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$13

$32

$56

How much do winery marketing jobs pay per hour?

As of Sep 5, 2026, the average hourly pay for winery marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What does a winery marketing professional do?

A Winery Marketing professional is responsible for promoting a winery's brand, products, and experiences to both consumers and trade partners. Their duties often include developing marketing strategies, managing social media, organizing wine events, coordinating with distributors, and creating advertising materials. They aim to increase brand awareness, boost sales, and build customer loyalty by effectively communicating the winery's story and offerings.

What are the key skills and qualifications needed to thrive in winery marketing, and why are they important?

To thrive in Winery Marketing, strong skills in branding, digital marketing, and market analysis are essential, often supported by a degree in marketing, business, or a related field. Experience with social media management platforms, CRM systems, and wine industry certifications such as WSET can be highly beneficial. Creativity, relationship-building, and excellent communication set standout professionals apart in this field. These skills are crucial for effectively promoting winery products, engaging target audiences, and driving sales in a competitive market.

How does a winery marketing professional typically collaborate with production and sales teams?

Winery Marketing professionals regularly work alongside production teams to understand product details, seasonal releases, and quality differentiators, ensuring that marketing initiatives accurately reflect the winery’s offerings. They also coordinate closely with sales teams to align promotional campaigns with sales targets and gather customer feedback, helping refine strategies for maximum impact. This collaboration often involves joint meetings, sharing of key performance data, and cross-functional planning sessions to create unified messaging and achieve business goals.

What is the difference between Winery Marketing vs Winery Sales?

AspectWinery MarketingWinery Sales
Primary FocusBrand promotion, advertising, digital marketingDirect sales, client relationships, distribution
Skills NeededMarketing strategies, content creation, brandingNegotiation, customer service, product knowledge
Work EnvironmentOffice, marketing events, digital platformsWine tastings, trade shows, client meetings
Common CertificationsMarketing certifications, wine industry knowledgeSales training, wine certifications

Winery Marketing focuses on promoting the winery's brand and products through advertising and digital channels, while Winery Sales emphasizes direct customer engagement and sales strategies. Both roles are essential in the wine industry but serve different functions to drive revenue and brand recognition.

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What cities are hiring for Winery Marketing jobs?

Cities with the most Winery Marketing job openings:

What states have the most Winery Marketing jobs?

States with the most job openings for Winery Marketing jobs include:

What job categories do people searching Winery Marketing jobs look for?

The top searched job categories for Winery Marketing jobs are:

Winery Marketing jobs near you
Infographic showing various Winery Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

Sales Representatives - San Diego

Gravitas Wine Marketing

San Diego, CA

Full-time

Medical, Retirement

Posted 4 days ago

Job description

GRAVITAS Wine Marketing has a world-class portfolio of California, Oregon, French, Italian, and Southern Hemisphere wines that includes highly rated and sought-after producers. Our focus primarily centers around family owned and operated producers that are leaders in their respective categories, and in many cases utilize organic and sustainable farming practices. Some of our key producers include Bryant Estate, TOR Kenward, Fort Ross, Cotiere, Simon Family, Le Vieux Donjon, Champagne Paul Berthelot, Vivier, Raquis, Altocedro, Bastianich, August West, and many other fantastic wineries.
Gravitas Wine Marketing is a fast-growing company with veteran leadership. We are looking for Sales Representatives in San Diego. We are seeking sales professional who is a motivated self-starter that is organized, focused, creative, connected, and knowledgeable. The ideal candidate is looking to become part of a dynamic company with the potential of increased responsibility and income as we grow. The territory currently includes key accounts and existing business that requires a high level of customer service.
Responsibilities & DutiesALL Establish and manage buyer relationships at all accounts throughout territory.
Regularly conduct sales calls upon existing and potential customers within the assigned territory.
Increase sales and revenue by targeting wine list and retail placements in each account.
Meet new account goals through cold calling and lead follow-up.
Recognize sales opportunities, challenges, and corresponding solutions.
Conduct staff education events and distribute educational materials in support of the portfolio.
Execute and support supplier and company work-withs, tasting events, and promotions.
Actively participate in monthly sales meetings, individual goal reviews, and education.
Qualifications
Experience in outside WINE sales - 3 years minimum.
Effective at selling to both independent retailers and on-premise accounts.
Broad and deep wine knowledge regarding imports – specifically French, Italian, and Southern Hemisphere.
Proven past sales success, ability to maximize opportunities with key accounts and existing contacts and experience within sales territory a plus.
Must reside within territory.
Must be able to work independently, take ownership of assigned duties while managing multiple priorities.
A professional knowledge of fine wine and/or certification with WSET or CMS preferred.
Must be goal oriented, well organized, wine-passionate, assertive individual that is comfortable cold calling.
Must be able to lift 40-pound cases and other point-of-sale materials and displays with or without reasonable accommodation.
Must be computer literate
Must have own transportation, possess a valid driver license, proof of auto insurance, and a clean driving record.
Base
Commission + Incentives
Expenses
Medical reimbursement
401k
This position is not eligible for relocation.
Job category: Sales and Marketing

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