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Audience Development Director Jobs in Virginia (NOW HIRING)

NATO

Staff Officer (Audience Research)

Norfolk, VA · On-site

... as directed by SACEUR. The Communication Directorate is responsible for the management of ... This role contributes to the development of evidence-based insights, enabling effective audience ...

NATO

Staff Officer (Audience Research)

Norfolk, VA · On-site

... as directed by SACEUR. The Communication Directorate is responsible for the management of ... This role contributes to the development of evidence-based insights, enabling effective audience ...

WOWK-TV

Assistant Digital Manager

Portsmouth, VA

Working closely with the Digital Manager, News Director, and newsroom leadership, the Assistant ... Strong understanding of SEO, audience development, digital analytics, and social media strategy.

Pws

Assistant Director of Marketing

Arlington, VA · On-site

$120 - $170/hr

Audience and Market Insight: Gather and apply audience, market, competitor and performance insights ... Excellent promotional writing, editing and message-development skills for print, digital, web ...

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Showing results 21-40

All JobsAudience Development JobsAudience Development Director JobsAudience Development Director Jobs in Virginia

Audience Development Director information

See Virginia salary details

$15.9K

$94.9K

$176.5K

How much do audience development director jobs pay per year?

As of Aug 9, 2026, the average yearly pay for audience development director in Virginia is $94,887.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,400.00 and $113,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an audience development director?

To thrive as an Audience Development Director, you need expertise in digital marketing, analytics, content strategy, and a background in communications or a related field. Familiarity with tools like Google Analytics, social media management platforms, SEO tools, and CRM systems is typically required. Strong leadership, creativity, and strategic thinking are essential soft skills for identifying growth opportunities and guiding cross-functional teams. These abilities are crucial for expanding audience reach, maximizing engagement, and driving organizational growth in a competitive media landscape.

What does an audience development director do?

An Audience Development Director is responsible for growing and engaging a company's target audience, typically for media, publishing, or entertainment organizations. They develop strategies to attract new readers, viewers, or users while retaining existing ones, often using data-driven marketing, content distribution, and partnership tactics. This role collaborates with editorial, marketing, and product teams to optimize audience reach across digital and traditional platforms. Ultimately, their goal is to increase brand awareness, user loyalty, and revenue through audience engagement.

How does an audience development director typically collaborate with editorial, marketing, and analytics teams to drive growth?

An Audience Development Director works closely with editorial teams to align content strategies with audience interests and platform trends, ensuring that stories reach and engage target demographics. They partner with marketing to plan and execute campaigns that attract new readers and retain existing ones, often leveraging data-driven insights. Collaboration with analytics teams is essential for monitoring performance metrics, understanding audience behavior, and refining tactics based on real-time results. This cross-functional teamwork supports audience growth goals and fosters a culture of continuous improvement.

What is the difference between Audience Development Director vs Content Marketing Manager?

AspectAudience Development DirectorContent Marketing Manager
Primary FocusGrowing and engaging the audience across platformsCreating and distributing content to attract customers
Skills & CredentialsMarketing, analytics, audience segmentationContent creation, SEO, branding
Work EnvironmentMedia companies, publishers, digital platformsBrands, agencies, media firms
GoalsIncrease audience size and loyaltyDrive engagement and conversions through content

The Audience Development Director focuses on expanding and engaging the audience through strategic outreach and analytics, while the Content Marketing Manager concentrates on creating compelling content to attract and convert customers. Both roles require marketing skills but differ in their core objectives and daily activities.

What are the most commonly searched types of Audience Development jobs in Virginia? The most popular types of Audience Development jobs in Virginia are:
What are popular job titles related to Audience Development Director jobs in Virginia? For Audience Development Director jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Audience Development Director jobs in Virginia look for? The top searched job categories for Audience Development Director jobs in Virginia are:
What cities in Virginia are hiring for Audience Development Director jobs? Cities in Virginia with the most Audience Development Director job openings:
Audience Development Director jobs near you
Infographic showing various Audience Development Director job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 18% Part Time, and 4% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $94,887 per year, or $45.6 per hour.

Senior Director, Research and Development & National Security

American Institute of Aeronautics and Astronautics

Reston, VA • On-site

$130K - $155K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 2 days ago

Job description

Shape the Future of Aerospace Innovation and National Security
AIAA is seeking a dynamic and forward-thinking leader to serve as Senior Director of Research and Development (R&D) and National Security. This is a high-impact role at the center of the aerospace ecosystem-where industry, government, and academia converge.
You will define and drive AIAA's content strategy and execution across aerospace R&D and national security within AIAA products and events, elevate the organization's thought leadership, and lead the development of premier convening platforms that shape the future of the field.
Reporting to the SVP, Events, this role leads AIAA's flagship SciTech and DEFENSE Forums-setting the agenda, convening top voices, and ensuring AIAA remains the trusted home for critical conversations in aerospace innovation and defense.
What You'll Do
Strategic Leadership in Aerospace R&D and National Security
  • Develop and execute AIAA's aerospace R&D and national security strategies, ensuring alignment with industry advancements and member needs.
  • Create a strategic roadmap with clear milestones for AIAA's growth and leadership in aerospace R&D and national security.
  • Establish and nurture key industry relationships to enhance AIAA's presence as a leading organization in these areas.
  • Represent AIAA externally at industry events, conferences, and discussions on aerospace research, national security, and related policy.

Leadership of SciTech and Defense Forums
  • Own the content strategy and execution of AIAA's SciTech and DEFENSE Forums-two of the most influential gatherings in aerospace R&D and national security.
  • Position these forums as must-attend events by curating forward-looking, high-impact content and experiences.
  • Recruit and guide the Forum Guiding Coalition/Executive Steering Committee, working with industry leaders to shape the event themes, focus areas, and speakers.
  • Create and execute a content strategy, including securing high-profile, industry-leading speakers to enhance the Forums' influence and impact.

Team & Organizational Leadership
  • Lead, manage, and mentor the Manager, Content, ensuring high performance and professional growth.
  • Collaborate with AIAA leadership and cross-functional teams to drive innovation across products and services.

What You Bring
  • Bachelor's degree required (engineering, science, or aerospace-related field preferred).
  • Advanced education (Master's, MBA, or executive certificate in business/management) is a plus.
  • At least 8-10 years of progressive experience in content development, business development, or project management.
  • Active security clearance is desired.
  • Demonstrated experience in strategic planning, event leadership, and revenue-driven decision-making.
  • Strong knowledge of and passion for aerospace, science, technology, and defense policy.
  • Excellent communication and presentation skills, with the ability to engage senior industry leaders.
  • Public speaking experience, with confidence in addressing large live audiences.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams).
  • Moderate travel required to represent AIAA at industry events and conferences.

Why Join AIAA?
AIAA offers a collaborative and dynamic work environment, along with a competitive benefits package, including:
  • Comprehensive healthcare coverage (medical, dental, and vision).
  • Generous paid time off, including vacation, sick leave, holidays, parental leave, and bereavement.
  • 403(b) retirement plan with up to 5% company match.
  • Short-term & long-term disability coverage.
  • Education benefits and professional development opportunities.
  • A hybrid work environment (two in-office days per week, three remote).

About AIAA:
AIAA is the world's largest aerospace technical society, uniting nearly 30,000 members and 100 corporate members across 91 countries. AIAA drives innovation and collaboration in aviation, space, and defense by fostering connections between industry, academia, and government. To learn more, visit .
AIAA is proud to be an Equal Opportunity Employer. We welcome applicants of all backgrounds and ensure equal consideration regardless of race, color, religion, national origin, sex, age, sexual orientation, gender identity, disability, veteran status, or other protected characteristics.
Apply now and launch your next chapter with AIAA.
Pre-employment screening, including background checks and credential verification, may be required.

Apply