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Consumer Research Manager Jobs (NOW HIRING)

AARP

Consumer Research Insights Manager

Washington, DC · On-site

$135K/yr

The Consumer Research Insights Manager conceptualizes, develops, and conducts primary and secondary research to develop insights that shape various departmental objectives. Evaluates programs and ...

VASA Fitness

Consumer Insights Manager

CO · On-site

$92K - $106K/yr

Consumer Insights Manager REPORTS TO: Director of Consumer Insights LOCATION: Corporate -- CO ... You'll oversee research platforms, vendors, timelines, data quality, and deliverables while turning ...

State of South Carolina

Research Manager

Columbia, SC · On-site

$75K - $85K/yr

... operate and manage South Carolina's state parks, market the state as a preferred vacation ... consumer research methods, preferably related to marketing research; ability to design complex ...

Meta

Research Manager

Burlingame, CA · On-site

$219K/yr

Meta is seeking a Research Scientist Manager with expertise in product-focused signal processing ... Experience with human-in-loop sensor/wearable biosensor development in consumer hardware space (e.g ...

State of South Carolina

Research Manager

Columbia, SC · On-site

$75K - $85K/yr

Additional Requirements: 1) Ability to plan and manage projects and meet deadlines. Ability to plan ... consumer research methods, preferably related to marketing research; ability to design complex ...

Aequor

The ideal candidate has hands-on experience in sensory science, panel management, and consumer research execution. You will play a key role in ensuring that consumer insights and sensory data are ...

Meta

Research Manager

Burlingame, CA · On-site

$219K - $301K/yr

Meta is seeking a Research Scientist Manager with expertise in product-focused signal processing ... development in consumer hardware space (e.g. biosensors or novel input devices such as ...

hireVouch

About The Role You will be part of a group dedicated to supporting external clients with consumer ... You will work with a team of analysts to manage complex data sets, conduct primary research ...

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Consumer Research Manager information

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$53K

$97.1K

$133.5K

How much do consumer research manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for consumer research manager in the United States is $97,136.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $108,500.00 per year, depending on experience, location, and employer.

What does a consumer research manager do?

A Consumer Research Manager is responsible for overseeing the collection and analysis of data related to consumer preferences, behaviors, and trends. They design research methodologies, manage teams of analysts, and interpret findings to provide actionable insights for product development, marketing, and business strategy. Their work helps organizations better understand their target audience and make informed decisions that align with consumer needs and market opportunities.

How does a consumer research manager typically collaborate with product development teams?

Consumer Research Managers play a vital role in bridging the gap between consumer insights and product development. They regularly partner with product managers, designers, and marketing teams to translate research findings into actionable recommendations. By presenting data-driven insights, they help shape product features and positioning to better align with consumer needs. This collaborative approach ensures that new products or improvements are backed by real-world consumer feedback, increasing the chances of market success.

What are the key skills and qualifications needed to thrive as a consumer research manager, and why are they important?

To thrive as a Consumer Research Manager, you need expertise in market research methodologies, data analysis, and a relevant degree such as marketing, business, or statistics. Familiarity with survey platforms, statistical software like SPSS or SAS, and data visualization tools is typically required. Strong communication, critical thinking, and leadership skills set top performers apart by enabling them to translate insights into actionable strategies and effectively lead teams. These skills are crucial for generating meaningful consumer insights that guide business decisions and drive organizational success.

What is the difference between Consumer Research Manager vs Consumer Insights Analyst?

AspectConsumer Research ManagerConsumer Insights Analyst
Required CredentialsBachelor's or Master's in Marketing, Market Research, or related field; experience in research methodsBachelor's or Master's in Marketing, Business, or related field; strong analytical skills
Work EnvironmentLeads research teams, manages projects, collaborates with marketing and product teamsAnalyzes data, prepares reports, supports insights generation for marketing strategies
Employer & Industry UsageCommon in consumer goods, retail, and marketing agenciesUsed across similar industries, often as a supporting role to research managers

The Consumer Research Manager oversees research projects and manages teams, focusing on strategic insights. In contrast, the Consumer Insights Analyst primarily analyzes data and supports insights development. Both roles require similar educational backgrounds but differ in scope and responsibilities within organizations.

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Consumer Research Manager jobs near you
Infographic showing various Consumer Research Manager job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $97,136 per year, or $46.7 per hour.

Consumer Insights Analyst (Market Research & Innovation)

Coda Search│Staffing

Hackensack, NJ • On-site

Other

Posted 4 days ago

Job description

Consumer Insights Analyst (Market Research & Innovation)


Join a global leader in fragrance innovation and sensory solutions that partners with many of the world's most recognized consumer brands across beauty, personal care, home care, and household products. This is an opportunity to work at the intersection of consumer behavior, innovation, and market research, helping shape products and experiences used by millions of consumers worldwide.


This role is ideal for someone who enjoys combining qualitative and quantitative research, uncovering emerging trends through social listening, and translating research findings into meaningful business recommendations. We are looking for someone who thrives in a fast-paced, collaborative environment and is excited to challenge conventional thinking while continuously exploring new research methodologies and AI-enabled approaches.


What You'll Do

  • Design, execute, and support qualitative and quantitative consumer research studies.
  • Conduct fragrance and product testing, including concept testing, CLTs, HUTs, and sensory evaluations.
  • Develop surveys, screeners, and questionnaires using platforms such as Qualtrics and Toluna.
  • Analyze quantitative and qualitative data to identify meaningful consumer insights and trends.
  • Conduct social listening and monitor emerging consumer behaviors across digital platforms, including TikTok and Instagram.
  • Translate research findings into clear, actionable recommendations for internal teams and global consumer brand partners.
  • Support innovation initiatives by identifying unmet consumer needs and emerging market opportunities.
  • Manage consumer research panels and coordinate research logistics and fieldwork.
  • Collaborate with Marketing, R&D, Sales, and cross-functional teams to bring consumer insights into product development.
  • Explore new methodologies and AI tools to improve research quality, speed, and effectiveness.


What We're Looking For

  • Approximately 3+ years of experience in Consumer Insights, Market Research, or Consumer Research.
  • Experience conducting both qualitative and quantitative research.
  • Hands-on experience with survey platforms such as Qualtrics, Toluna, or similar tools.
  • Strong analytical skills with the ability to transform data into compelling business insights and strategic recommendations.
  • Excellent communication and presentation skills.
  • Experience within CPG, beauty, personal care, home care, food & beverage, or another consumer-focused industry is highly preferred.
  • Familiarity with SPSS, SAS, or similar statistical software is a plus.
  • Experience with social listening, consumer trends, or innovation research is highly desirable.


Who You Are

  • Naturally curious and passionate about understanding consumer behavior.
  • Agile, adaptable, and comfortable working in a fast-paced environment.
  • Creative, entrepreneurial, and excited to bring new ideas to the table.
  • Able to connect research findings to broader consumer and business opportunities.
  • Interested in leveraging AI and emerging technologies to improve research and insight generation.
  • Excited to learn, grow, and build a long-term career in Consumer Insights.


If you're energized by uncovering the "why" behind consumer behavior and want to help shape innovation for some of the world's leading consumer brands, we'd love to hear from you.

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About Coda Search & Staffing

Sourced by ZipRecruiter

Since its inception, our founder’s mission has been to build a firm that runs on transparency, honesty and the highest degree of integrity. What started in a windowless office space with just two employees is now consistently ranked as one of the top 25 Largest Executive Search Firms in the NYC area by Crain’s. If you ask a Coda team member what their favorite part about working for Coda, you will most likely hear mentions of our hard-working, fun and dynamic team of experts.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

New York City, NY, US

Year founded

2011

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