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Senior B2B Content Writer Jobs (NOW HIRING)

Dalet

Content Writer

Dallas, TX · On-site +1

$85K - $100K/yr

Qualifications Required * 3-7+ years of content writing experience in B2B technology * Strong background in media, broadcast, or video production industry * Proven ability to write about technical ...

LanceSoft Inc

Content Writer

San Jose, CA

Company Description In business since 2000, LanceSoft is a nationally certified Minority Business ... Senior content manager that leverages strong writing, user experience, and editorial skills to ...

TriOptus LLC

Sr Content writer

Mclean, VA · On-site

... business communications, creating and updating job aids, and supporting ongoing content updates ... Ability to manage multiple projects Responsibilities * Draft emails, intranet content ...

Dalet

Content Writer (Remote)

Orlando, FL · Remote

$85K - $100K/yr

Qualifications Required * 37+ years of content writing experience in B2B technology * Strong background in media, broadcast, or video production industry * Proven ability to write about technical ...

ComparePower.com

Content Writer

Dallas, TX · On-site

We're a lean organization: you'll work closely with those in senior leadership and have exposure to ... business opportunities, therefore your talent and contributions would positively direct your ...

Devine Business Group

B2B Sales Representative

Kuna, ID · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

Devine Business Group

B2B Sales Representative

Redmond, OR · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

Devine Business Group

B2B Sales Representative

Gilbert, AZ · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

ComparePower.com

Content Writer

Dallas, TX · On-site

We're a lean organization: you'll work closely with those in senior leadership and have exposure to ... business opportunities, therefore your talent and contributions would positively direct your ...

Devine Business Group

B2B Sales Representative

Buckeye, AZ · On-site

$70K - $90K/yr

B2B Sales Representative Do you thrive on new experiences, enjoy building strong relationships, and value both freedom and responsibility. At Devine Business Group, we are seeking a motivated and ...

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Senior B2B Content Writer information

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$30.5K

$92.6K

$171K

How much do senior b2b content writer jobs pay per year?

As of Jul 25, 2026, the average yearly pay for senior b2b content writer in the United States is $92,559.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,000.00 and $101,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Senior B2B Content Writer, and why are they important?

To thrive as a Senior B2B Content Writer, you need advanced writing skills, a strong understanding of business and industry trends, and experience crafting content for professional audiences, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, analytics platforms, and project management software is typically required. Exceptional research abilities, attention to detail, and the capacity to collaborate effectively with stakeholders are standout soft skills. These skills ensure the production of high-quality, strategic content that drives engagement, supports business goals, and maintains brand credibility.

What is a Senior B2B Content Writer?

A Senior B2B Content Writer is an experienced professional who creates high-quality written content targeted at other businesses, rather than individual consumers. They develop materials such as whitepapers, case studies, blog posts, website copy, and industry reports to help promote products, services, or expertise to a business audience. Senior writers are expected to have a deep understanding of complex industry topics, excellent research skills, and the ability to craft compelling narratives that drive engagement and support business goals. They often collaborate closely with marketing, sales, and subject matter experts to ensure content aligns with company objectives and resonates with the target audience.

What are some unique challenges Senior B2B Content Writers face when creating content for complex industries?

Senior B2B Content Writers often work with highly specialized topics and audiences, which can make it challenging to craft content that is both accurate and engaging. You'll frequently need to collaborate with subject matter experts to ensure technical accuracy, while also translating jargon into clear, value-driven messaging for decision-makers. Balancing the need for in-depth information with readability and strategic business objectives is a key part of the role. Additionally, managing multiple projects with tight deadlines and aligning content with broader marketing and sales goals are common aspects of the job.

What is the difference between Senior B2B Content Writer vs B2B Content Strategist?

AspectSenior B2B Content WriterB2B Content Strategist
Primary RoleCreates and edits B2B content, focusing on writing quality and accuracyDevelops overall content plans and strategies to meet business goals
Skills & CredentialsStrong writing, editing, SEO knowledge, often with content marketing experienceStrategic thinking, content planning, analytics, often with marketing or communications background
Work EnvironmentTypically works within marketing teams, producing content for various channelsCollaborates with marketing, sales, and executive teams to align content with business objectives

While both roles require content creation skills and industry knowledge, the Senior B2B Content Writer focuses on producing high-quality content, whereas the B2B Content Strategist develops the overarching content strategy to drive business growth.

More about Senior B2B Content Writer jobs
What cities are hiring for Senior B2B Content Writer jobs? Cities with the most Senior B2B Content Writer job openings:
What are the most commonly searched types of B2B Content Writer jobs? The most popular types of B2B Content Writer jobs are:
What job categories do people searching Senior B2B Content Writer jobs look for? The top searched job categories for Senior B2B Content Writer jobs are:
Senior B2B Content Writer jobs near you
Infographic showing various Senior B2B Content Writer job openings in the United States as of July 2026, with employment types broken down into 90% Full Time, and 10% Contract. Highlights an 70% In-person, 5% Hybrid, and 25% Remote job distribution, with an average salary of $92,559 per year, or $44.5 per hour.
Senior B2B Content Writer (Marketing) - remote opportunity

Senior B2B Content Writer (Marketing) - remote opportunity

Tivity Health

Remote

Other

Medical, Dental, Vision, Retirement, PTO

Posted 20 hours ago

Job description

Description/Responsibilities
Our Senior B2B Content Writer partners day-to-day with B2B Marketing strategists to turn strategy into high-performing content across the buyer journey. This is an embedded role: you'll participate in campaign working sessions, help shape positioning and messaging, and translate complex topics into clear, credible, persuasive content for B2B decision-makers.
At a glance:
  • Co-own B2B content planning with strategists - including the VP of B2B Marketing and the VP of Growth Operations - across demand gen, ABM, sales enablement, and customer marketing
  • Write and optimize core assets: landing pages, emails, case studies, one-pagers/solution briefs, blog posts, webinar/event copy, and enablement materials
  • Interview subject matter experts, synthesize research, and ensure accuracy/claim substantiation
  • Use performance and sales feedback to continuously improve messaging, clarity, and conversion

As a full-time, integrated member of the team, you'll engage internal experts, translate complex topics into audience-ready narratives, and drive continuous improvement in B2B content quality, consistency, and delivery.
Reporting & Team:
  • Reports to: Marketing Content Leader
  • Works closely with: Leadership for Content Marketing, B2B Marketing, Growth Operations, Sales and Client Relations, as well as subject matter experts across the organization
  • To support production excellence, participates in weekly content planning, campaign kickoffs, copy and design reviews, and retrospectives to improve quality, speed, and performance

Essential Job Functions:
  • Translate campaign strategy, segment insights, and product positioning into audience-ready messaging and content in partnership with B2B Marketing strategists
  • Write, edit, and iterate a range of B2B assets (e.g., landing pages, emails, sales collateral, case studies, one-pagers, solution briefs, blog posts, webinar/event copy, talking points, and internal enablement content)
  • Build content from credible source material: interview SMEs, synthesize research, and ensure terminology and claims are accurate and appropriately substantiated
  • Develop strategic narratives and proof points: propose angles, identify content gaps, and recommend formats that align to funnel stage and channel
  • Shape, maintain and evolve B2B voice, content, and messaging guidelines across products and audiences in partnership with brand, product marketing, and strategy
  • Use performance insights (engagement, conversion, qualitative sales feedback) to refine messaging, improve clarity, and strengthen content effectiveness over time
  • Coordinate with design, digital, and demand teams to adapt content for channel needs (web, email, paid/organic social, events) and apply best practices (SEO, accessibility, readability)
  • Own drafts through review cycles, incorporate feedback, and ensure content meets brand standards and (where applicable) regulatory/legal requirements

Capabilities:
  • Proven ability to write for B2B audiences, translating complex concepts into clear, compelling messaging and narratives
  • Strong interviewing and synthesis skills: able to elicit insights from SMEs and turn them into accurate, audience-ready content
  • Comfortable operating as an embedded partner in a strategist-led workflow: contributes ideas, flags risks/gaps, and iterates quickly based on feedback
  • Strong editorial judgment and attention to detail (structure, scannability, tone, grammar), with a bias toward clarity and audience outcomes
  • Able to manage work in a shared workflow (briefs, reviews, versioning) and keep stakeholders aligned on status, feedback, and deadlines

Work Style Attributes:
  • Customer- and market-aware: learns the subject matter well enough to write to real buyer needs, objections, and decision criteria
  • Highly collaborative: builds strong working relationships with strategists, product marketers, sales partners, and creative teams
  • Constructive, iterative mindset: welcomes feedback and uses it to strengthen clarity, tone, and performance

Success Metrics:
  • On-time delivery and throughput of priority B2B assets (meets planning commitments for internal and external needs; communicates risks early)
  • High content quality and consistency (voice, accuracy, clarity) evidenced by stakeholder feedback, few revision rounds, and smooth approval processes
  • Campaign and asset performance tied to content (engagement, conversion, influenced pipeline) in partnership with strategists and channel owners
  • Adoption and usability of sales enablement assets (sales feedback, usage signals, and field readiness)

Qualifications
  • 5 - 8+ years of experience writing B2B content in a marketing, agency, editorial, or in-house environment; experience in healthcare, benefits, wellness, or HR/total rewards is strongly preferred
  • Portfolio or writing samples demonstrating B2B content across channels (web, email, enablement, long-form) beneficial
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field preferred
  • Experience writing in regulated or compliance-reviewed environments (e.g., healthcare, benefits, financial services) and comfort navigating reviews and substantiation
  • Strong editorial, writing, and storytelling skills with the ability to adapt messaging for different audiences and platforms
  • Experience using AI tools to accelerate content development while maintaining accuracy, brand voice, and compliance, and/or to manage content across multiple channels, including social medial, web, email and print, for cataloguing, review and optimization
  • Familiarity with SEO best practices, web writing, and content optimization; able to write for both humans and search intent without sacrificing clarity
  • Excellent project management skills with the ability to manage multiple priorities and deadlines
  • Ability to work cross-functionally and collaborate with various teams in a fast-paced environment
  • Experience writing in regulated or compliance-reviewed environments (e.g., healthcare, benefits, financial services) and comfort navigating reviews and substantiation.

The salary range for this opportunity is $82,300 to $112,500. Compensation depends on several factors: qualifications, skills, competencies, and experience.
Tivity Health offers a robust benefits package, which includes a competitive salary, company bonus potential, medical, dental, vision, 401k with match, generous paid time off, free gym membership to over 13,000 fitness locations in the US, and other great benefits.
7566
About Tivity Health® Inc.
Tivity Health, Inc. is a leading provider of healthy life-changing solutions, including SilverSneakers®, ForeverFit®, and WholeHealth Living®. We help adults improve their health and support them on life's journey by providing access to in-person and virtual physical activity, social and mental enrichment programs, as well as a full suite of physical medicine and integrative health services. Our suite of services support health plans, employers, health systems and providers nationwide as they seek to reduce costs and improve health outcomes. Learn more at TivityHealth.
Tivity Health is an equal employment opportunity employer and is committed to a proactive program of diversity development. Tivity Health will continue to recruit, hire, train, and promote into all job levels without regard to race, religion, gender, marital status, familial status, national origin, age, mental or physical disability, sexual orientation, gender identity, source of income, or veteran status.

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