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Channel Development Manager Jobs in Norfolk, VA (NOW HIRING)

Channel Sales Manager

Virginia Beach, VA · On-site

$144K/yr

Channel Sales Manager The Channel Sales Manager is responsible for sales forecasting, creating and ... Development and management of 5Q sales forecast and 5-year business development pipeline within ...

Merchandise Manager

Virginia Beach, VA · On-site

$44K - $54K/yr

... channel, price changes, and markdowns. This leader drives the store's business through a focus on ... Support all aspects of associate professional development, including training, providing ...

Merchandise Manager

Virginia Beach, VA · On-site

$44K - $54K/yr

... channel, price changes, and markdowns. This leader drives the store's business through a focus on ... Support all aspects of associate professional development, including training, providing ...

Channel Sales Associate - CPA

Newport News, VA · On-site +1

$12.75 - $17.25/hr

Channel Sales is where growth happens fastest--for our clients and our people. You'll work with ... Customer Relationship Management - Preferred * New Product Development - Preferred * Automated ...

Channel Sales Associate - CPA

Norfolk, VA · On-site +1

$13.50 - $18.50/hr

Channel Sales is where growth happens fastest--for our clients and our people. You'll work with ... Customer Relationship Management - Preferred * New Product Development - Preferred * Automated ...

Channel Sales Associate - CPA

Virginia Beach, VA · On-site

$12.25 - $16.50/hr

Channel Sales is where growth happens fastest-for our clients and our people. You'll work with ... Customer Relationship Management - Preferred * New Product Development - Preferred * Automated ...

Channel Sales Associate - CPA

Chesapeake, VA · On-site +1

$13.50 - $18.50/hr

Channel Sales is where growth happens fastest--for our clients and our people. You'll work with ... Customer Relationship Management - Preferred * New Product Development - Preferred * Automated ...

Channel Sales Associate - CPA

Virginia Beach, VA · On-site +1

$12.25 - $16.50/hr

Channel Sales is where growth happens fastest--for our clients and our people. You'll work with ... Customer Relationship Management - Preferred * New Product Development - Preferred * Automated ...

Channel Sales Associate - CPA

Hampton, VA · On-site +1

$13.50 - $18.25/hr

Channel Sales is where growth happens fastest--for our clients and our people. You'll work with ... Customer Relationship Management - Preferred * New Product Development - Preferred * Automated ...

Channel Sales Associate - CPA

Portsmouth, VA · On-site +1

$13.50 - $18.50/hr

Channel Sales is where growth happens fastest--for our clients and our people. You'll work with ... Customer Relationship Management - Preferred * New Product Development - Preferred * Automated ...

The Channel's founding Technical Board Members include former government leaders and IT executives ... Provide oversight of readiness metrics development and data analysis in direct support of SWE.

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Showing results 1-20

Channel Development Manager information

See Norfolk, VA salary details

$10.6K

$122.2K

$140.8K

How much do channel development manager jobs pay per year?

As of Aug 15, 2026, the average yearly pay for channel development manager in Norfolk, VA is $122,152.00, according to ZipRecruiter salary data. Most workers in this role earn between $112,200.00 and $130,100.00 per year, depending on experience, location, and employer.

What is the difference between Channel Development Manager vs Sales Manager?

AspectChannel Development ManagerSales Manager
Primary FocusDeveloping and managing channel partnerships to expand market reachDirectly selling products or services to customers
Work EnvironmentCollaborates with partners, distributors, and internal teamsInteracts mainly with clients and sales teams
Required CredentialsExperience in channel sales, marketing, or business developmentSales experience, often with a background in customer relationship management
Industry UsageCommon in tech, manufacturing, and wholesale sectorsWidespread across retail, B2B, and service industries

The Channel Development Manager focuses on building and maintaining relationships with channel partners to grow the company's market presence, while the Sales Manager concentrates on direct sales efforts to individual customers. Both roles require strong sales skills and industry knowledge but differ in their approach and target audiences.

How much do channel development managers make in the US?

Channel Development Managers in the US typically earn between $80,000 and $130,000 annually, depending on experience, industry, and location. Compensation may also include bonuses, commissions, and benefits, especially in sales-focused roles requiring strong negotiation and relationship-building skills.

What is a channel development manager?

A Channel Development Manager is responsible for building and managing relationships with third-party partners, resellers, and distributors to grow a company's sales and market reach. They develop strategies to identify new channel opportunities, onboard partners, and ensure effective collaboration to achieve mutual business goals. This role often involves training partners, monitoring performance, and providing ongoing support to optimize sales through indirect channels. Channel Development Managers play a key role in expanding a company's presence in the market by leveraging external partnerships.

What does a channel development manager do?

A channel development manager partners with sales marketers and business associates to develop marketing techniques and strategies to reach customers in a specific channel. You are the link between businesses and customers, and your job duties include recruiting candidates, creating resources to reach customers, and managing or teaching other channel managers. A career as a channel developer requires you have some formal qualifications and education, typically at least a bachelor’s degree in business, marketing, or a related field, and a minimum of five years of experience in sales or marketing and management. Developing relationships with channel partners is necessarily interpersonal, so you should emphasize skills in communication, organization, and developing messaging strategies.

What are some common challenges channel development managers face when building new partner relationships?

Channel Development Managers often encounter challenges such as aligning partner goals with company objectives, overcoming initial trust barriers, and navigating varying business cultures. They need to clearly communicate value propositions and establish mutually beneficial terms to ensure long-term collaboration. Effective negotiation, adaptability, and proactive communication are essential for resolving misunderstandings and maintaining strong, productive partnerships.

What are the key skills and qualifications needed to thrive as a channel development manager, and why are they important?

To thrive as a Channel Development Manager, you need strong skills in sales strategy, partner relationship management, and market analysis, typically supported by a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, channel management software, and relevant certifications such as Certified Channel Manager are often essential. Exceptional negotiation, communication, and networking skills help build and sustain effective partnerships. These skills ensure successful channel growth, improved partner performance, and achievement of revenue targets.

What job categories do people searching Channel Development Manager jobs in Norfolk, VA look for?

The top searched job categories for Channel Development Manager jobs in Norfolk, VA are:

What cities near Norfolk, VA are hiring for Channel Development Manager jobs?

Cities near Norfolk, VA with the most Channel Development Manager job openings:

Infographic showing various Channel Development Manager job openings in Norfolk, VA as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 21% Part Time, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $122,152 per year, or $58.7 per hour.

Channel Sales Manager

RFD Beaufort, Inc.

Virginia Beach, VA • On-site

$144K/yr

Full-time

This job post has expired today. Applications are no longer accepted.


Job description

Channel Sales Manager
The Channel Sales Manager is responsible for sales forecasting, creating and executing sales strategies that drive increased revenue, maintaining, expanding and developing new relationships with assigned channel partners within the Beaufort suite product line. The candidate will execute business strategies that contribute in achieving business goals inclusive of sales and profitability.
Experience
Industry experience includes channel or sales management activities, with at least 5 years in channel management, sales, most preferably in the Tactical Nylon industry. Experience working and interfacing with US/International contacts, of Government, Military, and/or Civil personnel preferred. College degree or relevant work-related experience required.
Knowledge, Skills and Abilities
  • Establish strong relationships at the management/executive level with current and prospective customers to positively posture Beaufort in the current business environment
  • Communicate effectively and able to lead, coordinate, and handle internal negotiations and problem resolution with functional areas such as inside sales, program/project management, Marcom, business development, as well as other areas in day-to-day activities.
  • Develop an understanding of the Channel routes-to-market (RTM), understand the distributors/agent/representative structure and the way they operate and strategy to succeed.
  • Possess ability to train Channel team members as necessary in product portfolio.
  • Excellent communicator including strong verbal and written abilities, excellent listening and feedback skills and the ability to provide clear direction
  • Working knowledge and use of MS Office applications including Excel, Word, PowerPoint, and Outlook. Familiarity with CRM tools such as Salesforce.com
  • Ability to read, write, understand and execute contracts.
  • Knowledge of military rank structure a plus
Duties and Responsibilities
  • Management of Channel Partners, Regional Managers/Customer Service (when/if assigned) and Routes to Market (RTM) to effectively drive increased sales.
  • Development and management of 5Q sales forecast and 5-year business development pipeline within assigned geographical region. Participate as needed in Sales and Operations Planning (S&OP) processes to facilitate achievement of lead time and on-time delivery objectives within the assigned territories.
  • Establishes productive, professional relationships with channel partners.
  • Coordinate the involvement of Beaufort personnel inclusive of inside sales, sales support, product management, and business development management resources to achieve objectives.
  • Proactively manage tactical execution to meet assigned sales targets that support strategic objectives with Channel Partner(s).
  • Proactively leads, support, analyze joint partner planning process that develops mutual performance objectives and goals associated with a productive partner relationship.
  • Manages pricing decision criteria and parameters as established in authorized price books and escalating pricing strategy.
  • With support of Channel, create an internal mapping of the accounts the channel is selling into, what products, mixes, and timing which will support out-year planning efforts.
  • Deliver Voice of the Customer (VOC) input to the product management function to enable alignment between product portfolio and market needs.
  • Ensures the partner maintains compliance with partner agreement.
  • Suggests product simplification and standardization to eliminate unprofitable items from sales line.
  • Other duties as assigned