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Advertising Manager Jobs in Silver Spring, MD (NOW HIRING)

JC Advertising Group

Entry Level Sales

Leesburg, VA · On-site

Qualifications Individuals with the following backgrounds often find fast success with JC Advertising Group: * Hospitality / Customer Service * Prior experience in leadership and/or management

JC Advertising Group

Entry Level Sales

Leesburg, VA · On-site

Qualifications Individuals with the following backgrounds often find fast success with JC Advertising Group: * Hospitality / Customer Service * Prior experience in leadership and/or management

ASCENDING LLC

Digital Content Specialist

Fairfax, VA · On-site

$56K/yr

Manage paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.) within budget. * Track campaign performance and prepare regular reports with insights and recommendations. * Collaborate ...

ASCENDING

Digital Content Specialist

Fairfax, VA · On-site

$56K/yr

Manage paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.) within budget. * Track campaign performance and prepare regular reports with insights and recommendations. * Collaborate ...

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All JobsAdvertising JobsAdvertising Manager JobsAdvertising Manager Jobs in Silver Spring, MD

Advertising Manager information

See Silver Spring, MD salary details

$34.1K

$91.3K

$135.4K

How much do advertising manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for advertising manager in Silver Spring, MD is $91,348.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,800.00 and $115,300.00 per year, depending on experience, location, and employer.

How does an advertising manager typically collaborate with creative and sales teams to deliver effective campaigns?

Advertising Managers play a pivotal role in bridging the gap between creative teams, who develop campaign concepts, and sales teams, who interface with clients and drive revenue. They coordinate project timelines, communicate client objectives, and ensure that creative deliverables align with both brand messaging and sales goals. Regular meetings and feedback sessions are common, ensuring that campaigns are on track and adjustments are made promptly to meet client expectations. This collaborative environment requires strong organizational and interpersonal skills, as well as the ability to manage multiple stakeholders and deadlines simultaneously.

What is the difference between Advertising Manager vs Marketing Coordinator?

AspectAdvertising ManagerMarketing Coordinator
CredentialsBachelor's degree in marketing, advertising, or related field; experience in ad campaignsBachelor's degree in marketing, communications, or related field; entry-level to mid-level experience
Work EnvironmentOversees advertising campaigns, collaborates with creative teams, manages budgetsSupports marketing initiatives, coordinates campaigns, conducts research
Industry UsageCommon in advertising agencies, large corporationsFound across various industries, including corporate, non-profit, and retail

The Advertising Manager focuses on planning, executing, and managing advertising campaigns, often leading creative teams and handling budgets. In contrast, the Marketing Coordinator supports broader marketing strategies, assists with campaign coordination, and conducts market research. Both roles require marketing knowledge, but the Advertising Manager typically has more experience and responsibility in campaign management.

What is an advertising manager?

An advertising manager plans and directs the advertising and promotional campaigns of companies to generate interest and revenue for a service or a product. They work with sales agents, financial staff, and art directors to run campaigns from start to finish, and achieve an agreed upon objective.

What are the key skills and qualifications needed to thrive as an advertising manager?

To thrive as an Advertising Manager, you need expertise in marketing strategy, campaign management, and analytics, often supported by a degree in marketing or a related field. Familiarity with digital advertising platforms (like Google Ads and Facebook Ads), analytics tools, and media planning software is typically required. Strong leadership, creativity, and communication skills help distinguish top performers in this role. These competencies are essential for crafting effective campaigns, maximizing ROI, and leading teams in a dynamic, results-driven environment.
More about Advertising Manager jobs

What are the most commonly searched types of Advertising jobs in Silver Spring, MD?

The most popular types of Advertising jobs in Silver Spring, MD are:

What job categories do people searching Advertising Manager jobs in Silver Spring, MD look for?

The top searched job categories for Advertising Manager jobs in Silver Spring, MD are:

What cities near Silver Spring, MD are hiring for Advertising Manager jobs?

Cities near Silver Spring, MD with the most Advertising Manager job openings:

Advertising Manager jobs near you
Infographic showing various Advertising Manager job openings in Silver Spring, MD as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $91,069 per year, or $43.8 per hour.

Senior Advertising Strategist (On Site - Washington, DC)

Rational 360

Washington, DC • On-site

Full-time

Re-posted 21 days ago

Job description

Rational 360 is hiring a Senior Advertising Strategist to help manage and execute the firm's digital advertising campaigns. The ideal candidate will have experience managing paid digital ads, be well-versed in online and social media communications, and ideally will have experience in agency, political, or public affairs settings. Candidates must be eager to work in a fast-paced environment and able to manage a diverse workload.

In this role, you will collaborate with the digital advertising team and client teams to manage and execute digital advertising campaigns across platforms such as Facebook, Twitter, Instagram, Pinterest, LinkedIn, Lockerdome, Care2, and other programmatic ad platforms. The Digital Advertising Associate will help execute the digital strategy for client accounts including acquisition and activation ads, education and persuasion ads, online fundraising, and social media promotion.

Our firm is committed to high quality, personal service and we specialize in strategic public affairs communications, reputation management, business and consumer public relations, and interactive digital communications.

About Rational 360

Rational 360 is a full-service strategic communications and digital company that helps organizations win in high-stakes public affairs, corporate communications, and reputation management. We combine data-driven insights, creative storytelling, and cutting-edge technology to deliver results for clients across industries. Our team is collaborative, entrepreneurial, and driven by impact.

With a staff of approximately 120 and growing, Rational 360 is partially employee-owned and deeply invested in professional development, mentorship, and career advancement. Our teams work at the forefront of strategic communications, public policy, and media engagement across a wide variety of sectors.

Requirements

  • 2-4 years of hands on keyboard advertising experience in the context of online campaigns
  • Basic familiarity of the Facebook/Instagram Advertising Platform and the Google Ads platform and their native measurement solutions
  • Basic familiarity with LinkedIn Advertising, Twitter Advertising, and other “tier two” bid-based/performance media platforms preferred
  • Experience reporting on paid/owned/earned social media
  • Experience executing ad campaigns with different goals, including acquisition, fundraising, and persuasion
  • Familiarity with Microsoft Office, browser plug-ins, and third-party analytics/measurement tools in addition to each platform’s native measurement solutions
  • Superior communication skills: be comfortable in managing and handling internal and external communications with grace and ease
  • Extreme attention to detail and strong writing skills are required
  • Ability to set advertising goals for campaigns and drive toward them
  • Ability to work both independently and as a collaborative team
  • Proven ability to develop creative, strategic digital solutions to communications challenges Experience working on a fast-paced team with multiple projects happening at the same time

Bonus Points:

  • Experience in public affairs/advocacy setting is a plus
  • Basic HTML is a plus
  • Bachelor’s Degree

Core Responsibilities:

  • Collaborate with internal teams in developing and executing paid social media and paid search strategies across platforms.
  • Launch/manage/optimize and report on campaigns, primarily Facebook/Instagram advertising and paid search campaigns on Google and Bing.
  • Report on performance and analyze data to determine results and actionable learnings.
  • Represent your department in client meetings and conference calls.
  • Participate in new business proposals/presentations.
  • Keep up-to-date on industry trends, including how to best apply them to client initiatives.

Benefits

Why Join Rational 360?

  • Collaborative, mission-driven team environment
  • Exposure to high-impact work across public affairs, communications, and digital
  • Competitive compensation and benefits
  • Hybrid work model with flexibility- this role will be required to adhere to our hybrid work policy which requires employees to work in-person from our HQ located in downtown DC on Mondays, Wednesdays, and Thursdays

Salary range for this role is 68,000 to 78,500 USD annually.

This role is not eligible for visa sponsorship. Applicants must be authorized to work in the U.S. without sponsorship now or in the future.

Rational 360 is an equal opportunity employer. We value diversity and are committed to building an inclusive workplace.