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The Fuse team works across Amazon to bring services including Prime and Prime Video to customers through relationships with mobile operators, financial institutions, media distribution companies and other segments worldwide. We help our partners leverage Amazon's services to drive differentiated offerings and streamlined access for their customers.
ABOUT ROLE
We are seeking a talented, motivated Marketing Operations & Enablement Manager to streamline our 3P partner marketing workflows. This role will be instrumental in standardizing our marketing operations' processes, driving user adoption of marketing products, and creating scalable solutions across our global marketing ecosystem. This role will be responsible for productivity and efficiency goals, driving scalable improvements across the partner marketing lifecycle, and developing new solutions for key programs like AI integration. This is a highly cross-functional role where you will have to partner with and influence global stakeholder groups across growth, marketing, content operations teams within Fuse, Prime and Prime Video. This role will be crucial in creating repeatable, scalable programs that empower internal marketing teams to execute effective campaigns through our marketing technology stack.
ABOUT YOU
The ideal candidate will have a thirst for understanding pain points in workflows and will know how to translate business needs into scalable processes while providing requirements for automation. They will know how to design and implement scalable workflows, create standardized processes for cross-functional collaboration, and develop comprehensive programs that lead to complete marketing automation.
To be successful you'll need to be a strong communicator who can earn trust with key stakeholders across multiple teams and locales. You should be comfortable with ambiguity and complex challenges, and are willing to work autonomously, handling multiple initiatives simultaneously and prioritizing accordingly to contribute to ambitious growth plans. You should also be able to influence without direct authority and excel in operational execution with strong problem-solving skills.
Key job responsibilities
- Design and implement simplified processes and programs across 3P partner marketing execution workflows, ensuring seamless execution across regions
- Drive operational excellence in partner marketing asset management, including portal administration and streamlined content distribution processes by partnering with global Prime/PV teams
- Develop and maintain standardized marketing calendars, synchronizing global tentpole campaigns with regional partner initiatives
- Collaborate with cross-functional teams to identify automation opportunities and implement solutions that drive marketing effectiveness and efficiency
- Create and analyze marketing operations performance metrics and provide insights to optimize team's efficiency
- Enable regional teams with marketing automation tools and standardized processes by driving adoption of these tools
- Spearhead campaign automation adaptation and localization efforts, with particular focus on streamlining approval workflows
- Establish and document best practices for partner marketing operations across global markets
BASIC QUALIFICATIONS
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience using Microsoft Excel to manipulate and analyze data
PREFERRED QUALIFICATIONS
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, SEATTLE - 82,700.00 - 141,100.00 USD annually