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Consumer Research Manager Jobs (NOW HIRING)

Meta

Research Manager

Burlingame, CA

$219K/yr

Meta is seeking a Research Scientist Manager with expertise in product-focused signal processing ... Experience with human-in-loop sensor/wearable biosensor development in consumer hardware space (e.g ...

iHeartMedia, Inc.

Research Manager

New York, NY · On-site

The Research Manager will provide quantitative and qualitative insights support spanning a wide ... consumer insights, competitive advertising spend, targeting, and overall marketplace trends ...

Meta

Research Manager

Burlingame, CA · On-site

$219K - $301K/yr

Meta is seeking a Research Scientist Manager with expertise in product-focused signal processing ... development in consumer hardware space (e.g. biosensors or novel input devices such as ...

iHeartMedia

Research Manager

New York, NY

The Research Manager will provide quantitative and qualitative insights support spanning a wide ... consumer insights, competitive advertising spend, targeting, and overall marketplace trends ...

Viking Cruises US

Research Manager

Los Angeles, CA · Hybrid

$130K - $150K/yr

... consumer insights, market research, analytics · Impeccable attention to detail and commitment to ... managing projects and research vendors, with experience proactively identifying both problems and ...

Viking Cruises US

Research Manager

Los Angeles, CA · On-site +1

$130K - $150K/yr

... consumer insights, market research, analytics • Impeccable attention to detail and commitment to ... managing projects and research vendors, with experience proactively identifying both problems and ...

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Consumer Research Manager information

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$53K

$97.1K

$133.5K

How much do consumer research manager jobs pay per year?

As of Jul 23, 2026, the average yearly pay for consumer research manager in the United States is $97,136.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $108,500.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Research Manager vs Consumer Insights Analyst?

AspectConsumer Research ManagerConsumer Insights Analyst
Required CredentialsBachelor's or Master's in Marketing, Market Research, or related field; experience in research methodsBachelor's or Master's in Marketing, Business, or related field; strong analytical skills
Work EnvironmentLeads research teams, manages projects, collaborates with marketing and product teamsAnalyzes data, prepares reports, supports insights generation for marketing strategies
Employer & Industry UsageCommon in consumer goods, retail, and marketing agenciesUsed across similar industries, often as a supporting role to research managers

The Consumer Research Manager oversees research projects and manages teams, focusing on strategic insights. In contrast, the Consumer Insights Analyst primarily analyzes data and supports insights development. Both roles require similar educational backgrounds but differ in scope and responsibilities within organizations.

What does a Consumer Research Manager do?

A Consumer Research Manager is responsible for overseeing the collection and analysis of data related to consumer preferences, behaviors, and trends. They design research methodologies, manage teams of analysts, and interpret findings to provide actionable insights for product development, marketing, and business strategy. Their work helps organizations better understand their target audience and make informed decisions that align with consumer needs and market opportunities.

What are the key skills and qualifications needed to thrive as a Consumer Research Manager, and why are they important?

To thrive as a Consumer Research Manager, you need expertise in market research methodologies, data analysis, and a relevant degree such as marketing, business, or statistics. Familiarity with survey platforms, statistical software like SPSS or SAS, and data visualization tools is typically required. Strong communication, critical thinking, and leadership skills set top performers apart by enabling them to translate insights into actionable strategies and effectively lead teams. These skills are crucial for generating meaningful consumer insights that guide business decisions and drive organizational success.

How does a Consumer Research Manager typically collaborate with product development teams?

Consumer Research Managers play a vital role in bridging the gap between consumer insights and product development. They regularly partner with product managers, designers, and marketing teams to translate research findings into actionable recommendations. By presenting data-driven insights, they help shape product features and positioning to better align with consumer needs. This collaborative approach ensures that new products or improvements are backed by real-world consumer feedback, increasing the chances of market success.
More about Consumer Research Manager jobs
What cities are hiring for Consumer Research Manager jobs? Cities with the most Consumer Research Manager job openings:
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Consumer Research Manager jobs near you
Infographic showing various Consumer Research Manager job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 81% Full Time, 17% Part Time, and 1% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $97,136 per year, or $46.7 per hour.
Associate Research Scientist II - Consumer Product Research

Associate Research Scientist II - Consumer Product Research

Amway

Ada, MI • On-site

$78K - $96K/yr

Full-time

Posted 16 days ago

Job description

Associate Research Scientist II - Consumer Product Research
Posting Start Date: 7/6/26
Posting Location: Ada (Grand Rapids), MI
Requisition ID: 42922
Job title: Associate Sensory & Consumer Research Scientist - Product Experiences & Insights
Department / Division: Product Experiences & Insights / Research and Development
Salary Ranges: $78,108/yr - $96,486/yr plus bonus
Location: Ada, MI (Onsite)
What we're looking for:
Are you passionate about the science behind why consumers love certain foods and drinks? As our new Sensory and Consumer Research Scientist, you will be the scientific voice behind our product's taste and consumer experience within our Nutrition portfolio. You will play a pivotal role in ensuring our health and wellness products are not only effective but also enjoyable.
This is a dynamic role with two key focus areas. First, you'll lead our sensory science program, guiding product developers to perfect the taste, aroma, and texture of new formulations. Second, you'll manage consumer research studies with external partners, generating the scientific data needed to support the claims that resonate with our customers. You will be the bridge between the lab, our expert tasting panel, and the voice of the consumer.
A typical day may include:
  • Collaborating with cross-functional product development teams on new prototypes for our nutrition line.
  • Designing and overseeing a sensory test with our dedicated 8-person descriptive panel.
  • Developing a study plan including screening criteria and questionnaire design
  • Analyzing data from a recent consumer study to validate a "great tasting" claim.
  • Presenting findings and recommendations to project stakeholders.

This is a full-time, on-site role at our Ada, Michigan campus. Travel is minimal, estimated at less than 10%.
Required Qualifications:
  • A minimum of 1 years of professional experience in sensory science, consumer science, or product research within the food, beverage, or nutrition industry.
  • Bachelor's degree in Food Science, Sensory Science, Psychology, or a related scientific field.
  • Demonstrated experience designing and executing sensory testing methodologies (e.g., descriptive analysis, discriminatory tests like triangle tests).
  • Experience in managing all phases of a consumer research project, from study design to data analysis and reporting.

Skills to Be Successful in the Role:
  • Data-Driven Insights: You are skilled in statistical analysis and can transform complex data into clear, actionable recommendations.
  • Strategic Collaboration: You thrive on working with cross-functional teams, including R&D, Marketing, and Clinical Research, to achieve project goals.
  • Strong Communicator: You can clearly articulate technical concepts to both scientific and non-scientific audiences.
  • Project Management: You excel at managing multiple projects simultaneously, prioritizing tasks, and delivering results on time.
  • Mentorship & Training: You have an aptitude for training others, whether it's helping a formulator understand taste profiles or guiding a sensory panel.

Amway does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need Amway immigration sponsorship (e.g., H-1B, STEM OPT, TN, etc.) now or in the future.
What's Special About this Team:
You'll be part of a highly collaborative R&D organization within Amway, where consumer-driven insight and scientific rigor come together to shape products used by millions globally. The Product Experience & Insights team leads Consumer Product Research and plays a critical role across Nutrition (including food and beverage), Beauty, Home Care, and Wellness Devices turning consumer insights into best-in-class, science-backed products that drive both innovation and growth.

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