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Search Manager Jobs in Michigan (NOW HIRING)

SS Digital Media

Digital Content Manager

Troy, MI · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Manage and oversee the daily activities of a content team which may include writers, graphic ... Use target keywords to write search-engine copy that is optimized for search engines (SEO) while ...

Lane Automotive

Marketing Manager

Watervliet, MI · On-site

The Marketing Manager is responsible for marketing functions and assisting with the development and ... Monitor private brand websites by conducting regular SEO audits, recommending and implementing ...

Lane Automotive

Marketing Manager

Watervliet, MI · On-site

The Marketing Manager is responsible for marketing functions and assisting with the development and ... Monitor private brand websites by conducting regular SEO audits, recommending and implementing ...

NSF

Project Manager -Water

Ann Arbor, MI · On-site

As a Project Manager, you will lead the planning, coordination, and execution of projects, ensuring ... Notice to Agency and Search Firm Representatives: Please note that NSF is not accepting unsolicited ...

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Search Manager information

See Michigan salary details

$49.7K

$72.2K

$105K

How much do search manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for search manager in Michigan is $72,207.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,000.00 and $86,700.00 per year, depending on experience, location, and employer.

What is a search manager?

Search Managers are professionals responsible for overseeing and optimizing a company's search engine marketing (SEM) and sometimes search engine optimization (SEO) strategies. They manage campaigns on platforms like Google Ads and Bing Ads, analyze performance data, and adjust tactics to improve visibility, traffic, and conversions. Their role often involves keyword research, budget management, ad copywriting, and collaborating with marketing teams to achieve business goals.

How does a search manager typically collaborate with other departments to optimize campaign performance?

Search Managers frequently work cross-functionally, partnering with content, analytics, and creative teams to ensure campaigns are aligned with overall marketing goals. They often collaborate with data analysts to review performance metrics and identify optimization opportunities, as well as with designers to refine ad creatives. Regular communication with account managers and clients is also common to share insights and adjust strategies based on evolving business objectives. This collaborative approach helps ensure that search campaigns are both effective and integrated with broader digital marketing efforts.

What are the key skills and qualifications needed to thrive as a search manager, and why are they important?

To thrive as a Search Manager, you need expertise in search engine marketing (SEM), pay-per-click (PPC) campaign management, data analysis, and a relevant degree in marketing or business. Familiarity with tools such as Google Ads, Microsoft Advertising, Google Analytics, and SEMrush, along with certifications like Google Ads Certification, is typically required. Strong analytical thinking, communication, and project management skills help drive effective campaigns and foster collaboration across teams. These skills are crucial for optimizing search performance, maximizing ROI, and staying competitive in the rapidly evolving digital marketing landscape.

What is the difference between Search Manager vs SEO Specialist?

AspectSearch ManagerSEO Specialist
Required CredentialsBachelor's degree in marketing, communications, or related field; experience in digital marketingBachelor's degree in marketing, communications, or related field; SEO certifications often preferred
Work EnvironmentOversees search marketing strategies, manages teams, collaborates with marketing departmentsFocuses on optimizing website content, keyword research, and link-building strategies
Employer & Industry UsageUsed in digital marketing agencies, e-commerce, and large corporationsCommon in marketing teams, digital agencies, and SEO firms

The Search Manager oversees overall search marketing strategies, including paid and organic search, managing teams and campaigns. The SEO Specialist concentrates on optimizing website content and improving organic search rankings. While both roles require marketing knowledge and familiarity with search engines, the Search Manager has broader responsibilities, including strategy development and team management, whereas the SEO Specialist focuses on technical and content optimization tasks.

What are the most commonly searched types of Search jobs in Michigan?

The most popular types of Search jobs in Michigan are:

What cities in Michigan are hiring for Search Manager jobs?

Cities in Michigan with the most Search Manager job openings:

Search Manager jobs near you
Infographic showing various Search Manager job openings in Michigan as of August 2026, with employment types broken down into 85% Full Time, 12% Part Time, 2% Contract, and 1% Nights. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $72,207 per year, or $34.7 per hour.

Director of Educational Talent Search (ETS)

Mid Michigan College

Harrison, MI • On-site

$58K/yr

Full-time

Re-posted 5 days ago

Job description

Salary: $58,378.00 Annually
Location : Varies - Harrison/Mt. Pleasant - MI
Job Type: Administration Full-Time
Job Number: 202500162
Division: Educational Talent Search
Department: TRIO ETS Grant
Opening Date: 06/16/2026
FLSA: Exempt
Bargaining Unit: None
Description
Mid Michigan College seeks individuals who: value collegiality and mutual respect; use data in decision making; are innovative; are service minded; are goal oriented; strive to continually improve themselves and their work processes; are willing to collaborate and seek to add value in every interaction.
The Director of Educational Talent Search (ETS) is responsible for all facets of designing, implementing, administering, supervising, and evaluating the Federal Trio Talent Search grant along with the program activities and objectives. The program provides services to 6-12 grade students from public schools within the Clare-Gladwin RESD and Coleman Community Schools who are low income and/or first-generation college students. Throughout the program, students have the opportunity to learn valuable life-skills, try new experiences, and prepare for postsecondary education. The program provides students with the resources they need to succeed, feel empowered, and prepare for their future.
Examples of Duties
  1. Provides day-to-day management and oversight of the ETS program, activities, and staff.
  2. Coordinates and provides services to students, including academic and career advising, special events, activities, and workshops, college prep (financial aid support, college applications, testing), and providing various supports for students and families.
  3. Identifies, recruits, and selects eligible participants. Determines and documents student eligibility, makes decisions about student enrollment, and maintains required ETS participant levels.
  4. With ETS staff, develops, implements, and monitors a comprehensive student assessment process leading to ETS Action Plans for all program students.
  5. Implements student tracking systems, directs the collection of data, and coordinates use of data to improve the program.
  6. Ensures the program operates in full compliance with U.S. Department of Education regulations and the policies and procedures of Mid and the State of Michigan.
  7. Establishes and works with ETS Advisory Boards.
  8. Communicates with stakeholders, schools, and community organizations to build partnerships.
  9. Develops and maintains accurate program budgets, administers departmental budget, and assures expenditures are within the approved budget.
  10. Serves as a liaison with the Federal Trio Program Office and attends all required federal department and training meetings/workshops and debriefs Mid personnel regarding content.
  11. Prepares and presents periodic evaluative reports on the department's performance; prepares departmental documents and reports as required.
  12. Plans and leads departmental meetings. Attends and/or facilitates various internal committee/task force meetings as assigned; performs related tasks as required.
  13. Ensures that the values of equity and inclusion are present in all student services efforts to best support student success and retention.
  14. Oversees staff and work study students, providing feedback, support, and regular performance reviews.
  15. Serves on shared governance committees and other designated ad hoc, college standing committees, and professional organizations
  16. Supports and serves as a role model for our mission, vision, values, and customer service initiatives. Adheres to the organization's policies & procedures, and compliance guidelines.
  17. Per the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (Clery Act),a federal consumer protection law, your job position entails functions that meet the definition of a Campus Security Authority (CSA). CSAs have a duty to report any crime to the College's Clery Compliance Officer. This information may be disclosed to them directly, through third-party, or witnessed. As a CSA, you are required to complete annual training which is provided by the College. This training encompasses your role, responsibilities, and reporting obligations.
  18. Performs other duties as assigned.

Typical Qualifications
Education, Certification, Licensure:
  • Bachelor's degree in K-12 education, K-12 counseling, or a closely related field required.
Experience:
  • Minimum of three years of experience in administration and staff supervision preferred.
  • Experience working with economically disadvantaged students in a K-12 setting preferred.
  • Knowledge or experience with techniques and opportunities for overcoming barriers faced by economically disadvantaged youth preferred.
  • Prior experience in grant or project management preferred.
  • Experience in teaching, advising and/or curriculum development in grades 6-12 preferred.

Supplemental Information
Knowledge, Skills, Abilities:
  • Excellent organizational and communication skills.
  • Ability to relate positively to K-12 students, families, K-12 school personnel, community organizations, staff, and supervisors.
  • Thorough understanding of the socio-economic situations affecting children and families in central Michigan.
  • Knowledge of the educational and support systems that are effective in guiding and motivating low-income and potential first-generation college students.
  • Understanding of higher education processes and systems.
  • Proficiency in program evaluation.
  • Knowledge of policies and regulations impacting federal education programs.
  • Computer and software skills including Excel.

This position is eligible for full-time employee benefits under the provisions of the guidance of the Board of Trustees.
Here is a link to the
Here is a summary of benefits for quick reference.
01
Do you have 3 or more years of experience in a lead or supervisory capacity?
  • Yes
  • No

02
Do you have a Bachelor's degree or higher level of education?
  • Yes
  • No

Required Question

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