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Sales Development Representative Jobs in Baton Rouge, LA

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As a Sales Development Representative, you will be a member of a growing team that is changing the way companies view cyber security. We're looking for candidates with excellent communication skills ...

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Sales Development Representative information

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$27.4K

$52.8K

$85.5K

How much do sales development representative jobs pay per year?

As of Jun 14, 2026, the average yearly pay for sales development representative in Baton Rouge, LA is $52,830.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,300.00 and $58,600.00 per year, depending on experience, location, and employer.

What are some common challenges Sales Development Representatives face when qualifying leads, and how can they overcome them?

Sales Development Representatives (SDRs) often encounter challenges such as reaching decision-makers, handling objections, and distinguishing qualified prospects from uninterested contacts. To overcome these hurdles, successful SDRs use targeted research to personalize outreach, employ effective questioning to identify pain points, and listen actively to address concerns. Regular collaboration with account executives and marketing teams also helps refine lead qualification criteria, ensuring SDRs focus their efforts on the most promising opportunities.

What does a sales development representative do?

A sales development representative (SDR) is responsible for prospecting and qualifying potential customers to generate sales leads. They typically conduct outreach via calls, emails, and social media, and use customer relationship management (CRM) tools to track interactions. SDRs focus on early-stage sales activities to support the sales team and often require strong communication skills and product knowledge.

Do SDRs need a degree?

Sales Development Representatives (SDRs) typically do not require a college degree, as employers often prioritize skills such as communication, prospecting, and familiarity with CRM tools. However, some companies may prefer candidates with a bachelor's degree or relevant certifications in sales or marketing. Success in the role depends more on skills and experience than formal education.

What Does a Sales Development Representative Do?

Sales development representatives seek sales leads through marketing on social media, email, and phone calls. As a sales development representative, you determine if a sales lead has a good chance of purchasing the product or service you are marketing before sending that lead to a sales closer. This process allows salespeople to focus on closing the deal instead of prospecting. You speak with main buyers at companies or with prospective buyers who contact you after seeing your marketing materials, and you discuss their needs to see if your product is a good fit for their overall goals. Many sales development reps have a degree in business, marketing, or a related field. Others enter the role without formal education but with several years of experience in sales or marketing.

What are the key skills and qualifications needed to thrive as a Sales Development Representative, and why are they important?

To thrive as a Sales Development Representative, you need strong communication, prospecting, and lead qualification skills, typically supported by a bachelor's degree or equivalent experience. Familiarity with CRM systems like Salesforce, email outreach tools, and sales enablement platforms is usually required. Persistence, active listening, and resilience are standout soft skills in this role. These abilities are essential for effectively identifying prospects, nurturing leads, and driving revenue growth in a competitive sales environment.

Is SDR an entry level role?

Yes, a Sales Development Representative (SDR) is typically an entry-level position in sales, often suitable for candidates with little to no prior experience. It usually involves prospecting, cold calling, and qualifying leads, with opportunities for advancement into more senior sales roles. Strong communication skills and basic knowledge of CRM tools are often preferred.

What is the difference between Sales Development Representative vs Business Development Representative?

AspectSales Development RepresentativeBusiness Development Representative
Primary FocusGenerating qualified leads and setting appointmentsBuilding strategic partnerships and expanding market opportunities
Work EnvironmentInside sales, cold calling, email outreachNetworking, strategic meetings, market research
Required CredentialsTypically high school diploma or equivalent; sales trainingSimilar credentials; often with additional business or marketing knowledge

While both roles involve outreach and lead generation, Sales Development Representatives focus on qualifying leads and scheduling sales meetings, whereas Business Development Representatives work on creating strategic partnerships and expanding business opportunities. The roles often overlap but serve different stages of the sales and growth process.

What are Sales Development Representatives?

Sales Development Representatives (SDRs) are professionals responsible for identifying and qualifying potential customers for a company’s products or services. They focus on outbound prospecting, engaging with leads through calls, emails, and social media, and setting up meetings or appointments for the sales team. SDRs play a crucial role in building the sales pipeline by generating and nurturing leads before passing them to account executives or senior sales staff. Their efforts help increase the efficiency and productivity of the overall sales process.

Do SDRs make good money?

Sales Development Representatives (SDRs) can earn a base salary plus commissions or bonuses based on sales performance. Their total compensation varies by industry, location, and experience, with many earning a competitive income that can increase significantly with success in lead generation and qualification efforts.
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Sales Development Representative

Sales Development Representative

TraceSecurity

Baton Rouge, LA • On-site

$40K - $60K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 20 days ago

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Job description

About the Role

We are looking for motivated individuals to help us deliver cyber security compliance services and software for thousands of customers. You will be teaming up with a group of consultants, analysts, and engineers from diverse backgrounds.

As a Sales Development Representative, you will be a member of a growing team that is changing the way companies view cyber security.

We’re looking for candidates with excellent communication skills and a desire to discover new business. You will use consultative sales methodologies to identify customer goals, operational pain-points, and compliance needs to determine what type of solution Trace can deliver.

At TraceSecurity you will:

· Act as the first point of contact at TraceSecurity and provide a world-class customer experience to prospective clients

· Identify, prioritize, map, and qualify target accounts

· Achieve or exceed monthly quotas of qualified opportunities

· We’re looking for someone with:

· Experience in B2B sales, marketing, or customer success

· Problem-solving abilities and excellent communication skill

· Strong interest in cyber security, technology, and continuous learning

· The ability to quickly engage with customers and overcome objections

· Confidence and charisma when speaking and writing

Compensation and Benefits:

· Competitive salary and bonuses

· Medical, dental, vision, life

· 401(k) program

At TraceSecurity, it will always be a company-wide effort to ensure that diversity, equality, and inclusion of all kinds are discussed openly, that we always respect each other personally, and support each other professionally.

We strive to bring together talented people from all walks of life, offering their unique perspectives to the work that we do. We want people of all races, genders, ethnicities, and backgrounds to be a part of the richness of diversity that makes TraceSecurity great.

Company Description

TraceSecurity is a leading provider of cybersecurity and compliance solutions that help organizations of all sizes reduce the risk of cyber breaches and demonstrate compliance. TraceSecurity offers a comprehensive portfolio of solutions that allow organizations to manage their information security program and supplement it with third-party validation and testing. TraceSecurity’s suite of information security services includes IT risk assessments and audits, social engineering, penetration testing, and security training.
With market experience that spans over 2,000 customers, TraceSecurity offers the insight, products, professional services and partners to support the security and risk management efforts of organizations of all sizes across all industries.