14% Part Time, 3% Temporary, 3% Contract, and 3% Nights. Highlights an 73% Physical, 3% Hybrid, and 24% Remote job distribution, with an average salary of $70,540 per year, or $33.9 per hour.
Web Content Strategy Specialist, Ford.com

Web Content Strategy Specialist, Ford.com

Ford Motor Company

Dearborn, MI • On-site

$99K - $166K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Posted yesterday

Job description


In this position...
  • The ideal candidate will have a strong background in Digital Experience and Content Strategy, with an understanding of web platforms, Content strategy, testing and optimization methodology.
  • You will be a skilled individual contributor with strong cross-functional and agency team leadership experience.
  • You will assist in leading a cross-functional agency team in developing the immediate and near-term content strategies for Ford.com. Will be the day-to-day contact for internal, partner and vendor leads for assigned segments on Ford.com.
  • This individual will guide a team of creative and content strategists in creating and executing the storytelling on Ford.com, asset production and experience optimization to promote a consistent brand voice across the site.

Responsibilities
What you'll do...
  • Provide strategic leadership across internal and partner teams to identify the storytelling across assigned segments of Ford.com
  • Advocate for the brand voice when partnering with channel/platform and vehicle segment leads in crafting experiences across the customer journey
  • Partner with analytics team to identify and define clear and measurable critical metrics - continually testing and optimizing content for performance against established KPIs.
  • Manage the execution of site audience and content strategies for targeted experiences within the brand sites.
  • Lead an ongoing test and learn content optimization calendar on .com, including A/B and multi-variant testing
  • Supports the Model Year Changeover process across assigned segments of Ford.com
  • Day-to-Day digital lead for segment areas in developing connected customer journeys in partnership with Integrated Marketing, Media, and CRM
  • Manage agency/partner project execution of editorial calendar and optimization strategies, acting as the voice of the customer throughout the creative process
  • Identify non-automotive and automotive digital trends and innovations and develop use case opportunities

Qualifications
You'll have...
  • Bachelor's degree
  • 5+ years of experience developing digital-based experiences, brand marketing and/or content strategy

Even better, you may have...
  • Strong knowledge and experience across ad-tech, SEO, web technologies/platforms, analytics suites
  • Experience with Adobe web and testing technologies
  • Significant experience in developing testing scenarios, executing and optimizing
  • Experience integrating experiences across channels and touchpoints to deliver an end-to-end connected journey for the customer
  • Solid understanding of the automotive industry, preferred experience in partnering with digital retailing
  • A passion for digital customer experience and providing solutions across the customer lifecycle
  • Excellent communication and presentation skills with proven track record to lead and encourage teams

You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!
As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including:
• Immediate medical, dental, vision and prescription drug coverage
• Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
• Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
• Vehicle discount program for employees and family members and management leases
• Tuition assistance
• Established and active employee resource groups
• Paid time off for individual and team community service
• A generous schedule of paid holidays, including the week between Christmas and New Year's Day
• Paid time off and the option to purchase additional vacation time.
This position is a salary grade 5 and ranges from $65,100-$109,300.
This position is a salary grade 6 and ranges from $74,300-$124,500.
This position is a salary grade 7 and ranges from $86,600-$144,900.
This position is a salary grade 8 and ranges from $99,100-$166,200.
Final determination of salary grade will be based on candidate's skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value.
For more information on salary and benefits, click here: https://fordcareers.co/GSR
Visa sponsorship is not available for this position.
Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.
This position is hybrid. Candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week.
#LI-Hybrid
#LI-AF1
Ford logo

About Ford

Sourced by ZipRecruiter

At Ford Motor Company, we believe freedom of movement drives human progress. With our incredible plans for the future of mobility, we have a wide variety of opportunities for you to accelerate your career and help us define tomorrow's transportation.

Industry

Civil engineering construction

Company size

51 - 200 Employees

Headquarters location

Doral, FL, US

Year founded

1982

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