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Territory Planner Jobs (NOW HIRING)

G & W Equipment Inc

Territory Manager

Atlanta, GA · On-site

Work with your Regional Sales Manager on territory planning and account strategy * Develop business plans tailored to key customers to drive both customer satisfaction and profitability * Stay ...

G&W Equipment, Inc.

Territory Manager

Atlanta, GA · On-site

Work with your Regional Sales Manager on territory planning and account strategy * Develop business plans tailored to key customers to drive both customer satisfaction and profitability * Stay ...

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Territory Planner information

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$14

$34

$66

How much do territory planner jobs pay per hour?

As of Aug 25, 2026, the average hourly pay for territory planner in the United States is $34.03, according to ZipRecruiter salary data. Most workers in this role earn between $26.20 and $40.62 per hour, depending on experience, location, and employer.

What is a territory planner?

A Territory Planner is a professional responsible for analyzing, designing, and managing sales or service territories for a company. Their goal is to optimize coverage, balance workloads, and maximize business opportunities within specific geographic areas. They use data analysis, mapping software, and industry knowledge to allocate resources efficiently and support sales teams or service representatives. Territory Planners often collaborate with management, sales, and marketing teams to ensure that targets are met and customer needs are addressed within each territory.

What are the key skills and qualifications needed to thrive as a territory planner, and why are they important?

To thrive as a Territory Planner, you need strong analytical skills, proficiency in market research, and a background in business, geography, or a related field. Familiarity with Geographic Information Systems (GIS), CRM platforms, and data visualization tools is typically required. Excellent communication, problem-solving abilities, and strategic thinking set top performers apart in this role. These skills are crucial for optimizing territory assignments, maximizing sales opportunities, and ensuring efficient resource allocation.

How does a territory planner typically collaborate with sales and marketing teams to optimize territory assignments?

A Territory Planner frequently works alongside sales and marketing teams to analyze market data, customer demographics, and sales performance, ensuring territory assignments are strategically designed for maximum efficiency. Collaboration often involves regular meetings to review territory boundaries, discuss feedback from field representatives, and adjust plans based on shifting market trends or organizational goals. This cross-functional teamwork helps ensure that each territory is balanced in terms of workload and potential, leading to increased sales coverage and improved customer satisfaction.

What is the difference between Territory Planner vs Sales Analyst?

AspectTerritory PlannerSales Analyst
Required CredentialsBachelor's in Business, Marketing, or related field; experience in territory managementBachelor's in Business, Economics, or related field; strong analytical skills
Work EnvironmentField and office-based, focusing on territory mapping and planningOffice-based, analyzing sales data and market trends
Employer & Industry UsageUsed in retail, pharmaceuticals, and sales-driven industries for territory allocationCommon in corporate sales, marketing, and data-driven roles

While both roles involve data analysis and strategic planning, a Territory Planner primarily focuses on designing and optimizing sales territories, whereas a Sales Analyst concentrates on analyzing sales data to inform business decisions. Understanding these differences helps in choosing the right career path or job search focus.

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What job categories do people searching Territory Planner jobs look for?

The top searched job categories for Territory Planner jobs are:

Territory Planner jobs near you
Infographic showing various Territory Planner job openings in the United States as of August 2026, with employment types broken down into 90% Full Time, 7% Part Time, and 3% Contract. Highlights an 80% Physical, 2% Hybrid, and 18% Remote job distribution, with an average salary of $70,779 per year, or $34 per hour.

Territory Manager

Atlanta, GA • On-site

G & W Equipment Inc
See more jobs at G & W Equipment Incexternal

Full-time

Re-posted 16 days ago

Job description

What you’ll be doing

  • Prospect and develop new business within your assigned territory
  • Sell new and used industrial equipment from the G&W Equipment portfolio
  • Build strong relationships with customers and support their capital equipment purchasing decisions
  • Partner with internal departments to ensure a smooth sales and delivery process
  • Analyze your territory and identify opportunities to increase market share
  • Work with your Regional Sales Manager on territory planning and account strategy
  • Develop business plans tailored to key customers to drive both customer satisfaction and profitability
  • Stay engaged with customers through consistent communication and follow-up

What you bring

  • Minimum of 3 years of outside sales experience in material handling, construction, or a related B2B industry
  • Proven success in developing and managing a sales territory
  • Strong communication, presentation, and negotiation skills
  • Understanding of basic financial principles and margins
  • Persistent and self-motivated, with a high sense of urgency
  • Comfortable with cold calling and prospecting via phone, email, and in-person visits
  • Proficient with Microsoft Office (Word, Outlook, Excel) and familiar with CRM systems

What we offer

  • Competitive base salary plus performance-based commission
  • Career growth and advancement opportunities within a stable, family-owned company
  • Full benefits including medical (HSA and PPO options), dental, and vision insurance
  • 401(k) plan with 100% company match up to 6%
  • Paid time off and company-paid short- and long-term disability
  • Company-paid life insurance, with options to purchase additional coverage
  • Ongoing training, support, and the tools you need to succeed in the field