Maintain and manage the content calendar, ensuring a healthy, strategic pipeline of impactful work EXPERIENCE AND QUALIFICATIONS: * 3-5 years of B2B copywriting and content leadership experience in a ...
Maintain and manage the content calendar, ensuring a healthy, strategic pipeline of impactful work EXPERIENCE AND QUALIFICATIONS: * 3-5 years of B2B copywriting and content leadership experience in a ...
B2B Sales Representative
Kennewick, WA · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Quick apply
B2B Sales Representative
Kennewick, WA · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
B2B Sales Representative
Brighton, CO · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Quick apply
B2B Sales Representative
Brighton, CO · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
B2B Sales Representative
Mcminnville, OR · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Quick apply
B2B Sales Representative
Mcminnville, OR · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
B2B Sales Representative
Kuna, ID · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Quick apply
B2B Sales Representative
Kuna, ID · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
B2B Sales Representative
Gilbert, AZ · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Quick apply
B2B Sales Representative
Gilbert, AZ · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
B2B Sales Representative
Issaquah, WA · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Quick apply
B2B Sales Representative
Issaquah, WA · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
B2B Sales Representative
Springville, UT · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Quick apply
B2B Sales Representative
Springville, UT · On-site
$70K - $90K/yr
B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...
Business to Business (B2B) Specialist
Fountain Hills, AZ · On-site
$17 - $20/hr
Business-to-Business Specialist Pay Range : $17-$20 Dependent on Experience relating to this position Benefits we offer: Competitive pay Learn Life Skills Personal Time Off (PTO) Paid Holidays ...
Business to Business (B2B) Specialist
Fountain Hills, AZ · On-site
$17 - $20/hr
Business-to-Business Specialist Pay Range : $17-$20 Dependent on Experience relating to this position Benefits we offer: Competitive pay Learn Life Skills Personal Time Off (PTO) Paid Holidays ...
Business to Business (B2B) Specialist
Fountain Hills, AZ · On-site
$17 - $20/hr
Business-to-Business Specialist Pay Range : $17-$20 Dependent on Experience relating to this position Benefits we offer: • Competitive pay • Learn Life Skills • Personal Time Off (PTO) • Paid ...
Quick apply
Business to Business (B2B) Specialist
Fountain Hills, AZ · On-site
$17 - $20/hr
Business-to-Business Specialist Pay Range : $17-$20 Dependent on Experience relating to this position Benefits we offer: • Competitive pay • Learn Life Skills • Personal Time Off (PTO) • Paid ...
Business to Business (B2B) Specialist
Scottsdale, AZ · On-site
$17 - $20/hr
Business-to-Business Specialist Pay Range : $17-$20 Dependent on Experience relating to this position Benefits we offer: Competitive pay Learn Life Skills Personal Time Off (PTO) Paid Holidays ...
Business to Business (B2B) Specialist
Scottsdale, AZ · On-site
$17 - $20/hr
Business-to-Business Specialist Pay Range : $17-$20 Dependent on Experience relating to this position Benefits we offer: Competitive pay Learn Life Skills Personal Time Off (PTO) Paid Holidays ...
B2B Sales
Chicago, IL · Hybrid
$750/wk
We are an outsourced, Business to Business, Face to Face, Direct Sales and Social Media Management Company. We compete against the Hootsuites and Tweetdecks of the world. What's special about the ...
B2B Sales
Chicago, IL · Hybrid
$750/wk
We are an outsourced, Business to Business, Face to Face, Direct Sales and Social Media Management Company. We compete against the Hootsuites and Tweetdecks of the world. What's special about the ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
We have a substantial client base to work with so there is a very good chance we can find you the ... Outside Sales Representative, B2B (Business-to-Business) Are you PASSIONATE, ENTHUSIASTIC and ...
Business Advisor - B2B Sales
Lexington, KY · On-site
$60K - $76K/yr
Drive Real Business Outcomes Through Technology At Central Business Systems (CBS), we don't sell ... Your mission is to help organizations: * Reduce operational cost * Improve security and mitigate ...
Quick apply
Business Advisor - B2B Sales
Lexington, KY · On-site
$60K - $76K/yr
Drive Real Business Outcomes Through Technology At Central Business Systems (CBS), we don't sell ... Your mission is to help organizations: * Reduce operational cost * Improve security and mitigate ...
B2B Sales Representative
Cary, NC · On-site
$75K - $120K/yr
Whether you're new to the field or an experienced professional, we provide the tools, training, and ... As a B2B Sales Representative at Arrow Financial Business Group, you'll take charge of your own ...
B2B Sales Representative
Cary, NC · On-site
$75K - $120K/yr
Whether you're new to the field or an experienced professional, we provide the tools, training, and ... As a B2B Sales Representative at Arrow Financial Business Group, you'll take charge of your own ...
B2B Sales
Portland, OR · On-site
This opportunity will require the qualified candidate to consistently prospect potential B2B clients and close new business. Qualifications We would like to hear from people who have: * Proven sales ...
B2B Sales
Portland, OR · On-site
This opportunity will require the qualified candidate to consistently prospect potential B2B clients and close new business. Qualifications We would like to hear from people who have: * Proven sales ...
B2B Copywriting information
See salary details
$14.66 - $19.45
6% of jobs
$19.45 - $24.24
8% of jobs
$27.35 is the 25th percentile. Wages below this are outliers.
$24.24 - $29.02
16% of jobs
The median wage is $32.87 / hr.
$29.02 - $33.81
24% of jobs
$33.81 - $38.59
17% of jobs
$40.01 is the 75th percentile. Wages above this are outliers.
$38.59 - $43.38
12% of jobs
$43.38 - $48.16
6% of jobs
$48.16 - $52.95
2% of jobs
$52.95 - $57.74
3% of jobs
$57.74 - $62.52
4% of jobs
$62.52 - $67.31
1% of jobs
$14
$36
$67
How much do b2b copywriting jobs pay per hour?
What are some common challenges B2B copywriters face when creating content for multiple stakeholders?
Can I make 5000$ a month with copywriting?
What are the key skills and qualifications needed to thrive as a B2B Copywriter, and why are they important?
What is B2B copywriting?
Can you make $10,000 a month with copywriting?
What is the difference between B2B Copywriting vs Content Writer?
| Aspect | B2B Copywriter | Content Writer |
|---|---|---|
| Primary Focus | Creating persuasive content to generate leads and sales for businesses | Producing informative or entertaining content for various purposes |
| Work Environment | Marketing agencies, corporate marketing teams, freelance | Media outlets, blogs, corporate websites, freelance |
| Required Skills | Persuasive writing, understanding of sales funnels, industry knowledge | Research, storytelling, SEO, general writing skills |
While both roles involve writing, B2B Copywriters focus on creating persuasive content aimed at business audiences to drive sales, whereas Content Writers produce a broader range of content for various purposes. Understanding these differences helps employers and job seekers find the right fit for their skills and career goals.
Is B2B copywriting still in demand?
What does a B2B copywriter do?

Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 29 days ago
Job description
THE ROLE:We're seeking a sharp, strategic B2B Copywriter ready to act as the Chief Editor across our content marketing ecosystem. You'll craft and shape compelling narratives that cut through the noise-and help elevate IGEL's voice as a global thought leader in secure end-user computing.
TASKS AND RESPONSIBILITIES:
- Write and edit a wide range of B2B content, including:
- Blogs, whitepapers, eBooks, case studies, ghostwritten executive content, landing pages, email sequences, and website copy
- Press releases, media statements, and analyst-facing materials that reinforce strategic positioning
- Serve as Chief Editor, owning IGEL's editorial standards, tone of voice, and copy quality across all formats
- Refine and elevate content that other writers and contributors developed, ensuring brand alignment and excellence
- Craft narratives that bring complex topics such as Zero Trust, VDI/DaaS, and secure endpoint management to life
- Shape and evolve IGEL's content architecture and messaging framework across the customer journey
- Translate technical value into compelling stories for multiple audiences-including CIOs, security leaders, and IT practitioners
- Work cross-functionally with Product Marketing, Demand Gen, Field Marketing, and Sales Enablement to align content with GTM priorities
- Partner with Channel and Partner Marketing to co-create joint stories, campaigns, and co-branded assets.
- Contribute to field programs by scripting customer wins, packaging speaker content, and supporting sales motions with tailored messaging
- Drive best practices in SEO, performance analytics, and web-based storytelling
- Collaborate with designers to enhance narrative delivery through visual storytelling (PowerPoint, Canva, etc.)
- Maintain and manage the content calendar, ensuring a healthy, strategic pipeline of impactful work
EXPERIENCE AND QUALIFICATIONS:
- 3-5 years of B2B copywriting and content leadership experience in a software or technology company
- Experience acting as both a content creator and an editorial leader with a deep sense of voice and tone
- Background in journalism, PR, or editorial publishing-strong interviewing and story development skills
- Familiarity with buyer personas and journey-based messaging in complex enterprise sales cycles
- Proven ability to simplify technical and abstract concepts into human-first storytelling
- Hands-on experience with SEO tools and content platforms like BrightEdge, Semrush, Clearscope, Asana, HubSpot, or WordPress
- Knowledge of EUC, cybersecurity, cloud computing, or Zero Trust security (a plus)
- Ability to manage projects end-to-end-from idea to execution-with minimal oversight
What Makes You Stand Out
- You think like an editor, write like a journalist, and execute like a strategist
- You take pride in elevating the voices of others, especially executives and customer champions
- You're as comfortable scripting a keynote deck as you outline a content campaign
- You've worked across GTM, PR, and field marketing functions to align storytelling with business impact
- You thrive in fast-paced, collaborative environments where content is central to brand and pipeline
WE OFFER:
- Health, dental, vision, and prescription benefits (employee premiums covered by IGEL)
- 11 company-paid holidays per year
- 18-22 days of PTO per year (18 days in year 1, 20 days starting in year 2 and 22 days after 5 years of service)
- Sick time of 10 days per year, with rollover of unused days
- 401(k) plan with 100% company match
- Paid maternity and paternity leave
- Monthly home office allowance
- Remote working opportunities and flexible working times, so you can combine your demanding work with your personal goals
- Employee Assistance Program (EAP) and Financial Wellness tool
- Company-paid life insurance policy, long-term disability (LTD), and short-term disability (STD) coverage
- Wellbeing apps, including Rightway, Headspace and Wellhub
- Training and development opportunities to advance your career
- President's Club for the highest performing salespeople and overachievers
- An amazing culture powered by a workplace run on trust, empowerment, and feedback with a positive, inspiring working atmosphere
- A highly motivated team that is already looking forward to your support in developing strategies and achieving common goals, together with you!
IGEL is an equal opportunity employer and makes employment decisions on the basis of merit. We want the best available person in every job. Our policy prohibits unlawful discrimination based on color, creed, sex, religion, marital status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, or any other consideration made unlawful by federal, state or local laws.
Additional information:
Please click here to access the information according to art. 13 data protection regulation (DSGVO) for applicants