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Lifestyle Copywriter Jobs (NOW HIRING)

Camping World Holdings, Inc.

Copywriter

Chicago, IL · On-site

$66K - $101K/yr

A genuine connection to the outdoors and the RV lifestyle is not just a nice-to-have, it will make ... Email & CRM Copywriting * Write email campaigns end-to-end, subject lines that drive opens ...

Camping World

Copywriter

Chicago, IL

$66K - $101K/yr

A genuine connection to the outdoors and the RV lifestyle is not just a nice-to-have, it will make ... Email & CRM Copywriting * Write email campaigns end-to-end, subject lines that drive opens ...

Gold's Gym

Copywriter - CONTRACT

Dallas, TX · On-site

The Copywriter will develop and manage copy and creative messaging for the Gold's Gym brand ... lifestyle, health, or consumer brands is a plus Passionate about or knowledgeable in fitness ...

Posted today

Gold's Gym

Copywriter - CONTRACT

Dallas, TX · On-site

The Copywriter will develop and manage copy and creative messaging for the Gold's Gym brand ... lifestyle, health, or consumer brands is a plus • Passionate about or knowledgeable in fitness ...

Posted today

Gold's Gym

Copywriter - CONTRACT

Dallas, TX

The Copywriter will develop and manage copy and creative messaging for the Gold's Gym brand ... lifestyle, health, or consumer brands is a plus Passionate about or knowledgeable in fitness ...

Posted today

Daviselen Advertising

Copywriter

Los Angeles, CA · On-site

$80K - $100K/yr

We're looking for a copywriter to craft imaginative, persuasive campaigns for Asian American and ... Deep insight into Asian American or Asian consumer values and lifestyle * Strong conceptual ...

Doen

Copywriter

Los Angeles, CA · On-site

$80K - $90K/yr

... lifestyle brand. Our mission is to create lasting, beautiful collections while supporting ... Copywriter Classification : Exempt Salary Range: $80k- $90k Working Hours*: Monday through Friday ...

REVOLVE

Editorial Copywriter (FWRD and Men's)

Cerritos, CA · On-site

$70K - $90K/yr

As a trusted, premium lifestyle brand, and a go-to online source for discovery and inspiration, we ... The editorial copywriter will play a key role in developing engaging, on-brand copy for all FWRD ...

EMINENT, INC.

Product Copywriter

Cerritos, CA · On-site

As a trusted, premium lifestyle brand, and a go-to online source for discovery and inspiration, we ... Main purpose of the Copywriter role: This person will assist with the daily styles shot. They will ...

J.F. Shea Family of Companies

$23/hr

Copywriting and content creation a must. Update the member website, My Trilogy Life daily to ... Collaborate with the Lifestyle Director to create a comprehensive member program that includes ...

Teamwass

Sr. Copywriter - Experiential

New York, NY

$70/hr

... lifestyle, and entertainment clients, and we're on the lookout for an amazing Copywriter to join ... our fast-growing team! Who You Are - With storytelling at the heart of everything we do, we're ...

Weissman

Senior Copywriter

Saint Louis, MO · On-site

JOB TITLE Senior Copywriter LOCATION St. Louis, Missouri (Hybrid) HYBRID POLICY 70% On-Site 30 ... Background in retail, fashion, consumer products, or lifestyle branding preferred. * Experience ...

Studio McGee

Associate Copywriter

Draper, UT · On-site

What You'll Bring: * 2-3+ years of copywriting experience, preferably within retail, ecommerce, lifestyle, home, or consumer brands. * Strong writing skills with the ability to create concise ...

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All JobsLifestyle Copywriter Jobs

Lifestyle Copywriter information

See salary details

$14

$36

$67

How much do lifestyle copywriter jobs pay per hour?

As of Aug 5, 2026, the average hourly pay for lifestyle copywriter in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

What is a lifestyle copywriter?

Lifestyle copywriters are professional writers who create engaging, persuasive content focused on topics related to daily living, such as health, wellness, fashion, travel, food, and home. Their work appears in blogs, magazines, advertisements, and social media, aiming to inspire readers or customers to take action—like purchasing a product or adopting a new habit. These writers must understand current trends and target audiences to produce content that resonates and drives engagement. They often collaborate with brands, agencies, or publications to craft messages that align with a specific lifestyle or brand image.

What skills and qualifications are needed to thrive as a lifestyle copywriter?

To thrive as a Lifestyle Copywriter, you need excellent writing skills, a keen understanding of lifestyle trends, and typically a degree in communications, journalism, or a related field. Familiarity with content management systems (CMS), SEO tools, and social media platforms is often required. Creativity, adaptability, and strong collaboration skills set outstanding copywriters apart. These abilities ensure engaging, relevant content that resonates with audiences and supports brand objectives in a competitive digital landscape.

What are common challenges faced by lifestyle copywriters, and how can they be addressed?

Lifestyle Copywriters often encounter challenges such as staying updated with rapidly changing trends and maintaining a consistent brand voice across various platforms. Additionally, balancing creativity with SEO requirements can be demanding. To address these, it's important to regularly research industry trends, collaborate closely with marketing and design teams, and use editorial calendars to plan content effectively. Open communication and ongoing learning help ensure your writing remains fresh, engaging, and aligned with client goals.

What is the difference between Lifestyle Copywriter vs Content Writer?

AspectLifestyle CopywriterContent Writer
CredentialsTypically requires strong writing skills, marketing knowledge, and a portfolioSimilar credentials, often with a focus on research and SEO skills
Work EnvironmentFreelance or agency settings, creating engaging lifestyle contentIn-house or freelance, producing various types of content across industries
Industry UsageCommon in lifestyle, fashion, travel, and wellness sectorsUsed across multiple industries including tech, finance, and education

While both roles involve writing, a Lifestyle Copywriter specializes in creating engaging content focused on lifestyle topics, often for marketing purposes. A Content Writer has a broader scope, producing diverse content types across various industries. The key difference lies in the niche focus and target audience, with Lifestyle Copywriters honing in on lifestyle-related themes to attract specific audiences.

More about Lifestyle Copywriter jobs
What cities are hiring for Lifestyle Copywriter jobs? Cities with the most Lifestyle Copywriter job openings:
What states have the most Lifestyle Copywriter jobs? States with the most job openings for Lifestyle Copywriter jobs include:
What job categories do people searching Lifestyle Copywriter jobs look for? The top searched job categories for Lifestyle Copywriter jobs are:
Lifestyle Copywriter jobs near you
Infographic showing various Lifestyle Copywriter job openings in the United States as of July 2026, with employment types broken down into 49% Locum Tenens, 35% As Needed, 10% Full Time, 1% Contract, and 5% Nights. Highlights an 72% Physical, 7% Hybrid, and 21% Remote job distribution, with an average salary of $76,412 per year, or $36.7 per hour.

Copywriter

Camping World Holdings, Inc.

Chicago, IL • On-site

$66K - $101K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 5 days ago

Camping World rating

5.7

Company rating: 5.7 out of 10

Based on 181 frontline employees who took The Breakroom Quiz

458th of 730 rated retailers

Job description

Ready to join a small, fast-moving brand-side team with agency-level ambition?
Good Sam is the world's largest community of RVers, connecting millions of outdoor enthusiasts through travel, community, and lifestyle. We are building a full-funnel brand, from awareness and culture-building through performance, conversion, and retention, and great writing is at the heart of everything we make.
We are seeking a Copywriter to write across the full Good Sam marketing stack. You will work across campaigns, social, email, paid media, experiential, and more as part of a lean, fast-moving in-house team. A genuine connection to the outdoors and the RV lifestyle is not just a nice-to-have, it will make you better at this job.
If you believe words move people, that the RV lifestyle deserves world-class storytelling, and you want to help build something meaningful at scale, this role is for you.
Key Responsibilities
Campaign & Brand Copywriting
  • Concept and write copy for integrated campaigns across social, digital, video, paid media, OOH, and experiential, from taglines and scripts to headlines and CTAs.
  • Develop brand voice copy that captures the spirit of the RV lifestyle, adventurous, community-driven, and grounded in the real experiences of Good Sam members.
  • Write long-form content, stories, articles, and brand narratives, that earns attention, builds emotional connection, and compels people to keep reading.
  • Contribute to creative concepting alongside art directors and the broader creative team, bringing copy-led ideas to the table from brief through execution.
  • Write copy for Good Sam rallies, RV shows, and brand activations, event signage, scripts, on-site materials, and moments that speak directly to the RV community.

Email & CRM Copywriting
  • Write email campaigns end-to-end, subject lines that drive opens, headlines that pull readers in, and body copy that moves people to act.
  • Develop copy for triggered and lifecycle email programs, onboarding, retention, re-engagement, and membership campaigns, maintaining brand voice across every touchpoint in the CRM funnel.
  • Partner with the CRM and marketing teams to concept and iterate on copy based on performance data, testing subject lines, CTAs, and messaging to improve engagement and conversion.

Social & Digital Copywriting
  • Write platform-native copy for TikTok, Instagram, Facebook, and YouTube, captions, hooks, scripts, and overlays that earn attention in the first two seconds.
  • Write paid media copy across Google, Meta, programmatic display, and native, balancing performance intent with brand voice.
  • Support creator and influencer briefs with copy guidance, talking points, and messaging frameworks that keep brand voice consistent across partner content.

AI & Innovation
  • Use AI writing tools (e.g., Claude, ChatGPT, Jasper) to accelerate copy iteration, brief development, and concept exploration, without sacrificing originality or brand voice.
  • Stay current on AI capabilities as they apply to content creation and bring practical applications to the team's workflow.

Qualifications
  • 3-6 years of copywriting experience, with a portfolio that demonstrates range, brand campaigns, email, social, long-form, and performance copy.
  • Proven ability to write across the funnel, from awareness-stage brand copy to conversion-focused email and paid media.
  • Strong email copywriting chops, subject lines, headlines, body copy, and CTAs that drive measurable engagement.
  • Fluency in social-first writing, platform-native hooks, captions, and scripts that earn attention organically.
  • Experience concepting alongside art directors and contributing ideas, not just executing briefs written by others.
  • Comfortable working at speed across multiple projects simultaneously in a lean team environment.
  • Hands-on experience with AI writing tools in a real production environment, not just casual experimentation.
  • Genuine connection to the outdoors, camping, or the RV lifestyle is a meaningful plus, this community is specific, and the best writing will come from someone who gets it.
  • Bachelor's degree in Advertising, English, Communications, Journalism, or a related field; equivalent professional experience considered.

General Compensation Disclosure
The pay range for this role considers several factors in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At Camping World, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the factors stated. A reasonable estimate of the current range is listed below.
Pay Range:
$66,200.00-$101,500.00 Annual
In addition to competitive pay, we offer Paid Time Off, 401(k), an Employee Assistance Program, Good Sam Roadside Assistance, discounts, paid parental leave (if eligibility is met), Tuition Reimbursement (if eligibility is met), and on the job training opportunities. Full-time associates are offered a comprehensive benefit package including medical, dental, vision and more! Part-time associates are offered access to dental & vision coverage! For more information please visit: www.mycampingworldbenefits.com
We are an equal employment opportunity employer. The Company's policy is not to discriminate against any applicant or employee based on race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, veteran or uniformed service-member status, genetic information, or any other basis protected by applicable federal, state, or local laws.

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