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Brand Manager Jobs in Raleigh, NC (NOW HIRING)

Glad Manufacturing Company

Brand Manager

Durham, NC · Hybrid

The Brand Manager is responsible for driving the strategic growth, equity, and business performance of the Burt's Bees Face, Body, Club, and Gifting businesses. This role shapes business direction ...

The Clorox Company

Brand Manager

Durham, NC · On-site

The Brand Manager is responsible for driving the strategic growth, equity, and business performance of the Burt's Bees Face, Body, Club, and Gifting businesses. This role shapes business direction ...

Clorox

Brand Manager

Durham, NC · Hybrid

The Brand Manager is responsible for driving the strategic growth, equity, and business performance of the Burt's Bees Face, Body, Club, and Gifting businesses. This role shapes business direction ...

Valid8 Financial, Inc.

Sr Brand Manager

Raleigh, NC · On-site

$115 - $135/hr

We're looking for a Sr. Brand Manager to be the creative and brand engine of that team: the person who defines what the IONNA brand is and turns it into bold, consistent, unmistakably on-brand work ...

IONNA LLC

Sr Brand Manager

Raleigh, NC

$115/hr

Sr. Brand Manager Reports To: Head of Brand Direct Reports: Associate Brand Designers (2) This role requires a full-time onsite presence in Durham, NC Target Base Range: $115 - 135k plus incentives ...

IONNA LLC

Sr Brand Manager

Raleigh, NC · On-site

$100K/yr

Sr. Brand Manager Reports To: Head of Brand Direct Reports: Associate Brand Designers (2) This role requires a full-time onsite presence in Durham, NC Target Base Range: $115 - 135k plus incentives ...

IONNA LLC

Sr Brand Manager

Raleigh, NC

$115/hr

Sr. Brand Manager Reports To: Head of Brand Direct Reports: Associate Brand Designers (2) This role requires a full-time onsite presence in Durham, NC Target Base Range: $115 - 135k plus incentives ...

Butterball

Associate Brand Manager

Garner, NC · On-site

$77K - $100K/yr

Responsible for the packaging development process for product offerings, ensuring all products are designed to brand standard and consistently live up to the brand. * Manages A&P (advertising ...

Valid8 Financial, Inc.

Sr Brand Manager

Durham, NC · On-site

$115 - $135/hr

We're looking for a Sr. Brand Manager to be the creative and brand engine of that team: the person who defines what the IONNA brand is and turns it into bold, consistent, unmistakably on-brand work ...

Butterball

Associate Brand Manager

Garner, NC · On-site

$77K - $100K/yr

Responsible for the packaging development process for product offerings, ensuring all products are designed to brand standard and consistently live up to the brand. * Manages A&P (advertising ...

Teamwass

Associate Manager, Brand Consulting

Raleigh, NC

$84K - $109K/yr

Manage timely and regular upkeep of portfolio-wide documents (property and contract overviews ... Creates and executes brand health surveys while developing insights and implications based on ...

Clorox

Brand Experience Manager - eCommerce

Durham, NC · Hybrid

$83K - $108K/yr

Coaches and develops the Performance Marketing Associate Manager. What we look for: * Typically 5+ years of CPG experience with base Brand experience, ~10-15% Travel, and BS/BA Degree * Brand ...

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All JobsBrand JobsBrand Manager JobsBrand Manager Jobs in Raleigh, NC

Brand Manager information

See Raleigh, NC salary details

$28.7K

$81.8K

$139K

How much do brand manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for brand manager in Raleigh, NC is $81,811.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,000.00 and $106,000.00 per year, depending on experience, location, and employer.

What is a brand manager?

A brand manager is in charge of creating and maintaining an organization’s brand image. Brand managers work directly with the marketing department to provide a cohesive advertising and promotional direction. Primary duties include developing marketing campaigns, producing print and online content, and overseeing social media strategies. This position is vital to the organization’s public reputation. All branding and marketing measures are designed to increase consumer trust.

What are the key skills and qualifications needed to thrive as a brand manager, and why are they important?

To thrive as a Brand Manager, you need expertise in marketing strategy, brand positioning, and market analysis, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing analytics platforms, CRM systems, and digital advertising tools is essential. Strong communication, leadership, and creative problem-solving skills help you effectively manage cross-functional teams and drive brand growth. These skills are vital for building strong brand identities, ensuring market competitiveness, and achieving business objectives.

How does a brand manager typically collaborate with other departments to execute brand strategies?

Brand Managers work closely with cross-functional teams such as marketing, sales, product development, and design to ensure brand consistency and effective execution of campaigns. They often lead meetings to align on messaging, coordinate timelines, and share feedback. This collaborative environment requires strong communication skills, as Brand Managers must balance input from various stakeholders while maintaining the brand’s vision. Regular interactions with external partners like advertising agencies are also common, making teamwork and adaptability key components of the role.

What is the difference between Brand Manager vs Marketing Manager?

AspectBrand ManagerMarketing Manager
Primary FocusBrand development, positioning, and long-term brand strategyMarketing campaigns, lead generation, and promotional activities
Required SkillsBrand strategy, market research, communicationAdvertising, digital marketing, analytics
Work EnvironmentBrand teams, creative agencies, cross-functional departmentsMarketing teams, advertising agencies, sales departments
Common CertificationsBrand management certifications, marketing degreesDigital marketing certifications, MBA in marketing

While both roles involve marketing, a Brand Manager focuses on building and maintaining the overall brand identity and long-term strategy. In contrast, a Marketing Manager concentrates on executing marketing campaigns and driving immediate sales. Understanding these differences helps organizations assign the right responsibilities and professionals to each role.

Do brand managers make a lot of money?

Brand managers typically earn a competitive salary that varies by industry, experience, and location, with median annual wages often ranging from $70,000 to $130,000. Senior or specialized brand managers can earn higher compensation, especially in large companies or competitive markets. Strong skills in marketing, strategic planning, and data analysis can contribute to higher earnings in this role.

Is a brand manager higher than a marketing manager?

A brand manager typically focuses on developing and maintaining a company's brand image and strategy, while a marketing manager oversees broader marketing campaigns and initiatives. In many organizations, a brand manager reports to a marketing director or vice versa, and the hierarchy can vary; sometimes, a marketing manager holds a higher or equivalent position depending on the company's structure.

What do you do as a brand manager?

A brand manager is responsible for developing and maintaining a company's brand strategy, including overseeing marketing campaigns, market research, and brand positioning. They analyze consumer insights, coordinate with creative teams, and ensure brand consistency across all channels to strengthen brand recognition and loyalty.
More about Brand Manager jobs

What are the most commonly searched types of Brand jobs in Raleigh, NC?

The most popular types of Brand jobs in Raleigh, NC are:

What are popular job titles related to Brand Manager jobs in Raleigh, NC?

For Brand Manager jobs in Raleigh, NC, the most frequently searched job titles are:

What job categories do people searching Brand Manager jobs in Raleigh, NC look for?

The top searched job categories for Brand Manager jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Brand Manager jobs?

Cities near Raleigh, NC with the most Brand Manager job openings:

Brand Manager jobs near you
Infographic showing various Brand Manager job openings in Raleigh, NC as of August 2026, with employment types broken down into 86% Full Time, 12% Part Time, and 2% Contract. Highlights an 83% Physical, 2% Hybrid, and 15% Remote job distribution, with an average salary of $81,811 per year, or $39.3 per hour.

Brand Manager

Glad Manufacturing Company

Durham, NC • Hybrid

Full-time

Medical, Retirement, PTO

Posted 18 days ago

Job description

Clorox is the place that's committed to growth - for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace

Your role at Clorox:

The Brand Manager is responsible for driving the strategic growth, equity, and business performance of the Burt's Bees Face, Body, Club, and Gifting businesses. This role shapes business direction, develops and executes integrated marketing and communications strategies, leverages consumer and market insights, and leads portfolio growth initiatives that deliver sustainable business results. The Brand Manager owns business analysis and performance reporting, identifying opportunities and risks while translating data into actionable recommendations that strengthen brand health, consumer engagement, and financial performance.

In this role, you will:

  • Lead the strategic direction, growth, and performance of the Burt's Bees Face, Body, Club, and Gifting portfolio to deliver annual business, brand equity, market share, and financial objectives.
  • Own portfolio forecasting, business performance reporting, and monthly and quarterly business reviews, synthesizing sales, consumption, market share, profitability, distribution, and brand health data into actionable insights and recommendations that drive growth and inform leadership decision-making.
  • Leverage consumer insights, market trends, competitive intelligence, and business analytics to identify opportunities, mitigate risks, and inform strategic decision-making.
  • Develop annual operating plans and support long-range strategic planning to achieve growth and profitability targets.
  • Partner with Consumer Insights, Sales, Finance, R&D, Supply Chain, and Integrated Business Planning teams to align business priorities and deliver results.
  • Lead go-to-market planning and execution for core business initiatives, seasonal programs, and category growth opportunities.
  • Collaborate with agency partners to develop compelling consumer communications, media plans, creative assets, and retail activation strategies.
  • Partner closely with Sales to support customer planning and drive execution excellence across key retail channels.
  • Coach and develop 2 Associate Marketing Managers, fostering a high-performance, collaborative team culture

#LI- Hybrid

What we look for:

Required Qualifications

  • Bachelor's degree in Marketing, Business, Economics, or a related field.
  • 5+ years of progressive experience in Brand Management, Marketing, Category Management, or related commercial roles.
  • Demonstrated experience leading business strategy and delivering measurable growth results.
  • Strong analytical capabilities with experience leveraging syndicated data (Circana/IRI, Nielsen), consumer research, and business performance metrics.
  • Proven ability to influence and lead cross-functional teams without direct authority.
  • Strong project management skills with the ability to manage multiple priorities in a fast-paced environment.
  • Excellent written, verbal, and presentation skills.

Preferred Qualifications

  • MBA preferred.
  • Consumer Packaged Goods (CPG) experience strongly preferred.
  • Experience managing a portfolio of brands, categories, or businesses.
  • Previous people management or coaching experience.

Workplace type:

Hybrid

Our values-based culture connects to our purpose and empowers people to be their best, professionally and personally. We serve a diverse consumer base which is why we believe teams that reflect our consumers bring fresh perspectives, drive innovation, and help us stay attuned to the world around us. That's why we foster an inclusive culture where every person can feel respected, valued, and fully able to participate, and ultimately able to thrive. Learn more.


[U.S.]Additional Information:

At Clorox, we champion people to be well and thrive, starting with our own people. To help make this possible, we offer comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company match, flexible time off benefits (including half-day summer Fridays depending on location), inclusive fertility/adoption benefits, and more.


We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. We use broad salary ranges that reflect the competitive market for similar jobs, provide sufficient opportunity for growth as you gain experience and expand responsibilities, while also allowing for differentiation based on performance. Based on the breadth of our ranges, most new hires will start at Clorox in the first half of the applicable range. Your starting pay will depend on job-related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area.


-Zone A: $131,200 - $258,500

-Zone B: $120,300 - $237,000

-Zone C: $109,400 - $215,500


All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.


This job is also eligible for participation in Clorox's incentive plans, subject to the terms of the applicable plan documents and policies.

Please apply directly to our job postings and do not submit your resume to any person via text message. Clorox does not conduct text-based interviews and encourages you to be cautious of anyone posing as a Clorox recruiter via unsolicited texts during these uncertain times.

To all recruitment agencies: Clorox (and its brand families) does not accept agency resumes. Please do not forward resumes to Clorox employees, including any members of our leadership team. Clorox is not responsible for any fees related to unsolicited resumes.

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