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Saas Marketing Jobs (NOW HIRING)

Xplor

Marketing Manager, SaaS

Salt Lake City, UT · On-site

As the Marketing Manager for Xplor's Laundry SaaS business unit, you will be responsible for driving demand and pipeline growth for software solutions targeting the North American laundry and dry ...

Xplor

Marketing Manager, SaaS

Salt Lake City, UT

As the Marketing Manager for Xplor's Laundry SaaS business unit, you will be responsible for driving demand and pipeline growth for software solutions targeting the North American laundry and dry ...

Xplor

Marketing Manager, SaaS

Salt Lake City, UT · On-site

As the Marketing Manager for Xplor's Laundry SaaS business unit, you will be responsible for driving demand and pipeline growth for software solutions targeting the North American laundry and dry ...

Jobtailor

Senior Event Marketing Manager

Oakland, CA · On-site

$120 - $150/hr

Budget management experience: forecasting costs, tracking spend, and calculating ROI * B2B SaaS marketing experience * Experience with Goldcast or a similar webinar platform * Experience using Asana ...

Mondo

Marketing Manager

Daly City, CA · On-site

$160/hr

Strong B2B SaaS marketing background (recent experience required) * Hands-on execution experience (not purely strategic) * Experience managing external agencies * Comfortable facilitating meetings ...

RPX

SAAS Product Marketing Manager

San Francisco, CA · On-site

$181K/yr

In this role, you will lead product marketing for our B2B SaaS platform and support channel marketing for our membership and transactional businesses. Situated within a highly matrixed organization ...

RPX

SAAS Product Marketing Manager

San Francisco, CA · On-site

$181K/yr

In this role, you will lead product marketing for our B2B SaaS platform and support channel marketing for our membership and transactional businesses. Situated within a highly matrixed organization ...

-ASG-

Growth Marketing Lead

OR · On-site +1

$120K - $130K/yr

You have 5+ years of experience in Growth Marketing, Demand Generation, Product Marketing, or a similar B2B SaaS marketing role. * You have successfully built integrated marketing campaigns that ...

-ASG-

Growth Marketing Lead

$120K - $130K/yr

You have 5+ years of experience in Growth Marketing, Demand Generation, Product Marketing, or a similar B2B SaaS marketing role. * You have successfully built integrated marketing campaigns that ...

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Saas Marketing information

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How much do saas marketing jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for saas marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What is a SaaS marketing?

A SaaS Marketing job involves promoting and selling software-as-a-service (SaaS) products through digital marketing strategies. Marketers focus on customer acquisition, conversion optimization, and retention using content marketing, SEO, paid ads, email campaigns, and social media. They also analyze user behavior, track key performance metrics, and optimize campaigns to drive growth. The goal is to educate potential customers, generate leads, and nurture them through the sales funnel to increase subscriptions and reduce churn.

What are the typical responsibilities of someone working in SaaS marketing?

SaaS Marketing professionals are responsible for developing and executing marketing campaigns to attract and retain users, managing the customer acquisition funnel, and optimizing strategies based on performance data. Daily tasks might include creating content, overseeing digital advertising, coordinating product launches, and analyzing campaign effectiveness. Collaboration with sales, product, and customer success teams is common to ensure messaging aligns across the company and to gather market feedback. This role often requires staying up-to-date with industry trends and experimenting with new tactics to keep a competitive edge.

What are the key skills and qualifications needed to thrive in SaaS marketing, and why are they important?

To thrive in SaaS Marketing, you need expertise in digital marketing strategies, data analytics, and an understanding of the software as a service (SaaS) business model, typically supported by a degree in marketing, business, or a related field. Familiarity with tools like HubSpot, Google Analytics, Salesforce, and marketing automation platforms is often expected, along with relevant certifications such as Google Ads or HubSpot Inbound Marketing. Strong communication, creativity, and analytical thinking help professionals develop compelling campaigns and adapt to evolving market trends. These skills are essential for driving user acquisition, retention, and revenue growth in the competitive SaaS industry.

How to start SaaS marketing?

Starting SaaS marketing involves understanding your target audience, developing a clear value proposition, and utilizing digital channels such as content marketing, social media, and paid advertising. Skills in analytics, SEO, and customer engagement are essential, and familiarity with marketing tools like HubSpot or Google Analytics can enhance effectiveness.
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Saas Marketing jobs near you
Infographic showing various Saas Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

SaaS Marketing Manager/Lead/Specialist

Aroopa Inc

Plainsboro, NJ • On-site

$75 - $95/hr

Other

Posted 9 days ago

Job description

We are seeking a skilled and dynamic SaaS Marketing Manager/Lead/Specialist to join our growing team. The ideal candidate will have a passion for digital marketing and SaaS products, and will be responsible for developing and executing marketing strategies to drive customer acquisition, engagement, and retention.

Key Responsibilities
  • Strategy Development: Design and implement comprehensive marketing strategies for SaaS products to increase brand visibility, lead generation, and customer retention.
  • Lead Generation: Create and manage campaigns to attract new leads and convert them into paying customers through various channels (PPC, SEO, SEM, content, email, etc.).
  • Content Marketing: Develop content that educates and engages prospects through blogs, case studies, white papers, webinars, and videos.
  • Customer Journey Mapping: Collaborate with the sales and product teams to define and optimize the customer journey from acquisition to retention.
  • Campaign Management: Manage the execution of multi‑channel marketing campaigns, track performance, and optimize based on data and feedback.
  • SEO/SEM: Lead SEO and SEM initiatives to increase organic search rankings and drive high‑quality traffic.
  • Analytics & Reporting: Use analytics tools to track campaign performance, analyze data, and provide insights to drive decision‑making.
  • Brand Development: Ensure consistent branding across all marketing materials and digital channels.
  • Product Launches: Work with cross‑functional teams to plan and execute successful product launches.
  • Market Research: Stay up‑to‑date with industry trends, competitor activity, and customer needs to inform marketing strategies.
Key Qualifications
  • Bachelor's degree in Marketing, Business, or related field.
  • Proven experience in SaaS marketing (2-5 years depending on the role level).
  • Strong understanding of inbound marketing, content creation, SEO, SEM, and lead generation strategies.
  • Proficiency with marketing automation tools (HubSpot, Marketo, etc.), CRM software (Salesforce), and analytics tools (Google Analytics, etc.).
  • Excellent communication and copywriting skills.
  • Ability to analyze data and derive actionable insights.
  • Experience with A/B testing and conversion rate optimization.
  • Ability to work in a fast‑paced, agile environment.
Preferred Skills
  • Experience in B2B SaaS marketing.
  • Knowledge of growth hacking techniques and performance marketing.
  • Experience with product marketing and positioning.
  • Graphic design or video editing skills (a plus).
Why Join Us
  • Be part of an innovative, fast‑growing SaaS company.
  • Collaborate with a passionate, cross‑functional team.
  • Opportunities for growth and career advancement.
  • Competitive salary and benefits.
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