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Commercial Insurance Marketing information

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$11K

$61.6K

$90K

How much do commercial insurance marketing jobs pay per year?

As of Sep 3, 2026, the average yearly pay for commercial insurance marketing in the United States is $61,620.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $71,000.00 per year, depending on experience, location, and employer.

What is commercial insurance marketing?

Commercial insurance marketing involves promoting and selling insurance products designed for businesses, such as property, liability, workers’ compensation, and other specialized coverages. Professionals in this field work to understand the unique risks faced by different industries and communicate the value of appropriate insurance solutions to business clients. They may use a combination of networking, digital marketing, relationship-building, and market research to connect with potential clients and grow their agency or carrier’s book of business.

What are the key skills and qualifications needed to thrive as a commercial insurance marketing professional?

To thrive in Commercial Insurance Marketing, you need a solid understanding of insurance products, risk assessment, and market analysis, often supported by a degree in business or finance and relevant insurance licenses. Familiarity with customer relationship management (CRM) systems, quoting platforms, and industry-specific software is typically required. Strong negotiation, relationship-building, and communication skills help distinguish top performers in this role. These skills ensure effective client acquisition and retention, accurate risk placement, and successful collaboration with underwriters and carriers.

What are some common challenges faced in a commercial insurance marketing role, and how can they be managed?

Professionals in Commercial Insurance Marketing often encounter challenges such as staying current with changing insurance regulations, differentiating their products in a competitive market, and managing client expectations. Effective communication with underwriters and account managers, ongoing product education, and leveraging digital marketing tools can help address these challenges. Building strong relationships with carriers and clients is also key to navigating a dynamic and fast-paced environment.

What is the difference between Commercial Insurance Marketing vs Insurance Sales Agent?

AspectCommercial Insurance MarketingInsurance Sales Agent
CredentialsTypically requires insurance licenses, marketing certificationsRequires insurance licenses, sales training
Work EnvironmentOffice-based, marketing campaigns, client outreachFieldwork, client meetings, policy sales
Employer & Industry UsageInsurance companies, brokers, agenciesInsurance agencies, independent agencies
Primary FocusPromoting commercial insurance products, lead generationSelling insurance policies directly to clients

Commercial Insurance Marketing focuses on promoting and generating leads for commercial insurance products through marketing strategies, while Insurance Sales Agents primarily sell insurance policies directly to clients. Both roles require licensing and industry knowledge but differ in daily activities and objectives.

What do commercial insurance marketers do?

Commercial insurance marketers develop strategies to promote insurance products to businesses, identify target markets, and generate leads through advertising, networking, and digital channels. They analyze market trends, collaborate with sales teams, and use marketing tools like CRM software to increase policy sales and brand awareness.
More about Commercial Insurance Marketing jobs

What cities are hiring for Commercial Insurance Marketing jobs?

Cities with the most Commercial Insurance Marketing job openings:

What states have the most Commercial Insurance Marketing jobs?

States with the most job openings for Commercial Insurance Marketing jobs include:

What job categories do people searching Commercial Insurance Marketing jobs look for?

The top searched job categories for Commercial Insurance Marketing jobs are:

Commercial Insurance Marketing jobs near you
Infographic showing various Commercial Insurance Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 72% Full Time, 22% Part Time, and 5% Contract. Highlights an 91% Physical, 1% Hybrid, and 8% Remote job distribution, with an average salary of $61,620 per year, or $29.6 per hour.

Commercial Insurance Placement Specialist

Shamrock Trading Corporation

Overland Park, KS • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 11 days ago

Shamrock Trading Corporation rating

9.1

Company rating: 9.1 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

Job description

About Shamrock Trading Corporation
RTS is part of Shamrock Trading Corporation, a family of brands that has been serving the transportation and logistics industries since 1986. Shamrock offers factoring solutions, export financing, third-party logistics, a fuel card program and trucking technology.
Shamrock's mission since the start has been to create value and success for our customers, our partners and our people. Strong ethics, dedication to our customers and close attention to the marketplace are critical to the success and growth of the Shamrock brands. Shamrock is headquartered in Overland Park, Kansas, with multiple offices throughout the U.S. Overland Park is a great place to live, work and play, being conveniently located within driving distance of everything Kansas City has to offer. Housed within the heart of Overland Park, our offices include 4 gorgeous towers on the East and West sides of Metcalf Ave. With a heavy community presence and a winning culture, Shamrock is a great place to work in Overland Park
Why You'll Love Working Here
Our award-winning culture is a testament to our commitment to growth, recognition and empowerment. From day one, we prioritize employees first, encouraging them to think and act like owners and providing endless opportunities for growth and self-development, both personally and professionally. Shamrock has been recognized as one of America's 2025 "Most Loved Workplaces" by Newsweek.
At Shamrock, we hire bright, ambitious people and give them the tools they need for a successful, long-term career here. Shamrock also offers a premier set of benefits for employees and their families:
  • Training and Development: Ongoing training and professional development opportunities, a Freight Immersion Training (FIT) Program for sales employees entering the transportation industry and a LEAD Program for aspiring leaders
  • Medical: Fully paid healthcare, dental and vision premiums for employees and eligible dependents, and gym benefits
  • Financial: Generous company 401(k) contributions and employee stock ownership after one year
  • Work-Life Balance: Competitive PTO and fully paid time off opportunities to volunteer within your community

About the Role
Shamrock Trading Corporation and RTS Insurance Solutions Inc. are looking for a Commercial Insurance Placement Specialist to join our dynamic team. The Commercial Insurance Placement Specialist will be responsible for supporting the placement and renewal of commercial insurance accounts by marketing risks to insurance carriers, negotiating coverage and pricing, and developing strong relationships with underwriting partners. This role works closely with Producers, Account Managers, and carrier representatives to secure competitive insurance solutions that meet client needs while supporting agency growth and retention objectives.
What You'll Do
  • Market new and renewal commercial insurance accounts to carrier partners.
  • Prepare and submit account information to carriers, analyzing coverage needs and marketing strategies.
  • Obtain, evaluate, and negotiate carrier quotes, coverage options, terms, and pricing.
  • Present marketing results and coverage recommendations to Producers and Account Managers.
  • Build and maintain strong relationships with carrier and underwriting partners.
  • Stay current on carrier appetites, underwriting guidelines, market trends, and coverage solutions.
  • Support account teams with coverage analysis, policy reviews, and renewal planning.
  • Collaborate with internal stakeholders to ensure timely delivery of proposals, policies, and client solutions.
  • Maintain accurate documentation and agency management system records.
  • Ensure compliance with agency procedures, carrier requirements, and regulatory standards.

What You'll Bring
  • 2+ years of experience in commercial insurance, insurance marketing, underwriting, account management, or related field preferred.
  • Active Property & Casualty (P&C) Insurance License or ability to obtain within a specified timeframe.
  • Strong understanding of commercial insurance coverages
  • Demonstrated ability to manage multiple deadlines and prioritize competing marketing and renewal activities in a fast-paced environment
  • Excellent written and verbal communication skills with the ability to build productive relationships with carrier partners and internal stakeholders

Apply Today!
We're so excited to connect with you! If you want to work with forward-thinking people in an award-winning culture, submit your application today.
Having trouble submitting your application? Contact us at Recruiting@shamrocktradingcorp.com for support.
#LI-HA1 #rts #LI-Onsite

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