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Connected Tv information

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$176

$192

How much do connected tv jobs pay per hour?

As of Sep 1, 2026, the average hourly pay for connected tv in the United States is $176.96, according to ZipRecruiter salary data. Most workers in this role earn between $192.31 and $192.31 per hour, depending on experience, location, and employer.

What is connected TV?

Connected TV (CTV) refers to any television set that is connected to the internet and can stream digital content, such as movies, TV shows, or live broadcasts, through apps or platforms. This includes smart TVs with built-in internet capabilities as well as TVs connected via external devices like Roku, Apple TV, Amazon Fire Stick, or gaming consoles. Connected TV allows viewers to access on-demand content and streaming services beyond traditional cable or satellite programming. It also enables advertisers to target audiences more precisely with digital ads, making it an increasingly popular channel for both viewers and marketers.

What skills and qualifications are needed to work in connected TV?

To thrive as a Connected TV (CTV) Specialist, you need expertise in digital advertising, media planning, and a solid understanding of CTV platforms and audience targeting, often supported by a relevant degree in marketing or communications. Familiarity with programmatic ad platforms, data analytics tools, and CTV ad measurement systems is typically required. Strong analytical thinking, creativity, and excellent communication skills help differentiate top performers in this role. These qualifications ensure effective campaign execution, data-driven decision-making, and successful collaboration across teams in the rapidly evolving CTV landscape.

What are common challenges in connected TV advertising and how can they be addressed?

Professionals in Connected TV (CTV) advertising often encounter challenges such as rapidly evolving technology, fragmented platforms, and maintaining consistent measurement across devices. Adapting to frequent updates in streaming platforms and ensuring ad compatibility can require continuous learning. Additionally, collaborating with cross-functional teams—like data analysts, creative, and media planners—is essential to optimize campaigns and overcome tracking limitations. Staying updated on industry standards, using unified measurement tools, and fostering strong communication with technical teams can help address these challenges effectively.

What is the difference between Connected Tv vs Digital Media Specialist?

AspectConnected TvDigital Media Specialist
Required CredentialsMarketing or media-related degrees, certifications in digital advertisingMarketing, advertising, or communications degrees, certifications in digital marketing
Work EnvironmentMedia companies, advertising agencies, tech firmsAdvertising agencies, marketing departments, digital agencies
Industry UsageStreaming platforms, TV networks, digital content providersOnline advertising, social media, digital campaigns
Common Search/ComparisonYesYes

Connected Tv professionals focus on advertising and content delivery on smart TVs and streaming devices, while Digital Media Specialists handle online advertising across digital platforms. Both roles require digital marketing skills and often collaborate within media and advertising industries, but their primary platforms and content focus differ.

More about Connected Tv jobs

What cities are hiring for Connected Tv jobs?

Cities with the most Connected Tv job openings:

What states have the most Connected Tv jobs?

States with the most job openings for Connected Tv jobs include:

What job categories do people searching Connected Tv jobs look for?

The top searched job categories for Connected Tv jobs are:

Connected Tv jobs near you
Infographic showing various Connected Tv job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 12% Part Time, and 4% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $368,086 per year, or $177 per hour.

Digital & Connected TV Sales Executive

Morgan Murphy Media

La Crosse, WI • On-site

$150K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 10 days ago

Job description

Are you ready to be at the forefront of the digital advertising revolution? At News 8 Now and Phase 3 Digital, we're transforming how local businesses connect with their audiences through cutting-edge digital and Connected TV (CTV) solutions. If you're passionate about leveraging the latest streaming technologies and digital platforms to deliver unparalleled marketing success, this is the career opportunity you've been waiting for!
Why This Role Is Exciting:
As our Digital & Connected TV Sales Executive, you won't just sell ads - you'll craft innovative, data-driven campaigns that blend modern streaming platforms like OTT, CTV, and programmatic display with the reach of traditional TV to deliver powerhouse advertising results. You'll be a key driver of growth for local businesses and a vital part of our forward-thinking sales team.
What You'll Own:
  • Lead the charge in digital advertising by building customized, multi-platform campaigns across CTV, OTT, streaming audio, social, and programmatic channels.
  • Discover and connect with new prospects eager to revolutionize their marketing with next-gen digital solutions.
  • Partner closely with our creative and analytics teams to optimize campaigns and deliver measurable success.
  • Blend traditional TV offerings effectively into digital strategies to maximize client impact.
  • Stay ahead of the curve with the latest trends and technologies in digital media.
  • Hit and surpass ambitious revenue targets, reaping the rewards of your success with uncapped commissions.

Who You Are:
  • A proven digital advertising sales pro with deep expertise in CTV/OTT and streaming platforms.
  • Data-savvy and strategic, with a keen understanding of targeting, attribution, and campaign metrics.
  • An exceptional communicator and storyteller who builds strong client relationships through consultative selling.
  • Thrives in a fast-moving, ever-changing media world.
  • Bonus points if you know the La Crosse market or have traditional TV ad experience (not required).

What We Bring to You:
  • Competitive base salary: (based on experience)
  • Unlimited earning potential - top sales stars easily exceed $150,000 annually!
  • Monthly cell phone and gas allowances
  • Comprehensive medical, dental, vision, and life insurance benefits
  • Paid time off, holidays, and 401(k) with company match to secure your future
  • A supportive, collaborative culture with ongoing training dedicated to your digital sales growth and career advancement

Ready to Launch Your Digital Media Sales Career?
Step into a future-focused role where you can make a real impact and grow with a leader in local digital advertising. Don't miss this chance-apply now!
Morgan Murphy Media is a progressive and family-owned business that places our highest values on our employees, the workplace culture, and the communities we serve. WKBT is the CBS affiliate proudly serving western Wisconsin, southeastern Minnesota, and northeast Iowa. In addition to offering an array of traditional broadcast channels and award-winning newscasts, we are at the forefront of the digital and on-demand landscape locally through our website and news, weather, and streaming apps.
Morgan Murphy Media is proud to be an equal opportunity employer. We celebrate and support diversity and are committed to creating an inclusive environment for our employees and our communities.

Apply