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Account Based Marketing Jobs (NOW HIRING)

DailyPay

Senior Associate, Account Based Marketing

$76K - $114K/yr

The Sr. Associate, Account Based Marketing (ABM) will be a key driver in expanding our upmarket motion into Large Enterprise (LE) and Strategic segments. Reporting to the Senior Manager, ABM, you ...

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Account Based Marketing information

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$31K

$65.4K

$104.5K

How much do account based marketing jobs pay per year?

As of Jun 17, 2026, the average yearly pay for account based marketing in the United States is $65,432.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,500.00 and $76,500.00 per year, depending on experience, location, and employer.

What is Account Based Marketing?

Account Based Marketing (ABM) is a strategic approach to business marketing in which an organization considers and communicates with individual prospect or customer accounts as markets of one. Rather than casting a wide net, ABM focuses marketing and sales resources on a clearly defined set of target accounts, personalizing campaigns and messaging to each account. This approach often leads to higher engagement rates, improved alignment between sales and marketing teams, and increased return on investment, especially in B2B environments.

What is the difference between Account Based Marketing vs Content Marketing Specialist?

AspectAccount Based MarketingContent Marketing Specialist
Primary FocusTargeting specific high-value accounts with personalized campaignsCreating and distributing content to attract and engage audiences
Skills & CredentialsMarketing automation, data analysis, account targetingContent creation, SEO, storytelling
Work EnvironmentB2B marketing teams, often in tech or enterprise sectorsMarketing or communications teams across various industries
GoalsGenerate qualified leads from key accountsBuild brand awareness and nurture leads through content

While both roles are vital in marketing strategies, Account Based Marketing focuses on personalized outreach to specific accounts, whereas Content Marketing Specialists develop content to attract a broader audience. Understanding these differences helps organizations align their marketing efforts effectively.

What are the key skills and qualifications needed to thrive as an Account Based Marketing (ABM) professional, and why are they important?

To thrive in Account Based Marketing, you need expertise in targeted marketing strategy, data analysis, and a solid understanding of B2B sales cycles, often supported by a marketing degree or relevant experience. Familiarity with CRM platforms, marketing automation tools like HubSpot or Marketo, and account intelligence software is typically required. Strong collaboration, communication, and project management skills set standout ABM professionals apart. These competencies are vital for effectively orchestrating multi-channel campaigns and driving high-value account engagement and revenue growth.

How does an Account Based Marketing (ABM) professional typically collaborate with sales teams to drive results?

In an Account Based Marketing role, close collaboration with sales teams is essential to identify high-value target accounts, align on messaging, and coordinate outreach strategies. ABM professionals work with sales to develop personalized campaigns and share insights from engagement data, ensuring both teams are focused on the same goals. Regular meetings and shared metrics help maintain alignment, enabling both marketing and sales to nurture leads more effectively and accelerate the sales cycle. This partnership is key for measuring ROI and achieving successful account penetration.
More about Account Based Marketing jobs
What cities are hiring for Account Based Marketing jobs? Cities with the most Account Based Marketing job openings:
What are the most commonly searched types of Account Based Marketing jobs? The most popular types of Account Based Marketing jobs are:
What states have the most Account Based Marketing jobs? States with the most job openings for Account Based Marketing jobs include:
What job categories do people searching Account Based Marketing jobs look for? The top searched job categories for Account Based Marketing jobs are:
Account Based Marketing jobs near you
Infographic showing various Account Based Marketing job openings in the United States as of June 2026, with employment types broken down into 52% Full Time, 45% Part Time, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $65,432 per year, or $31.5 per hour.

Account-Based Marketing (ABM)

LiquidStack

Carrollton, TX • On-site

Full-time

PTO

Posted 19 days ago

Be an early applicant

Job description

At LiquidStack, we're redefining what's possible in the data center world. As a global leader in advanced liquid cooling solutions, we're powering the future of AI, edge computing, and high-performance systems. Our team is growing, and we're looking for skilled professionals who want to be part of something innovative and impactful.

About LiquidStack

LiquidStack is a leader in advanced liquid cooling solutions for high-performance data centers. We are building a modern, revenue-driven marketing organization focused on pipeline growth, customer impact, and scalable execution.

Role Overview

This is a critical, revenue-driving role responsible for executing multi-channel demand generation and ABM programs that directly impact pipeline and revenue. You will own campaigns end-to-end—from targeting and execution through MQL generation and sales handoff—working closely with inside sales to convert demand into pipeline.

Key Responsibilities

Demand Generation & Campaign Execution

  • Build and execute multi-channel B2B demand generation campaigns (paid media, email, display, retargeting)
  • Develop and manage ABM programs aligned to target accounts and sales priorities
  • Create and optimize multi-touch nurture journeys from first engagement through MQL

Pipeline & Performance Ownership

  • Drive consistent delivery of high-quality MQLs
  • Monitor and optimize campaigns based on pipeline creation and conversion
  • Continuously test and improve messaging, landing pages, and audience targeting

Paid Media & Digital Optimization

  • Manage and optimize paid campaigns (Google, LinkedIn, programmatic)
  • Improve cost efficiency and conversion performance across channels

Data & Insights

  • Use data to refine targeting, segmentation, and campaign strategy
  • Track performance, attribution, and ROI

Sales Alignment

  • Partner closely with inside sales to provide lead intelligence and campaign insights
  • Support BANT-based qualification and ensure smooth handoff into Salesforce pipeline
Qualifications

Required

  • 3–5+ years of experience in demand generation, ABM, or lifecycle marketing
  • Experience in B2B or enterprise environments
  • Hands-on experience with HubSpot (or similar marketing automation platforms)
  • Experience managing paid media campaigns (Google, LinkedIn, etc.)
  • Strong understanding of lead lifecycle, funnel metrics, and conversion optimization
  • Ability to work independently and manage multiple campaigns simultaneously

Preferred

  • Experience in data center, infrastructure, SaaS, or industrial technology industries
  • Familiarity with Salesforce and attribution tools
  • Experience working closely with inside sales teams
What Success Looks Like
  • Increased MQL volume and quality
  • Measurable pipeline growth and improved conversion rates
  • Strong alignment between marketing and sales
  • Scalable, repeatable demand generation programs

Why Join Us?

  • Competitive pay with opportunities for overtime
  • Consistent day-shift schedule
  • Paid time off, holidays, and great benefits
  • Be part of an industry-disrupting company with room to grow
  • Work on innovative technologies in a collaborative, supportive environment