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Sports Sales Jobs (NOW HIRING)

Sales Director, Sports

Manhattan, NY · On-site

$162K - $198K/yr

As a Sales Director in Sports Specialty, you bring deep expertise in digital sports advertising, as well as a basic linear sports sales foundation, with a consultative, solutions-driven sales ...

The TMBC Power Sports Sales Lead assists the Marine Group Sales Manager provide daily direction to include merchandise presentation, inventory control, pricing, sales enhancements, sales team ...

Sales Coordinator - Group Tickets

Las Vegas, NV · On-site

$17.50 - $24/hr

Strong desire to build a long-term career in sports sales and revenue generation * High energy ... positive attitude, and a relentless work ethic * Self-starter with an entrepreneurial mindset and ...

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Sports Sales information

See salary details

$19.5K

$46.6K

$74.5K

How much do sports sales jobs pay per year?

As of May 28, 2026, the average yearly pay for sports sales in the United States is $46,613.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,500.00 and $52,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Sports Sales professional, and why are they important?

To thrive as a Sports Sales professional, you need strong sales acumen, knowledge of the sports industry, and typically a bachelor's degree in business, marketing, or a related field. Familiarity with CRM software, ticketing platforms, and sales analytics tools is often required. Outstanding communication, relationship-building, and negotiation skills set top performers apart in this role. These competencies are crucial for driving revenue, building client loyalty, and achieving sales targets in a competitive sports market.

What are some common challenges faced by professionals in Sports Sales, and how can they be overcome?

Professionals in Sports Sales often encounter challenges such as meeting aggressive sales targets, building and maintaining a robust client base, and navigating the seasonal fluctuations in ticket or sponsorship demand. Overcoming these challenges typically involves staying proactive with outreach, continually developing strong relationships with clients, and utilizing CRM systems to track leads and follow-ups. Additionally, effective teamwork and collaboration with marketing and operations departments can help maximize opportunities and address client needs more efficiently.

What are sports sales?

Sports sales involve selling products, services, or experiences related to the sports industry. This can include ticket sales for games and events, sponsorship packages, merchandise, and premium seating. Professionals in sports sales work with fans, businesses, and organizations to maximize revenue and build strong relationships. The role requires strong communication and negotiation skills and often involves meeting sales targets and working in a fast-paced environment.

Are there sales jobs in sports?

Yes, sports sales jobs involve selling tickets, sponsorships, merchandise, or advertising for sports teams, leagues, or events. These roles often require strong communication skills, knowledge of the sports industry, and the ability to build client relationships. Sales positions in sports can be found in various environments, including stadiums, sports marketing agencies, and media companies.

What is the difference between Sports Sales vs Sports Marketing?

AspectSports SalesSports Marketing
Primary FocusGenerating sales and revenue through ticket sales, sponsorships, and merchandisePromoting teams, events, or brands to increase visibility and engagement
Required SkillsSales techniques, negotiation, communicationBrand management, advertising, strategic planning
Work EnvironmentSales offices, stadiums, eventsAdvertising agencies, media, digital platforms
Common EmployersSports teams, ticketing companies, merchandise retailersSports brands, media outlets, marketing agencies

Sports Sales primarily focuses on directly generating revenue through sales activities, while Sports Marketing emphasizes promoting and building the brand or event to attract fans and sponsors. Both roles are essential in the sports industry but differ in their core objectives and daily tasks.

More about Sports Sales jobs
What cities are hiring for Sports Sales jobs? Cities with the most Sports Sales job openings:
What are the most commonly searched types of Sports Sales jobs? The most popular types of Sports Sales jobs are:
What states have the most Sports Sales jobs? States with the most job openings for Sports Sales jobs include:
Infographic showing various Sports Sales job openings in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $46,613 per year, or $22.4 per hour.
NBA/WNBA Sales Strategy Lead, Live Sports Sales

NBA/WNBA Sales Strategy Lead, Live Sports Sales

Amazon

New York, NY • On-site

Full-time

This job post has expired today. Applications are no longer accepted.


Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 6,779 frontline employees who took The Breakroom Quiz

7th of 39 rated national retailers


Job description

Lead the go to market ad sales strategy for NBA, WNBA, and other premium Live Sports at Amazon. This role will report to the Head of Sports Sales Strategy and contribute in developing sales monetization strategies and annual go-to-market execution for U.S. based advertising solutions within our premium sports properties

He/she will collaborate with the multiple external and internal stakeholders to deliver revenue growth across Amazon leveraging Amazon's sports rights and partnerships.
Key job responsibilities
Maintain firm grasp of the sports landscape inclusive of marketplace dynamics, fan consumption, media/sponsorship investment trends, league/team/athlete dynamics, content rights, and competitive trends to identify and assess opportunities
Develop the vision and end-to-end strategy for your sports' positioning, pricing, packaging, and execution across all revenue generating channels
Partner with Business Intelligence and Pricing & Planning teams to develop quantitative analysis of supply/demand trends, including opportunity sizing of both traditional video channels and emerging/new sources (e.g., social, audio, content, etc.)
Develop and execute annual go-to-market ("GTM") strategies maximizing Amazon's rights by leveraging all demand channels and marketplaces (Upfront, Scatter, Programmatic)
Partner with cross-functional leads across the Amazon Ads organization on sales enablement and demand generation to achieve revenue and adoption targets, including tactical week-to-week guidance and hands-on support
Monitor sales pacing (to budget revenue and/or other goals) and Voice of Customer (VOC) to recommend adjustments to GTM strategies or tactical execution as appropriate
Partner with Ads Marketing and Measurement teams to develop customer-facing positioning and sales materials to increase demand
Collaborate with the League(s), internal teams, and third-party partners on developing partnership opportunities and innovation
Drive growth of Amazon's broader video advertising offerings, supporting Amazon Ads org goals on revenue, product adoption, advertiser maturity advancement, etc.
Assist in global, national, and regional sales enablement as needed


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About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate and computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US