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Connected Tv Jobs (NOW HIRING)

TV Buyer

New York, NY · On-site

$150K - $2M/yr

As Kalshi expands its consumer footprint, we believe TV - including linear, connected TV, streaming, live sports, and other premium video inventory - can become a powerful engine for brand awareness ...

Additionally, this journalist will create content for digital, mobile, and Connected TV (CTV) platforms. Responsibilities * Report and produce original stories as a Multimedia Journalist, covering ...

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Connected Tv information

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$176

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How much do connected tv jobs pay per hour?

As of Jul 20, 2026, the average hourly pay for connected tv in the United States is $176.96, according to ZipRecruiter salary data. Most workers in this role earn between $192.31 and $192.31 per hour, depending on experience, location, and employer.

What is the difference between Connected Tv vs Digital Media Specialist?

AspectConnected TvDigital Media Specialist
Required CredentialsMarketing or media-related degrees, certifications in digital advertisingMarketing, advertising, or communications degrees, certifications in digital marketing
Work EnvironmentMedia companies, advertising agencies, tech firmsAdvertising agencies, marketing departments, digital agencies
Industry UsageStreaming platforms, TV networks, digital content providersOnline advertising, social media, digital campaigns
Common Search/ComparisonYesYes

Connected Tv professionals focus on advertising and content delivery on smart TVs and streaming devices, while Digital Media Specialists handle online advertising across digital platforms. Both roles require digital marketing skills and often collaborate within media and advertising industries, but their primary platforms and content focus differ.

What are the key skills and qualifications needed to thrive as a Connected TV (CTV) Specialist, and why are they important?

To thrive as a Connected TV (CTV) Specialist, you need expertise in digital advertising, media planning, and a solid understanding of CTV platforms and audience targeting, often supported by a relevant degree in marketing or communications. Familiarity with programmatic ad platforms, data analytics tools, and CTV ad measurement systems is typically required. Strong analytical thinking, creativity, and excellent communication skills help differentiate top performers in this role. These qualifications ensure effective campaign execution, data-driven decision-making, and successful collaboration across teams in the rapidly evolving CTV landscape.

What is Connected TV?

Connected TV (CTV) refers to any television set that is connected to the internet and can stream digital content, such as movies, TV shows, or live broadcasts, through apps or platforms. This includes smart TVs with built-in internet capabilities as well as TVs connected via external devices like Roku, Apple TV, Amazon Fire Stick, or gaming consoles. Connected TV allows viewers to access on-demand content and streaming services beyond traditional cable or satellite programming. It also enables advertisers to target audiences more precisely with digital ads, making it an increasingly popular channel for both viewers and marketers.

What are some common challenges faced by professionals working in Connected TV advertising, and how can they be addressed?

Professionals in Connected TV (CTV) advertising often encounter challenges such as rapidly evolving technology, fragmented platforms, and maintaining consistent measurement across devices. Adapting to frequent updates in streaming platforms and ensuring ad compatibility can require continuous learning. Additionally, collaborating with cross-functional teams—like data analysts, creative, and media planners—is essential to optimize campaigns and overcome tracking limitations. Staying updated on industry standards, using unified measurement tools, and fostering strong communication with technical teams can help address these challenges effectively.
More about Connected Tv jobs
What cities are hiring for Connected Tv jobs? Cities with the most Connected Tv job openings:
What states have the most Connected Tv jobs? States with the most job openings for Connected Tv jobs include:
Manager, Connected TV (Paid) Marketing

Manager, Connected TV (Paid) Marketing

Cypress HCM

Manhattan, NY • On-site

$39.54 - $52.72/hr

Other

Posted 12 days ago


Job description

Location: New York, NY (1515 Broadway)

Schedule: Full-time, Onsite Monday through Friday


About The Role

We are seeking a Manager, Connected TV (Paid) Marketing to support the growth of its international streaming business. This role will own paid marketing campaigns across Connected TV and OTT device partners, working closely with internal marketing teams and external platform partners to drive subscriber acquisition, optimize campaign performance, and deliver actionable insights.


The ideal candidate has a strong digital media marketing background with hands-on experience managing paid campaigns, analyzing performance, and working directly with Connected TV or OTT platforms.


Responsibilities

  • Plan and oversee paid marketing campaigns with direct OTT partners from ideation through execution and post campaign analysis
  • Develop media plans that drive subscriber acquisition and engagement across international markets
  • Manage relationships with Connected TV and OTT platform partners
  • Analyze campaign performance and partner reporting to provide strategic recommendations
  • Monitor campaign pacing, optimize spend, and recommend budget reallocations to maximize performance
  • Partner with Media Strategy, Analytics, Program Marketing, Creative, and Organic Marketing teams
  • Develop creative briefs that align campaign objectives with marketing strategies
  • Present campaign results and insights to internal stakeholders
  • Identify new marketing opportunities across Connected TV devices and streaming platforms


Basic Qualifications

  • Bachelor's degree
  • 4+ years of streaming or digital subscription marketing experience
  • Experience planning, launching, optimizing, and analyzing paid media campaigns
  • Experience working with Connected TV or OTT partners such as Amazon Fire TV, Roku, Samsung, LG, Vizio, Hisense, or similar platforms
  • Strong understanding of digital media KPIs and customer acquisition metrics
  • Experience managing media budgets and campaign optimization
  • Ability to translate campaign data into actionable business recommendations
  • Experience using Adobe Analytics and/or Google Analytics
  • Advanced Excel skills
  • Excellent communication and cross-functional partnership skills
  • Data-driven approach with strong analytical capabilities

Preferred Qualifications

  • Media agency experience
  • Experience supporting subscription, streaming, ecommerce, or digital consumer businesses
  • Entertainment or media industry experience
  • Experience supporting international marketing campaigns
  • Additional language skills are a plus


Pay Rate

  • $39.54 to $52.72 per hour


Requisition ID: VIAJP00001543


Cypress HCM logo

About Cypress HCM

Sourced by ZipRecruiter

We deliver consistently superior recruiting by virtue of trusting, communicative relationships with companies and candidates alike. From Fortune 100s to startups, clients lean on us to fulfill their range of needs from contract to full-time positions. With an intimate knowledge of the industries we serve, a keen sense of what makes for high-performing talent in any role, and shared sense of urgency, our clients will tell you: your solution begins here.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Walnut Creek, CA, US

Year founded

2005

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