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Search Manager Jobs in Springfield, MO (NOW HIRING)

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Search Manager information

See Springfield, MO salary details

$51.8K

$75.4K

$109.6K

How much do search manager jobs pay per year?

As of Jul 27, 2026, the average yearly pay for search manager in Springfield, MO is $75,358.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,200.00 and $90,500.00 per year, depending on experience, location, and employer.

How does a Search Manager typically collaborate with other departments to optimize campaign performance?

Search Managers frequently work cross-functionally, partnering with content, analytics, and creative teams to ensure campaigns are aligned with overall marketing goals. They often collaborate with data analysts to review performance metrics and identify optimization opportunities, as well as with designers to refine ad creatives. Regular communication with account managers and clients is also common to share insights and adjust strategies based on evolving business objectives. This collaborative approach helps ensure that search campaigns are both effective and integrated with broader digital marketing efforts.

What are the key skills and qualifications needed to thrive as a Search Manager, and why are they important?

To thrive as a Search Manager, you need expertise in search engine marketing (SEM), pay-per-click (PPC) campaign management, data analysis, and a relevant degree in marketing or business. Familiarity with tools such as Google Ads, Microsoft Advertising, Google Analytics, and SEMrush, along with certifications like Google Ads Certification, is typically required. Strong analytical thinking, communication, and project management skills help drive effective campaigns and foster collaboration across teams. These skills are crucial for optimizing search performance, maximizing ROI, and staying competitive in the rapidly evolving digital marketing landscape.

What are Search Managers?

Search Managers are professionals responsible for overseeing and optimizing a company's search engine marketing (SEM) and sometimes search engine optimization (SEO) strategies. They manage campaigns on platforms like Google Ads and Bing Ads, analyze performance data, and adjust tactics to improve visibility, traffic, and conversions. Their role often involves keyword research, budget management, ad copywriting, and collaborating with marketing teams to achieve business goals.

What is the difference between Search Manager vs SEO Specialist?

AspectSearch ManagerSEO Specialist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in digital marketingBachelor's degree in marketing, communications, or related field; SEO certifications often preferred
Work EnvironmentOversees search marketing strategies, manages teams, collaborates with marketing departmentsFocuses on optimizing website content, keyword research, and link-building strategies
Employer & Industry UsageUsed in digital marketing agencies, e-commerce, and large corporationsCommon in marketing teams, digital agencies, and SEO firms

The Search Manager oversees overall search marketing strategies, including paid and organic search, managing teams and campaigns. The SEO Specialist concentrates on optimizing website content and improving organic search rankings. While both roles require marketing knowledge and familiarity with search engines, the Search Manager has broader responsibilities, including strategy development and team management, whereas the SEO Specialist focuses on technical and content optimization tasks.

What are the most commonly searched types of Search jobs in Springfield, MO? The most popular types of Search jobs in Springfield, MO are:
What cities near Springfield, MO are hiring for Search Manager jobs? Cities near Springfield, MO with the most Search Manager job openings:
Senior Manager, Software Engineering (Search)

Senior Manager, Software Engineering (Search)

O'Reilly Auto Parts

Springfield, MO • On-site

Full-time

Posted 29 days ago


O'Reilly Auto Parts rating

5.3

Company rating: 5.3 out of 10

Based on 1,872 frontline employees who took The Breakroom Quiz

546th of 728 rated retailers


Job description

Job Summary:
O'Reilly Auto Parts is a company with a proven track record of growth and stability, and they are seeking a Senior Manager for Application Development focused on Search Platforms. This role involves providing technical leadership for search platform strategy, overseeing development teams, and ensuring the delivery of high-performing search experiences across digital commerce channels.
Responsibilities:
• Develop and execute an enterprise search strategy aligned with business and customer experience goals.
• Define, measure, and report on metrics to evaluate search effectiveness and relevance.
• Analyze search performance and customer behavior to identify optimization opportunities.
• Lead enterprise search platforms including Solr, Elasticsearch, and Amazon OpenSearch.
• Ensure high availability, scalability, and performance of search environments.
• Oversee search index design, schema configuration, and query pipelines.
• Drive search relevance tuning initiatives, including boosting, weighting, ranking strategies, and synonym management.
• Monitor platform performance and lead troubleshooting and optimization efforts.
• Manage the analysis, design, development, implementation, and testing of search-related applications using approved methodologies.
• Lead multiple development teams to deliver scalable, high-quality search solutions.
• Provide technical direction, coaching, and performance feedback to team members.
• Build effective teams, allocate resources, and promote engineering best practices.
• Lead hiring, promotion, and performance management decisions.
• Maintain accountability for all systems within the search platform domain.
• Assess project value and prioritize initiatives based on business impact.
• Partner with stakeholders to define requirements, evaluate options, and plan delivery.
• Manage capacity planning, resource allocation, and operating and capital budgets.
• Oversee third-party vendors and contract evaluations.
• Maintain awareness of emerging search and cloud technologies.
• Ensure compliance with development standards, security requirements, and organizational policies.
• Conduct research, feasibility studies, and technical evaluations.
• Coordinate work across multiple application development teams.
• Perform other duties as assigned.
Qualifications:
Required:
• Strong search platform background with experience in Solr, Elasticsearch, and/or Amazon OpenSearch.
• Proven expertise in search relevance tuning, query optimization, and performance monitoring.
• Solid understanding of information retrieval principles and search algorithms.
• Engineering background with strong experience in Java (Python a plus).
• Experience with cloud platforms (AWS, Azure, or GCP).
• Familiarity with DevOps practices and tools such as Docker and Kubernetes.
• Experience managing cloud-based search platforms.
• Strong problem-solving, communication, and project management skills.
• Bachelor’s Degree in Computer Science, Information Systems, or a related field.
• 12+ years of software development and/or technical leadership experience.
• Proven experience leading application development teams focused on search platforms.
Preferred:
• Experience supporting e-commerce or enterprise-scale search platforms.
• Advanced education in project management or leadership.
• ITIL certification.
Company:
O’Reilly Auto parts is a specialty retailer of automotive aftermarket parts, tools, supplies, equipment and accessories. Founded in 1957, the company is headquartered in Springfield, USA, with a team of 10001+ employees. The company is currently Late Stage.

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