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Senior Digital Marketing Manager Jobs (NOW HIRING)

Wolfe, LLC

Senior Digital Marketing Manager

Pittsburgh, PA · On-site

$120K - $125K/yr

As a Digital Marketing Manager focused on SEM, you will own the planning, optimization, and performance of our paid search campaigns across Google Ads and Microsoft Ads, using AI-powered analytics ...

Trov

Owala Sr. Digital Marketing Manager

Lehi, UT · On-site

$90 - $120/hr

The Sr. Digital Marketing Manager will own the digital roadmap across paid media, SEO/GEO, email/SMS, website performance, and conversion optimization. This individual will provide strategic ...

Club Car Wash

Sr Digital Marketing Manager

Columbia, MO · On-site

$115K/yr

As A Senior Digital Marketing Manager You Will: * Execute and optimize digital marketing campaigns across paid and owned channels in support of company growth objectives * Own the day-to-day ...

Adams Limitless

Sr. Digital Marketing Manager

Erie, PA · On-site

$100K/yr

Apply now to join a recession proof fast growing industry with our global fall protection client as their newest Sr Digital Marketing Manager. * Support and influence 5+ business units nationally ...

Supermicro

Sr. Digital Marketing Manager

San Jose, CA · On-site

$130K - $170K/yr

Supermicro is seeking a Sr. Digital Marketing Manager to lead digital demand generation for the Supermicro eCommerce platform. This role requires a strategic leader to oversee our performance ...

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How much do senior digital marketing manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for senior digital marketing manager in the United States is $113,657.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,000.00 and $131,000.00 per year, depending on experience, location, and employer.

What is a senior digital marketing manager?

A Senior Digital Marketing Manager is a professional responsible for planning, executing, and overseeing online marketing strategies to promote a company's products or services. They manage digital campaigns across various channels such as social media, email, search engines, and display advertising. This role typically involves leading a team, analyzing campaign performance, optimizing marketing efforts, and ensuring that digital initiatives align with business goals. Senior Digital Marketing Managers also stay up-to-date with the latest digital trends and technologies to maintain a competitive edge.

What are the key skills and qualifications needed to thrive as a senior digital marketing manager?

To thrive as a Senior Digital Marketing Manager, you need expertise in digital marketing strategy, analytics, content creation, and campaign management, often supported by a relevant degree and substantial industry experience. Familiarity with tools like Google Analytics, SEO/SEM platforms, marketing automation systems, and certifications such as Google Ads or HubSpot are typically required. Strong leadership, communication, and creative problem-solving skills help you effectively lead teams and collaborate across departments. These skills ensure the development and execution of impactful marketing initiatives that drive business growth and brand visibility.

What are some common challenges faced by senior digital marketing managers when leading cross-functional campaigns?

Senior Digital Marketing Managers often encounter challenges in aligning multiple departments, such as creative, analytics, and sales, to work towards unified campaign goals. Ensuring consistent messaging and seamless execution across channels requires strong project management and communication skills. Additionally, prioritizing resources and adapting quickly to shifting market trends or emerging technologies can be demanding. Building collaborative relationships and fostering open communication helps navigate these complexities effectively.
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Senior Digital Marketing Manager jobs near you
Infographic showing various Senior Digital Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $113,657 per year, or $54.6 per hour.

Senior Digital Marketing Manager

Wolfe, LLC

Pittsburgh, PA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 5 days ago

Job description

Senior Digital Marketing Manager
Department: Marketing
Employment Type: Full Time
Location: Pittsburgh Onsite
Description
Role SummaryWolfe is a Pittsburgh-based FinTech company building the next generation of financial products, and we are actively embedding AI across our product, our internal processes, and the way our teams work day-to-day. As a Digital Marketing Manager focused on SEM, you will own the planning, optimization, and performance of our paid search campaigns across Google Ads and Microsoft Ads, using AI-powered analytics and bidding tools to maximize ROAS and drive customer acquisition. You'll work closely with the Director of Digital Marketing to shape our omni-channel strategy and ensure our campaigns adapt as market conditions and business priorities shift.
  • This is a 5-day onsite role in Greentree, PA.
  • The title at hire for this position will be either Senior Digital Marketing Manager or Digital Marketing Manager depending on your level of experience.

Responsibilities
  • Manage and optimize Google Ads and Microsoft Ads campaigns to meet monthly and quarterly ROAS targets, adjusting bids, budgets, and audience segments based on performance data.
  • Design and execute A/B tests on ad copy, landing pages, bidding strategies, and audience targeting, documenting results and implementing winning variations into live campaigns.
  • Monitor campaign budgets across all channels, forecast spend, and reallocate budget to top-performing campaigns in collaboration with the Director of Digital Marketing.
  • Generate weekly and monthly campaign performance reports for leadership, including ROAS, CPA, click volumes, and trend analysis, with clear recommendations for optimization.
  • Support the Director of Digital Marketing in developing and refining omni-channel strategy recommendations by analyzing campaign data and identifying cross-channel performance patterns.

Impact Statement
  • For more clarity on the role, below are the success metrics and measurements for this role in the first 90 to 120 days:
  • Achieve a measurable improvement in campaign ROAS (minimum 10% lift) across at least two major campaign buckets through keyword optimization, bid strategy adjustments, and audience refinement.
  • Launch and complete at least three A/B tests with documented results and ship winning variations to production campaigns.
  • Deliver a weekly performance dashboard and monthly strategic report to the Director of Digital Marketing that tracks all active campaigns, identifies top performers, and recommends budget reallocation.

Qualifications
  • More than 4 years of hands-on SEM campaign management experience, with proven expertise managing Google Ads and Microsoft Ads at scale.
  • Strong track record of improving campaign ROAS through testing, optimization, and strategic bidding decisions.
  • Comfortable working with analytics platforms (Google Analytics, data dashboards) and extracting actionable insights from large datasets.
  • Familiarity with AI-assisted optimization tools and analytics platforms commonly used in marketing tech stacks.
  • Excellent communication skills with ability to translate campaign performance data into clear strategic recommendations for leadership.

Compensation, Benefits, and Perks
Wolfe is committed to providing a comprehensive benefits package to support your well-being, along with competitive compensation. Our benefits and perks include but not limited to:
  • Restricted Stock Units (RSUs)
  • Profit Share
  • Medical, Prescription, Vision, and Dental insurance for employees and dependents (Wolfe pays 80% of premium)
  • Short-Term Disability Insurance (Wolfe pays 100% of premium)
  • Voluntary Long-Term Disability Insurance, Life Insurance, Critical Illness Insurance, Accident Insurance, and Hospital Indemnity coverage
  • PTO (vacation and sick time)
  • Corporate Holidays and Floating Holidays
  • 401(k)
  • Employee recognition program
  • Charitable Donation to a charity of your choice yearly
  • Employee Referral Bonus
  • Tuition Reimbursement
  • Internal Training and Information sessions
  • Family Picnic, Holiday Party, and other outings
  • Internal Culture Club

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