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Consumer Intelligence Jobs (NOW HIRING)

Provide ongoing intelligence on the retail landscape, consumer sentiment, shopping behavior, market trends, competitors, and brand performance. * Translate customer insights into actionable ...

Provide ongoing intelligence on the retail landscape, consumer sentiment, shopping behavior, market trends, competitors, and brand performance. * Translate customer insights into actionable ...

Provide ongoing intelligence on the retail landscape, consumer sentiment, shopping behavior, market trends, competitors, and brand performance. * Translate customer insights into actionable ...

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Consumer Intelligence information

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$45.5K

$104.6K

$144K

How much do consumer intelligence jobs pay per year?

As of Jul 27, 2026, the average yearly pay for consumer intelligence in the United States is $104,643.00, according to ZipRecruiter salary data. Most workers in this role earn between $94,000.00 and $118,500.00 per year, depending on experience, location, and employer.

Are intelligence jobs high paying?

Consumer intelligence jobs often offer competitive salaries, especially for roles requiring data analysis, research skills, and familiarity with tools like CRM or survey platforms. Salaries vary based on experience, education, and industry, with some positions offering higher compensation for specialized skills or advanced certifications.

What is consumer intelligence?

Consumer intelligence refers to the process of gathering, analyzing, and interpreting data about customers and their behaviors, preferences, and needs. It helps businesses make informed decisions by understanding what drives consumer choices and anticipating market trends. This intelligence is often derived from various sources, such as surveys, social media, purchase history, and customer feedback. By leveraging consumer intelligence, organizations can tailor their products, services, and marketing strategies to better meet the needs of their target audience.

What does consumer intelligence do?

Consumer intelligence involves gathering and analyzing data about customer behaviors, preferences, and trends to help companies make informed marketing and product decisions. Professionals in this field use tools like surveys, data analytics, and market research to identify consumer needs and improve business strategies.

What jobs make $1,000,000 a year?

In the field of consumer intelligence, high-level executive roles such as Chief Consumer Officer or Chief Data Officer can reach or exceed $1 million annually, especially in large corporations. These positions require extensive experience, leadership skills, and often involve bonuses, stock options, or profit-sharing arrangements. Most roles in consumer intelligence typically have lower salary ranges, but top executives in related fields can achieve this level of compensation.

What are the key skills and qualifications needed to thrive in Consumer Intelligence, and why are they important?

To thrive in Consumer Intelligence, you need strong analytical skills, data interpretation abilities, and a background in marketing or business analytics, often supported by a relevant degree. Proficiency in data analytics tools such as Excel, SQL, Tableau, and market research platforms is typically required. Excellent communication, critical thinking, and attention to detail are vital soft skills for translating data insights into actionable business strategies. These skills ensure that insights are accurate, actionable, and impactful in guiding business decisions and understanding consumer behavior.

What jobs pay 500,000 a year in the US?

In the field of consumer intelligence, high-paying roles such as chief data officer, senior market research director, or analytics executive can reach or exceed $500,000 annually, especially in large corporations. These positions typically require extensive experience, advanced skills in data analysis and consumer insights, and often involve leadership responsibilities and strategic decision-making.

What is the difference between Consumer Intelligence vs Market Research Analyst?

AspectConsumer IntelligenceMarket Research Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; certifications like CRM or CSM are commonBachelor's degree in marketing, statistics, or related field; often holds certifications like CIM or Market Research Society credentials
Work EnvironmentCorporate or agency settings, focusing on consumer data analysis and insightsCorporate, agency, or consulting firms analyzing market trends and consumer behavior
Industry UsageUsed across retail, consumer goods, and marketing sectors to understand consumer preferencesApplied in various industries to inform product development, marketing strategies, and market positioning

Consumer Intelligence and Market Research Analysts both analyze consumer data, but Consumer Intelligence focuses more on gathering insights about consumer behavior and preferences, while Market Research Analysts conduct broader market trend analysis. Both roles require similar educational backgrounds and are vital in marketing and product development strategies.

How does a Consumer Intelligence professional typically collaborate with marketing and product teams?

Consumer Intelligence professionals play a vital role in bridging the gap between data insights and business strategy. They regularly work with marketing and product teams to share findings from consumer data, help identify market trends, and recommend actionable strategies for campaign optimization or product development. This collaboration often involves presenting reports, participating in strategy sessions, and providing ongoing feedback to ensure that consumer insights are effectively integrated into decision-making processes. Strong communication and teamwork skills are essential for success in this cross-functional environment.
More about Consumer Intelligence jobs
What states have the most Consumer Intelligence jobs? States with the most job openings for Consumer Intelligence jobs include:
Infographic showing various Consumer Intelligence job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 81% Full Time, 17% Part Time, and 1% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $104,643 per year, or $50.3 per hour.
Senior Associate, Strategy - Consumer Intelligence

Senior Associate, Strategy - Consumer Intelligence

Capital One

Mclean, VA • On-site

Full-time

Posted 5 days ago


Capital One rating

7.7

Company rating: 7.7 out of 10

Based on 145 frontline employees who took The Breakroom Quiz

91st of 170 rated banks


Job description

Senior Associate, Strategy - Consumer Intelligence
Founded by former strategy consultants, Capital One is a strategy driven company. The Corporate Strategy group engages with ultra-high impact issues that drive the direction and performance of the company. Projects focus primarily on formulating enduring and profitable growth and value enhancement strategies, while working within the business to influence results and ensure follow through.
We seek an exceptional and innovative individual to join Corporate Strategy's Consumer Intelligence team. Consumer Intelligence was formed at the request of the CEO to increase the business's focus on our customers. Team members function as strategy analysts and work at the intersection of strategy consulting and market research to help identify, structure, and research open-ended problems, communicate results, and influence senior leadership. Recent examples of work include conducting deep competitive benchmarking on core credit card experiences, working with the Premium Products team to hone our understanding of premium consumers' needs and wants, and diagnosing impacts of changing student loan forbearance programs on overall consumer financial health.
As a Senior Associate on the Consumer Intelligence team in Corporate Strategy, you will bring consumer insights to life and influence highly strategic decisions. You will work on a variety of different initiatives in a team environment. Many of the day-to-day projects emphasize a need for strong analytical thinking and problem-solving skills. Key to success in the role will be synthesizing information from various sources, designing research and performing analysis, and integrating findings into cohesive and insightful presentations and summaries.
Responsibilities:
  • Help shape the strategic direction of one of the largest companies in the US, with a strong focus on identifying and solving consumer needs
  • Design and execute rigorous analyses for senior executives related to customer opportunities, leveraging large scale quantitative research, analytics, design thinking, and other approaches
  • Contribute to and evolve a broad and deep set of consumer surveys, working with research panel providers to deliver results
  • Independently manage work streams and drive results while contributing to group problem-solving
  • Assess progress toward customer goals across all our lines of business and products
  • Serve as an ambassador for customer experience data and analysis, consulting on customer experience data applications, and infusing customer analytics into decision-making

Basic Qualifications:
  • Bachelor's degree
  • At least one year of experience in Strategy Consulting or Business Analysis or a combination

Preferred Qualifications:
  • Ability to analyze and solve problems independently in a constantly changing environment
  • Proficiency in data analysis and in working with large data sets (including with database queries, data visualization tools, and in cloud-based environments)
  • Ability to take a hypothesis-driven approach to solve strategic problems and quickly focus on highest leverage areas
  • Robust workstream management skills, including thoughtful attention to detail and skillful balancing of multiple priorities
  • Strong interpersonal skills, with experience influencing decision-making outside your core team
  • Demonstrably strong written and verbal communication skills
  • Experience with survey design and analysis of customer survey data
  • Experience with panel-based research and vendor management

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.
McLean, VA: $111,200 - $126,900 for Sr. Associate, Strategy
Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate's offer letter.
This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
This role is expected to accept applications for a minimum of 5 business days.
No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.
If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com
Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.
Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

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