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Associate Media Director Jobs in Virginia (NOW HIRING)

Directive

$90K - $110K/yr

We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital ... Work directly with Associate Director to ensure internal and client goals are being achieved

Capital One

Associate, Brand Media

Richmond, VA · On-site

$85K - $111K/yr

Associate, Brand Media At Capital One, we think big and do big things. We were the first company to ... giving you direct ownership for executing your ideas. The company is regularly recognized as a ...

Capital One

Associate, Brand Media

Richmond, VA · On-site

$85K - $111K/yr

Associate, Brand Media At Capital One, we think big and do big things. We were the first company to ... giving you direct ownership for executing your ideas. The company is regularly recognized as a ...

Capital One

Associate, Brand Media

Mclean, VA

$87K - $113K/yr

Associate, Brand Media At Capital One, we think big and do big things. We were the first company to ... giving you direct ownership for executing your ideas. The company is regularly recognized as a ...

Virginia Tech

Social Media Coordinator

Blacksburg, VA · Hybrid

The coordinator will also engage in a variety of community management activities, as directed by the associate director of social media, which includes managing editorial-focused social media ...

PBS

Associate Director, Content Packaging

Arlington, VA · On-site

$85K - $95K/yr

Content & Media Operations Corporate Area: PBS Technology Status: Regular, Full time Exempt Manager Title: Director, Content Packaging and Scheduling Position Overview: The Associate Director ...

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All JobsAssociate Media JobsAssociate Media Director JobsAssociate Media Director Jobs in Virginia

Associate Media Director information

See Virginia salary details

$66.4K

$104.7K

$141.8K

How much do associate media director jobs pay per year?

As of Aug 31, 2026, the average yearly pay for associate media director in Virginia is $104,747.00, according to ZipRecruiter salary data. Most workers in this role earn between $84,300.00 and $121,900.00 per year, depending on experience, location, and employer.

What is an associate media director?

Associate Media Directors are mid-to-senior level professionals in advertising or marketing agencies responsible for overseeing the planning, implementation, and optimization of media campaigns. They manage a team of media planners and buyers, develop media strategies, and ensure campaigns meet client objectives and budgets. Associate Media Directors also liaise with clients, analyze campaign performance, and provide recommendations for improvement. Their role is crucial in ensuring that advertising reaches the right audience through the most effective channels.

How does an associate media director typically collaborate with creative and account teams to develop media strategies?

An Associate Media Director works closely with both creative and account teams to ensure that media strategies align with campaign objectives and client goals. This collaboration often involves participating in brainstorming sessions, sharing consumer insights, and providing guidance on media channel selection. Regular meetings are held to review campaign performance and adjust tactics as needed. By maintaining open communication and a collaborative spirit, the Associate Media Director ensures campaigns are integrated, effective, and deliver measurable results.

What are the key skills and qualifications needed to thrive as an associate media director, and why are they important?

To thrive as an Associate Media Director, you need a strong background in media strategy, campaign planning, and analytics, typically supported by a degree in marketing, communications, or a related field. Proficiency in media buying platforms, analytics tools like Google Analytics, and media planning software such as Mediaocean or Strata is essential. Leadership, collaboration, and strong communication skills are crucial for managing teams and client relationships effectively. These skills ensure successful campaign execution, optimal media investments, and alignment with client objectives in a competitive media landscape.

What is the difference between Associate Media Director vs Media Planner?

AspectAssociate Media DirectorMedia Planner
CredentialsBachelor's degree, experience in media buying and strategyBachelor's degree, often entry-level or mid-level experience
Work EnvironmentStrategic planning, overseeing campaigns, managing teamsResearch, selecting media channels, executing campaigns
Industry UsageAdvertising agencies, media companies, marketing departmentsAdvertising agencies, media buying firms, marketing teams

The Associate Media Director typically holds a more senior role, focusing on strategic oversight and team management, while the Media Planner concentrates on research and selecting media channels. Both roles require media knowledge, but the Associate Media Director has broader responsibilities and leadership duties within the media department.

What are popular job titles related to Associate Media Director jobs in Virginia?

For Associate Media Director jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Associate Media Director jobs in Virginia look for?

The top searched job categories for Associate Media Director jobs in Virginia are:

What are popular job titles related to Associate Media Director jobs in VA?

For Associate Media Director jobs in VA, the most frequently searched job titles are:

Associate Media Director jobs near you
Infographic showing various Associate Media Director job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 26% Part Time, 1% Temporary, and 2% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $104,747 per year, or $50.4 per hour.

Paid Media Lead (Remote US)

On-site, Remote

Directive
See more jobs at Directiveexternal

$90K - $110K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 22 days ago

Job description

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.
The Paid Strategists are a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders on executing Paid Media deliverables. In this role, you will gain experience creating high-performing Paid strategies for enterprise SaaS businesses.
*This role is listed internally as Senior Account Strategist, Paid Media*
Roles & Responsibilities:
  • Oversee and lead a collection of Paid Media accounts
  • Serve as direct support to client contacts
  • Weekly communication with any vendors or operational partners to ensure we're aligned on tasks being assigned, work quality, and any improvements we can make to that dynamic
  • Drive referrals via client relationships and professional network
  • Build strategies for clients each quarter
  • Have the ability to create, maintain, and optimize budgets for paid media campaigns across multiple channels
  • Deeply understand client positioning and unique value propositions
  • Confirm lead routing is accurate within a CRM
  • Understand the value of Programmatic campaigns
  • Responsible for personal productivity and utilization
  • Work directly with Associate Director to ensure internal and client goals are being achieved
  • Execute and optimize PPC advertising campaigns across multiple platforms including Google Ads, Facebook Ads, and LinkedIn Ads, focusing on keyword research, ad copywriting, and audience targeting to maximize ROI

What You Offer:
  • 3+ years experience working at a performance/digital marketing agency
  • Experience working specifically with B2B SaaS/tech clients in an agency setting
  • Deep expertise across paid search and paid social advertising campaigns, such as Google Ads, Facebook Ads, LinkedIn Ads and others
  • Proficiency in using advertising platforms and tools such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager
  • Strong understanding of PPC principles, including keyword research, ad copywriting, bid management, and campaign optimization
  • Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance
  • Ability to drive results and measure via OCT
  • Proven and measurable success with mid-market or enterprise accounts
  • A unique perspective on how to drive value for SaaS
  • Ability to translate and articulate strategy and tell stories with data
  • Equal parts competitive and curious; you're a true problem solver
  • You live on the cutting edge of the industry, always looking for opportunities to grow and share
  • Ability to organize, prioritize and manage multiple projects simultaneously
  • You're quality-obsessed and have not lost your soul for advertising
  • Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations.
  • Travel to visit clients approximately once per year, per client or as needed

What Success Looks Like:
  • You encompass our core values through every interaction; internally and externally
  • Effectively manage approximately five mid-tier and enterprise accounts
  • Meet and exceed department level OKRs, such as client growth and goal attainment
  • Build client trust and relationships that create consistent renewals
  • Cross-sell services that align with client goals and objectives
  • Clearly communicate results with client point of contact and executives
  • Exceptional decision making, as it relates to strategic direction for accounts

What We Offer:
We have a set living wage at Directive; The annual base salary range for this position based in the United States is $90,000- $110,000 USD with potential for bonus eligibility. This salary range is an estimate, and the actual salary may vary based on Directive's compensation practices, job related skills, and depth of experience.
Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents
Benefits to Support the Whole Person:
Mental - Access to certified therapists through Spring Health, membership to Headspace
Physical - Gympass
Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
Financial - Traditional and Roth 401(k) with a 3% company match
Bonus - Annual bonus based on tenure, which scales in total amount over time
Annual Anniversary Trip with peers and executive leadership for fun and entertainment!
Work Environment Requirements:
As a remote-first company, you'll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.
This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.
To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.
If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.
Additional Information:
At Directive, one of our core values is People First. We're committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. #LI-CV1

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