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Account Based Marketing Jobs (NOW HIRING)

The Senior Account-Based Marketing Manager's mission is to strategically lead and scale Culture Amp's multi-tiered ABM strategies. Working collaboratively across marketing, SDR, RevOps/MOPs, you will ...

About the Team You'll join our account-based marketing (ABM) team within Growth Marketing, the group responsible for building targeted programs for the accounts that matter most to our growth. Day to ...

As the Director of Account Based Marketing (ABM), you will lead the strategy, build-out, and performance of Power Digital's ABM discipline across the B2B portfolio. You will own the playbooks ...

Sr. Account-Based Marketing Manager

OR · On-site +1

$115K - $135K/yr

Summary The Sr. ABM Manager is a strategic, cross-functional project and program manager focused on advancing account-based marketing efforts focused on the Enterprise Business Unit. In this role you ...

... account-based marketing or ABX. * Demonstrated experience owning 1:1 and 1:few ABX programs at a SaaS company, ideally in a high-growth or enterprise sales environment * Proven track record of ...

The Junior Associate, Account-Based Marketing (ABM) plays a key role in supporting the development and execution of targeted ABM programs across global markets, including North America, Latin America ...

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Account Based Marketing information

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$31K

$65.4K

$104.5K

How much do account based marketing jobs pay per year?

As of Aug 21, 2026, the average yearly pay for account based marketing in the United States is $65,432.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,500.00 and $76,500.00 per year, depending on experience, location, and employer.

What is account based marketing?

Account Based Marketing (ABM) is a strategic approach to business marketing in which an organization considers and communicates with individual prospect or customer accounts as markets of one. Rather than casting a wide net, ABM focuses marketing and sales resources on a clearly defined set of target accounts, personalizing campaigns and messaging to each account. This approach often leads to higher engagement rates, improved alignment between sales and marketing teams, and increased return on investment, especially in B2B environments.

How does an account based marketing professional typically collaborate with sales teams to drive results?

In an Account Based Marketing role, close collaboration with sales teams is essential to identify high-value target accounts, align on messaging, and coordinate outreach strategies. ABM professionals work with sales to develop personalized campaigns and share insights from engagement data, ensuring both teams are focused on the same goals. Regular meetings and shared metrics help maintain alignment, enabling both marketing and sales to nurture leads more effectively and accelerate the sales cycle. This partnership is key for measuring ROI and achieving successful account penetration.

What are the key skills and qualifications needed to thrive as an account based marketing professional, and why are they important?

To thrive in Account Based Marketing, you need expertise in targeted marketing strategy, data analysis, and a solid understanding of B2B sales cycles, often supported by a marketing degree or relevant experience. Familiarity with CRM platforms, marketing automation tools like HubSpot or Marketo, and account intelligence software is typically required. Strong collaboration, communication, and project management skills set standout ABM professionals apart. These competencies are vital for effectively orchestrating multi-channel campaigns and driving high-value account engagement and revenue growth.

What is the difference between Account Based Marketing vs Content Marketing Specialist?

AspectAccount Based MarketingContent Marketing Specialist
Primary FocusTargeting specific high-value accounts with personalized campaignsCreating and distributing content to attract and engage audiences
Skills & CredentialsMarketing automation, data analysis, account targetingContent creation, SEO, storytelling
Work EnvironmentB2B marketing teams, often in tech or enterprise sectorsMarketing or communications teams across various industries
GoalsGenerate qualified leads from key accountsBuild brand awareness and nurture leads through content

While both roles are vital in marketing strategies, Account Based Marketing focuses on personalized outreach to specific accounts, whereas Content Marketing Specialists develop content to attract a broader audience. Understanding these differences helps organizations align their marketing efforts effectively.

More about Account Based Marketing jobs

What cities are hiring for Account Based Marketing jobs?

Cities with the most Account Based Marketing job openings:

What are the most commonly searched types of Account Based Marketing jobs?

The most popular types of Account Based Marketing jobs are:

What states have the most Account Based Marketing jobs?

States with the most job openings for Account Based Marketing jobs include:

What job categories do people searching Account Based Marketing jobs look for?

The top searched job categories for Account Based Marketing jobs are:

Infographic showing various Account Based Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 14% Part Time, and 7% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $65,432 per year, or $31.5 per hour.

Associate Director, Account Based Marketing

Trinity Life Sciences

Princeton, NJ

Full-time

Re-posted 22 days ago


Job description

We're committed to bringing passion and customer focus to the business.

Role Overview

We are seeking an experienced, strategic Account-Based Marketing (ABM)AssociateDirectorto design, execute, and scaleABM programs for our highest-priority pharmaceutical and biotech accounts. Reporting to the Chief Marketing Officer, this role willlead ABM strategy development and implementation, partneringclosely with Sales, Account Management,andProduct Marketing to drive pipelinegrowth,accountexpansion, and retention across a targeted portfolio of accounts.

The ideal candidate is anaccomplishedB2B marketer with expertise in complex, consultative sales environmentswithin life sciences or related industries. Youexcel at translatingmarket insights and accountintelligence into tailored,multi-functional programs that influence diverse buying committeesand senior stakeholders.You bring a strategic mindset combined with proven ability to establish operational frameworks, policies, and best practices that have company-wide impact.

Key Responsibilities

  • Develop andprovide the strategic vision and directionfor the ABM strategyacross multiple account tiers and market segments, aligned to company growth goals and sales priorities andbroader business objectives.

  • Build tiered ABM programs (1:1, 1:few, and 1:many) that are tailored to account needs, buying centers, and stages of the customer lifecycle, andestablish repeatable frameworks that can scale across segments and regions.

  • Partner with Sales and Account Management to co-create account plans, define target personas and buying groups, and identify growth opportunities (new logos, expansion, and cross-sell/upsell).

  • Design andorchestrateintegrated ABM campaigns across channels (email, digital, events, direct mail, thought leadership, executive engagement) with clear objectives, messaging, and success metrics thatdrive measurable business impact across a portfolio of strategic accounts.

  • Leverage insights from CRM, marketing automation, web analytics, and third-party data to prioritize accounts, personalize outreach, and measure impact, andtranslate analysis into strategic recommendations for senior leadership.

  • Collaborate with Product Marketing and Content teams to adapt core messages, case studies, and value propositions for specific accounts and segments, andshape messaging frameworks that support multiple lines of business.

  • Coordinate executive and SME engagement for key accounts, including tailored briefing materials, meeting follow-ups, and multi-touch nurture programs.

  • Build and maintain account-level dashboards and reporting in partnership with Marketing Operations and Sales Operations, tracking engagement, pipeline influence, revenue impact, and program ROI, andestablish measurement frameworks and operating cadences used across the ABM function.

  • Continuously test, optimize, and scale ABM tactics, documenting best practices and playbooks that can be replicated across regions and segments andformalizing policies and processes that improve functional effectiveness.

  • Champion ABM within Trinity, educating stakeholders on best practices, tools, and the impact of ABM on revenue and customer relationships, andinfluencing adoption among senior leaders and cross-functional teams.

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or a related field; MBA or advanced degree is a plus.

  • 8+years of B2B marketing experience, with at least 2-3+ years focused on account-based marketing or strategic demand generation.

  • Experience in life sciences, healthcare, or B2B professional services/technology supporting complex, consultative sales cycles strongly preferred; experience influencing senior commercial stakeholders and enterprise account strategies preferred.

About Trinity

Trinity powers the future of life sciences commercialization through the fusion of human and artificial intelligence. By blending deep therapeutic expertise and trusted human ingenuity with a purpose-built technology platform, Trinity accelerates clarity and confidence at every step of the commercialization journey-from pre-launch to scale to loss of exclusivity. For more than 30 years, the world's leading pharmaceutical, biotech, and medtech companies have relied on Trinity's foresight, execution, and partnership to deliver confident product launches, decisive market advantage, and measurable patient impact. During that time, Trinity expanded from its first office in Waltham, MA to 1,300 professionals across 14 offices and five continents, setting new industry standards in quality, responsiveness, and client partnership. For more information, visit Trinity atwww.trinitylifesciences.com.

Trinity's salary bands account for a wide range of factors that are considered in making compensation decisions including but not limited to skill sets and market demand for skills; level of experience and training; specific qualifications, performance, time in role/company, geographic location, and other business and organizational needs. A reasonable estimate of the current salary range is a minimum of $140,000. In addition to your base salary, you will also be eligible for an annual discretionary performance bonus.

Trinity's Commitment to Inclusion & Engagement (I&E)
Trinity Life Sciences is an equal opportunities employer and welcome applications from all qualified individuals. At Trinity, inclusion and engagement are at the heart of how we work and grow together. We've evolved from a traditional "DEI" framework to Inclusion & Engagement (I&E)-a model that moves beyond representation to focus on connection, collaboration, and shared purpose. Every role at Trinity plays a part in fostering an environment where all employees feel valued, respected, and empowered to contribute fully. By embedding I&E principles into our culture, we ensure that belonging and engagement are not standalone initiatives-they are part of how we build teams, make decisions, and deliver excellence every day. Trinity will not tolerate any form of discrimination or harassment and encourages applicants of all ages and identities. For more information about Trinity's commitment to Inclusion and Engagement please visitInclusion & Engagement | Culture of Belonging at Trinity Life Sciences.