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Sports Marketing Associate Jobs (NOW HIRING)

The position reports to the Associate Director Sports Marketing. Responsibilities: * Supports creative development and execution of marketing materials * Builds creative deliverables and timelines to ...

New Associates gain experience in the following areas: • Sales and Marketing • Leadership ... • Sports Management • Athletic experience • Restaurant / bartending service industry ...

... sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our ... Job Overview The Marketing Associate serves as a vital support role for both the Client Solutions ...

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Sports Marketing Associate information

See salary details

$26.5K

$50.7K

$73K

How much do sports marketing associate jobs pay per year?

As of Jul 22, 2026, the average yearly pay for sports marketing associate in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

How does a Sports Marketing Associate typically collaborate with other departments within a sports organization?

Sports Marketing Associates frequently work cross-functionally with sales teams, event coordinators, public relations, and digital media departments. Their responsibilities often involve aligning marketing campaigns with ticket sales strategies, supporting event promotions, and ensuring brand consistency across all channels. Regular meetings and project updates are common, as collaboration is key to executing successful campaigns and reaching organizational goals. This dynamic teamwork environment helps associates learn from various departments and can open pathways for career advancement.

What is the difference between Sports Marketing Associate vs Sports Marketing Coordinator?

AspectSports Marketing AssociateSports Marketing Coordinator
ResponsibilitiesAssisting with marketing campaigns, social media, and event promotionPlanning, executing, and managing marketing projects and events
Required SkillsCommunication, social media, basic marketing knowledgeProject management, organization, communication
Work EnvironmentSports teams, agencies, or brandsSports events, marketing departments, agencies
CredentialsBachelor's in marketing, sports management, or related fieldSimilar educational background, often with experience in event planning

The Sports Marketing Associate typically supports marketing efforts through assisting with campaigns and social media, while the Sports Marketing Coordinator manages and executes marketing projects and events. Both roles require similar educational backgrounds and work in sports-related environments, but the Coordinator role involves more project management responsibilities.

What does a Sports Marketing Associate do?

A Sports Marketing Associate is responsible for promoting sports teams, events, athletes, or products through marketing campaigns and partnerships. They help develop and implement marketing strategies, coordinate promotional activities, and engage with fans and sponsors. The role often involves market research, social media management, and organizing community events to boost brand visibility. Sports Marketing Associates work closely with marketing managers and other team members to ensure successful execution of marketing plans.

What are the key skills and qualifications needed to thrive as a Sports Marketing Associate, and why are they important?

To thrive as a Sports Marketing Associate, you typically need a degree in marketing, sports management, or a related field, along with strong analytical and communication skills. Familiarity with digital marketing tools, CRM systems, social media platforms, and event management software is often required. Creativity, teamwork, and adaptability are standout soft skills that help drive engaging campaigns and foster relationships with stakeholders. These competencies are essential for effectively promoting sports brands, increasing fan engagement, and achieving marketing objectives in a dynamic, competitive industry.
More about Sports Marketing Associate jobs
What cities are hiring for Sports Marketing Associate jobs? Cities with the most Sports Marketing Associate job openings:
What are the most commonly searched types of Sports Marketing jobs? The most popular types of Sports Marketing jobs are:
What states have the most Sports Marketing Associate jobs? States with the most job openings for Sports Marketing Associate jobs include:
Infographic showing various Sports Marketing Associate job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.
Sports Marketing Coordinator

$56K - $75K/yr

Full-time

Posted 7 days ago


Job description

Job Posting Title:

Sports Marketing Coordinator

Req ID:

10155484

Job Description:

The Content Sports Marketing department at ESPN is responsible for creating and executing live sport marketing strategies across streaming and linear television platforms. The department covers a wide range of sports, including NFL, NBA, College Football, and more. The team works closely with media, creative teams, content producers, programmers, and distributors to deliver engaging and relevant sports marketing strategies to fans around the world. The Content Sports Marketing department is always looking for new and innovative ways to showcase the best of sports, ESPN's brand, and reach expansion audiences.

The Sports Marketing Coordinator supports the marketing and promotional planning and execution of the NFL Network, NFL, and Super Bowl for several additional sports properties within the team portfolio. This position provides support in the development and execution of these properties' marketing strategies and multi-platform promotional plans across ESPN and The Walt Disney Company in addition to providing overall support for the Sports Marketing team. The Marketing Coordinator will be a key liaison between our sports marketing team, media team, internal and external creative teams, and the broader ESPN cross-functional organization. This role is based in New York, New York. The position reports to the Associate Director Sports Marketing.

Responsibilities:

  • Supports creative development and execution of marketing materials
  • Builds creative deliverables and timelines to ensure work is finished, delivered, and trafficked on time (and on budget)
  • Develops the relationship and production timelines with the internal creative teams
  • Ensures accuracy and excellence of all work done internally and by creative agencies
  • Providing input on creative development and execution of marketing materials
  • Partners closely with Media on the scheduling and delivery of on and off channel assets
  • Liaisons day-to-day correspondence with internal and external creative partners including relaying creative feedback and management of full timelines
  • Develops a full understanding of the programming schedules and sponsor requirements to ensure all marketing materials and deliverables are accurate
  • Aides in the management of the budget
  • Works with the research and media teams to translate data into strategic inputs

Required Qualifications:

  • Minimum of 6 months of related marketing or business experience with an understanding of marketing fundamentals, creative evaluation, and budget management
  • Impressive verbal and written skills
  • Positive energy with a 'can do' attitude
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously
  • Strong work ethic, detail-oriented, and collaborative to get the job done
  • Fundamental understanding of the ESPN portfolio, including its DTC product ESPN+
  • Sports knowledge including both a fan and business perspective

Preferred Qualifications:

  • Outstanding team player with strong interpersonal skills
  • Strong analytical skills and active mind
  • Knowledge and an interest in the evolving media landscape and media consumption habits
  • Hunger for learning & making a difference; open minded
  • A healthy appreciation for the role of sports with cultural trends
  • Strategic thinker with finely tuned critical thinking skills
  • Solution-oriented
  • Highly collaborative and a relationship builder
  • Strong writer and comfortable presenter

Required Education:

  • High school diploma or equivalent

Preferred Education

  • Bachelor's degree or equivalent in Marketing, Business, or a related field

#ESPNMedia

The hiring range for this position in New York, NY is $56,600.00 to $75,900.00 per year based on a 40-hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

ESPN Creative Studio and Marketing

Job Posting Primary Business:

Marketing & Consumer Engagement

Primary Job Posting Category:

Content Marketing - Sports

Employment Type:

Full time

Primary City, State, Region, Postal Code:

New York, NY, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2026-07-14

Walt Disney logo

About Walt Disney

Sourced by ZipRecruiter

At Disney, we're storytellers. We make the impossible, possible. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring stories to life through our movies, products, interactive games, parks and resorts, and media networks. Now is your chance to join our talented team that delivers unparalleled creative content to audiences around the world. "We create happiness." That's our motto at Walt Disney Parks and Resorts. And it permeates everything we do. At Disney, you'll help inspire that magic by enabling our teams to push the limits of entertainment and create the never-before-seen!

Industry

Amusement, gambling, and recreation

Company size

10,000+ Employees

Headquarters location

Burbank, CA, US

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