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Senior Ppc Manager Jobs (NOW HIRING)

Jobgether

$250K - $350K/yr

The role combines Amazon marketplace strategy, PPC, organic ranking, catalog management, financial ... senior stakeholders. * Strong client-facing presence, empathy, and relationship-building skills.

Talent Voyager

Senior Amazon Account Manager

We're seeking a Senior Amazon Account Manager to lead client strategy, manage account teams, and ... You'll work cross-functionally with PPC, creative, and operations specialists to deliver holistic ...

Netrush

Senior Manager, Retail Media Strategist

WA · Remote

They manage campaigns across PPC, DSP, and AMC, turning insight into action that drives visibility ... The Senior MediaPilot will iInnovate marketing offerings and drive Amazon growth via on and off-AMZ ...

Rankings.io

$80K/yr

You will own the omnichannel strategy across areas like SEO, PPC, Local Service Ads, Paid Social ... SVP of Accounts, and the CSO. Department Account Management Locations St Louis, Remote Remote ...

Accelerazon

Senior Amazon PPC Specialist

Sioux Falls, SD · Remote

$25K - $60K/yr

We're looking for an experienced Senior Amazon PPC Specialist (remote) to take ownership of ... You'll manage advertising across approximately 10-20 client accounts, developing campaign strategy ...

Reed

We're looking for a Senior Marketing Manager to lead and scale our marketing function. This is a ... Lead multi-channel campaigns across paid social, SEO, PPC, email, and more to drive awareness and ...

Classet

Senior Account Manager

$65K/yr

WISE Digital Partners is Hiring a Senior Account Manager! Location: Remote (Work from Anywhere) ... Lead digital marketing strategy discussions covering SEO, PPC, websites, and AI-driven visibility.

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Senior Ppc Manager information

See salary details

$25K

$80.3K

$163.5K

How much do senior ppc manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for senior ppc manager in the United States is $80,287.00, according to ZipRecruiter salary data. Most workers in this role earn between $41,500.00 and $103,000.00 per year, depending on experience, location, and employer.

What is a senior PPC manager?

Senior PPC Managers are experienced digital marketing professionals who specialize in managing pay-per-click (PPC) advertising campaigns across platforms like Google Ads, Bing Ads, and social media. They develop strategies to maximize ROI, oversee campaign performance, and analyze data to make informed decisions. Their responsibilities often include team leadership, budget management, keyword research, and staying current with industry trends to drive effective advertising outcomes.

What are the key skills and qualifications needed to thrive as a senior PPC manager?

To thrive as a Senior PPC Manager, you need deep expertise in pay-per-click advertising, data analysis, campaign optimization, and a relevant degree or Google Ads certification. Mastery of tools like Google Ads, Microsoft Advertising, Google Analytics, and bid management platforms is essential. Strong communication, strategic thinking, and leadership skills help you collaborate with teams and effectively manage client relationships. These skills ensure campaigns deliver measurable ROI, stay ahead of industry trends, and drive business growth.

How does a senior PPC manager typically collaborate with other departments to achieve campaign goals?

A Senior PPC Manager often works closely with teams such as marketing, creative, analytics, and sales to ensure pay-per-click campaigns are aligned with overall business objectives. Collaboration includes sharing campaign data with analytics for performance insights, coordinating with the creative team for ad copy and visuals, and discussing lead quality with the sales team. This cross-functional approach helps optimize campaigns for better ROI and ensures messaging consistency across all channels. Regular meetings and transparent communication are key to successful collaboration in this role.

What is the difference between Senior Ppc Manager vs Digital Marketing Manager?

AspectSenior Ppc ManagerDigital Marketing Manager
Required CredentialsCertifications in PPC platforms (Google Ads, Bing Ads)Broader marketing certifications (Google Analytics, HubSpot)
Work EnvironmentFocus on paid advertising campaigns, SEM teamsOversees multiple marketing channels including SEO, content, social media
Employer & Industry UsageCommon in digital advertising agencies, e-commerce, tech firmsUsed across various industries for overall marketing strategy

The Senior Ppc Manager specializes in managing paid search campaigns with specific PPC certifications, focusing on SEM platforms. In contrast, a Digital Marketing Manager oversees a broader range of marketing activities, including SEO, content, and social media, often requiring a wider skill set. Both roles are vital in digital marketing but differ in scope and focus.

What does a senior PPC manager do?

A senior PPC manager oversees pay-per-click advertising campaigns, developing strategies to optimize ad performance and maximize return on investment. They analyze data, manage budgets, and coordinate with marketing teams, often using tools like Google Ads and Bing Ads, to ensure campaign success and meet business goals.

What is a senior PPC manager's salary?

A senior PPC manager's salary typically ranges from $70,000 to $120,000 annually, depending on experience, location, and company size. They often have expertise in tools like Google Ads and analytics platforms, and may earn bonuses or commissions based on campaign performance.
More about Senior Ppc Manager jobs

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What states have the most Senior Ppc Manager jobs?

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What job categories do people searching Senior Ppc Manager jobs look for?

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Senior Ppc Manager jobs near you
Infographic showing various Senior Ppc Manager job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 69% In-person, and 31% Remote job distribution, with an average salary of $80,287 per year, or $38.6 per hour.

Sr. Manager, Search Engine Marketing

Macy's

Manhattan, NY • On-site

$108K - $180K/yr

Full-time

Medical, Retirement, PTO

Re-posted 18 days ago

Macy's rating

6.2

Company rating: 6.2 out of 10

Based on 859 frontline employees who took The Breakroom Quiz

8th of 21 rated department stores

Job description


Be part of an amazing story.
Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditions...about inspiring stores and irresistible products...about the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.
Job Overview
The Senior Manager, Search Engine Marketing develops and implements comprehensive PPC strategies for key categories and products to drive sales, revenue growth, and efficiency. The Senior Manager conducts keyword research and analysis, manages and optimizes campaigns across platforms, and leverages analytics tools to track performance and report key metrics to senior leadership. The Senior Manager collaborates with site merchandisers and cross-functional teams to align campaigns with broader marketing initiatives, mentors junior PPC team members, and partners with internal teams to ensure landing pages, ad copy, and promotions are optimized for conversion. The Senior Manager develops and maintains paid-search investment plans, executes ongoing optimization to improve campaign performance, and stays current on emerging PPC technologies and techniques to keep the company ahead of the competition.
What You Will Do
  • Develop and implement PPC strategies for retail products that drive sales and revenue growth.
  • Manage and optimize search and shopping campaigns and product feeds across platforms such as Google Ads and Microsoft Advertising (Bing), applying deep knowledge of each platform's features and nuances.
  • Manage and optimize app campaigns across platforms such as Google Ads and Apple Search Ads (ASA), applying deep knowledge of each platform's features and nuances.
  • Use Adobe Analytics and other tools to track performance, identify improvement opportunities, and report clear, concise results and recommendations to senior leadership.
  • Partner with Marketing to align PPC campaigns with broader initiatives and key retail moments (e.g., major shopping and sale events) and ensure messaging is consistent, compelling, and customer-relevant.
  • Monitor industry trends and emerging PPC technologies and techniques; provide thought leadership to the broader marketing organization.
  • Manage and mentor junior PPC team members, providing coaching, feedback, and support while contributing to broader marketing initiatives.
  • Collaborate with Creative, Development, and E-commerce teams to optimize landing pages and ad copy for conversion, leveraging A/B testing and conversion-rate optimization best practices.
  • Develop and manage PPC budgets to maintain profitability and comply with financial guidelines while identifying opportunities to scale and expand campaign efforts.
  • Build ad hoc testing and performance-improvement plans to achieve revenue and efficiency targets.
  • Execute ongoing optimization to improve campaign performance and identify opportunities for innovation and experimentation to stay ahead of the competition.
  • Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
  • In addition to the essential duties mentioned above, other duties may be assigned.

Skills You Will Need
  • PPC Strategy & Growth Orientation: Strong skill in designing and executing PPC strategies for retail categories and products that drive revenue growth, efficiency, and ROAS improvement.
  • Search & Shopping Platform Expertise: Deep hands-on expertise in Google Ads and Microsoft Advertising (Bing), including the ability to optimize search and shopping programs using platform-specific features and levers.
  • App Campaign Management: Proven ability to manage and optimize app acquisition and engagement campaigns across platforms such as Google Ads and Apple Search Ads (ASA).
  • Shopping Feed & Catalog Management: Strong skill in managing product feeds and resolving feed quality issues using feed management tools (e.g., ProductsUp) to improve shopping performance at scale.
  • Measurement, Analytics & Performance Reporting: Advanced ability to use Adobe Analytics (and related analytics tools) to monitor performance, identify trends and opportunities, and deliver clear, decision-ready reporting and recommendations to senior leadership.
  • Attribution & KPI Optimization: Working knowledge of attribution approaches and measurement platforms (e.g., Adobe, Google Analytics) with the ability to optimize across the full customer journey against KPIs such as CPA, CPI, ROAS, and ROI.
  • Testing, Experimentation & CRO: Strong skill in developing hypotheses, running structured tests (creative, formats, audiences, landing pages), and applying A/B testing and conversion-rate optimization best practices to improve results.
  • Budget & Investment Management: Ability to build and manage PPC budgets and investment plans, maintain profitability within financial guidelines, and identify opportunities to scale and expand campaign efforts.
  • Cross-Functional Partnership: Ability to collaborate effectively with Marketing, Site Merchandising, Creative, Development, and E-commerce teams to align campaigns with major retail moments and ensure consistent messaging and strong onsite conversion.
  • Leadership, Coaching & Team Development: Demonstrated ability to mentor and develop junior team members through coaching, feedback, and day-to-day guidance while contributing to broader marketing initiatives.
  • Executive Communication & Influence: Ability to lead conversations with senior leadership and cross-functional partners, present insights clearly and concisely, and influence decisions in a matrixed environment.
  • Program & Project Management: Strong skill in managing multiple campaigns and initiatives simultaneously, prioritizing effectively, and delivering outcomes against competing deadlines.
  • Strategic, Creative & Technical Problem Solving: Ability to think strategically and creatively while staying close to technical details to diagnose issues, unlock performance, and drive continuous improvement.

Who You Are
  • Candidates with a bachelor's degree or equivalent work experience in a related field are encouraged to apply. 6-plus years of related experience.
  • This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.
  • Able to work a flexible schedule based on department and company needs.

What We Can Offer You
Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
Some additional benefits we offer include:
  • Merchandise discounts
  • Performance-based incentives
  • Annual merit review
  • Employee Assistance Program with mental health counseling and legal/financial advice
  • Tuition reimbursement

Access the full menu of benefits offerings here.
About Us
This is a great time to join Macy's! Whether you're helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people's lives.
Join us and help write the next chapter in our story - apply today!
This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
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About Macy's

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Macy's is proudly America's Department Store. There's a reason we've been around for 160 years. Customers come to us for fashion, value and celebration. Macy's is also known for giving back to our communities. The magic of Macy's ultimately comes alive in our stores, and our store colleagues are the ones making it happen. They provide outstanding customer service, create a memorable shopping experience, and drive sales results.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

New York, NY, US

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