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Sports Marketing Associate Jobs (NOW HIRING)

Lumos Marketing Group

Marketing Associate

Dallas, TX · On-site

New Associates gain experience in the following areas: • Sales and Marketing • Leadership ... • Sports Management • Athletic experience • Restaurant / bartending service industry ...

Allied Global Marketing

Marketing Associate

Chicago, IL · On-site

$45K/yr

... sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our ... Job Overview The Marketing Associate serves as a vital support role for both the Client Solutions ...

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Sports Marketing Associate information

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$26.5K

$50.7K

$73K

How much do sports marketing associate jobs pay per year?

As of Jul 22, 2026, the average yearly pay for sports marketing associate in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

How does a Sports Marketing Associate typically collaborate with other departments within a sports organization?

Sports Marketing Associates frequently work cross-functionally with sales teams, event coordinators, public relations, and digital media departments. Their responsibilities often involve aligning marketing campaigns with ticket sales strategies, supporting event promotions, and ensuring brand consistency across all channels. Regular meetings and project updates are common, as collaboration is key to executing successful campaigns and reaching organizational goals. This dynamic teamwork environment helps associates learn from various departments and can open pathways for career advancement.

What is the difference between Sports Marketing Associate vs Sports Marketing Coordinator?

AspectSports Marketing AssociateSports Marketing Coordinator
ResponsibilitiesAssisting with marketing campaigns, social media, and event promotionPlanning, executing, and managing marketing projects and events
Required SkillsCommunication, social media, basic marketing knowledgeProject management, organization, communication
Work EnvironmentSports teams, agencies, or brandsSports events, marketing departments, agencies
CredentialsBachelor's in marketing, sports management, or related fieldSimilar educational background, often with experience in event planning

The Sports Marketing Associate typically supports marketing efforts through assisting with campaigns and social media, while the Sports Marketing Coordinator manages and executes marketing projects and events. Both roles require similar educational backgrounds and work in sports-related environments, but the Coordinator role involves more project management responsibilities.

What does a Sports Marketing Associate do?

A Sports Marketing Associate is responsible for promoting sports teams, events, athletes, or products through marketing campaigns and partnerships. They help develop and implement marketing strategies, coordinate promotional activities, and engage with fans and sponsors. The role often involves market research, social media management, and organizing community events to boost brand visibility. Sports Marketing Associates work closely with marketing managers and other team members to ensure successful execution of marketing plans.

What are the key skills and qualifications needed to thrive as a Sports Marketing Associate, and why are they important?

To thrive as a Sports Marketing Associate, you typically need a degree in marketing, sports management, or a related field, along with strong analytical and communication skills. Familiarity with digital marketing tools, CRM systems, social media platforms, and event management software is often required. Creativity, teamwork, and adaptability are standout soft skills that help drive engaging campaigns and foster relationships with stakeholders. These competencies are essential for effectively promoting sports brands, increasing fan engagement, and achieving marketing objectives in a dynamic, competitive industry.
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Sports Marketing Associate jobs near you
Infographic showing various Sports Marketing Associate job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

Sports Marketing Coordinator

1213 ESPN Sales & Marketing, Inc.

Manhattan, NY

$56K - $75K/yr

Full-time

Posted yesterday

Job description

The Content Sports Marketing department at ESPN is responsible for creating and executing live sport marketing strategies across streaming and linear television platforms. The department covers a wide range of sports, including NFL, NBA, College Football, and more. The team works closely with media, creative teams, content producers, programmers, and distributors to deliver engaging and relevant sports marketing strategies to fans around the world. The Sports Marketing Coordinator supports marketing and promotional planning and execution of the NFL Network, NFL, and Super Bowl for several additional sports properties within the team portfolio. This role provides support in the development and execution of these properties' marketing strategies and multi‐platform promotional plans across ESPN and The Walt Disney Company, and overall support for the Sports Marketing team. The Coordinator is a key liaison between the sports marketing team, media team, internal and external creative teams, and broader ESPN cross‐functional organization. Location: New York, New York (reports to the Associate Director Sports Marketing) Responsibilities Supports creative development and execution of marketing materials Builds creative deliverables and timelines to ensure work is finished, delivered, and trafficked on time (and on budget) Develops the relationship and production timelines with internal creative teams Ensures accuracy and excellence of all work done internally and by creative agencies Provides input on creative development and execution of marketing materials Partners closely with Media on scheduling and delivery of on‐ and off‐channel assets Liaises day‐to‐day correspondence with internal and external creative partners, relaying feedback and managing full timelines Develops a full understanding of programming schedules and sponsor requirements to ensure all marketing materials and deliverables are accurate Assists in budget management Works with research and media teams to translate data into strategic inputs Required Qualifications Minimum of 6 months of related marketing or business experience with an understanding of marketing fundamentals, creative evaluation, and budget management Impressive verbal and written skills Positive energy with a 'can do' attitude Ability to work in a fast‐paced environment and manage multiple projects simultaneously Strong work ethic, detail‐oriented, and collaborative to get the job done Fundamental understanding of the ESPN portfolio, including its DTC product ESPN+ Sports Knowledge of sports from both a fan and business perspective Preferred Qualifications Outstanding team player with strong interpersonal skills Strong analytical skills and active mind Knowledge and interest in the evolving media landscape and media consumption habits Hunger for learning & making a difference; open‐minded A healthy appreciation for the role of sports with cultural trends Strategic thinker with finely tuned critical thinking skills Solution‐oriented Highly collaborative and a relationship builder Strong writer and comfortable presenter Required Education High school diploma or equivalent Preferred Education Bachelor's degree or equivalent in Marketing, Business, or a related field Compensation The hiring range for this position in New York, NY is $56,600.00 to $75,900.00 per year based on a 40‐hour work week. Hours may vary based on business needs. The base pay reflects internal equity, geographic region, job‐related knowledge, skills, and experience. A bonus and/or long‐term incentive units may be provided as part of the compensation package, in addition to medical, financial, and other benefits. #J-18808-Ljbffr

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