Lead the writing and production of RFP and RFI responses, ensuring submissions are compelling, accurate, on-brand, and delivered on time. * Develop customized pitch materials, executive presentations ...
Lead the writing and production of RFP and RFI responses, ensuring submissions are compelling, accurate, on-brand, and delivered on time. * Develop customized pitch materials, executive presentations ...
Direct Response Copywriter - REMOTE
Dallas, TX · On-site +1
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Dallas, TX · On-site +1
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Atlanta, GA · On-site +1
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Atlanta, GA · On-site +1
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Proposal Writer
Novi, MI · On-site
Lead the writing and production of RFP and RFI responses, ensuring submissions are compelling, accurate, on-brand, and delivered on time. * Develop customized pitch materials, executive presentations ...
Proposal Writer
Novi, MI · On-site
Lead the writing and production of RFP and RFI responses, ensuring submissions are compelling, accurate, on-brand, and delivered on time. * Develop customized pitch materials, executive presentations ...
Beyond writing, the Brand Manager will be a creative partner to the Brand Director, helping to guide the planning, execution, and integration of major brand initiatives, ensuring Trek's stories are ...
Beyond writing, the Brand Manager will be a creative partner to the Brand Director, helping to guide the planning, execution, and integration of major brand initiatives, ensuring Trek's stories are ...
Senior Writer
Tampa, FL · On-site
Competitive, commensurate with experience Position Summary The Senior Writer is a creative journalist and brand storyteller responsible for developing engaging, mission-aligned content that ...
Senior Writer
Tampa, FL · On-site
Competitive, commensurate with experience Position Summary The Senior Writer is a creative journalist and brand storyteller responsible for developing engaging, mission-aligned content that ...
Brand Manager
Waterloo, WI · On-site
Beyond writing, the Brand Manager will be a creative partner to the Brand Director, helping to guide the planning, execution, and integration of major brand initiatives, ensuring Trek's stories are ...
Brand Manager
Waterloo, WI · On-site
Beyond writing, the Brand Manager will be a creative partner to the Brand Director, helping to guide the planning, execution, and integration of major brand initiatives, ensuring Trek's stories are ...
Hybrid work schedule Role Overview The Senior Writer is responsible for developing relevant ... We are looking for candidates who come from both brand- and campaign-oriented backgrounds; we ...
Hybrid work schedule Role Overview The Senior Writer is responsible for developing relevant ... We are looking for candidates who come from both brand- and campaign-oriented backgrounds; we ...
Direct Response Copywriter - REMOTE
Phoenix, AZ · On-site +1
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Phoenix, AZ · On-site +1
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Phoenix, AZ · Remote
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Phoenix, AZ · Remote
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Content Writer
Irving, TX · On-site
$60K/yr
Content Writer About Apex Service Partners Apex Service Partners is a people-focused HVAC, plumbing ... In the first 120 days, this person will develop brand voice and content standards, audit in-house ...
Content Writer
Irving, TX · On-site
$60K/yr
Content Writer About Apex Service Partners Apex Service Partners is a people-focused HVAC, plumbing ... In the first 120 days, this person will develop brand voice and content standards, audit in-house ...
Proposal Writer
Novi, MI · On-site
Position Summary The Proposal Writer is responsible for developing high-quality, compelling ... Messaging and Brand Consistency Ensure all proposal and pitch content reflects Learning Care ...
Proposal Writer
Novi, MI · On-site
Position Summary The Proposal Writer is responsible for developing high-quality, compelling ... Messaging and Brand Consistency Ensure all proposal and pitch content reflects Learning Care ...
Content Writer
Irving, TX · Hybrid
$60K - $75K/yr
Content Writer About Apex Service Partners Apex Service Partners is a people-focused HVAC, plumbing ... In the first 120 days, this person will develop brand voice and content standards, audit in-house ...
Content Writer
Irving, TX · Hybrid
$60K - $75K/yr
Content Writer About Apex Service Partners Apex Service Partners is a people-focused HVAC, plumbing ... In the first 120 days, this person will develop brand voice and content standards, audit in-house ...
Content Writer
Roscoe, IL · On-site
$20 - $26/hr
Your day as a Content Writer As a Full-Time Content Writer at All World Machinery Supply in Roscoe, IL, you will play a pivotal role in shaping our brand's narrative through compelling content that ...
Content Writer
Roscoe, IL · On-site
$20 - $26/hr
Your day as a Content Writer As a Full-Time Content Writer at All World Machinery Supply in Roscoe, IL, you will play a pivotal role in shaping our brand's narrative through compelling content that ...
Content Writer
Irving, TX · Hybrid
$60K - $75K/yr
Content Writer About Apex Service Partners Apex Service Partners is a people-focused HVAC, plumbing ... In the first 120 days, this person will develop brand voice and content standards, audit in-house ...
Content Writer
Irving, TX · Hybrid
$60K - $75K/yr
Content Writer About Apex Service Partners Apex Service Partners is a people-focused HVAC, plumbing ... In the first 120 days, this person will develop brand voice and content standards, audit in-house ...
Content Writer
$20 - $26/hr
Your day as a Content Writer As a Full-Time Content Writer at All World Machinery Supply in Roscoe, IL, you will play a pivotal role in shaping our brand's narrative through compelling content that ...
Content Writer
$20 - $26/hr
Your day as a Content Writer As a Full-Time Content Writer at All World Machinery Supply in Roscoe, IL, you will play a pivotal role in shaping our brand's narrative through compelling content that ...
Brand Marketing Manager
El Segundo, CA · On-site
$100K - $120K/yr
The Brand Marketing Manager is the person who brings that to life through the partnerships we build ... Strong written and verbal communication skills with the ability to influence and align stakeholders ...
Brand Marketing Manager
El Segundo, CA · On-site
$100K - $120K/yr
The Brand Marketing Manager is the person who brings that to life through the partnerships we build ... Strong written and verbal communication skills with the ability to influence and align stakeholders ...
Hybrid work schedule Role Overview The Senior Writer is responsible for developing relevant ... We are looking for candidates who come from both brand- and campaign-oriented backgrounds; we ...
Hybrid work schedule Role Overview The Senior Writer is responsible for developing relevant ... We are looking for candidates who come from both brand- and campaign-oriented backgrounds; we ...
Direct Response Copywriter - REMOTE
Charlotte, NC · Remote
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Charlotte, NC · Remote
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Direct Response Copywriter - REMOTE
Dallas, TX · Remote
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Quick apply
Direct Response Copywriter - REMOTE
Dallas, TX · Remote
$75K - $105K/yr
Write email campaigns, social captions, product copy, and other brand content, ensuring Truvani's voice stays consistent everywhere it shows up. * Protect the voice. Serve as a steward of Truvani ...
Brand Writer information
See salary details
$13.70 - $18.47
2% of jobs
$18.47 - $23.23
7% of jobs
$23.23 - $27.99
12% of jobs
$29.11 is the 25th percentile. Wages below this are outliers.
$27.99 - $32.76
16% of jobs
The median wage is $36.33 / hr.
$32.76 - $37.52
17% of jobs
$37.52 - $42.29
14% of jobs
$45.38 is the 75th percentile. Wages above this are outliers.
$42.29 - $47.05
11% of jobs
$47.05 - $51.81
10% of jobs
$51.81 - $56.58
5% of jobs
$56.58 - $61.34
3% of jobs
$61.34 - $66.11
3% of jobs
$13
$38
$66
How much do brand writer jobs pay per hour?
How does a Brand Writer typically collaborate with marketing and design teams to ensure cohesive messaging?
What is the difference between Brand Writer vs Content Writer?
| Aspect | Brand Writer | Content Writer |
|---|---|---|
| Credentials | Typically requires strong writing skills, marketing knowledge, and branding understanding | Requires excellent writing skills, SEO knowledge, and content strategy familiarity |
| Work Environment | Works closely with marketing and branding teams to craft brand-specific messaging | Creates various types of content for websites, blogs, and social media |
| Employer & Industry Usage | Used mainly in marketing, advertising, and branding agencies | Common across digital marketing, media, and publishing industries |
| Search & Comparison Intent | Often compared for their focus on brand identity and messaging | Compared for content creation and SEO strategies |
In summary, a Brand Writer focuses on developing consistent brand messaging and voice, working closely with marketing teams to shape brand identity. A Content Writer, on the other hand, produces a variety of content types aimed at engaging audiences and improving SEO. Both roles require strong writing skills but serve different strategic purposes within organizations.
What are the key skills and qualifications needed to thrive as a Brand Writer, and why are they important?
What is a Brand Writer?

Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Re-posted 22 days ago
Learning Care Group rating
5.2
Based on 111 frontline employees who took The Breakroom Quiz
13th of 20 rated daycare providers
Job description
Position Summary
The Proposal Writer is responsible for developing high-quality, compelling proposal content that supports Learning Care's Business Development team in securing new employer and strategic partnerships. This role combines strong writing ability with content strategy, owning the production of RFP and RFI responses, while also building and maintaining a centralized library of proposal templates, messaging, and reusable assets.
The Proposal Writer works closely with Business Development, Operations, Marketing, and Finance to translate Learning Care's value proposition into clear, persuasive content tailored to each partner opportunity. This role brings structure and consistency to the proposal process while ensuring every submission reflects the quality and professionalism that Learning Care's partnerships demand.
Essential Responsibilities
Proposal Development and Writing
- Lead the writing and production of RFP and RFI responses, ensuring submissions are compelling, accurate, on-brand, and delivered on time.
- Develop customized pitch materials, executive presentations, and partnership proposals in collaboration with Business Development Managers.
- Translate complex program information, pricing structures, and operational capabilities into clear, persuasive narrative content.
- Tailor proposal content to each prospective partner's industry, workforce priorities, and stated requirements.
- Manage multiple proposal workstreams simultaneously, maintaining quality and meeting deadlines across concurrent opportunities.
Content Library and Template Management
- Build, organize, and maintain a centralized content library of approved proposal templates, boilerplate language, case studies, and program descriptions.
- Develop and standardize reusable content modules that Business Development team members can adapt for prospecting and outreach.
- Regularly audit and refresh library content to ensure accuracy, relevance, and alignment with current program offerings and messaging.
- Establish version control and governance practices to ensure the team is always working from current, approved content.
Proposal Process Coordination
- Manage the end-to-end proposal response process, including intake, timeline development, internal review coordination, and final submission.
- Coordinate input from cross-functional stakeholders including Operations, Finance, Legal, and Marketing to ensure proposal accuracy and completeness.
- Track active proposals and submission deadlines, proactively communicating status and surfacing risks to Business Development leadership.
Messaging and Brand Consistency
- Ensure all proposal and pitch content reflects Learning Care's brand voice, positioning, and messaging standards.
- Partner with Marketing to align proposal content with broader brand strategy and approved messaging frameworks.
- Continuously improve the quality, clarity, and persuasiveness of Learning Care's written business development materials.
Cross-Functional Support
- Serve as a writing and content resource for the broader Business Development team, supporting ad hoc content needs as they arise.
- Contribute to post-submission reviews, capturing lessons learned to improve future proposal quality and win rates.
Minimum Qualifications
- Bachelor's degree in English, Communications, Marketing, Business, or related field preferred
- 3-5 years of experience in proposal writing, content development, or a related role\
- Demonstrated experience managing RFP or RFI response processes
- Exceptional written communication skills, with the ability to write clearly and persuasively for a business audience
- Strong project management and organizational skills
- Experience working in a cross-functional environment with multiple internal stakeholders
- Experience with content management tools or proposal software preferred
- Experience with CRM systems such as Salesforce preferred
Key Competencies
- Exceptional writing and editing ability
- Content strategy and library management
- Proposal process ownership and project management
- Attention to detail and commitment to accuracy
- Ability to manage multiple deadlines in a fast-paced environment
- Cross-functional collaboration and stakeholder coordination
- Brand and messaging discipline
Compensation and Benefits
- Compensation based on position, education and experience. Bi-weekly paid.
- $72-80,000 base salary.
- This position is also eligible for our Support Central bonus program which is based on annual achievement of company performance.
- Health and Wellness Benefits
- Employees are eligible for a variety of health and welfare benefits based on their Full-time or Part-time status on their date of hire, which include medical, dental, vision, healthcare & dependent care flexible spending accounts (FSAs), life insurance, disability, accident, critical illness, hospital indemnity, pre-paid legal, pet insurance and identity theft protection.
- Employees are eligible to participate in our 401(k) retirement plan after 30 days of employment. Participating employees are also eligible to receive a company provided match on their elective deferrals once they reach 1 year of employment with the company.
- Employee perks/discounts
- Education assistance including tuition reimbursement
- Childcare discount available to all employees
- Corporate partner Discounts
- This position is eligible for paid time off. All Corporate employees are enrolled in our Flexible Paid Time Off (PTO) plan. This plan allows for flexibility and discretion between employees and managers in taking time off - with no set accrual for vacation or sick time. Employees can use Flexible PTO for any reason and is compliant with the Colorado Healthy Families Work Act.
- Applications accepted through 7/10/26.
What Learning Care Group employees say
Pay
Benefits
Hours and flexibility
Workplace
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About Learning Care Group
Sourced by ZipRecruiter
Learning Care Group, Inc. is the second-largest for-profit child care provider in North America and a leader in early education. Our programs are designed for children aged 6 weeks to 12 years. Across our eight unique brands, we're committed to creating state-of-the-art facilities with the latest technology and expert-driven curricula created by our own Education team.
Industry
Education
Company size
10,000+ Employees
Headquarters location
Novi, MI, US
Year founded
1967