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Content Operations Jobs in Tennessee (NOW HIRING)

Manage content marketing operations to keep deliverables on schedule, publishing consistent, and priorities moving from plan to launch. * Leverage AI tools and resources to increase efficiency and ...

Manage content marketing operations to keep deliverables on schedule, publishing consistent, and priorities moving from plan to launch. * Leverage AI tools and resources to increase efficiency and ...

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Content Operations information

See Tennessee salary details

$26.8K

$105.8K

$117.1K

How much do content operations jobs pay per year?

As of Jun 13, 2026, the average yearly pay for content operations in Tennessee is $105,842.00, according to ZipRecruiter salary data. Most workers in this role earn between $111,600.00 and $116,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Content Operations position, and why are they important?

To thrive in a Content Operations role, you need a solid understanding of content management systems (CMS), workflow optimization, and editorial processes, often paired with a degree in communications, marketing, or a similar field. Familiarity with tools such as WordPress, Asana, Jira, and analytics platforms like Google Analytics is common, and Agile methodology certifications can be beneficial. Strong organizational skills, attention to detail, and effective collaboration and communication are essential soft skills for streamlining content production. These competencies ensure content is produced efficiently, aligns with strategic goals, and maintains high quality across multiple channels.

What does a typical day look like for someone working in Content Operations?

A typical day in Content Operations often involves coordinating content calendars, tracking the progress of multiple projects, and ensuring that assets move smoothly through review and publication workflows. You’ll work closely with writers, editors, designers, and marketing teams to address bottlenecks and maintain consistent quality and timelines. Monitoring analytics, updating documentation, and troubleshooting any content management system issues are also common tasks. Collaboration and proactive communication are key, as you'll be the bridge between creative and technical teams, helping to keep all content initiatives aligned and on schedule.

What is a Content Operations job?

A Content Operations job focuses on managing the processes, tools, and workflows that enable efficient content creation, distribution, and optimization. It involves coordinating teams, maintaining content governance, streamlining workflows, and ensuring content meets quality and brand standards. This role typically works closely with content creators, marketers, and technology teams to improve efficiency and scalability. Strong organizational, analytical, and communication skills are essential for success in this position.

What are the most commonly searched types of Content Operations jobs in Tennessee? The most popular types of Content Operations jobs in Tennessee are:
What are popular job titles related to Content Operations jobs in Tennessee? For Content Operations jobs in Tennessee, the most frequently searched job titles are:
Infographic showing various Content Operations job openings in Tennessee as of June 2026, with employment types broken down into 4% Internship, 88% Full Time, and 8% Part Time. Highlights an 92% In-person, 4% Hybrid, and 4% Remote job distribution, with an average salary of $105,842 per year, or $50.9 per hour.
Web Content Specialist I

Full-time

Posted 23 days ago


Job description

Position Overview:

The Web Content Specialist is the creative and strategic owner of content on the company's websites, responsible for delivering exceptional user experiences and high-performing content that drives results.

You will own the site's content strategy, search visibility, and continuous optimization. This position plays a key role in strengthening the brand, boosting e-commerce performance, and fueling overall business growth.

The ideal candidate lives at the intersection of persuasive storytelling and data-driven detail. You know how to craft marketing copy that converts humans while structuring data that feeds AI models like Perplexity, Gemini, ChatGPT, and Claude, and the ever-evolving ecosystem of generative and agentic AI.

Your goal is to maximize brand visibility, conversions, and growth across the entire digital discovery funnel. You won't just be managing basic keywords, you'll be architecting authority.

In-office/non-remote in Maryville, TN

Essential Duties and Responsibilities:

Own and manage the content of the company websites, ensuring optimal performance to increase traffic, engagement rates, conversion, and other key metrics.

Develop and execute search, generative, and answer engine optimization strategies backed by data and research.

Partner with web developers and Web Data Specialist on the technical foundation (schema markup, site speed, entity relationship) to ensure content is discoverable by both crawler and generative agents, and implement performance enhancements & design improvements.

Use Web Analytics (GA4, Search Console, etc.) to identify friction points in the user journey and deploy copy/UX fixes.

Leverage tools to help scale content production, perform deep sentiment analysis, and optimize for LLM citations.

Collaborate with Brand, ECommerce, and Digital teams to ensure a consistent look, feel, and messaging across the websites.

Utilize emerging AI tools to enhance efficiency.

Regularly monitor and analyze website performance metrics, reporting out on a regular basis.

NOTE: This list presents only the principal duties of the position and is not intended to be comprehensive. Duties may be changed or supplemented based on business needs.

Education and Experience:

Bachelor's degree in Marketing, Digital Media, Web Development, Communications, or related field preferred.

2+ years of experience managing or supporting websites, digital platforms, or web optimization initiatives.

Hands-on experience with SEO best practices, web analytics tools, and content management systems (CMS).

Experience working crossfunctionally with developers, designers, and digital marketing teams preferred.

Competencies and Skills:

Advanced Search Strategy (SEO, AEO, GEO)

Performance Copywriting

Analytics (Generative AI Analytics, Attribution Modeling, Schema Markup & Structured Data, A/B Testing)

AI Tool (LLM Prompting, Automated Content Audits)

Cross-Functional Communication

Basic Understanding of UI/UX and Website Architecture

Strategic thinker with attention to detail and a performance-driven mindset.

Ability to manage multiple projects in a fast-paced, deadline-oriented environment.

Advanced skills in Word, PowerPoint, and Excel required.

Physical Demands:

Continuous: sitting

Occasional: walking, standing, bending, kneeling, squatting, reaching, fine and gross upper body motor movement.

Extended time in a sitting position, prolonged use of a computer, and possible eye strain.

Occasional lift: 0 to 30 pounds

NOTE: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

NOTE: Reasonable accommodations may be made to enable individuals with disabilities to preform the essential functions.

Work Environment and Personal Protective Equipment:

PERSONAL PROTECTIVE EQUIPMENT:

Safety glasses with side shields and hearing protection (depending on work location) required when on manufacturing floor

The use of additional personal protective equipment (PPE) may be required when a job task(s) is being completed in or around your assigned department or in another department, this includes safety eyewear, hearing protection, and safety footwear.

All employees are required to apply ergonomic correctness to all job tasks

WORK ENVIRONMENT:

Office: Typical office environment and lighting with some exposure to plant environment, with fork lift and other general hazards.

Manufacturing/Warehouse: Within the Smith & Wesson manufacturing facility, employees may be exposed to manufacturing noise, airborne liquid chemicals, fine particulate dust, ambient temperatures, and industrial lighting. Work environment is similar to most manufacturing operations. May be exposed to excessive noise, temperatures, hazards associated with working around moving machinery, work in confined quarters, exposure to vibrations and shop lighting, continuous exposure to hot temperatures, may be humid, odors, dust, continuous exposure to mechanical hazards, and occasional exposure to chemical hazards.

Updated 5/20/2026