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Search Engine Marketing Jobs (NOW HIRING)

You will be responsible for the strategy, planning, implementation and optimization of our SEM campaigns. To be successful, you must thrive in a dynamic, fast-paced environment and quickly assess ...

SEO/SEM Specialist

Rockville, MD · On-site +1

$78K - $116K/yr

The SEO/SEM Specialist is responsible for building and maintaining the company's search engine strategy-both organic and paid programs-to grow qualified traffic, MQLs, and pipeline. This position ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

SEM Specialist What's The Deal? A fast-paced boutique advertising agency located in the fun and exciting Midtown District of sunny Miami, Florida, is looking for a new SEM Specialist. If you're ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM

Parsippany, NJ · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

SEM Specialist

Miami, FL · On-site +1

SEM Specialist What's The Deal? A fast-paced boutique advertising agency located in the fun and exciting Midtown District of sunny Miami, Florida, is looking for a new SEM Specialist. If you're ...

Senior Analyst, SEM

Manhattan, NY · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

SEO/SEM Specialist

Rockville, MD · On-site +1

$78K - $116K/yr

The SEO/SEM Specialist is responsible for building and maintaining the company's search engine strategy--both organic and paid programs--to grow qualified traffic, MQLs, and pipeline. This position ...

Senior Analyst, SEM

Philadelphia, PA · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

Senior Analyst, SEM

Cherry Hill, NJ · Remote

$50K - $90K/yr

Senior Analyst, SEM About CMI Media Group: At CMI Media Group, innovation isn't just a buzzword - it's our driving force in the pharmaceutical and healthcare industries. We channel this passion to ...

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Search Engine Marketing information

See salary details

$25.5K

$71.1K

$105K

How much do search engine marketing jobs pay per year?

As of Jul 13, 2026, the average yearly pay for search engine marketing in the United States is $71,058.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $84,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Search Engine Marketing position, and why are they important?

To excel in Search Engine Marketing, you need a strong understanding of digital marketing concepts, paid search strategies, data analysis, and typically a bachelor’s degree in marketing or a related field. Experience with tools like Google Ads, Bing Ads, Google Analytics, and certifications such as Google Ads Certification are highly valued. Analytical thinking, creativity, and strong communication skills help professionals develop and optimize campaigns while collaborating with team members and clients. These abilities are critical for driving measurable results, maximizing ROI, and staying competitive in the rapidly evolving digital marketing landscape.

What does a SEO marketer do?

A SEO marketer optimizes website content and structure to improve search engine rankings and increase organic traffic. They conduct keyword research, analyze website performance, and implement strategies using tools like Google Analytics and SEO software to enhance visibility and drive targeted visitors.

Is SEO a high paying skill?

Search Engine Marketing professionals with strong SEO skills can earn competitive salaries, especially with experience, certifications, and proficiency in tools like Google Analytics and SEMrush. SEO is considered a valuable skill in digital marketing, often leading to higher-paying roles in marketing agencies or corporate environments.

Is search engine marketing paid?

Search engine marketing (SEM) typically involves paid advertising campaigns, such as pay-per-click (PPC) ads, which require a budget. SEM specialists manage these paid strategies using tools like Google Ads to improve visibility and drive traffic to websites.

What are some common responsibilities of a Search Engine Marketing specialist on a day-to-day basis?

A Search Engine Marketing (SEM) specialist typically manages pay-per-click (PPC) campaigns, conducts keyword research, and analyzes campaign performance data to optimize ad spend and maximize results. They are responsible for creating compelling ad copy, monitoring daily budgets, tracking conversion rates, and making real-time adjustments to improve campaign effectiveness. SEM specialists also collaborate closely with content creators, designers, and other marketing team members to ensure campaigns align with broader business goals. Staying current with industry trends and algorithm updates is also a key part of this role to maintain and improve ad performance.

What is a Search Engine Marketing job?

A Search Engine Marketing (SEM) job involves managing online advertising campaigns on search engines like Google and Bing to increase website visibility and drive targeted traffic. SEM specialists use paid strategies such as Pay-Per-Click (PPC) advertising, keyword research, ad copy optimization, and performance analysis to improve ad effectiveness. They often work with analytics tools to track campaign success and make data-driven adjustments. The goal is to maximize return on investment (ROI) by reaching the right audience at the right time with compelling ads.

How to become a search engine marketing specialist?

To become a search engine marketing (SEM) specialist, you should gain knowledge of digital marketing, learn how to use tools like Google Ads and analytics platforms, and develop skills in keyword research, ad copywriting, and campaign management. Earning certifications such as Google Ads Certification can enhance credibility, and gaining hands-on experience through internships or personal projects is valuable for building expertise.
What cities are hiring for Search Engine Marketing jobs? Cities with the most Search Engine Marketing job openings:
What are the most commonly searched types of Search Engine Marketing jobs? The most popular types of Search Engine Marketing jobs are:
What states have the most Search Engine Marketing jobs? States with the most job openings for Search Engine Marketing jobs include:
What job categories do people searching Search Engine Marketing jobs look for? The top searched job categories for Search Engine Marketing jobs are:
Infographic showing various Search Engine Marketing job openings in the United States as of July 2026, with employment types broken down into 93% Full Time, 3% Part Time, 3% Contract, and 1% Nights. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $71,058 per year, or $34.2 per hour.
SEM Coordinator (Non-Profit Clients)

SEM Coordinator (Non-Profit Clients)

TrueSense Marketing

Remote

$45K - $55K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 12 days ago


Job description

TrueSense Marketing is a full-service, direct-response fundraising agency. With more than 50 years of history and a team of over 400 professionals, TrueSense is in the business of making a difference through our expansive list of national and global nonprofit clients. We are a Certified Google Ads Partner, Google Ad Grants Certified Professional, Microsoft Ads Partner, and Meta (Facebook) Business Partner Member.

TrueSense Marketing’s already amazing client base is rapidly growing putting us in need of an SEM Coordinator to aid in the implementation, management, and optimization of our portfolio of Paid Search, Google Grant, Google Display, and Google Video campaigns.

The SEM Coordinator will manage a suite of clients’ paid search and Google Grant campaigns. A thorough understanding of paid search account and campaign structure and best practices is imperative. You will aid the SEM Manager in the development and optimization of all PPC (paid search (Google amp; Bing), Google Display, Google Video, Yahoo! Gemini) efforts that generate qualified web traffic and conversions for identified KPIs. This includes keyword research, keyword optimization, ad copy, and ad extension copy development, campaign and account structure builds, pacing, and more.

The successful candidate will have hands-on experience with the implementation and optimization of SEM/PPC. They will also be experienced and comfortable auditing and analyzing data within Google Analytics. Familiarity with various keyword research tools is a must (i.e. SEMRush, SpyFu, Moz, Search Console, etc).

This position offers the opportunity to work with an impressive client portfolio. If you consider yourself a detail-oriented and curious rock star in the world of PPC with 1-3 years of experience, we want to talk to you!

Essential Functions:

  • Contribute to the planning, budgeting, keywords research, ad copy development, strategic development, and implementation of search marketing campaigns for a portfolio of clients
  • Analyze performance data and KPIs
  • Assist in the client-facing communication of strategy, implementation, and outcomes
  • Oversee the analysis of performance data and make campaign optimization recommendations
  • Stay up-to-date with new trends and industry news and share with the broader team
  • Works with internal cross-functional teams to develop integrated approaches to campaigns as part of our client proformas
  • Report to the SEM Manager and work with them to fine-tune processes, monitor campaign performance, and provide recommendations to improve performance and scale accounts

Education and Experience:

  • 1-3 years experience in SEM campaign management (Google, Microsoft, Yahoo! Gemini)
  • Certifications in Google Ads. Google Analytics and Microsoft Ads certifications are a plus.
  • Working knowledge of Google Analytics
  • Proficient with common keyword research tools (i.e. SEMRush, SpyFu, Moz, etc).
  • Familiar with cross-channel optimization, including paid social and programmatic
  • Familiar with Google Grants and/or non-profit fundraising marketing efforts
  • Working knowledge with optimizing paid search for eCommerce and/or conversion tracking
  • In-depth knowledge and understanding of direct-response best practices, strategy, and tactics.
  • Strong computer skills, specifically Microsoft Office Suite (Word, Excel, PowerPoint)
  • Proven ability to work independently while juggling priorities and completing all responsibilities on time at a high level
  • Excellent verbal and written communication skills

We offer a comprehensive package including Medical, Dental, Vision, Life, 401(k) + match, STD/LTD, generous PTO, Parental Leave, EAP, and 11 paid Holidays. Employees enjoy participation in our employee engagement activities. EOE