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Business Development Associate Jobs in Madison, WI

Remote Insurance Representative | Flexible Schedule | Commission-Based This position offers flexible work hours and clear paths for advancement into leadership and management. You will work remotely ...

This highly dynamic and rewarding position will focus on new B2B development with a heavy emphasis on networking and prospecting in Milwaukee and Madison, WI. Responsibilities include prospecting ...

This highly dynamic and rewarding position will focus on new B2B development with a heavy emphasis on networking and prospecting in Milwaukee and Madison, WI. Responsibilities include prospecting ...

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Business Development Associate information

See Madison, WI salary details

$29.2K

$56.2K

$92.7K

How much do business development associate jobs pay per year?

As of Jul 4, 2026, the average yearly pay for business development associate in Madison, WI is $56,198.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,800.00 and $61,500.00 per year, depending on experience, location, and employer.

How does a Business Development Associate typically collaborate with sales and marketing teams?

Business Development Associates often work closely with both sales and marketing teams to identify and pursue new business opportunities. They may coordinate with marketing to develop targeted campaigns or gather insights on market trends, and partner with sales to qualify leads and support the sales pipeline. Regular meetings and cross-departmental projects are common, ensuring alignment of goals and strategies. This collaborative approach helps maximize outreach efforts and ensures potential clients receive consistent communication throughout their journey.

What is the difference between Business Development Associate vs Sales Representative?

AspectBusiness Development AssociateSales Representative
Primary FocusIdentifying new business opportunities and building strategic partnershipsClosing sales and meeting sales targets
Required SkillsMarket research, networking, communicationPersuasion, product knowledge, negotiation
Work EnvironmentStrategic planning, client outreach, collaborationCustomer interaction, sales pitches, negotiations
Common Industry UsageBusiness development teams, startups, B2B companiesRetail, B2C companies, direct sales roles

While both roles involve client interaction and revenue generation, a Business Development Associate focuses on creating new opportunities and strategic growth, whereas a Sales Representative primarily aims to close deals and meet sales quotas. Understanding these differences helps in choosing the right career path or job search focus.

What does a Business Development Associate do?

A Business Development Associate is responsible for identifying new business opportunities, building relationships with potential clients, and supporting the growth strategies of an organization. They conduct market research, help develop proposals, and assist in negotiating deals. Their role often involves collaborating with sales and marketing teams to generate leads and expand the company's customer base. Business Development Associates play a key part in driving revenue and ensuring long-term business success.

What are the key skills and qualifications needed to thrive as a Business Development Associate, and why are they important?

To thrive as a Business Development Associate, you need strong analytical abilities, sales acumen, and a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, market research tools, and Microsoft Office Suite is typically required. Exceptional communication, relationship-building, and negotiation skills help you stand out in this client-facing role. These skills are vital for identifying opportunities, building partnerships, and driving company growth.
More about Business Development Associate jobs
What are the most commonly searched types of Business Development jobs in Madison, WI? The most popular types of Business Development jobs in Madison, WI are:
What are popular job titles related to Business Development Associate jobs in Madison, WI? For Business Development Associate jobs in Madison, WI, the most frequently searched job titles are:
What cities near Madison, WI are hiring for Business Development Associate jobs? Cities near Madison, WI with the most Business Development Associate job openings:
Business Development Associate (BDA)

Business Development Associate (BDA)

Buzz Impressions

Janesville, WI • On-site

$40K - $56K/yr

Full-time

Posted 8 days ago


Job description


We'relooking for a competitive and trustworthy Business Development Associate (BDA) who canhelp us enhance our business activities. The candidate will beresponsible for assisting Business Development Manager (s) as well as discovering and pursuing new sales prospects while maintaining customer satisfaction. The goal is to meet and surpassthe company's expectations to drive rapid and sustainable growth.
  • Ability to Travel to Trade Shows about 65% of the time.
  • Actively seek out new sales opportunitiesthrough different channels, on show floor, social media, networking and in- person office visits.
  • Set up meetings with potential clients andlisten to their needs and concerns.
  • Prepare and deliver appropriate presentationson products/ services.
  • Participate on behalf of the company inexhibitions or conferences.
  • Negotiate/close deals and handle complaints or objections.
  • Collaboratewith the team to achieve better results.

Requirements
  • Provenexperience as a sales professional.
  • Proficiency in English.
  • Excellentknowledge of MS Office.
  • Thoroughunderstanding of marketing and negotiating techniques.
  • Fast learningspeed and a passion for sales
  • Self-motivatedwith a results-driven approach.
  • Aptitude indelivering attractive presentations.
  • Ability to lift 75lbs
  • Ability to work on a trade show floor for up to 12 hours
  • A high school degree