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Real Estate Copywriting Jobs (NOW HIRING)

NJ Luxury Real Estate Group

Be Seen First

Marketing and Brand Specialist

Short Hills, NJ · On-site

$50K - $60K/yr

NJ Luxury Real Estate Group is seeking an experienced Marketing and Brand Specialist to join our ... The ideal candidate combines excellent design skills with strong marketing instincts, copywriting ...

Wing Assistant

Real Estate Virtual Assistant (US)

Columbus, OH · On-site +1

$20.50 - $27.50/hr

Real Estate Virtual Assistant (Remote) Wing is on the exciting mission of redefining the future of ... copywriting experience • Working knowledge of content management systems • Excellent English ...

Cushman & Wakefield

Associate

Fort Lauderdale, FL · On-site

Strong real estate transactional skills * Problem Solving/Analysis * Financial Aptitude Important ... Create and handle copywriting of brochures, flyers, and floor plans for exclusive building listings

Cushman & Wakefield

Associate

New York, NY · On-site

Strong real estate transactional skills * Problem Solving/Analysis * Financial Aptitude Important ... Create and handle copywriting of brochures, flyers, and floor plans for exclusive building listings

Luxury Coastal Vacations

Marketing Copywriter

Destin, FL · On-site +1

... real estate, hospitality, or property management experience is helpful but not required. * Portfolio of relevant writing samples required. Desired Skills: * Strong direct-response copywriting skills.

kidder

Marketing and Design Specialist

Seattle, WA · Hybrid

We're a full-service in-house creative agency that partners with top commercial real estate brokers ... Strong copywriting, editing, and visual communication skills with exceptional attention to detail

Cushman & Wakefield

Associate

New York, NY · On-site

Strong real estate transactional skills * Problem Solving/Analysis * Financial Aptitude Important ... Create and handle copywriting of brochures, flyers, and floor plans for exclusive building listings

Cushman & Wakefield

Associate

New York, NY · On-site

Strong real estate transactional skills * Problem Solving/Analysis * Financial Aptitude Important ... Create and handle copywriting of brochures, flyers, and floor plans for exclusive building listings

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Real Estate Copywriting information

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$14

$36

$67

How much do real estate copywriting jobs pay per hour?

As of Sep 1, 2026, the average hourly pay for real estate copywriting in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

What is real estate copywriting?

A Real Estate Copywriting job involves creating compelling property descriptions, marketing materials, and website content to attract buyers, sellers, and investors. Copywriters in this field craft engaging listings, blog posts, email campaigns, and advertisements to highlight a property's features and benefits. Their goal is to persuade potential clients while maintaining accuracy and aligning with a brand’s voice. Strong writing skills, market knowledge, and an understanding of SEO are valuable in this role.

What does a real estate copywriter do?

A typical day for a Real Estate Copywriter often involves drafting and editing property listings, creating marketing copy for websites, emails, and brochures, and collaborating with real estate agents, photographers, and designers. You may also optimize content for search engines, research local market trends, and attend team meetings to align messaging with broader marketing strategies. The role requires balancing tight deadlines with accuracy and creativity, as well as adapting your writing style to suit different property types and target audiences. Working closely with multiple teams ensures your copy supports the overall branding and sales goals of the agency or brokerage.

What are the key skills and qualifications needed to thrive in real estate copywriting?

To thrive as a Real Estate Copywriter, you need strong writing and editing skills, a solid understanding of real estate terminology, and experience crafting compelling marketing content. Familiarity with content management systems (CMS), SEO tools, and property listing platforms is commonly expected. Attention to detail, creativity, and the ability to collaborate with agents and marketing teams are key soft skills in this role. These competencies are essential for producing engaging listings and promotional material that effectively attract clients and drive sales.

How much do real estate copywriters make?

Real estate copywriters typically earn between $40,000 and $70,000 annually, depending on experience, location, and whether they work freelance or for a company. Skilled writers with SEO knowledge and real estate industry understanding can command higher rates or salaries.
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Real Estate Copywriting jobs near you
Infographic showing various Real Estate Copywriting job openings in the United States as of August 2026, with employment types broken down into 3% Internship, 88% Full Time, 3% Part Time, 3% Temporary, and 3% Contract. Highlights an 71% In-person, and 29% Remote job distribution, with an average salary of $76,412 per year, or $36.7 per hour.

Communications, Real Estate, Vice President

TPG Careers Page

New York, NY • On-site

$150K - $170K/yr

Full-time

Medical, PTO

Re-posted 4 days ago

Job description

About TPG
 
TPG is a leading global alternative asset management firm, founded in San Francisco in 1992, with investment and operational teams around the world. TPG invests across a broadly diversified set of strategies, including private equity, impact, credit, real estate, and market solutions, and our unique strategy is driven by collaboration, innovation, and inclusion. Our teams combine deep product and sector experience with broad capabilities and expertise to develop differentiated insights and add value for our fund investors, portfolio companies, management teams, and communities.
 
TPG's success depends on our people, and we build and sustain our world-class team by creating an inclusive, supportive culture within the firm that seeks excellence and encourages humility and transparency. The quality of our investments and our ability to build great companies depend on the originality of our insights. Reaching our firm's full potential means supporting every team member to bring the fullness of their unique perspective to their work and to our community. We are committed to a diverse, equitable, and inclusive workplace to foster diversity of thought and reflect the breadth of our limited partners and portfolio companies. 
 
Description of Position
 
TPG is seeking a Vice President to join the Global Communications team, who will support the team in developing and managing communications for TPG's Real Estate businesses, which together manage nearly $40 billion and span a range of investment strategies across the U.S., Europe and Asia. This role provides an opportunity to serve as a key communication partner/liaison to all the firm's Real Estate businesses and stakeholders globally.
 
The ideal candidate is a self-starter with strong project management skills and excellent written communication. An active interest and understanding of real estate, private equity and credit markets is preferred. Candidates should possess thorough attention to detail, sound judgement and a devoted work ethic.
Principal Responsibilities
  • Develop and execute a strategic integrated communications and marketing strategy to support the Real Estate platform across its equity and credit strategies globally.
  • Provide ongoing transaction and portfolio company support, as well as lead proactive and reactive media relations, social media copywriting, and the management of speaking engagements, awards, and reactive issues.
  • Maintain visibility of current and emerging issues and opportunities across real estate markets, including policy and regulatory developments. Share market intelligence with investment and other teams, providing insight into communications and reputational considerations as appropriate.
  • Build and maintain strong network across investment teams, fundraising, Legal & Compliance, HR and other internal stakeholders to inform communications strategies and execute them efficiently and effectively.
  • Develop and manage written materials for various situations and stakeholders, including but not limited to press releases, media talking points and statements, LinkedIn posts, talking points, Q&As, thought leadership articles, internal memos, and award submissions.
  • Help lead management of PR agencies and other third-party partners, as well as maintain relationships with influential media and financial services industry stakeholders.
  • Contribute to broader TPG Communications function priorities, including firmwide brand development, reputation, investor relations, and internal communications initiatives as required.
Requirements
  • At least six (6) years of relevant experience in financial communications within an alternative asset management firm, investment bank, or financial communication agency.
  • Investment management experience is essential; knowledge of and interest in real estate, private equity, and credit markets and strategies is strongly preferred.
  • Strong project manager that exhibits sound judgement. Can progress processes independently and as a collaborative team member.
  • Media relations experience with top tier / trade and financial media relationships, including experience developing and executing various media strategies in offensive and defensive scenarios.
  • Ability to work across geographies and time zones and demonstrated flexibility of communication style to operate effectively. Business travel may be required.
  • Strong storytelling capabilities, ability to develop compelling, differentiated, and effective communications and timely content.
  • Excellent verbal and written communications skills and ability to manage highly sensitive information with complete discretion.
  • Highly organized, hands-on, and detail-oriented individual that can multi-task and meet tight deadlines.
 
It is expected that the annual base salary for this role will range from $150,000 - $170,000. Base salary is one component of TPG's competitive total rewards package which typically includes discretionary compensation, comprehensive health benefits, and paid time off. Other incentives may also be available to certain eligible employees.
 
TPG is an equal employment opportunity employer that provides equal employment opportunities to all employees and applicants without regard to age, race, religion, color, national origin, ancestry, sex, sexual orientation, gender (including gender identity and expression), alienage or citizenship status, military or veteran status, physical or mental disability, medical condition, genetic information, pregnancy status, breastfeeding (or related medical conditions), familial status, caregiver status, or any other category protected by applicable federal, state, or local laws.

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