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Consumer Research Manager Jobs in Texas (NOW HIRING)

Bimbo Bakeries USA

Consumer Insights Manager

Irving, TX · On-site

$94K - $122K/yr

The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a ... The ideal candidate is equally comfortable managing research projects, analyzing multiple data ...

Bimbo Bakeries USA

Consumer Insights Manager

Irving, TX · On-site

$94 - $123/hr

The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a ... The ideal candidate is equally comfortable managing research projects, analyzing multiple data ...

Bimbo Bakeries USA

Consumer Insights Manager

Irving, TX · On-site

$94K - $122K/yr

The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a ... The ideal candidate is equally comfortable managing research projects, analyzing multiple data ...

Grupo Bimbo

Consumer Insights Manager

Irving, TX · On-site

$94K - $122K/yr

The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a ... The ideal candidate is equally comfortable managing research projects, analyzing multiple data ...

Bimbo Bakeries USA

Consumer Insights Manager

Irving, TX · On-site

$94K - $122K/yr

The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a ... The ideal candidate is equally comfortable managing research projects, analyzing multiple data ...

Bimbo Bakeries

Consumer Insights Manager

Irving, TX

$94K - $122K/yr

The Manager, Consumer Insights reports to the Director of Consumer Insights and serves as a ... The ideal candidate is equally comfortable managing research projects, analyzing multiple data ...

USAA

Director, Insight Research

San Antonio, TX · On-site +1

... Consumer research. Provides actionable insights to empower informed, fact-based, member-centric ... Provides management of research with accurate, timely, and relevant business strategy conclusions ...

New

USAA

Director, Insight Research

San Antonio, TX · On-site +1

... Consumer research. Provides actionable insights to empower informed, fact-based, member-centric ... Provides management of research with accurate, timely, and relevant business strategy conclusions ...

New

USAA

Director, Insight Research

Plano, TX · On-site +1

... Consumer research. Provides actionable insights to empower informed, fact-based, member-centric ... Provides management of research with accurate, timely, and relevant business strategy conclusions ...

New

USAA

Director, Insight Research

San Antonio, TX · On-site

... Consumer research. Provides actionable insights to empower informed, fact-based, member-centric ... Provides management of research with accurate, timely, and relevant business strategy conclusions ...

New

USAA

Director, Insight Research

Plano, TX · On-site +1

... Consumer research. Provides actionable insights to empower informed, fact-based, member-centric ... Provides management of research with accurate, timely, and relevant business strategy conclusions ...

New

Toyota

Consumer Insights Senior Analyst

Plano, TX · On-site

The Consumer Insights Senior Analyst will play a vital role in helping Toyota identify, evaluate ... will manage a variety of quantitative and qualitative research projects * Select, design and ...

Keurig Dr Pepper

Manager, Consumer Insights

Frisco, TX · On-site

$98K - $145K/yr

The Consumer Insights Manager for Juice, Snacks, Mixers is responsible for ensuring the voice of ... primary research, syndicated data, marketplace trends, competitive intelligence, and business ...

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Consumer Research Manager information

What does a consumer research manager do?

A Consumer Research Manager is responsible for overseeing the collection and analysis of data related to consumer preferences, behaviors, and trends. They design research methodologies, manage teams of analysts, and interpret findings to provide actionable insights for product development, marketing, and business strategy. Their work helps organizations better understand their target audience and make informed decisions that align with consumer needs and market opportunities.

How does a consumer research manager typically collaborate with product development teams?

Consumer Research Managers play a vital role in bridging the gap between consumer insights and product development. They regularly partner with product managers, designers, and marketing teams to translate research findings into actionable recommendations. By presenting data-driven insights, they help shape product features and positioning to better align with consumer needs. This collaborative approach ensures that new products or improvements are backed by real-world consumer feedback, increasing the chances of market success.

What are the key skills and qualifications needed to thrive as a consumer research manager, and why are they important?

To thrive as a Consumer Research Manager, you need expertise in market research methodologies, data analysis, and a relevant degree such as marketing, business, or statistics. Familiarity with survey platforms, statistical software like SPSS or SAS, and data visualization tools is typically required. Strong communication, critical thinking, and leadership skills set top performers apart by enabling them to translate insights into actionable strategies and effectively lead teams. These skills are crucial for generating meaningful consumer insights that guide business decisions and drive organizational success.

What is the difference between Consumer Research Manager vs Consumer Insights Analyst?

AspectConsumer Research ManagerConsumer Insights Analyst
Required CredentialsBachelor's or Master's in Marketing, Market Research, or related field; experience in research methodsBachelor's or Master's in Marketing, Business, or related field; strong analytical skills
Work EnvironmentLeads research teams, manages projects, collaborates with marketing and product teamsAnalyzes data, prepares reports, supports insights generation for marketing strategies
Employer & Industry UsageCommon in consumer goods, retail, and marketing agenciesUsed across similar industries, often as a supporting role to research managers

The Consumer Research Manager oversees research projects and manages teams, focusing on strategic insights. In contrast, the Consumer Insights Analyst primarily analyzes data and supports insights development. Both roles require similar educational backgrounds but differ in scope and responsibilities within organizations.

What are the most commonly searched types of Consumer Research jobs in Texas?

The most popular types of Consumer Research jobs in Texas are:

What are popular job titles related to Consumer Research Manager jobs in Texas?

For Consumer Research Manager jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Consumer Research Manager jobs in Texas look for?

The top searched job categories for Consumer Research Manager jobs in Texas are:

What cities in Texas are hiring for Consumer Research Manager jobs?

Cities in Texas with the most Consumer Research Manager job openings:

Consumer Research Manager jobs near you
Infographic showing various Consumer Research Manager job openings in Texas as of August 2026, with employment types broken down into 89% Full Time, 10% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution.

Consumer Research Analyst

Page Mechanical Group, Inc.

Irving, TX • On-site

$65 - $95/hr

Other

Posted 18 days ago

Job description

Job Description Summary

At Avocados From Mexico, we nurture hearts to live life deliciously. We are curious-minded and have a relentless passion for disruption that delivers results. Through strategic initiatives, we elevate consumer awareness, strengthen brand recognition and inspire preference for Avocados From Mexico. Our ultimate goal is to enhance brand value and increase avocado consumption.

We are seeking a detail-oriented and intellectually curious Consumer Research Analyst to support the development of actionable insights that inform marketing and business decisions. This role is responsible for executing end-to-end consumer research and translating findings into clear, compelling recommendations.

The ideal candidate is positive, resilient, highly curious, and detail-obsessed—someone who thrives in a fast-paced environment and is passionate about understanding consumer behavior.

Responsibilities: Consumer Research Execution
  • Lead the full research process from start to finish, including vendor management, objective setting, methodology design, survey development, fielding, analysis, and reporting
  • Design and execute quantitative consumer research studies, ensuring high-quality, unbiased survey construction
  • Utilize DIY research platforms (e.g., Quantilope, AYTM, etc.) to enable agile and cost-effective insights generation
Insights Development
  • Analyze research results to identify meaningful patterns, trends, and actionable insights
  • Translate data into clear, concise, and compelling narratives that inform marketing, brand, and innovation strategies
  • Connect consumer insights to broader business questions and opportunities
  • Assist in maintaining and improving internal reporting systems (PowerBI)
Consumer Research:
  • Incorporate additional data sources (e.g., syndicated data such as NielsenIQ, Circana/IRI, SPINS) where relevant to strengthen insights (experience with these sources is a plus)
  • Support synthesis of multiple inputs (primary research, secondary data, internal data) into cohesive recommendations
Data Analysis & Reporting:
  • Analyze and interpret POS (e.g., NielsenIQ, Circana/IRi, SPINS), panel (Numerator) and foodservice data (Datassential, Circana) to uncover trends, opportunities, and risks
  • Develop clear, visually compelling reports and dashboards to communicate findings
  • Present category performance and insights to retail and foodservice customers
Cross-Functional Collaboration:
  • Work closely with the Research & Analytics team to ensure alignment on methodologies and insights development
  • Partner cross-functionally with other AFM teams (e.g., Marketing, Retail, Foodservice) to understand business needs and deliver relevant insights
  • Collaborate with external research vendors as needed
Communication & Influence:
  • Prepare clear, visually compelling reports and presentations
  • Present findings and recommendations to internal stakeholders with confidence and clarity
  • Tailor communication style to different audiences to ensure insights are understood and actionable.
Administrative:
  • Manage project budget and timelines
  • Ability to travel up to 10%
Education/Experience Requirements:
  • Three plus years of direct experience in managing consumer research
  • Demonstrated experience in survey development, project management and report delivery
  • Experience with POS and panel data is a plus.
  • Minimum bachelor’s degree in marketing, economics, statistics, social sciences. Master degree is a plus.
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