1

Qualitative Research Director Jobs (NOW HIRING)

(USA) Director, Design Research

Bentonville, AR ยท On-site

$130K - $260K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The director ensures alignment with organizational goals by managing research processes ... By leveraging qualitative and quantitative research and effective stakeholder engagement, the team ...

The Director of Research serves as a member of the Office of Community Safety's Senior Leadership ... qualitative research, and administrative data analysis. - Lead efforts to gather, analyze, and ...

The Director of Research serves as a member of the Office of Community Safety's Senior Leadership ... qualitative research, and administrative data analysis. - Lead efforts to gather, analyze, and ...

The Director of Research will work collaboratively with colleagues across StartCare departments and ... Experience in both qualitative and quantitative methodology preferred * Demonstrated ability to ...

Director of Research

Manhattan, NY ยท On-site

$150K/yr

The Director of Research serves as a member of the Office of Community Safety's Senior Leadership ... qualitative research, and administrative data analysis. -Lead efforts to gather, analyze, and ...

Director, Research and Insights

Chicago, IL ยท On-site

$120 - $140/hr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Director, Research and Insights Reporting Location: Chicago - 345 North Morgan $120,000-$140,000 ... The Senior Manager's focus will be to provide both qualitative and quantitative research and ...

(USA) Director, Design Research

Elkins, AR ยท On-site

$130K - $260K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Role summary: The (USA) Director, Design Research leads strategic initiatives to advance user ... Oversee qualitative and quantitative research methodologies, ensuring adherence to best practices ...

(USA) Director, Design Research

Bella Vista, AR ยท On-site

$130K - $260K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Role summary: The (USA) Director, Design Research leads strategic initiatives to advance user ... Oversee qualitative and quantitative research methodologies, ensuring adherence to best practices ...

(USA) Director, Design Research

Farmington, AR ยท On-site

$130K - $260K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Role summary: The (USA) Director, Design Research leads strategic initiatives to advance user ... Oversee qualitative and quantitative research methodologies, ensuring adherence to best practices ...

(USA) Director, Design Research

Bentonville, AR ยท On-site

$130 - $260/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Position Summary The (USA) Director, Design Research leads strategic initiatives to advance design ... This role oversees qualitative and quantitative research methodologies, synthesizes insights, and ...

Showing results 41-60

Qualitative Research Director information

See salary details

$57.5K

$191.3K

$230.5K

How much do qualitative research director jobs pay per year?

As of Aug 15, 2026, the average yearly pay for qualitative research director in the United States is $191,320.00, according to ZipRecruiter salary data. Most workers in this role earn between $135,500.00 and $229,000.00 per year, depending on experience, location, and employer.

How does a qualitative research director typically collaborate with cross-functional teams during a research project?

As a Qualitative Research Director, collaboration with cross-functional teams is a central part of the role. You will regularly work with product managers, designers, data analysts, and marketing professionals to ensure research findings are aligned with business objectives. This involves leading workshops, presenting insights, and facilitating discussions to translate qualitative data into actionable strategies. Effective communication and the ability to synthesize complex feedback are key to fostering alignment and driving impactful decisions across the organization.

What is the difference between Qualitative Research Director vs Quantitative Research Manager?

AspectQualitative Research DirectorQuantitative Research Manager
Required CredentialsBachelor's or Master's in Market Research, Sociology, or related field; experience in qualitative methodsBachelor's or Master's in Statistics, Market Research, or related field; experience in quantitative methods
Work EnvironmentLeads qualitative research teams, designs focus groups, interviews, and ethnographiesOversees quantitative data collection, surveys, and statistical analysis
Employer & Industry UsageUsed in marketing, consumer insights, and social research firmsCommon in market research agencies, consulting firms, and corporate analytics

The main difference between a Qualitative Research Director and a Quantitative Research Manager lies in their focus areas. The director specializes in qualitative methods like interviews and ethnographies, while the manager handles quantitative data and statistical analysis. Both roles require research experience but differ in techniques and leadership scope.

What are the key skills and qualifications needed to thrive as a qualitative research director?

A Qualitative Research Director needs expertise in research methodologies, data analysis, and a strong academic background, often with a master's or PhD in social sciences or related fields. Familiarity with qualitative data analysis software like NVivo, Atlas.ti, or MAXQDA, as well as experience in managing research projects, is typically required. Excellent leadership, communication, and critical thinking skills help in guiding teams and engaging with stakeholders. These competencies ensure rigorous, insightful research outcomes that drive organizational decision-making and innovation.

What does a qualitative research director do?

A Qualitative Research Director leads and oversees qualitative research projects, such as focus groups, interviews, and ethnographic studies, to gain deep insights into human behavior, attitudes, and motivations. They are responsible for designing research methodologies, managing research teams, analyzing qualitative data, and presenting findings to clients or stakeholders. Their role is crucial in informing strategic decisions for businesses, nonprofits, or academic institutions by providing context-rich, detailed understanding of target audiences.
More about Qualitative Research Director jobs

What cities are hiring for Qualitative Research Director jobs?

Cities with the most Qualitative Research Director job openings:

What are the most commonly searched types of Qualitative Research jobs?

The most popular types of Qualitative Research jobs are:

What states have the most Qualitative Research Director jobs?

States with the most job openings for Qualitative Research Director jobs include:

Infographic showing various Qualitative Research Director job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Hybrid job distribution, with an average salary of $191,320 per year, or $92 per hour.

Associate Director | Qualitative | Brands Division | NYC, US

Savanta

Manhattan, NY โ€ข Hybrid

$100K - $115K/yr

Full-time

Medical, Retirement, PTO

Posted 19 days ago


Job description

Savanta is looking for an experienced qualitative researcher to join our Brands Division in New York City as an Associate Director. This is a hands-on senior delivery role, leading high-quality custom research end-to-end while helping shape our growing US Qual team.


About Us:


Savanta is a leading data, market research and advisory company helping the world's leading brands make better decisions, faster. With over 500 people across offices in multiple countries, we combine deep research expertise, proprietary technology and high-impact consulting to give our clients a complete view of their markets, their customers and their competitors.


About the Role:


As Associate Director, you'll be tasked with leading, implementing and delivering first-class strategic research programs across a range of methodologies, and delivering insightful recommendations that help drive value within our most high-profile clients. This role is primarily focused on qualitative research methodologies.


Sitting within our US Brands Division, this role works closely with the Global Brands Qual team, primarily based in London. You'll lead a wide range of qualitative projects across sectors including retail, financial services, B2B, beauty and elements of healthcare, using methods such as IDIs, focus groups, online communities, digital ethnography and client workshops.


You'll be responsible for delivering high-quality custom research through strong project management, effective delegation and clear client communication, ensuring issues are resolved quickly and delivery remains commercially sound.


There is a high level of responsibility for delivering high-quality custom research through first-class project-management, delegation, and progression of day-to-day activity while ensuring clients are kept informed and that any project issues are swiftly resolved.


You'll help the team improve efficiency, quality and profitability, bringing a genuine tech-first mindset and championing tools, automation and AI, including platforms such as CoLoop, to improve both delivery and client outcomes.


This role will involve supporting the progression of junior team members, supervising their work and helping build a high-performing, tech-forward Qual team.


This role will be based in our NYC office, with an expectation to be onsite 1-3 days per week.


About You:


The ideal candidate is an experienced research professional with a strong agency background, ready to lead complex, high-impact research initiatives for an international client base.


You should have strong qualitative research experience, ideally gained at a similar-sized or larger market research agency, likely at Senior Manager level or above.


You will be a senior team leader responsible for shaping client relationships, ensuring exceptional project delivery, and nurturing the development of your team.


You'll have experience in:


  • Core qualitative methods, including IDIs, focus groups and online communities.
  • Leading complex or international market research projects.
  • Designing research approaches and materials tailored to client needs.
  • A human-centric approach to qualitative methods and reporting, with excellent judgement for what is novel, insightful and genuinely valuable to clients.
  • Turning findings into clear, actionable insight and strategic recommendations.
  • Working across B2C and B2B research, ideally in Brands-relevant sectors such as retail, FMCG, financial services, food and drink, or similar.
  • Managing client relationships and communicating with stakeholders at all levels.
  • Developing proposals and innovative solutions to client briefs.
  • Managing or mentoring junior researchers, or clear interest in developing this skill.


A tech-first mindset and openness to AI-enabled research tools is important, direct experience with platforms such as CoLoop is a plus but not required.


And in return, Savanta offers*


  • Salary range: $100,000-$115,000 USD
  • Bonus/Commission scheme
  • Generous PTO Allowance
  • Flexible working practices
  • Ongoing Training & Development
  • Flexible working practices
  • Health package
  • Retirement plan
  • Team & Company Socials
  • Committees for Health & Well Being, Charities & Volunteering and DE&I


Please click here to view the full job description


Why Join Us:


This is an opportunity to step into a visible leadership role within our growing US Qual team, with strong client exposure, varied sector experience and a clear path for progression. You'll work as part of a collaborative global Brands Qual team, with opportunities to contribute to proposals, business development and the future direction of the team.


Part of the vibrant Next 15 Communications Group, we have an entrepreneurial and inclusive company culture that actively recognizes and values its people and offers unrivalled scope for career development, including mentoring, coaching as well as extensive training programs.


The company was founded on the belief that tech should be integral to its success, and this culture of tech innovation makes us best placed to put Savanta at the heart of our clients' businesses offering solutions before they even know the problem.


Savanta is committed to being an equal opportunities employer and continuously strives to be an employer of choice. Our people are our greatest asset - we value workplace diversity and inclusion, oppose all forms of unlawful discrimination, and welcome applications from suitably qualified candidates of all backgrounds.


All candidates will be considered equally, however, unfortunately we are unable to offer visa sponsorship.


We encourage authentic responses that reflect your own experience and approach. Candidates should avoid relying on Generative AI to write cover letters or application responses, as this may be considered during the review process.


For information on how Savanta uses your data, please see https://savanta.com/about/careers/job-opportunities