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B2B Copywriting Jobs (NOW HIRING)

B2B Sales Representative

Kuna, ID · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

B2B Sales Representative

Gilbert, AZ · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

B2B Sales

Chicago, IL · Hybrid

$750/wk

We are an outsourced, Business to Business, Face to Face, Direct Sales and Social Media Management Company. We compete against the Hootsuites and Tweetdecks of the world. What's special about the ...

This opportunity will require the qualified candidate to consistently prospect potential B2B clients and close new business. Qualifications We would like to hear from people who have: * Proven sales ...

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B2B Copywriting information

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How much do b2b copywriting jobs pay per hour?

As of Jul 18, 2026, the average hourly pay for b2b copywriting in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

What are some common challenges B2B copywriters face when creating content for multiple stakeholders?

B2B copywriters often work with input from diverse stakeholders, such as marketing, sales, product managers, and executives. Aligning everyone's expectations while maintaining a unified brand voice can be challenging. Navigating competing priorities and incorporating technical details without overwhelming the reader requires strong communication and project management skills. Successful B2B copywriters regularly collaborate, seek feedback early, and clarify objectives to ensure content meets both marketing goals and stakeholder needs.

Can I make 5000$ a month with copywriting?

B2B copywriters can earn $5,000 or more per month depending on experience, specialization, client base, and project scope. Freelance copywriters with strong portfolios and skills in SEO, marketing, and persuasive writing often reach or exceed this income level, especially when working with multiple clients or high-value projects.

What are the key skills and qualifications needed to thrive as a B2B Copywriter, and why are they important?

To thrive as a B2B Copywriter, you need strong writing, research, and content strategy skills, often supported by a background in marketing, communications, or English. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically required. Exceptional communication, adaptability, and an ability to understand complex business topics help you stand out in this role. These skills are essential for creating persuasive, targeted content that drives engagement and conversions in the B2B marketplace.

What is B2B copywriting?

B2B copywriting is the practice of creating written content specifically designed to engage and persuade decision-makers at other businesses, rather than individual consumers. This type of copywriting focuses on communicating the value, benefits, and features of products or services in a way that addresses the unique needs and challenges faced by businesses. B2B copywriters typically produce materials such as white papers, case studies, emails, website content, and product descriptions tailored to a professional audience. The goal is often to generate leads, support sales, and build long-term business relationships.

Can you make $10,000 a month with copywriting?

B2B copywriters can potentially earn $10,000 or more per month, especially those with specialized skills, extensive experience, and a strong client base. Achieving this level often requires high-value projects, consistent client acquisition, and effective marketing of your services.

What is the difference between B2B Copywriting vs Content Writer?

AspectB2B CopywriterContent Writer
Primary FocusCreating persuasive content to generate leads and sales for businessesProducing informative or entertaining content for various purposes
Work EnvironmentMarketing agencies, corporate marketing teams, freelanceMedia outlets, blogs, corporate websites, freelance
Required SkillsPersuasive writing, understanding of sales funnels, industry knowledgeResearch, storytelling, SEO, general writing skills

While both roles involve writing, B2B Copywriters focus on creating persuasive content aimed at business audiences to drive sales, whereas Content Writers produce a broader range of content for various purposes. Understanding these differences helps employers and job seekers find the right fit for their skills and career goals.

Is B2B copywriting still in demand?

B2B copywriting remains in demand as companies seek skilled writers to create content for marketing, sales, and technical communication. Professionals with strong writing, industry knowledge, and familiarity with digital tools like SEO and content management systems are especially valued in this field.

What does a B2B copywriter do?

A B2B copywriter creates written content aimed at other businesses to promote products or services, often focusing on technical details, benefits, and solutions. They develop materials such as website copy, white papers, case studies, and email campaigns, typically using marketing and SEO skills to target a professional audience.
More about B2B Copywriting jobs
What states have the most B2B Copywriting jobs? States with the most job openings for B2B Copywriting jobs include:
Infographic showing various B2B Copywriting job openings in the United States as of July 2026, with employment types broken down into 1% Internship, 84% Full Time, 11% Part Time, 1% Temporary, and 3% Contract. Highlights an 56% Physical, 5% Hybrid, and 39% Remote job distribution, with an average salary of $76,412 per year, or $36.7 per hour.

B2B Copywriter and Editorial Lead

IGEL Technology GmbH

Fort Lauderdale, FL • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 29 days ago


Job description

LOCATION: Fort Lauderdale FL
THE ROLE:We're seeking a sharp, strategic B2B Copywriter ready to act as the Chief Editor across our content marketing ecosystem. You'll craft and shape compelling narratives that cut through the noise-and help elevate IGEL's voice as a global thought leader in secure end-user computing.
TASKS AND RESPONSIBILITIES:
  • Write and edit a wide range of B2B content, including:
  • Blogs, whitepapers, eBooks, case studies, ghostwritten executive content, landing pages, email sequences, and website copy
  • Press releases, media statements, and analyst-facing materials that reinforce strategic positioning
  • Serve as Chief Editor, owning IGEL's editorial standards, tone of voice, and copy quality across all formats
  • Refine and elevate content that other writers and contributors developed, ensuring brand alignment and excellence
  • Craft narratives that bring complex topics such as Zero Trust, VDI/DaaS, and secure endpoint management to life
  • Shape and evolve IGEL's content architecture and messaging framework across the customer journey
  • Translate technical value into compelling stories for multiple audiences-including CIOs, security leaders, and IT practitioners
  • Work cross-functionally with Product Marketing, Demand Gen, Field Marketing, and Sales Enablement to align content with GTM priorities
  • Partner with Channel and Partner Marketing to co-create joint stories, campaigns, and co-branded assets.
  • Contribute to field programs by scripting customer wins, packaging speaker content, and supporting sales motions with tailored messaging
  • Drive best practices in SEO, performance analytics, and web-based storytelling
  • Collaborate with designers to enhance narrative delivery through visual storytelling (PowerPoint, Canva, etc.)
  • Maintain and manage the content calendar, ensuring a healthy, strategic pipeline of impactful work

EXPERIENCE AND QUALIFICATIONS:
  • 3-5 years of B2B copywriting and content leadership experience in a software or technology company
  • Experience acting as both a content creator and an editorial leader with a deep sense of voice and tone
  • Background in journalism, PR, or editorial publishing-strong interviewing and story development skills
  • Familiarity with buyer personas and journey-based messaging in complex enterprise sales cycles
  • Proven ability to simplify technical and abstract concepts into human-first storytelling
  • Hands-on experience with SEO tools and content platforms like BrightEdge, Semrush, Clearscope, Asana, HubSpot, or WordPress
  • Knowledge of EUC, cybersecurity, cloud computing, or Zero Trust security (a plus)
  • Ability to manage projects end-to-end-from idea to execution-with minimal oversight

What Makes You Stand Out
  • You think like an editor, write like a journalist, and execute like a strategist
  • You take pride in elevating the voices of others, especially executives and customer champions
  • You're as comfortable scripting a keynote deck as you outline a content campaign
  • You've worked across GTM, PR, and field marketing functions to align storytelling with business impact
  • You thrive in fast-paced, collaborative environments where content is central to brand and pipeline

WE OFFER:
  • Health, dental, vision, and prescription benefits (employee premiums covered by IGEL)
  • 11 company-paid holidays per year
  • 18-22 days of PTO per year (18 days in year 1, 20 days starting in year 2 and 22 days after 5 years of service)
  • Sick time of 10 days per year, with rollover of unused days
  • 401(k) plan with 100% company match
  • Paid maternity and paternity leave
  • Monthly home office allowance
  • Remote working opportunities and flexible working times, so you can combine your demanding work with your personal goals
  • Employee Assistance Program (EAP) and Financial Wellness tool
  • Company-paid life insurance policy, long-term disability (LTD), and short-term disability (STD) coverage
  • Wellbeing apps, including Rightway, Headspace and Wellhub
  • Training and development opportunities to advance your career
  • President's Club for the highest performing salespeople and overachievers
  • An amazing culture powered by a workplace run on trust, empowerment, and feedback with a positive, inspiring working atmosphere
  • A highly motivated team that is already looking forward to your support in developing strategies and achieving common goals, together with you!

IGEL is an equal opportunity employer and makes employment decisions on the basis of merit. We want the best available person in every job. Our policy prohibits unlawful discrimination based on color, creed, sex, religion, marital status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, or any other consideration made unlawful by federal, state or local laws.
Additional information:
Please click here to access the information according to art. 13 data protection regulation (DSGVO) for applicants