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Sports Business Jobs (NOW HIRING)

Watchfire

Marketing Specialist, Sports

Danville, IL · On-site

Bachelor's degree in Marketing, Advertising, Sports Business, or a similar discipline is required Benefits: * Medical * Dental * Vision * Company Paid Life/ADD * Voluntary Life/ADD * Dependent Life ...

Playbook

Business Development Associate

Hoboken, NJ

$48K - $66K/yr

We have an amazing list of customers and partners including professional sports teams, fortune 500 ... You will have extensive exposure to sales, business development, program operations, and marketing ...

Leland

Sports Management Coach

$17 - $22/hr

We're seeking an experienced sports management coach to work with students and professionals pursuing careers in sports business. This role includes teaching core skills in athlete representation ...

TGA Premier Sports

Pickleball Coach

Severna Park, MD · On-site

$55/hr

TGA Sports has been in the youth sports business for over 22 years and have been recognized as the largest operating program in the US. New Coaches can work *5-25 classes a week, earn $30 per class ...

TGA Premier Sports

Pickleball Coach

Severna Park, MD · On-site

$55/hr

TGA Sports has been in the youth sports business for over 22 years and have been recognized as the largest operating program in the US. New Coaches can work *5-25 classes a week, earn $30 per class ...

TGA Premier Sports

Youth Tennis Coach

Annapolis, MD · On-site

$55/hr

TGA Sports has been in the youth sports business for over 22 years and have been recognized as the largest operating program in the US. New Coaches can work *5-25 classes a week, earn $30 per class ...

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Sports Business information

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$33K

$77.3K

$137K

How much do sports business jobs pay per year?

As of Sep 3, 2026, the average yearly pay for sports business in the United States is $77,274.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,000.00 and $97,000.00 per year, depending on experience, location, and employer.

What is sports business?

Sports business refers to the commercial and administrative aspects of the sports industry, including the management, marketing, sponsorship, media rights, and operations of sports teams, leagues, facilities, and events. Professionals in this field work to maximize revenue, engage fans, and ensure the successful running of sporting organizations. Careers in sports business can range from sports marketing and event management to finance, sales, and athlete representation. The industry combines a passion for sports with business acumen to drive growth and innovation.

How does a role in sports business typically interact with teams, sponsors, and media partners?

Professionals in sports business regularly coordinate with athletic teams to manage operations, schedule events, and ensure contractual obligations are met. They also work closely with sponsors to develop partnerships, secure funding, and maximize brand exposure during sporting events. Additionally, collaborating with media partners is common, as it involves negotiating broadcast rights, planning promotional activities, and managing public relations to enhance the visibility of both the team and its sponsors. This collaborative environment requires strong communication and relationship-building skills.

What are the key skills and qualifications needed to thrive in sports business, and why are they important?

To thrive in Sports Business, you need a solid understanding of sports management, marketing, and finance, often supported by a degree in sports management or business administration. Familiarity with CRM software, data analytics tools, and ticketing platforms is typically required. Exceptional communication, networking, and negotiation skills help professionals build relationships and close deals in this competitive industry. These competencies ensure effective operations, maximize revenue, and foster growth in the dynamic world of sports business.

What is the difference between Sports Business vs Sports Marketing?

AspectSports BusinessSports Marketing
Required CredentialsDegree in Business, Sports Management, or related fieldsDegree in Marketing, Communications, or related fields
Work EnvironmentSports organizations, management firms, event companiesAdvertising agencies, media companies, sports brands
Employer & Industry UsageUsed across sports teams, leagues, and management firmsUsed in promoting sports events, teams, and products

Sports Business focuses on managing and operating sports organizations, while Sports Marketing concentrates on promoting sports events and brands. Both fields require similar educational backgrounds and often overlap in the sports industry, but their core functions differ: one manages the business side, the other handles marketing strategies.

What jobs can I get in sports business?

In sports business, common roles include sports marketing manager, sports agent, event coordinator, sports analyst, and facility manager. These jobs often require skills in marketing, communication, and knowledge of sports industry operations, with some roles needing certifications or experience in management or sports administration.
More about Sports Business jobs

What cities are hiring for Sports Business jobs?

Cities with the most Sports Business job openings:

What are the most commonly searched types of Sports Business jobs?

The most popular types of Sports Business jobs are:

What states have the most Sports Business jobs?

States with the most job openings for Sports Business jobs include:

What job categories do people searching Sports Business jobs look for?

The top searched job categories for Sports Business jobs are:

Sports Business jobs near you
Infographic showing various Sports Business job openings in the United States as of August 2026, with employment types broken down into 83% Full Time, 14% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $77,274 per year, or $37.2 per hour.

Marketing Specialist, Sports

Watchfire

Danville, IL • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 3 days ago

Job description

Responsibilities
  • Develop marketing materials and campaigns tailored to the sports market, ensuring alignment with brand identity, sales objectives, and product positioning. Monitor and report campaign performance.
  • Collaborate with multiple departments to create accurate data sheets and compelling collateral.
  • Support the planning, execution, and attendance of industry events and trade shows.
  • Assist in the development of training and educational resources.
  • Prepare onboarding materials and videoboard content for sports teams.
  • Create and manage email marketing and lead generation campaigns.
  • Contribute to digital marketing efforts, including website, social media, and newsletter content.
  • Conduct market research and competitive analysis to identify trends and growth opportunities.
  • Perform other duties as assigned.

Qualifications/Skills:
  • Excellent written and verbal communication skills.
  • Ability to initiate action, demonstrate leadership and motivational skills.
  • Ability to problem solve and think strategically.
  • Understanding marketing, promotions, and sales principles.
  • Experience with Adobe, Microsoft, CRM, or similar software.
  • 3-5 years' experience in a sports business, corporate marketing, or advertising agency setting.
  • Knowledge and passion for a variety of sports desired

Education and Licensing:
  • Bachelor's degree in Marketing, Advertising, Sports Business, or a similar discipline is required

Benefits:
  • Medical
  • Dental
  • Vision
  • Company Paid Life/ADD
  • Voluntary Life/ADD
  • Dependent Life/ADD
  • 401k with Employer Match
  • Vacation
  • Personal Time

*Watchfire is an Equal Opportunity Employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs.
*Legal authorization to work in the US required. We will not consider candidates who need sponsorship, now or in the future, to be legally employed in the US. No H1B, OPT, CPT or other "temporary work authorization" candidates will be considered.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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