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Consumer Researcher Jobs (NOW HIRING)

SUMMARY Responsible for consumer,market and competitive research efforts that will guide marketing initiativesand corporate strategies. The primary focus of this position will be to gain anexpert ...

SUMMARY Responsible for consumer,market and competitive research efforts that will guide marketing initiativesand corporate strategies. The primary focus of this position will be to gain anexpert ...

Manage the company's consumer research agenda across multiple departments including marketing, stores, digital, etc. * Ability to conduct data mining and analysis using customer surveys and ...

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Consumer Researcher information

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$30K

$113.1K

$164.5K

How much do consumer researcher jobs pay per year?

As of Jul 23, 2026, the average yearly pay for consumer researcher in the United States is $113,102.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,000.00 and $154,000.00 per year, depending on experience, location, and employer.

How does a Consumer Researcher typically collaborate with marketing and product teams?

Consumer Researchers work closely with marketing and product teams to provide actionable insights derived from data on customer preferences, behaviors, and market trends. They often participate in cross-functional meetings, share research findings, and help translate consumer data into strategies for product development and marketing campaigns. Effective communication and teamwork are essential, as the researcher's insights guide decision-making and ensure products or campaigns are aligned with consumer needs. This collaboration can involve presenting reports, leading workshops, and offering recommendations based on both qualitative and quantitative research.

What does a Consumer Researcher do?

A Consumer Researcher studies the behaviors, preferences, and attitudes of customers to help businesses understand their target audience. They use surveys, interviews, focus groups, and data analysis to gather and interpret information about consumers’ needs and buying habits. The insights gained from their research guide companies in developing products, marketing strategies, and customer experiences. By understanding market trends and consumer motivations, Consumer Researchers help organizations make informed business decisions.

What is the difference between Consumer Researcher vs Market Analyst?

AspectConsumer ResearcherMarket Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often some experience in research methodsBachelor's degree in business, economics, or related field; strong analytical skills
Work EnvironmentResearch firms, marketing departments, or consulting agenciesFinancial institutions, consulting firms, or corporate strategy teams
Employer & Industry UsageUsed to understand consumer behaviors and preferencesUsed to analyze market trends and competitive landscapes

While both roles involve analyzing data to inform business decisions, Consumer Researchers focus on understanding consumer behaviors and preferences, often through surveys and focus groups. Market Analysts examine broader market trends, economic data, and industry performance to guide strategic planning. Both roles require strong analytical skills and research experience but serve different aspects of market understanding.

What are the key skills and qualifications needed to thrive as a Consumer Researcher, and why are they important?

To thrive as a Consumer Researcher, you need strong analytical skills, market research experience, and a background in statistics or social sciences, often supported by a relevant degree. Familiarity with survey platforms, statistical analysis tools like SPSS or R, and data visualization software is typically required. Excellent communication, curiosity, and attention to detail help distinguish top performers in this field. These skills are crucial for generating actionable insights that drive strategic business decisions and effectively communicate findings to stakeholders.
More about Consumer Researcher jobs
What states have the most Consumer Researcher jobs? States with the most job openings for Consumer Researcher jobs include:
Infographic showing various Consumer Researcher job openings in the United States as of July 2026, with employment types broken down into 86% Full Time, 5% Part Time, and 9% Contract. Highlights an 68% In-person, 5% Hybrid, and 27% Remote job distribution, with an average salary of $113,102 per year, or $54.4 per hour.
Consumer Research Supervisor - Richmond, Virginia

Consumer Research Supervisor - Richmond, Virginia

Celerion

Richmond, VA • On-site

Full-time

Posted 21 days ago


Celerion rating

7.0

Company rating: 7.0 out of 10

Based on 13 frontline employees who took The Breakroom Quiz

50th of 60 rated research


Job description

Celerion is committed to swift, exceptional clinical research through translational medicine. Every day, we use our experience, agility, and innovative research strategies to help get drugs to market faster.
Responsible for operation and management of all departmental functions for research performed at the Consumer Opinion Center in Richmond, Virginia. Ensure compliance, quality, and client satisfaction. Provide Celerion oversight to all panel activity associated with the Consumer Opinion Center.
This person will need to have the flexibility to work Monday-Friday between 8:00am-9:30pm.
Staff Management:
  • Responsible for execution of departmental objectives and adherence to company policies and procedures
  • Ensure that all Market Research staff are properly trained to support all studies at the Consumer Opinion Center
  • Responsible for weekly scheduling of Consumer Research Coordinators to support research
  • Hire, train, write performance reviews and discipline associates as necessary
  • Address client complaints, staff complaints and study participant complaints through resolution according to policies and procedures

Research Operations:
  • Maintain clean and orderly research areas within the Consumer Opinion Center
  • Ability to build/manipulate ballots within the sensory evaluation software
  • Able to work with form creation software to create surveys and research documentation
  • Assess and take action as special situations occur in study conduct
  • Monitor assigned research rooms to ensure activities are in compliance with research protocol

Reporting:
  • Compile and report metrics to Site Director, including but not limited to:
  • Census Reports
  • Panel Attendance Reports
  • Ensure compliance and quality
  • Respond to Quality Assurance audits in a timely matter

Knowledge / Skills / Education / Licenses:
  • Bachelor's degree in Business, Social Research
  • Two years of progressive consumer research experience preferred
  • Proven organizational skills
  • Ability to manage multiple priorities
  • Excellent oral and written communication skills
  • Ability to work without close supervision
  • Ability to work hours required for study conduct
  • Experience in conducting qualitative and/or quantitative research preferred

Working Conditions / Equipment / Safety:
  • Ability to work flexible schedule
  • Ability to work in required work environment, including but not limited to exposure to second hand smoke from combustible cigarettes and vapors from electronic cigarettes
  • Will work in a general office environment with the use of computer, printer, telephone, copier, fax, and calculator.
  • According to the Code of Virginia 18.2-371.2B, employees must be 21 years of age to work around tobacco products.

We offer:
A dynamic, groundbreaking and team oriented work environment and a comprehensive benefit package.
Celerion Values: Integrity Trust Teamwork Respect
Celerion is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, genetic information, marital status, qualified protected veteran status, or disability.
Note: To make sure you don't miss important updates from us, please check your Spam folder for emails from @celerion.com, particularly interview invitations. If you find one there, mark it as "Not Junk" to ensure future Celerion emails land in your inbox. Please note that Gmail accounts have been particularly noted as routing to Spam.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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