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Programmatic Sales Jobs in Texas (NOW HIRING)

Engage with customers for larger project or programmatic sales opportunities. * Develop and maintain strong supplier relationships with Staples preferred suppliers. * Model the way for Technology ...

Engage with customers for larger project or programmatic sales opportunities. * Develop and maintain strong supplier relationships with Staples preferred suppliers. * Model the way for Technology ...

Programmatic Trader THE OPPORTUNITY MiQ has been part of the programmatic landscape since the ... You'll have the opportunity to work collaboratively with sales, account management, product and ...

Summary The Programmatic Specialist is a hands-on trader and the day-to-day owner of campaign ... Comfort with PMPs, deal IDs, and the basics of the supply ecosystem (ads.txt/sellers.json, SPO, MFA ...

Contribute to programmatic sales plays that involve AI as a key differentiator or entry point across multiple suites Go-To-Market & Launch Support: * Support GTM strategy for AI-specific launches (e ...

Contribute to programmatic sales plays that involve AI as a key differentiator or entry point across multiple suites Go-To-Market & Launch Support: * Support GTM strategy for AI-specific launches (e ...

Overview Salem Media seeks a high-energy sales hunter - Account Executive - to drive new business growth across our complete advertising portfolio including digital (SEM, SEO, programmatic, OTT/CTV ...

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Programmatic Sales information

What is programmatic sales?

Programmatic sales refers to the automated buying and selling of digital advertising space using software and data-driven technology. This process replaces traditional, manual methods of negotiating ad deals by leveraging platforms like demand-side platforms (DSPs) and supply-side platforms (SSPs) to target specific audiences in real time. Programmatic sales can increase efficiency, improve targeting, and maximize return on investment for advertisers. It is widely used in digital advertising across display, video, mobile, and social media channels.

What are some common challenges faced in a Programmatic Sales role and how can they be addressed?

Professionals in Programmatic Sales often encounter challenges such as keeping up with rapidly evolving ad technologies, educating clients about the benefits of programmatic solutions, and managing complex data-driven campaigns. Successfully addressing these challenges involves continuous learning, clear communication with clients to build trust, and close collaboration with technical and account management teams. Staying updated on industry trends and leveraging analytics tools can also help maximize campaign effectiveness and client satisfaction.

What are the key skills and qualifications needed to thrive as a Programmatic Sales professional, and why are they important?

To thrive as a Programmatic Sales professional, you need a strong understanding of digital advertising, data analytics, and sales strategies, often supported by a degree in marketing, business, or a related field. Familiarity with demand-side platforms (DSPs), ad exchanges, and analytics tools like Google Analytics is typically required, along with experience in using programmatic ad tech. Excellent communication, negotiation, and relationship-building skills help professionals stand out in securing and managing client accounts. These skills and qualifications are crucial for driving revenue, optimizing campaign performance, and maintaining strong client partnerships in the rapidly evolving digital advertising landscape.

What is the difference between Programmatic Sales vs Digital Advertising Sales?

AspectProgrammatic SalesDigital Advertising Sales
CredentialsExperience in digital media, data analysis, and ad tech platformsExperience in media sales, client management, and advertising strategies
Work EnvironmentTech-driven, data-focused, often collaborative with ad tech teamsClient-facing, relationship management, sales-oriented
Industry UsagePrimarily in digital media, online advertising platformsBroader advertising industry, including digital and traditional media

Programmatic Sales focuses on automated digital ad buying using technology and data, while Digital Advertising Sales involves direct client relationships and traditional sales methods. Both roles require digital media knowledge but differ in approach and daily tasks.

What are popular job titles related to Programmatic Sales jobs in Texas? For Programmatic Sales jobs in Texas, the most frequently searched job titles are:
Infographic showing various Programmatic Sales job openings in Texas as of June 2026, with employment types broken down into 20% Full Time, 78% Part Time, 1% Temporary, and 1% Contract. Highlights an 91% Physical, 1% Hybrid, and 8% Remote job distribution.
Digital Advertising Sales Manager

Digital Advertising Sales Manager

Executive Alliance

Fort Worth, TX

Full-time

Posted 14 days ago


Job description

Executive Alliance is pleased to represent our client who are one of the leading multimedia and broadcast organizations in the US, serving programming advertising solutions for over 200 media properties to audiences in major and secondary markets across the nation.

They are seeking a top-performing Digital Advertising Sales Manager, Social Media & Broadcast Solutions to lead their digital marketing and programmatic sales initiatives to provide fulfillment to their clients sold by the organization’s digital and broadcast media sales teams.


Executive Alliance is pleased to represent our client who are one of the leading multimedia and broadcast organizations in the US, serving programming advertising solutions for over 200 media properties to audiences in major and secondary markets across the nation.

They are seeking a top-performing Digital Advertising Sales Manager, Social Media & Broadcast Solutions to lead their digital marketing and programmatic sales initiatives to provide fulfillment to their clients sold by the organization’s digital and broadcast media sales teams.

NOTE: This is a full time on-premise role located at the company's regional operations near McKinney, TX in the North Dallas area . This is a not a remote opportunity.

Responsibilities:

Drive Digital Services Revenue Growth:

Drive local digital revenue growth, focusing on meeting and exceeding your Digital Services revenue goals.

Forecasting and Analysis:

Work with your team to ensure the forecast is accurate. Identify opportunities for growth, adjusting strategies as needed. Collaborate with the Digital Account Management teams on upsells for MRR clients. Collaborate with your sales team(s) on flight upsells and renewals.

Sales Strategy and Execution:

Collaborate with your team to develop and implement effective omni-channel solutions.

Utilize your resources: Regional DSM and our expert team at Helpdesk when needed.

Digital Product Expertise:

Serve as an expert on digital products and platforms, educating the sales team and clients on

their benefits and applications.

Team Leadership:

Lead team(s) of account executives, providing coaching, training, and supporting them on

sales calls to help them exceed sales targets.

Client Relationship Management:

Build and maintain strong relationships with clients, understanding their needs, and providing customized solutions.

Platforms and Collaboration:

Master the proposal and reporting tools provided.

Collaborate with operations through their ticketing system


Responsibilities:

Drive Digital Services Revenue Growth:

Drive local digital revenue growth, focusing on meeting and exceeding your Digital Services revenue goals.

Forecasting and Analysis:

Work with your team to ensure the forecast is accurate. Identify opportunities for growth, adjusting strategies as needed. Collaborate with the Digital Account Management teams on upsells for MRR clients. Collaborate with your sales team(s) on flight upsells and renewals.

Sales Strategy and Execution:

Collaborate with your team to develop and implement effective omni-channel solutions.

Utilize your resources: Regional DSM and our expert team at Helpdesk when needed.

Digital Product Expertise:

Serve as an expert on digital products and platforms, educating the sales team and clients on

their benefits and applications.

Team Leadership:

Lead team(s) of account executives, providing coaching, training, and supporting them on

sales calls to help them exceed sales targets.

Client Relationship Management:

Build and maintain strong relationships with clients, understanding their needs, and providing customized solutions.

Platforms and Collaboration:

Master the proposal and reporting tools provided.

Collaborate with operations through their ticketing system

#IND2