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Athletic Ticketing information

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$18K

$47.3K

$89.5K

How much do athletic ticketing jobs pay per year?

As of Aug 30, 2026, the average yearly pay for athletic ticketing in the United States is $47,257.00, according to ZipRecruiter salary data. Most workers in this role earn between $33,500.00 and $52,000.00 per year, depending on experience, location, and employer.

What is athletic ticketing?

Athletic ticketing refers to the process of managing, selling, and distributing tickets for sporting events. This involves using specialized software and systems to handle ticket sales, track attendance, and ensure secure and efficient entry for fans. Professionals in athletic ticketing may work for sports teams, colleges, arenas, or ticketing companies, and are responsible for customer service, event planning, and revenue management. Their goal is to maximize attendance and enhance the fan experience while ensuring the smooth operation of ticket sales.

What are the key skills and qualifications needed to thrive in athletic ticketing?

To thrive in Athletic Ticketing, you need strong organizational skills, attention to detail, and customer service experience, often supported by a degree in sports management or business. Familiarity with ticketing software (like Paciolan or Ticketmaster), point-of-sale systems, and CRM tools is typically required. Excellent communication, problem-solving abilities, and adaptability help you stand out when assisting patrons and resolving issues. These skills ensure efficient ticket sales, positive fan experiences, and effective event operations in a dynamic sports environment.

What are the typical challenges faced by professionals working in athletic ticketing, and how can they be addressed?

Professionals in athletic ticketing often face challenges such as managing high-volume sales during peak seasons, ensuring accurate seat assignments, and providing excellent customer service under pressure. They must also quickly resolve technical issues with ticketing platforms and coordinate closely with marketing and event operations teams. Building strong communication skills and staying adaptable to new ticketing technologies are key to overcoming these challenges and contributing to a successful event day experience.

What is the difference between Athletic Ticketing vs Event Ticketing Coordinator?

AspectAthletic TicketingEvent Ticketing Coordinator
CredentialsHigh school diploma or equivalent; experience in sports ticketingHigh school diploma or equivalent; experience in event ticketing
Work EnvironmentSports venues, stadiums, arenasVarious event venues, including concerts, festivals, and sports
Industry UsagePrimarily sports industryBroad, including entertainment, concerts, and sports
Job FocusManaging ticket sales for athletic eventsManaging ticket sales and logistics for diverse events

While both roles involve ticket sales and customer service, Athletic Ticketing focuses specifically on sports events at venues like stadiums, whereas Event Ticketing Coordinators handle a wider range of events across different industries. The skills and credentials overlap, but the industry focus and event types differ.

More about Athletic Ticketing jobs

What states have the most Athletic Ticketing jobs?

States with the most job openings for Athletic Ticketing jobs include:

What job categories do people searching Athletic Ticketing jobs look for?

The top searched job categories for Athletic Ticketing jobs are:

Athletic Ticketing jobs near you
Infographic showing various Athletic Ticketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 63% Full Time, 29% Part Time, 2% Temporary, and 5% Contract. Highlights an 99% Physical, and 1% Remote job distribution, with an average salary of $47,257 per year, or $22.7 per hour.

Assistant Athletic Director for Internal Operations-Communicatio

Sioux Falls, SD

UNIV OF SIOUX FALLS
See more jobs at UNIV OF SIOUX FALLSexternal

Full-time

Medical, Dental, Retirement

Posted 2 days ago

New

Job description

The University of Sioux Falls is a private Christian University offering a positive, collegial work environment and a strong benefit and compensation package. Generous benefits include, but are not limited to, health insurance, dental insurance, employer HSA contributions, retirement match, tuition remission, and benefit leave, as part of the full-time employee compensation package. 


POSITION SUMMARY

The successful candidate is responsible for coordinating and managing athletic communications for assigned University of Sioux Falls (USF) athletic programs, as well as the overall coordination, management, and implementation of athletic ticketing operations. The Assistant Athletic Director for Internal Operations - Communications and Ticketing will report directly to the Director of Athletics and work collaboratively with the Assistant Athletic Director for Athletic Communications, Athletic Department staff, University Marketing, and other University departments. 


ESSENTIAL FUNCTIONS

Each function listed is important to the successful performance of this job; however, this job description is not intended to be an exhaustive list of all responsibilities, skills, or efforts associated with this position. The supervisor, or designee, may assign additional job-related tasks or special projects. Travel is essential to be successful in this position, and evening and weekend work will be involved in this position as well.

 

ATHLETIC COMMUNICATIONS

Coordinate, manage, and execute athletic communications for assigned USF athletic programs, including game stories, statistics, images, rosters, coaches’ biographies, game schedules, and posting content to the USF athletics website.Coordinate, participate, and manage accurate and proper recordkeeping and statistics for assigned sports.Develop and maintain cordial, positive, and informative relationships with community representatives, media persons, conference institutions, campus departments, and offices to promote the USF athletic program, department, and student-athletes.Coordinate media requests and assist with press box and game-day communication operations for assigned athletic programs.Oversee production of game-day programs, roster sheets, and other communication materials for assigned home events.Collaborate with USF departments to develop positive relationships, promote teams, and sell tickets.

TICKETING

Coordinate and manage all athletic ticketing operations for USF Athletics, including season, single-game, group, promotional, and other ticket sales.Develop and implement strategies to increase athletic ticket sales and attendance, including promotional ticket sales strategies and operations for city, state, and regional exposure for Cougar Athletics.Manage ticketing processes and procedures for home athletic events, including ticket sales, ticket distribution, complimentary tickets, ticket inventory, and event-day ticket operations.Coordinate and manage online and other ticketing systems and maintain accurate records and reports.Work cooperatively with Athletic Department staff, University departments, community partners, and other appropriate organizations to promote and sell athletic tickets and group ticket opportunities.Develop and maintain relationships with community groups, businesses, alumni, parents, and other constituents to increase attendance and participation at USF athletic events.Coordinate group ticket opportunities and assist with the development of promotional packages designed to increase attendance and revenue for USF athletic events.Coordinate ticketing information and communications for athletic events through email, social media, website content, phone calls, and other appropriate communication platforms.Attend athletic events and provide set-up, support, and management of ticketing operations and other game-day duties as required and assigned.Maintain knowledge of and comply with NCAA, NSIC, and institutional policies and procedures as they affect athletic ticketing operations, sales, promotions, and communications.

ATHLETIC DEPARTMENT SUPPORT

Assist with game management and other duties as assigned.Assist with athletic special events, promotions, and other departmental activities.Cultivate and develop inclusive and equitable relationships with students, faculty, staff, alumni, parents, and friends of the University.Assume an active role in assisting the Athletic Department with enhancing the athletic image and brand, administrative staff and student-personnel management, and athletic strategic planning.Comply with all USF policies and regulations, and also with outside agencies' policies and regulations, including but not limited to Title IX (Mandatory Reporter), Clery Act, NCAA, NSIC, DOE, FERPA, the Equal Employment Opportunity Commission, the Department of Labor, and the Department of Justice.

QUALIFICATIONS

Bachelor’s degree required; master’s degree is preferredThree years of experience in the sports information/athletics communications, athletic administration, ticketing, marketing, sales, or related field directly related to the duties and responsibilities specifiedHigher education experience preferredCommitment and ability to articulate the Christian mission of the UniversityDemonstrated exemplary writing and communication skillsExperience with athletic communications, ticketing, sales, marketing, business, or similar with the ability to build and sustain business relationshipsProficient working knowledge of several computer programs, including Microsoft Office, Adobe Creative Suite, NCAA Genius Stats, StatCrew, Sidearm website technology, and ticketing software or systemsProven planning and organizational skills, including ability to manage multiple relationships and priorities in a fast-paced environment, while showing an exemplary work ethicDemonstrated success working with and contributing to a strong team effort and departmental success while working independentlyDemonstrated ability to work effectively with media, community representatives, students, faculty, staff, alumni, parents, and friends of the UniversityAbility to work nights and weekends; valid Driver’s License; travel is necessary; the ability to successfully pass a background check; able to lift up to 40 lbs.

APPLICATION

Applicants should provide a letter of application, resume, and contact information for a minimum of three professional references. Applicants will be considered only if all previously mentioned items are submitted to USF. Review of applications will begin immediately and continue until the position is filled.


NO TELEPHONE CALLS

The University of Sioux Falls is an Equal Opportunity, Affirmative Action Employer of all protected classes.


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