SR AD, Omnichannel
Johns Creek, GA · On-site
... retail, event and partner touchpoints. This role strengthens how veterinarians, pet owners ... It works across Marketing, Sales, Retail, Customer Facing Excellence, Analytics, Data Management ...
SR AD, Omnichannel
Johns Creek, GA · On-site
... retail, event and partner touchpoints. This role strengthens how veterinarians, pet owners ... It works across Marketing, Sales, Retail, Customer Facing Excellence, Analytics, Data Management ...
Marketing and Events Manager
Atlanta, GA · On-site
... events * Friendly work environment Responsibilities of a Marketing Manager: * Assist sales teams ... Sales, Marketing, Customer Service, Retail, Athletics, Restaurant, Teamwork, Training, Campaigns ...
Marketing and Events Manager
Atlanta, GA · On-site
... events * Friendly work environment Responsibilities of a Marketing Manager: * Assist sales teams ... Sales, Marketing, Customer Service, Retail, Athletics, Restaurant, Teamwork, Training, Campaigns ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
Digital Media Specialist
Kennesaw, GA · On-site
... retail, food retail, industry and service. We live and breathe automation. We, more than 8,000 ... The Specialist partners with the Content Manager, Marketing Operations Manager and Event Manager to ...
Digital Media Specialist
Kennesaw, GA · On-site
... retail, food retail, industry and service. We live and breathe automation. We, more than 8,000 ... The Specialist partners with the Content Manager, Marketing Operations Manager and Event Manager to ...
Retail Supervisor Full Time
Valdosta, GA · On-site
$43K/yr
Overview The Retail Supervisor-Events is responsible for the management of effective, efficient and quality event execution in a designated location. They are to audit, train and coach Event ...
Retail Supervisor Full Time
Valdosta, GA · On-site
$43K/yr
Overview The Retail Supervisor-Events is responsible for the management of effective, efficient and quality event execution in a designated location. They are to audit, train and coach Event ...
Retail Supervisor Full Time
Valdosta, GA · On-site
$43K/yr
Overview The Retail Supervisor-Events is responsible for the management of effective, efficient and quality event execution in a designated location. They are to audit, train and coach Event ...
Retail Supervisor Full Time
Valdosta, GA · On-site
$43K/yr
Overview The Retail Supervisor-Events is responsible for the management of effective, efficient and quality event execution in a designated location. They are to audit, train and coach Event ...
Marketing Associate
Atlanta, GA · On-site
... site retail event * Be familiar with ways to analyze and understand the full marketing mix of ... Send in your resume to our Hiring Manager for consideration.
Marketing Associate
Atlanta, GA · On-site
... site retail event * Be familiar with ways to analyze and understand the full marketing mix of ... Send in your resume to our Hiring Manager for consideration.
Marketing Associate
Atlanta, GA · On-site
... site retail event * Be familiar with ways to analyze and understand the full marketing mix of ... Send in your resume to our Hiring Manager for consideration.
Marketing Associate
Atlanta, GA · On-site
... site retail event * Be familiar with ways to analyze and understand the full marketing mix of ... Send in your resume to our Hiring Manager for consideration.
Retail Supervisor Full Time
Brunswick, GA · On-site
$43K/yr
Overview The Retail Supervisor-Events is responsible for the management of effective, efficient and quality event execution in a designated location. They are to audit, train and coach Event ...
Retail Supervisor Full Time
Brunswick, GA · On-site
$43K/yr
Overview The Retail Supervisor-Events is responsible for the management of effective, efficient and quality event execution in a designated location. They are to audit, train and coach Event ...
Providing coordination and project management to ensure event and retail promotion success Qualifications * College Degree preferred (but not required) in Sales, Marketing, Advertising, Integrated ...
Providing coordination and project management to ensure event and retail promotion success Qualifications * College Degree preferred (but not required) in Sales, Marketing, Advertising, Integrated ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of the equipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of the equipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of the equipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of the equipment and supplies used for events to ensure they are clean ...
Providing coordination and project management to ensure event and retail promotion success Qualifications * College Degree preferred (but not required) in Sales, Marketing, Advertising, Integrated ...
Providing coordination and project management to ensure event and retail promotion success Qualifications * College Degree preferred (but not required) in Sales, Marketing, Advertising, Integrated ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
Lead Event Specialist Part Time
Macon, GA · On-site
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
Lead Event Specialist Part Time
Macon, GA · On-site
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
As a full-service marketing agency, we specialize in digital and traditional retail events and ... Management and maintenance of theequipment and supplies used for events to ensure they are clean ...
Retail Event Manager information
What is a retail event manager?
A Retail Event Manager is responsible for planning, organizing, and executing promotional events and in-store activities designed to increase brand awareness and drive sales. They work closely with store management, marketing teams, and vendors to ensure events run smoothly and meet business objectives. Their duties typically include budgeting, coordinating logistics, hiring staff, and analyzing event success. Retail Event Managers play a crucial role in creating engaging customer experiences that help differentiate a retail brand from competitors.
How does a retail event manager coordinate with store staff and external vendors to ensure successful event execution?
Retail Event Managers play a central role in orchestrating events by collaborating closely with both in-store teams and external vendors. They usually start by aligning with store managers to understand staffing needs, scheduling, and in-store logistics. Simultaneously, they communicate with vendors to arrange deliveries, set up displays, and manage promotional materials. Regular status meetings and clear documentation help ensure everyone is aligned on event timelines, expectations, and troubleshooting any last-minute issues. This collaborative approach is vital for creating engaging and seamless events that drive customer engagement and sales.
What are the key skills and qualifications needed to thrive as a retail event manager, and why are they important?
To thrive as a Retail Event Manager, you need strong organizational abilities, project management skills, and experience in retail or event planning, often supported by a relevant degree. Familiarity with event management software, budgeting tools, and point-of-sale systems is typically required. Excellent communication, leadership, and problem-solving skills help you manage teams, vendors, and customer interactions effectively. These competencies are crucial for executing successful events that drive sales, enhance brand visibility, and deliver memorable customer experiences.
What is the difference between Retail Event Manager vs Retail Marketing Coordinator?
| Aspect | Retail Event Manager | Retail Marketing Coordinator |
|---|---|---|
| Primary Focus | Planning and executing retail events and promotions | Developing and implementing marketing campaigns in retail settings |
| Required Skills | Event planning, vendor management, customer engagement | Marketing strategy, content creation, social media management |
| Work Environment | Retail stores, event venues, trade shows | Retail stores, marketing departments, advertising agencies |
| Common Certifications | Event planning certifications, marketing certifications | Marketing certifications, digital marketing courses |
The Retail Event Manager primarily focuses on organizing and managing retail events to boost sales and brand visibility, while the Retail Marketing Coordinator concentrates on creating marketing campaigns to attract customers. Both roles require strong communication skills and marketing knowledge but differ in their specific responsibilities and work environments.
Is a retail event manager a good career?
A retail event manager oversees planning and executing promotional events in retail settings, requiring strong organizational and communication skills. The role can offer opportunities for advancement and experience in marketing, but it often involves irregular hours and high-pressure situations. Career satisfaction depends on individual interests in event coordination and retail environments.
What are the most commonly searched types of Retail Event jobs in Georgia?
The most popular types of Retail Event jobs in Georgia are:
What are popular job titles related to Retail Event Manager jobs in Georgia?
For Retail Event Manager jobs in Georgia, the most frequently searched job titles are:
What job categories do people searching Retail Event Manager jobs in Georgia look for?
The top searched job categories for Retail Event Manager jobs in Georgia are:
What cities in Georgia are hiring for Retail Event Manager jobs?
Cities in Georgia with the most Retail Event Manager job openings:
Full-time
Posted 26 days ago
Job description
Description
As an employee of Boehringer Ingelheim, you will actively contribute to the discovery, development and delivery of our products to our patients and customers. Our global presence provides opportunity for all employees to collaborate internationally, offering visibility and opportunity to directly contribute to the company's success. We realize that our strength and competitive advantage lie with our people. We support our employees in a number of ways to foster a healthy working environment, meaningful work, mobility, networking and work-life balance. Our competitive compensation and benefit programs reflect Boehringer Ingelheim's high regard for our employees.
The Senior Associate Director, Omnichannel Strategy & Customer Experience Innovation leads the development, execution and optimization of omnichannel engagement strategies across the U.S. Animal Health business. This role turns brand, species and customer strategies into coordinated, compliant and measurable experiences across digital, field, retail, event and partner touchpoints.
This role strengthens how veterinarians, pet owners, producers, retailers and partners experience Boehringer Ingelheim Animal Health across the full customer journey. It works across Marketing, Sales, Retail, Customer Facing Excellence, Analytics, Data Management, IT, global teams and external partners to ensure engagement is integrated, customer-centered, commercially relevant and continuously improving.
In addition to omnichannel strategy, journey orchestration and coordinated activation, this role helps shape the future of customer engagement by identifying experience improvements, testing new models, applying emerging capabilities and supporting more integrated, agile ways of working.
Help Shape Omnichannel Engagement and Customer Experience in Animal
Veterinarians, pet owners, producers, retail partners and other customers increasingly expect relevant, seamless and meaningful engagement. Boehringer Ingelheim Animal Health is evolving from channel-based execution toward a connected omnichannel ecosystem, where marketing, sales, retail, digital, event and service touchpoints work together to create a stronger customer experience.
Within Commercial Excellence, this role helps define and operationalize engagement across the ecosystem. It partners with Marketing and cross-functional teams to translate business priorities, brand strategies, customer insights and behavioral signals into coordinated journeys, channel plans, engagement approaches and practical innovation opportunities.
The ideal candidate understands how marketing, data, technology, content, channels and insights come together to create relevant, measurable experiences. They can influence across a matrixed organization, partner with brand teams and help teams adopt more integrated ways of working.
This person moves fluidly between strategy, execution and innovation, connecting business priorities with omnichannel activation and customer experience evolution. They are comfortable identifying opportunities, aligning stakeholders, testing new approaches and turning learnings into scalable strategies.
Why this role matters
Veterinary professionals and partners increasingly expect relevant, seamless and meaningful engagement. Delivering this requires continuous experimentation, learning and evolution. This role helps Boehringer Ingelheim Animal Health stay at the forefront of customer experience innovation.
Duties & Responsibilities
- Omnichannel Customer Engagement Strategy: Develop and operationalize omnichannel strategies across companion animal, equine and livestock businesses. Partner with Marketing and cross-functional teams to align engagement with customer needs, commercial priorities, brand objectives and measurable outcomes
- Customer Experience Innovation: Identify opportunities to improve customer experiences across digital, commercial, field, retail and service touchpoints. Help teams address friction, unmet needs and opportunities for more relevant, intuitive and connected experiences
- Customer Journey Orchestration: Design, coordinate and optimize journeys across marketing, sales, retail, events and digital environments. Ensure engagement plans support the full customer journey rather than isolated channel activities
- Strategy-to-Execution Translation: Translate brand strategies, campaign objectives, customer insights and business priorities into actionable omnichannel plans, including channel roles, content, data, audience segmentation, timing, measurement and operational needs
- New Engagement Models and Touchpoints: Explore practical new engagement models across digital, commercial and hybrid touchpoints. Assess where emerging channels, technologies, data signals, automation or interaction models can improve engagement, relationships or efficiency
- Experimentation and Test-and-Learn Leadership: Lead or support pilots that evaluate new engagement approaches before scaling. Partner with Marketing, Analytics, Data Management, agencies and technology partners to define learning objectives, success measures, scope and recommendations
- Martech-Enabled Engagement and Experience Innovation: Shape how marketing technology supports journey orchestration, activation, personalization, segmentation, trigger-based engagement, experimentation and measurement. Collaborate with agencies, platform partners, IT, global teams and hub resources to apply capabilities in service of customer and business goals
- Insight-Driven Commercial Decision Making: Use customer insights, analytics, engagement signals and performance data to identify improvement opportunities. Translate insights into recommendations that help teams prioritize, optimize journeys and make faster, more customer-centered decisions
- Governance, Measurement and Optimization: Establish clear ways of working for omnichannel planning, activation, measurement and optimization. Partner with Analytics, Data Management, Marketing and execution teams to define KPIs, tagging, reporting and learning agendas
- Change Leadership and Ways of Working: Help shift the organization from channel-based marketing to integrated omnichannel engagement. Influence stakeholders, coach teams and support adoption of new ways of working across Marketing, Commercial Excellence, Sales, Retail, Data, Analytics, IT and agency partners
- Continuous Improvement of Customer Engagement: Identify opportunities to improve customer experience and engagement effectiveness. Balance strategy, execution and innovation by scaling practical engagement strategies, improving journey coordination, testing new approaches and embedding customer-centered omnichannel thinking into business planning
Requirements
Who we are looking for
We are looking for a senior leader with strong commercial acumen, a customer-first mindset and deep experience translating strategy into coordinated customer engagement.
The ideal candidate understands how marketing, data, technology, content, channels and insights come together to create relevant, measurable experiences. They can influence across a matrixed organization, partner with brand teams and help teams adopt more integrated ways of working.
This person moves fluidly between strategy, execution and innovation, connecting business priorities with omnichannel activation and customer experience evolution. They are comfortable identifying opportunities, aligning stakeholders, testing new approaches and turning learnings into scalable strategies.
- Bachelor's degree required; advanced degree preferred
- 10+ years of experience in omnichannel strategy, customer engagement, customer experience, digital marketing, CRM, MarTech, lifecycle marketing, commercial strategy or related fields
- Strong understanding of customer journey orchestration, integrated engagement planning and coordinated activation
- Experience translating business, brand and customer strategies into measurable engagement plans
- Ability to collaborate across marketing, sales, data, analytics, IT, agencies and senior stakeholders
- Strong commercial acumen with the ability to connect engagement strategy to business outcomes
- Analytical mindset with ability to use insights and data to guide decisions
- Experience with segmentation, personalization, marketing automation, experimentation or agile ways of working preferred
- Strong stakeholder management, influence, communication, facilitation and executive presence
- Ability to lead through ambiguity, drive alignment and support change in a matrixed environment
- High learning agility, adaptability and resilience in a fast-paced environment
Eligibility Requirements:
- Must be legally authorized to work in the United States without restriction.
- Must be willing to take a drug test and post-offer physical (if required).
- Must be 18 years of age or older.